Bidets Market by Type, Set-Up, Shape, End-Use, Distribution Channel

List of Tables

[194 Pages Report] The Bidets Market size was estimated at USD 41.89 billion in 2023 and expected to reach USD 44.43 billion in 2024, at a CAGR 6.23% to reach USD 63.98 billion by 2030.

A bidet is a bathroom fixture invented to wash the human genitalia, perineum, inner buttocks, and anus. Bidets come in various forms, including traditional standalone models that resemble a low sink or toilet used after using the toilet and modern bidet seats or attachments that can be integrated with existing toilets. Some advanced models also feature adjustable water temperature and pressure, warm air dryers, and other amenities to enhance user comfort and hygiene. The global bidet market has experienced significant growth, driven by increasing awareness regarding personal hygiene, water conservation, and the environmental impact of traditional toilet paper. Bidets, including standalone units, bidet seats, and handheld bidet sprayers, offer a range of health and hygiene benefits, contributing to their rising popularity worldwide. However, the upfront cost of purchasing and installing a bidet can be prohibitive for some consumers, limiting its adoption. Continued innovation in design and functionality can cater to a wider range of consumers, including those with limited mobility or specific sanitary needs, providing opportunities for bidet market expansion.

KEY MARKET STATISTICS
Base Year [2023]	USD 41.89 billion
Estimated Year [2024]	USD 44.43 billion
Forecast Year [2030]	USD 63.98 billion
CAGR (%)	6.23%

Type: Affordability and ease of installation of non-electric bidets are significantly driving demand

Electric bidets epitomize luxury and convenience, offering advanced functionalities such as temperature-controlled water, adjustable pressure settings, air drying, deodorization, and heated seating options. The surge in electric bidet popularity is attributed to heightened hygiene awareness, the trending demand for smart residential technology, and the consumer shift towards sophisticated, tech-equipped bathroom installations. The non-electric bidets present a simplistic, eco-friendly alternative that eschews the need for electrical power. The affordability and ease of installation of non-electric bidets widen their reach to a more extensive consumer base. Offered as handheld sprayers, attachable seats, or individual fixtures, non-electric bidets provide essential cleaning functionalities, gaining traction in regions prioritizing water conservation and where electrical bathroom fittings are uncommon.

End-Use: End-users investing in bidets owing to the high demand for enhanced hygiene consciousness

The hospitality industry invests in premium, robust bidet models, including standalone, attached, and under-seat versions, to elevate user experience and align with green initiatives. The residential market is witnessing a surge in bidet adoption driven by enhanced hygiene consciousness and a growing openness in regions unfamiliar with bidet use. Modern technological enhancements offer personalized comfort through adjustable water settings and broaden bidet appeal. Homeowners are now integrating bidets into both new builds and remodeling projects, showing a preference for versatile, economically accessible solutions such as attachments and seat replacements that accommodate varied choices and budgets.

Regional Insights

In the Americas, North America witnesses a growing embrace of bidets, spurred by heightened awareness regarding hygiene, water conservation, and the environmental drawbacks of conventional toilet paper, with the United States marking a significant uptake amid health concerns and cultural diversity. Conversely, with countries such as Argentina and Brazil, Latin America showcases a longstanding familiarity with bidets, aiding in sustained market interest. The Asia-Pacific region, commanded by tech-forward nations such as Japan and South Korea, has widespread acceptance and innovative offerings emphasizing hygiene, energy efficiency, and user convenience. Europe maintains its historical connection to bidets, adapting to modern preferences with compact and sustainable solutions, whereas the Middle East and Africa emerge as promising markets, propelled by growing urbanization and a growing consciousness of hygiene practices.

FPNV Positioning Matrix

The FPNV Positioning Matrix is pivotal in evaluating the Bidets Market. It offers a comprehensive assessment of vendors, examining key metrics related to Business Strategy and Product Satisfaction. This in-depth analysis empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success: Forefront (F), Pathfinder (P), Niche (N), or Vital (V).

Market Share Analysis

The Market Share Analysis is a comprehensive tool that provides an insightful and in-depth examination of the current state of vendors in the Bidets Market. By meticulously comparing and analyzing vendor contributions in terms of overall revenue, customer base, and other key metrics, we can offer companies a greater understanding of their performance and the challenges they face when competing for market share. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With this expanded level of detail, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.

Key Company Profiles

The report delves into recent significant developments in the Bidets Market, highlighting leading vendors and their innovative profiles. These include 2Go Products, LLC, Alpha Bidet, Big John Products Inc., Bio Bidet by Bemis, Briggs Industries, Inc., Brondell, Inc., caroma industries limited, Coway Co Ltd., Drummonds Bathrooms, Duravit AG, Genie Bidet, ICERA, Kohler Co., Laufen Bathrooms AG, LIXIL Group Corporation, Mansfield Plumbing Products LLC, Panasonic Corporation, Ponte Giulio S.p.A, RinseWorks Inc., Roca Sanitario, S.A.U., Toto Ltd., Tushy Inc., Valley Acrylic Bath Ltd., and Villeroy & Boch AG.

Market Segmentation & Coverage

This research report categorizes the Bidets Market to forecast the revenues and analyze trends in each of the following sub-markets:

Type
- Electric
- Non-Electric

Set-Up
- Floor Mounted
- Wall Mounted

Shape
- Oval
- Round
- Square

End-Use
- Commercial
- Residential

Distribution Channel
- Offline
- Online

Region
- Americas
  - Argentina
  - Brazil
  - Canada
  - Mexico
  - United States
    - California
    - Florida
    - Illinois
    - New York
    - Ohio
    - Pennsylvania
    - Texas
- Asia-Pacific
  - Australia
  - China
  - India
  - Indonesia
  - Japan
  - Malaysia
  - Philippines
  - Singapore
  - South Korea
  - Taiwan
  - Thailand
  - Vietnam

Europe, Middle East & Africa
- Denmark
- Egypt
- Finland
- France
- Germany
- Israel
- Italy
- Netherlands
- Nigeria
- Norway
- Poland
- Qatar
- Russia
- Saudi Arabia
- South Africa
- Spain
- Sweden
- Switzerland
- Turkey
- United Arab Emirates
- United Kingdom

The report offers valuable insights on the following aspects:

1. Market Penetration: It presents comprehensive information on the market provided by key players.

2. Market Development: It delves deep into lucrative emerging markets and analyzes the penetration across mature market segments.

3. Market Diversification: It provides detailed information on new product launches, untapped geographic regions, recent developments, and investments.

4. Competitive Assessment & Intelligence: It conducts an exhaustive assessment of market shares, strategies, products, certifications, regulatory approvals, patent landscape, and manufacturing capabilities of the leading players.

5. Product Development & Innovation: It offers intelligent insights on future technologies, R&D activities, and breakthrough product developments.

The report addresses key questions such as:

1. What is the market size and forecast of the Bidets Market?

2. Which products, segments, applications, and areas should one consider investing in over the forecast period in the Bidets Market?

3. What are the technology trends and regulatory frameworks in the Bidets Market?

4. What is the market share of the leading vendors in the Bidets Market?

5. Which modes and strategic moves are suitable for entering the Bidets Market?

Product Code: MRR-950610B5BC59

1. Preface

1.1. Objectives of the Study
1.2. Market Segmentation & Coverage
1.3. Years Considered for the Study
1.4. Currency & Pricing
1.5. Language
1.6. Stakeholders

2. Research Methodology

2.1. Define: Research Objective
2.2. Determine: Research Design
2.3. Prepare: Research Instrument
2.4. Collect: Data Source
2.5. Analyze: Data Interpretation
2.6. Formulate: Data Verification
2.7. Publish: Research Report
2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

5. Market Insights

5.1. Market Dynamics
- 5.1.1. Drivers
  - 5.1.1.1. Growing knowledge about the benefits of using bidets, including better personal hygiene and cleanliness
  - 5.1.1.2. Rising global demand for eco-friendly and sustainable toiletry solutions
  - 5.1.1.3. Global shift towards luxurious and comfortable living standards
- 5.1.2. Restraints
  - 5.1.2.1. Upfront cost of purchasing and installing a bidet
- 5.1.3. Opportunities
  - 5.1.3.1. Continued innovation in the design and functionality of bidets
  - 5.1.3.2. Government initiatives promoting hygiene and sanitation in developing countries
- 5.1.4. Challenges
  - 5.1.4.1. Lack of awareness or cultural resistance to using bidets in emerging economies
5.2. Market Segmentation Analysis
- 5.2.1. Type: Affordability and ease of installation of non-electric bidets are significantly driving demand
- 5.2.2. End-Use: End-users investing in bidets owing to the high demand for enhanced hygiene consciousness
5.3. Market Disruption Analysis
5.4. Porter's Five Forces Analysis
- 5.4.1. Threat of New Entrants
- 5.4.2. Threat of Substitutes
- 5.4.3. Bargaining Power of Customers
- 5.4.4. Bargaining Power of Suppliers
- 5.4.5. Industry Rivalry
5.5. Value Chain & Critical Path Analysis
5.6. Pricing Analysis
5.7. Technology Analysis
5.8. Patent Analysis
5.9. Trade Analysis
5.10. Regulatory Framework Analysis

6. Bidets Market, by Type

6.1. Introduction
6.2. Electric
6.3. Non-Electric

7. Bidets Market, by Set-Up

7.1. Introduction
7.2. Floor Mounted
7.3. Wall Mounted

8. Bidets Market, by Shape

8.1. Introduction
8.2. Oval
8.3. Round
8.4. Square

9. Bidets Market, by End-Use

9.1. Introduction
9.2. Commercial
9.3. Residential

10. Bidets Market, by Distribution Channel

10.1. Introduction
10.2. Offline
10.3. Online

11. Americas Bidets Market

11.1. Introduction
11.2. Argentina
11.3. Brazil
11.4. Canada
11.5. Mexico
11.6. United States

12. Asia-Pacific Bidets Market

12.1. Introduction
12.2. Australia
12.3. China
12.4. India
12.5. Indonesia
12.6. Japan
12.7. Malaysia
12.8. Philippines
12.9. Singapore
12.10. South Korea
12.11. Taiwan
12.12. Thailand
12.13. Vietnam

13. Europe, Middle East & Africa Bidets Market

13.1. Introduction
13.2. Denmark
13.3. Egypt
13.4. Finland
13.5. France
13.6. Germany
13.7. Israel
13.8. Italy
13.9. Netherlands
13.10. Nigeria
13.11. Norway
13.12. Poland
13.13. Qatar
13.14. Russia
13.15. Saudi Arabia
13.16. South Africa
13.17. Spain
13.18. Sweden
13.19. Switzerland
13.20. Turkey
13.21. United Arab Emirates
13.22. United Kingdom

14. Competitive Landscape

14.1. Market Share Analysis, 2023
14.2. FPNV Positioning Matrix, 2023
14.3. Competitive Scenario Analysis
- 14.3.1. Pee Safe Introduces Portable Jet Spray, Expanding into Toileting Aid Category
- 14.3.2. Brondell Makes Business More Sustainable With Commercial Bidet Toilet Seat
- 14.3.3. Brondell introduces SimpleSpa Eco Bidet Attachment
14.4. Strategy Analysis & Recommendation

15. Competitive Portfolio

15.1. Key Company Profiles
15.2. Key Product Portfolio