PUBLISHER: 360iResearch | PRODUCT CODE: 1465019
PUBLISHER: 360iResearch | PRODUCT CODE: 1465019
[199 Pages Report] The Candy Market size was estimated at USD 68.64 billion in 2023 and expected to reach USD 71.84 billion in 2024, at a CAGR 4.93% to reach USD 96.17 billion by 2030.
The candy market consists of various segments, including chocolate candy, non-chocolate candy, and confections that are consumed globally. This market caters to a wide range of consumers across different age groups, with its application extending from personal consumption to gift items during holidays and special occasions. The scope of the candy market is extensive and includes the manufacturing, distribution, and retail of various candies and confectioneries. The market encompasses a range of products, from artisanal chocolates to mass-produced candies, catering to consumer preferences and dietary restrictions, such as sugar-free and vegan options. The growth of the candy market is affected by several factors, including continuous innovation in flavors and packaging of candies, rising disposable income and growing spending on confectionery products, and expanding popularity of seasonal and limited-edition flavor candies. However, several limitations and challenging factors affect growth in the candy market, such as concerns associated with excessive sugar consumption and stringent food safety and labeling regulations. On the other hand, increasing demand for healthier candy options, including low-sugar and natural ingredient-based candies, expanding collaboration with influencers and celebrities for brand endorsements, utilization of e-commerce platforms for personalized and direct-to-consumer sales strategies, and investment in sustainable and eco-friendly packaging solutions to appeal to environmentally conscious customers presents potential growth opportunities for the candy market.
KEY MARKET STATISTICS | |
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Base Year [2023] | USD 68.64 billion |
Estimated Year [2024] | USD 71.84 billion |
Forecast Year [2030] | USD 96.17 billion |
CAGR (%) | 4.93% |
Type: Increasing popularity of gummy & chewy candies for their fun shapes and vibrant colors
Chocolate candy remains a perennial favorite among consumers of all ages due to its rich, versatile flavor and comforting texture. This segment of the candy market includes milk chocolate, dark chocolate, and white chocolate varieties, filled with a range of ingredients such as nuts, caramel, fruit, and nougat. Gummy and chewy candies are celebrated for their fun shapes, vibrant colors, and delightful textures. This category includes gummy bears, jelly beans, chewy fruit-flavored candies, and licorice. The need-based preference for these candies is often tied to nostalgia, low-cost indulgence, and snacks for movies or parties. Hard candies are appreciated for their long-lasting flavor and convenience. This category encompasses fruit drops, lozenges, peppermints, and sour candies. Consumers gravitate towards hard candies for their soothing effects on the throat, low-calorie content, and durable packaging for on-the-go consumption. With their convenience and variety, lollipops cater to a broad audience, including children and adults who enjoy a sweet treat without the mess. This category includes simple sugar lollipops, filled lollipops, and novelty shapes and sizes. Mints serve the dual purpose of sweet sensation and breath freshening, making them a staple in many consumers' daily routines. This category includes peppermint, spearmint, and wintergreen flavors in hard, soft, and gum varieties. Its preferences include breath freshening and low-calorie snacking. Powdered candy, known for its unique consumption experience, includes flavors directly ingested or mixed with saliva to create a paste. This category appeals to those seeking a fun, interactive eating experience, often reminiscent of childhood. This category is revered for its rich, chewy textures and a wide array of sophisticated flavors. Toffee, caramels, and nougats cater to a more stong palate, with a need-based preference leaning towards indulgence, luxury treats, and gourmet snacking. The candy market is diverse, with each category serving distinct consumer needs ranging from luxury indulgences such as chocolate candies, toffee, caramels, & nougats to health-conscious snacking, including hard candies and mints. Gummy & chewy candies and powdered candies primarily target a younger demographic seeking fun and novelty. Meanwhile, chocolate remains the most versatile category, appealing to a broad spectrum of consumers looking for premium products, gifts, or personal treats.
Sales Channel: Growing purchase of candies at supermarkets and hypermarkets
Convenience stores have consistently served as a prime venue for impulse candy purchases due to their widespread accessibility and extended hours. This channel caters to consumers seeking immediate gratification or making last-minute purchases. Direct sales in the candy industry primarily occur through manufacturer or brand websites, offering everything from customized options to limited edition releases. This channel serves the needs of consumers looking for a more personalized purchase experience or those loyal to specific brands. Online retailers have quickly ascended as a dominant force in candy sales, attributed to the convenience of doorstep delivery and the broad selection available at the click of a button. This channel is favored by consumers valuing variety and ease of purchase. Specialty candy shops are the go-to channel for consumers seeking artisanal, gourmet, or niche candy products. These retailers provide a unique shopping experience by offering rare finds and high-quality options not typically available in other channels. Supermarkets & hypermarkets remain a central channel for candy sales, offering convenience and a wide selection of brands under one roof. These stores cater to the regular shopping routines of consumers, making candy easily accessible alongside groceries. Each sales channel serves distinct consumer needs and preferences. Convenience stores command impulse buys; direct sales capitalize on brand loyalty and customization; online retailers offer unparalleled variety and convenience; specialty shops cater to niche markets with artisanal offerings; and supermarkets & hypermarkets provide accessibility and variety in a routine shopping environment.
Regional Insights
In North America, particularly the U.S. and Canada, the candy market continues to exhibit steady growth, partly due to the strong presence of major confectionery brands and a significant consumer base with a high disposable income. Recent patents focus on enhancing flavor longevity and texture alterations to satisfy evolving consumer preferences. There is a notable shift towards organic and sugar-free alternatives driven by health-conscious consumers. South America's candy market is diverse, with traditional flavors and local specialties driving consumer preferences. Europe's candy market is diverse, with a robust demand for high-quality confectionery. The region's focus on sustainable and ethically sourced ingredients is noteworthy, influencing product innovation and consumer choices significantly. Germany, the UK, and France are pivotal markets, with consumers showing a keen interest in gourmet offerings and traditional sweets. The Middle East has a growing confectionery market, with a notable preference for luxury and gourmet candy products. Africa's candy market is in a nascent stage with significant potential for growth. The expansion of retail infrastructure and the rise of the urban middle class are promising indicators for the candy industry. The APAC region is witnessing rapid development in the global candy market due to rising incomes, urbanization, and the expansion of retail infrastructure. China's candy market is seeing an increase in e-commerce sales, with a significant lean towards premium and imported candy brands. India presents a diverse candy market with a strong preference for traditional sweets which coexist with modern confectioneries. The increase in disposable income among the middle class has increased the consumption of branded candies.
FPNV Positioning Matrix
The FPNV Positioning Matrix is pivotal in evaluating the Candy Market. It offers a comprehensive assessment of vendors, examining key metrics related to Business Strategy and Product Satisfaction. This in-depth analysis empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success: Forefront (F), Pathfinder (P), Niche (N), or Vital (V).
Market Share Analysis
The Market Share Analysis is a comprehensive tool that provides an insightful and in-depth examination of the current state of vendors in the Candy Market. By meticulously comparing and analyzing vendor contributions in terms of overall revenue, customer base, and other key metrics, we can offer companies a greater understanding of their performance and the challenges they face when competing for market share. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With this expanded level of detail, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.
Key Company Profiles
The report delves into recent significant developments in the Candy Market, highlighting leading vendors and their innovative profiles. These include AUGUST STORCK KG, Barry Callebaut AG, Burgundy Hospitality Pvt. Ltd., Chocoladefabriken Lindt & Sprungli AG, Cloetta AB, Confiseries Mondoux Inc., Ferrero International, General Mills, Inc., HARIBO GmbH & Co. KG, Jelly Belly International, Just Born, Inc., Lotte Co., Ltd., Mars, Incorporated, Meiji Holdings Co., Ltd., Mondelez Global LLC, Morinaga & Co., Ltd., Naeem Foods, Nestle S.A., Orion Corporation, Palmer Candy, Parle Products Pvt. Limited, Perfetti Van Melle Group B.V., pladis Foods Ltd., Quality Candy Company, Samkan Products Pvt. Ltd., Sugarfina USA LLC, Sweet Candy Company, Inc., The Hershey Company, Vidal Golosinas S.A, and Walmart Inc..
Market Segmentation & Coverage
1. Market Penetration: It presents comprehensive information on the market provided by key players.
2. Market Development: It delves deep into lucrative emerging markets and analyzes the penetration across mature market segments.
3. Market Diversification: It provides detailed information on new product launches, untapped geographic regions, recent developments, and investments.
4. Competitive Assessment & Intelligence: It conducts an exhaustive assessment of market shares, strategies, products, certifications, regulatory approvals, patent landscape, and manufacturing capabilities of the leading players.
5. Product Development & Innovation: It offers intelligent insights on future technologies, R&D activities, and breakthrough product developments.
1. What is the market size and forecast of the Candy Market?
2. Which products, segments, applications, and areas should one consider investing in over the forecast period in the Candy Market?
3. What are the technology trends and regulatory frameworks in the Candy Market?
4. What is the market share of the leading vendors in the Candy Market?
5. Which modes and strategic moves are suitable for entering the Candy Market?