Geomarketing Market by Component, Location, Deployment Mode, Organization Size, End-Use Vertical

KEY MARKET STATISTICS
Base Year [2023]	USD 15.04 billion
Estimated Year [2024]	USD 18.11 billion
Forecast Year [2030]	USD 48.66 billion
CAGR (%)	18.25%

The FPNV Positioning Matrix is pivotal in evaluating the Geomarketing Market. It offers a comprehensive assessment of vendors, examining key metrics related to Business Strategy and Product Satisfaction. This in-depth analysis empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success: Forefront (F), Pathfinder (P), Niche (N), or Vital (V).

Market Share Analysis

The Market Share Analysis is a comprehensive tool that provides an insightful and in-depth examination of the current state of vendors in the Geomarketing Market. By meticulously comparing and analyzing vendor contributions in terms of overall revenue, customer base, and other key metrics, we can offer companies a greater understanding of their performance and the challenges they face when competing for market share. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With this expanded level of detail, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.

Key Company Profiles

The report delves into recent significant developments in the Geomarketing Market, highlighting leading vendors and their innovative profiles. These include Adobe Inc., Amazon.com, Inc., Cisco Systems, Inc., Cloud4Wi, Inc., Galileo, Inc., GeoMoby Pty Ltd., Google LLC by Alphabet Inc., Intel Corporation, International Business Machines Corporation, Mapbox, Inc., Microsoft Corporation, Navigine, Oracle Corporation, Salesforce.com, Inc., and WIGeoGIS.

Market Segmentation & Coverage

This research report categorizes the Geomarketing Market to forecast the revenues and analyze trends in each of the following sub-markets:

Component
- Services
  - Consulting Services
  - Integration & Implementation
  - Support & Maintenance
- Solution
  - Geomarketing Software
Location
- Indoor
- Outdoor
Deployment Mode
- Cloud
- On-Premises
Organization Size
- Large Enterprises
- SMEs
End-Use Vertical
- BFSI
- Education
- Government & Public Sector
- Healthcare & Life Sciences
- Hospitality & Travel
- IT & Telecommunications
- Media & Entertainment
- Retail & E-Commerce
- Transportation & Logistics
Region
- Americas
  - Argentina
  - Brazil
  - Canada
  - Mexico
  - United States
    - California
    - Florida
    - Illinois
    - New York
    - Ohio
    - Pennsylvania
    - Texas
- Asia-Pacific
  - Australia
  - China
  - India
  - Indonesia
  - Japan
  - Malaysia
  - Philippines
  - Singapore
  - South Korea
  - Taiwan
  - Thailand
  - Vietnam
- Europe, Middle East & Africa
  - Denmark
  - Egypt
  - Finland
  - France
  - Germany
  - Israel
  - Italy
  - Netherlands
  - Nigeria
  - Norway
  - Poland
  - Qatar
  - Russia
  - Saudi Arabia
  - South Africa
  - Spain
  - Sweden
  - Switzerland
  - Turkey
  - United Arab Emirates
  - United Kingdom

The report offers valuable insights on the following aspects:

1. Market Penetration: It presents comprehensive information on the market provided by key players.

2. Market Development: It delves deep into lucrative emerging markets and analyzes the penetration across mature market segments.

3. Market Diversification: It provides detailed information on new product launches, untapped geographic regions, recent developments, and investments.

4. Competitive Assessment & Intelligence: It conducts an exhaustive assessment of market shares, strategies, products, certifications, regulatory approvals, patent landscape, and manufacturing capabilities of the leading players.

5. Product Development & Innovation: It offers intelligent insights on future technologies, R&D activities, and breakthrough product developments.

The report addresses key questions such as:

1. What is the market size and forecast of the Geomarketing Market?

2. Which products, segments, applications, and areas should one consider investing in over the forecast period in the Geomarketing Market?

3. What are the technology trends and regulatory frameworks in the Geomarketing Market?

4. What is the market share of the leading vendors in the Geomarketing Market?

5. Which modes and strategic moves are suitable for entering the Geomarketing Market?

Product Code: MRR-374DB5A062AC

1. Preface

1.1. Objectives of the Study
1.2. Market Segmentation & Coverage
1.3. Years Considered for the Study
1.4. Currency & Pricing
1.5. Language
1.6. Limitations
1.7. Assumptions
1.8. Stakeholders

2. Research Methodology

2.1. Define: Research Objective
2.2. Determine: Research Design
2.3. Prepare: Research Instrument
2.4. Collect: Data Source
2.5. Analyze: Data Interpretation
2.6. Formulate: Data Verification
2.7. Publish: Research Report
2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

4.1. Introduction
4.2. Geomarketing Market, by Region

5. Market Insights

5.1. Market Dynamics
- 5.1.1. Drivers
  - 5.1.1.1. Growing trend of identifying potential customer and shopping pattern
  - 5.1.1.2. Increasing need for location-based intelligence to improve business outcomes
  - 5.1.1.3. Rising investment in digital marketing across the globe
- 5.1.2. Restraints
  - 5.1.2.1. Concern associated with legal approval and security threat
- 5.1.3. Opportunities
  - 5.1.3.1. Integration of AI-based technology and advanced analytics
  - 5.1.3.2. Technological advancement of connected devices
- 5.1.4. Challenges
  - 5.1.4.1. Deficiencies of skilled professionals and operational complexities
5.2. Market Segmentation Analysis
5.3. Market Trend Analysis
5.4. Cumulative Impact of High Inflation
5.5. Porter's Five Forces Analysis
- 5.5.1. Threat of New Entrants
- 5.5.2. Threat of Substitutes
- 5.5.3. Bargaining Power of Customers
- 5.5.4. Bargaining Power of Suppliers
- 5.5.5. Industry Rivalry
5.6. Value Chain & Critical Path Analysis
5.7. Regulatory Framework

6. Geomarketing Market, by Component

6.1. Introduction
6.2. Services
- 6.3.1. Consulting Services
- 6.3.2. Integration & Implementation
- 6.3.3. Support & Maintenance
6.3. Solution
- 6.4.1. Geomarketing Software

7. Geomarketing Market, by Location

7.1. Introduction
7.2. Indoor
7.3. Outdoor

8. Geomarketing Market, by Deployment Mode

8.1. Introduction
8.2. Cloud
8.3. On-Premises

9. Geomarketing Market, by Organization Size

9.1. Introduction
9.2. Large Enterprises
9.3. SMEs

10. Geomarketing Market, by End-Use Vertical

10.1. Introduction
10.2. BFSI
10.3. Education
10.4. Government & Public Sector
10.5. Healthcare & Life Sciences
10.6. Hospitality & Travel
10.7. IT & Telecommunications
10.8. Media & Entertainment
10.9. Retail & E-Commerce
10.10. Transportation & Logistics

11. Americas Geomarketing Market

11.1. Introduction
11.2. Argentina
11.3. Brazil
11.4. Canada
11.5. Mexico
11.6. United States

12. Asia-Pacific Geomarketing Market

12.1. Introduction
12.2. Australia
12.3. China
12.4. India
12.5. Indonesia
12.6. Japan
12.7. Malaysia
12.8. Philippines
12.9. Singapore
12.10. South Korea
12.11. Taiwan
12.12. Thailand
12.13. Vietnam

13. Europe, Middle East & Africa Geomarketing Market

13.1. Introduction
13.2. Denmark
13.3. Egypt
13.4. Finland
13.5. France
13.6. Germany
13.7. Israel
13.8. Italy
13.9. Netherlands
13.10. Nigeria
13.11. Norway
13.12. Poland
13.13. Qatar
13.14. Russia
13.15. Saudi Arabia
13.16. South Africa
13.17. Spain
13.18. Sweden
13.19. Switzerland
13.20. Turkey
13.21. United Arab Emirates
13.22. United Kingdom

14. Competitive Landscape

14.1. FPNV Positioning Matrix
14.2. Market Share Analysis, By Key Player
14.3. Competitive Scenario Analysis, By Key Player

15. Competitive Portfolio

15.1. Key Company Profiles
- 15.1.1. Adobe Inc.
- 15.1.2. Amazon.com, Inc.
- 15.1.3. Cisco Systems, Inc.
- 15.1.4. Cloud4Wi, Inc.
- 15.1.5. Galileo, Inc.
- 15.1.6. GeoMoby Pty Ltd.
- 15.1.7. Google LLC by Alphabet Inc.
- 15.1.8. Intel Corporation
- 15.1.9. International Business Machines Corporation
- 15.1.10. Mapbox, Inc.
- 15.1.11. Microsoft Corporation
- 15.1.12. Navigine
- 15.1.13. Oracle Corporation
- 15.1.14. Salesforce.com, Inc.
- 15.1.15. WIGeoGIS
15.2. Key Product Portfolio

16. Appendix

16.1. Discussion Guide
16.2. License & Pricing