Asia-pacific Beard Grooming Products Market Forecast 2023-2032

The Asia-Pacific beard grooming products market is anticipated to register a CAGR of 7.77% between the projection period, 2023 to 2032. Some of the top factors facilitating the market growth of the region include the surging trend of male grooming products in developing nations as well as the rise in the number of unisex and male-specific grooming salons in urban cities.

MARKET INSIGHTS

The Asia-Pacific beard grooming products market growth analysis includes the assessment of China, Japan, India, South Korea, Indonesia, Thailand, Australia & New Zealand, and Rest of Asia-Pacific. In South Korea, brands such as Rockwell, Bull Dog, and Every Man Jack offer a range of beard care products, including beard oils, conditioners, and shampoos, available through popular e-commerce platforms like Biovea, a trusted source for beard care in the nation. Other brands like Simply Great and Bossman provide their offerings through ubuy.com, often accompanied by timely promotions and discounts. Furthermore, global players like Viking Revolution and Prophet and Tools also cater to niche demands within the country.

However, it is essential to note that the culture of beard grooming in South Korea is less prevalent, primarily influenced by social and professional norms. In several Korean workplaces, sporting a beard is perceived as 'unhygienic' and 'untidy.' As a result, the demand for beard care products in South Korea remains niche when compared to the broader male grooming and cosmetics industry. The majority of men in the country maintain a clean-shaven look and do not typically opt for growing a beard. Hence, the aforementioned factors are set to influence the overall growth of the bread grooming products market in the Asia-Pacific during the forecast period.

COMPETITIVE INSIGHTS

The top enterprises operating in the market are: The Man Company, Beardo, Wahl Clipper Corporation, etc.

Our report offerings include:

Explore key findings of the overall market
Strategic breakdown of market dynamics (Drivers, Restraints, Opportunities, Challenges)
Market forecasts for a minimum of 9 years, along with 3 years of historical data for all segments, sub-segments, and regions
Market Segmentation caters to a thorough assessment of key segments with their market estimations
Geographical Analysis: Assessments of the mentioned regions and country-level segments with their market share
Key analytics: Porter's Five Forces Analysis, Vendor Landscape, Opportunity Matrix, Key Buying Criteria, etc.
The competitive landscape is the theoretical explanation of the key companies based on factors, market share, etc.
Company profiling: A detailed company overview, product/services offered, SCOT analysis, and recent strategic developments

Product Code: 71161

1. RESEARCH SCOPE & METHODOLOGY

1.1. STUDY OBJECTIVES
1.2. METHODOLOGY
1.3. ASSUMPTIONS & LIMITATIONS

2. EXECUTIVE SUMMARY

2.1. MARKET SIZE & ESTIMATES
2.2. MARKET OVERVIEW
2.3. SCOPE OF STUDY
2.4. CRISIS SCENARIO ANALYSIS
2.5. MAJOR MARKET FINDINGS
- 2.5.1. PREMIUMIZATION IS DRIVING MARKET DEVELOPMENT
- 2.5.2. IMPORTANT ROLE OF SOCIAL MEDIA INFLUENCERS IN MARKETING CAMPAIGNS
- 2.5.3. GROWING NUMBER OF COMPANIES ARE ESTABLISHING PARTNERSHIPS WITH SALONS AND BARBERSHOPS

3. MARKET DYNAMICS

3.1. KEY DRIVERS
- 3.1.1. RISING EMPHASIS ON PERSONAL GROOMING AMONG MEN
- 3.1.2. GROWING SOCIETAL EXPECTATIONS OF PHYSICAL ATTRACTIVENESS
- 3.1.3. INCREASE IN PRODUCT INNOVATIONS
- 3.1.4. RISING NUMBER OF MIDDLE-CLASS CONSUMERS PURCHASING PERSONAL CARE PRODUCTS
3.2. KEY RESTRAINTS
- 3.2.1. CONCERNS REGARDING COUNTERFEIT PRODUCTS
- 3.2.2. AVAILABILITY OF CHEAPER SUBSTITUTES

4. KEY ANALYTICS

4.1. KEY MARKET TRENDS
4.2. PORTER'S FIVE FORCES ANALYSIS
- 4.2.1. BUYERS POWER
- 4.2.2. SUPPLIERS POWER
- 4.2.3. SUBSTITUTION
- 4.2.4. NEW ENTRANTS
- 4.2.5. INDUSTRY RIVALRY
4.3. GROWTH PROSPECT MAPPING
4.4. MARKET CONCENTRATION ANALYSIS
4.5. KEY BUYING CRITERIA
- 4.5.1. BRAND REPUTATION AND TRUST
- 4.5.2. INGREDIENTS AND FORMULATIONS
- 4.5.3. SKIN SENSITIVITY
- 4.5.4. COST

5. MARKET BY PRODUCT TYPE

5.1. BEARD OIL AND SERUM
5.2. CREAM AND BALM
5.3. BEARD SHAMPOO AND CONDITIONERS
5.4. EQUIPMENT AND ACCESSORIES
5.5. WAXES
5.6. OTHER PRODUCT TYPES

6. MARKET BY DISTRIBUTION CHANNEL

6.1. HYPERMARKET/SUPERMARKET
6.2. SPECIALTY STORE
6.3. ONLINE STORE
6.4. OTHER DISTRIBUTION CHANNELS

7. MARKET BY AGE GROUP

7.1. 18-29 YEARS
7.2. 30-50 YEARS
7.3. 50+ YEARS

8. MARKET BY END USE

8.1. PERSONAL
8.2. COMMERCIAL

9. GEOGRAPHICAL ANALYSIS

9.1. ASIA-PACIFIC
- 9.1.1. MARKET SIZE & ESTIMATES
- 9.1.2. ASIA-PACIFIC BEARD GROOMING PRODUCTS MARKET DRIVERS
- 9.1.3. ASIA-PACIFIC BEARD GROOMING PRODUCTS MARKET CHALLENGES
- 9.1.4. KEY PLAYERS IN ASIA-PACIFIC BEARD GROOMING PRODUCTS MARKET
- 9.1.5. COUNTRY ANALYSIS
  - 9.1.5.1. CHINA
  - 9.1.5.1.1. CHINA BEARD GROOMING PRODUCTS MARKET SIZE & OPPORTUNITIES
  - 9.1.5.2. JAPAN
  - 9.1.5.2.1. JAPAN BEARD GROOMING PRODUCTS MARKET SIZE & OPPORTUNITIES
  - 9.1.5.3. INDIA
  - 9.1.5.3.1. INDIA BEARD GROOMING PRODUCTS MARKET SIZE & OPPORTUNITIES
  - 9.1.5.4. SOUTH KOREA
  - 9.1.5.4.1. SOUTH KOREA BEARD GROOMING PRODUCTS MARKET SIZE & OPPORTUNITIES
  - 9.1.5.5. INDONESIA
  - 9.1.5.5.1. INDONESIA BEARD GROOMING PRODUCTS MARKET SIZE & OPPORTUNITIES
  - 9.1.5.6. THAILAND
  - 9.1.5.6.1. THAILAND BEARD GROOMING PRODUCTS MARKET SIZE & OPPORTUNITIES
  - 9.1.5.7. AUSTRALIA & NEW ZEALAND
  - 9.1.5.7.1. AUSTRALIA & NEW ZEALAND BEARD GROOMING PRODUCTS MARKET SIZE & OPPORTUNITIES
  - 9.1.5.8. REST OF ASIA-PACIFIC
  - 9.1.5.8.1. REST OF ASIA-PACIFIC BEARD GROOMING PRODUCTS MARKET SIZE & OPPORTUNITIES

10. COMPETITIVE LANDSCAPE

10.1. KEY STRATEGIC DEVELOPMENTS
- 10.1.1. MERGERS & ACQUISITIONS
- 10.1.2. PRODUCT LAUNCHES & DEVELOPMENTS
- 10.1.3. PARTNERSHIPS & AGREEMENTS
- 10.1.4. BUSINESS EXPANSIONS & DIVESTITURES
10.2. COMPANY PROFILES
- 10.2.1. BEARDED CHAP
  - 10.2.1.1. COMPANY OVERVIEW
  - 10.2.1.2. PRODUCTS / SERVICES LIST
- 10.2.2. BEARDO
  - 10.2.2.1. COMPANY OVERVIEW
  - 10.2.2.2. PRODUCTS / SERVICES LIST
- 10.2.3. BEIERSDORF AG
  - 10.2.3.1. COMPANY OVERVIEW
  - 10.2.3.2. PRODUCTS / SERVICES LIST
  - 10.2.3.3. STRENGTHS & CHALLENGES ANALYSIS
- 10.2.4. BOMBAY SHAVING COMPANY
  - 10.2.4.1. COMPANY OVERVIEW
  - 10.2.4.2. PRODUCTS / SERVICES LIST
- 10.2.5. GENTLEMEN'S TONIC
  - 10.2.5.1. COMPANY OVERVIEW
  - 10.2.5.2. PRODUCTS / SERVICES LIST
- 10.2.6. L'OREAL SA
  - 10.2.6.1. COMPANY OVERVIEW
  - 10.2.6.2. PRODUCTS / SERVICES LIST
  - 10.2.6.3. STRENGTHS & CHALLENGES
- 10.2.7. PHILIPS
  - 10.2.7.1. COMPANY OVERVIEW
  - 10.2.7.2. PRODUCTS / SERVICES LIST
  - 10.2.7.3. STRENGTHS & CHALLENGES
- 10.2.8. PROCTER & GAMBLE
  - 10.2.8.1. COMPANY OVERVIEW
  - 10.2.8.2. PRODUCTS / SERVICES LIST
  - 10.2.8.3. STRENGTHS & CHALLENGES
- 10.2.9. SYSKA
  - 10.2.9.1. COMPANY OVERVIEW
  - 10.2.9.2. PRODUCTS / SERVICES LIST
- 10.2.10. THE EDGEWELL PERSONAL CARE COMPANY
  - 10.2.10.1. COMPANY OVERVIEW
  - 10.2.10.2. PRODUCTS / SERVICES LIST
  - 10.2.10.3. STRENGTHS & CHALLENGES ANALYSIS
- 10.2.11. THE MAN COMPANY
  - 10.2.11.1. COMPANY OVERVIEW
  - 10.2.11.2. PRODUCTS / SERVICES LIST
- 10.2.12. UNILEVER
  - 10.2.12.1. COMPANY OVERVIEW
  - 10.2.12.2. PRODUCTS / SERVICES LIST
  - 10.2.12.3. STRENGTHS & CHALLENGES
- 10.2.13. USTRAA
  - 10.2.13.1. COMPANY OVERVIEW
  - 10.2.13.2. PRODUCTS / SERVICES LIST
- 10.2.14. WAHL CLIPPER CORPORATION
  - 10.2.14.1. COMPANY OVERVIEW
  - 10.2.14.2. PRODUCTS / SERVICES LIST
  - 10.2.14.3. STRENGTHS & CHALLENGES ANALYSIS
- 10.2.15. XIAOMI CORPORATION
  - 10.2.15.1. COMPANY OVERVIEW
  - 10.2.15.2. PRODUCTS / SERVICES LIST