PUBLISHER: 360iResearch | PRODUCT CODE: 1464961
PUBLISHER: 360iResearch | PRODUCT CODE: 1464961
[198 Pages Report] The Baking Powder Market size was estimated at USD 4.98 billion in 2023 and expected to reach USD 5.24 billion in 2024, at a CAGR 5.30% to reach USD 7.15 billion by 2030.
Baking powder is a leavening agent utilized in baking to produce volume and lighten the texture of baked goods. It is a mixture comprising an acid, usually cream of tartar, a base such as sodium bicarbonate, and a filler to absorb moisture and prevent the acid and base from reacting prematurely. Upon addition to dough or batter, baking powder undergoes chemical reactions that produce carbon dioxide gas, which forms bubbles that expand during cooking, thereby raising the mixture. This market is integral to household and commercial sectors, catering to an increasing demand fuelled by shifting lifestyles and dietary preferences. Innovations such as aluminum-free variants highlight the industry's response to the growing health-conscious consumer base. Additionally, the market is experiencing expansion through enhanced distribution channels, including online and retail avenues, making baking essentials more accessible. The drive towards convenience foods and the potential in emerging markets present significant growth opportunities. Nonetheless, the sector navigates challenges such as competition from alternative leavening agents, regulatory hurdles, and health-related concerns over certain ingredients. Innovation remains pivotal, focusing on health-centric products, eco-friendly packaging, and incorporating organic materials to meet consumer demands for healthier and more sustainable options.
KEY MARKET STATISTICS | |
---|---|
Base Year [2023] | USD 4.98 billion |
Estimated Year [2024] | USD 5.24 billion |
Forecast Year [2030] | USD 7.15 billion |
CAGR (%) | 5.30% |
Type: Wide adoption of aluminum-free baking powder owing to more health-conscious consumers
Aluminum-based baking powder contains sodium aluminum sulfate as a key ingredient. This baking powder is double-acting, meaning it starts the leavening process when it comes into contact with liquid and then continues to release carbon dioxide gas when exposed to heat. Consequently, it allows for a longer reaction time, making it suitable for batters and doughs baked after some time. However, some consumers may taste a slight metallic flavor in products made with aluminum-based baking powders, leading to a preference for aluminum-free options. Aluminum-free baking powder is a type of baking powder that does not include sodium aluminum sulfate. Instead, it uses an alternative acid such as monocalcium phosphate. As its aluminum-based counterpart, it is often double-acting, providing leavening power when wet and heated. The primary advantage of aluminum-free baking powder is the absence of any aftertaste, making it highly preferred for those sensitive to the flavor nuances imparted by aluminum compounds. Furthermore, its popularity has grown as consumers become more health-conscious and seek products with fewer additives or are perceived as more natural.
Application: Rising usage of baking powder in the production of cakes and pastries
As a leavening agent, baking powder plays a crucial role in producing a variety of bread, including quick bread and some yeast-leavened bread. Releasing carbon dioxide upon contact with moisture and heat helps bread dough rise, resulting in a light and airy texture. This allows for a consistent product that is desirable in taste and appearance, crucial for meeting consumer expectations and maintaining quality in commercial bread production. Baking powder is indispensable in the production of cakes and pastries, where it serves as the backbone for creating soft, fluffy textures that are highly sought after. The ability of baking powder to produce an immediate leavening effect upon activation is critical to achieving the desired volume and crumb structure in cakes and pastries. It ensures that these products are pleasing to both the eye and the palate, making it a vital ingredient for bakers and pastry chefs aiming for perfection in their creations. In the production of cookies and crackers, baking powder imparts a light, tender texture. It facilitates the spread of cookie dough during baking, which is essential for achieving the correct shape and texture. For crackers, it contributes to a crisp and airy texture, an essential attribute for consumer satisfaction. By adjusting the amount of baking powder used, manufacturers can finely control the product's final characteristics, tailoring them to meet specific market demands or preferences.
Regional Insights
In the Americas, particularly in North America, baking powder is heavily integrated into commercial food production and home baking, driven by a long-standing tradition of baked goods. Major companies in this region benefit from advanced distribution networks and extensive product varieties catering to specific consumer preferences. Conversely, the APAC region, characterized by burgeoning economic growth and shifting dietary patterns, presents a dynamic market for baking powder. Rapid urbanization and the increasing influence of Western eating habits contribute to its growing demand. Recent initiatives include investments in research for developing low-sodium and aluminum-free baking powders to meet health-centric consumer demands. The production techniques in APAC are evolving, emphasizing cost-efficiency and adaptation to local tastes. In the EMEA region, the market dynamics vary significantly across different areas. EU countries strongly prefer organic and natural baking solutions that align with stringent EU food safety and quality regulations. This has led to increased research in natural leavening agents and eco-friendly packaging solutions. The Middle East and Africa are experiencing growing urbanization and the retail sector's expansion, leading to a higher demand for convenient food options, including baked goods. Efforts to introduce fortified baking products to address nutritional deficiencies are notable in these regions.
FPNV Positioning Matrix
The FPNV Positioning Matrix is pivotal in evaluating the Baking Powder Market. It offers a comprehensive assessment of vendors, examining key metrics related to Business Strategy and Product Satisfaction. This in-depth analysis empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success: Forefront (F), Pathfinder (P), Niche (N), or Vital (V).
Market Share Analysis
The Market Share Analysis is a comprehensive tool that provides an insightful and in-depth examination of the current state of vendors in the Baking Powder Market. By meticulously comparing and analyzing vendor contributions in terms of overall revenue, customer base, and other key metrics, we can offer companies a greater understanding of their performance and the challenges they face when competing for market share. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With this expanded level of detail, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.
Key Company Profiles
The report delves into recent significant developments in the Baking Powder Market, highlighting leading vendors and their innovative profiles. These include AB Mauri India Pvt.Ltd., Ach Food Companies, Inc., Angel Yeast Co., Ltd., B&G Foods, Inc., Blue Bird Foods India Pvt. Ltd., Bob's Red Mill Natural Foods, Inc., British Bakels Ltd., Colombian Brew Coffee, Corbion NV, Doves Farm Foods Ltd., Dr. Oetker (UK) Ltd., Hain Celestial Group, Inc., Honest to Goodness, Keliffs Nutrients Private Limited, Kent Foods Limited, Kraft Heinz Company, Kudos Blends Limited, Lallemand Inc., Lesaffre Corporation, Prestige Brands, Inc., Royal Baking Powder, Top-Op Foods Ltd., and WEIKFIELD FOODS PVT. LTD..
Market Segmentation & Coverage
1. Market Penetration: It presents comprehensive information on the market provided by key players.
2. Market Development: It delves deep into lucrative emerging markets and analyzes the penetration across mature market segments.
3. Market Diversification: It provides detailed information on new product launches, untapped geographic regions, recent developments, and investments.
4. Competitive Assessment & Intelligence: It conducts an exhaustive assessment of market shares, strategies, products, certifications, regulatory approvals, patent landscape, and manufacturing capabilities of the leading players.
5. Product Development & Innovation: It offers intelligent insights on future technologies, R&D activities, and breakthrough product developments.
1. What is the market size and forecast of the Baking Powder Market?
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3. What are the technology trends and regulatory frameworks in the Baking Powder Market?
4. What is the market share of the leading vendors in the Baking Powder Market?
5. Which modes and strategic moves are suitable for entering the Baking Powder Market?