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PUBLISHER: KBV Research | PRODUCT CODE: 1335674

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PUBLISHER: KBV Research | PRODUCT CODE: 1335674

Europe Internet of Behaviors Market Size, Share & Industry Trends Analysis Report By Enterprise Size (Small & Medium Enterprises (SMEs) and Large Enterprises), By Industry, By Application, By Country and Growth Forecast, 2023 - 2030

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The Europe Internet of Behaviors Market would witness market growth of 22.4% CAGR during the forecast period (2023-2030).

The IoB platform enables each business to get to know its clientele. For instance, IoB connects every smartphone in the program, enabling users to log their errors and receive visual suggestions for enhancing their swings and strokes. Device connectivity expands beyond the Internet of Things (IoT) and creates significant new data. Utilizing the IoB also empowers people to make decisions and improves procedural efficiency. As an illustration, businesses use the Internet of Behaviors to collect crucial data about consumers for brand promotion, application development, and advertising, among other things.

Due to the demand for consumer preference models produced by IoB applications, the expanding trend of e-commerce is also projected to propel the expansion of the market. For instance, to enhance the likelihood that a user would make a purchase, Amazon.com, Inc. predicts what product a user could search for next using user behavior models and presents it in the recommendation section. The rise in the e-commerce industry in the region has enabled increased use of digital solutions.

The market has drawn significant interest from Europe as well. Tourism's economic, employment, social, and environmental ramifications make it a significant industry in the EU. Statistics on tourism are used to monitor the EU's sustainable and regional development programs and tourist policies. In 2021, 56% of EU citizens who were 15 or older are projected to have participated in personal tourism or made at least one trip for personal travel. With 114 million hotel stays or 19% of all hotel nights in the EU, Spain was the most preferred EU destination for foreign visitors in 2021. Italy (106 million nights) came second among EU countries for foreign visitors in 2021, ahead of Croatia, Greece, and France. Over two-thirds of all the nights spent by non-residents in the EU were divided among these five nations.

Additionally, digitalization has become an important part of regional businesses. Artificial intelligence, digital technologies, and automation are heavily used by businesses in Germany. The nation remains Europe's largest consumer market, accounting for 83.2 million people, or over 19 percent of the EU-27 population. The nation has the greatest GDP in all of Europe, as well as one of the biggest total purchasing powers. Ninety-five percent of people with internet access in Germany who are 16 years old or older make online purchases of products and services. In 2022, it's anticipated that e-commerce sales will expand by 12 percent to reach EUR 111 billion. The increasing tourism and digitalization have made brand promotion and digital marketing important enabling tools that foster growth for these sectors. Therefore, IoB usage will see a rapid surge in this region, thereby boosting the development of the market.

The Germany market dominated the Europe Internet of Behaviors Market by Country in 2022, and would continue to be a dominant market till 2030; thereby, achieving a market value of $117,036.4 million by 2030. The UK market is registering a CAGR of 21.4% during (2023 - 2030). Additionally, The France market would witness a CAGR of 23.3% during (2023 - 2030).

Based on Enterprise Size, the market is segmented into Small & Medium Enterprises (SMEs) and Large Enterprises. Based on Industry, the market is segmented into BFSI, Media & Entertainment, Retail & e-Commerce, Telecom & IT, Power, Healthcare, Manufacturing and Others. Based on Application, the market is segmented into Advertising Campaign, Digital Marketing, Content Delivery, Brand Promotion and Others. Based on countries, the market is segmented into Germany, UK, France, Russia, Spain, Italy, and Rest of Europe.

The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Aware, Inc., Alteryx, Inc., Vertica Systems (OpenText Corporation), NICE Ltd., NuData Security Inc. (Mastercard, Inc.), Riverbed Technology, Inc. (Thoma Bravo), Coveo Solutions Inc, Cognitive Scale Inc. (Tecnotree Corporation), Capillary Technologies India Limited, and Sweet Analytics Limited.

Scope of the Study

Market Segments covered in the Report:

By Enterprise Size

  • Small & Medium Enterprises (SMEs)
  • Large Enterprises

By Industry

  • BFSI
  • Media & Entertainment
  • Retail & e-Commerce
  • Telecom & IT
  • Power
  • Healthcare
  • Manufacturing
  • Others

By Application

  • Advertising Campaign
  • Digital Marketing
  • Content Delivery
  • Brand Promotion
  • Others

By Country

  • Germany
  • UK
  • France
  • Russia
  • Spain
  • Italy
  • Rest of Europe

Companies Profiled

  • Aware, Inc.
  • Alteryx, Inc.
  • Vertica Systems (OpenText Corporation)
  • NICE Ltd.
  • NuData Security Inc. (Mastercard, Inc.)
  • Riverbed Technology, Inc. (Thoma Bravo)
  • Coveo Solutions Inc
  • Cognitive Scale Inc. (Tecnotree Corporation)
  • Capillary Technologies India Limited
  • Sweet Analytics Limited

Unique Offerings from KBV Research

  • Exhaustive coverage
  • Highest number of market tables and figures
  • Subscription based model available
  • Guaranteed best price
  • Assured post sales research support with 10% customization free

Table of Contents

Chapter 1. Market Scope & Methodology

  • 1.1 Market Definition
  • 1.2 Objectives
  • 1.3 Market Scope
  • 1.4 Segmentation
    • 1.4.1 Europe Internet of Behaviors Market, by Enterprise Size
    • 1.4.2 Europe Internet of Behaviors Market, by Industry
    • 1.4.3 Europe Internet of Behaviors Market, by Application
    • 1.4.4 Europe Internet of Behaviors Market, by Country
  • 1.5 Methodology for the research

Chapter 2. Market at a Glance

  • 2.1 Key highlights

Chapter 3. Market Overview

  • 3.1 Introduction
    • 3.1.1 Overview
      • 3.1.1.1 Market Composition and Scenario
  • 3.2 Key Factors Impacting the Market
    • 3.2.1 Market Drivers
    • 3.2.2 Market Restraints
  • 3.3 Porter Five Forces Analysis

Chapter 4. Strategies deployed in Internet of Behaviours Market

Chapter 5. Europe Internet of Behaviors Market by Enterprise Size

  • 5.1 Europe Small & Medium Enterprises (SMEs) Market by Country
  • 5.2 Europe Large Enterprises Market by Country

Chapter 6. Europe Internet of Behaviors Market by Industry

  • 6.1 Europe BFSI Market by Country
  • 6.2 Europe Media & Entertainment Market by Country
  • 6.3 Europe Retail & e-Commerce Market by Country
  • 6.4 Europe Telecom & IT Market by Country
  • 6.5 Europe Power Market by Country
  • 6.6 Europe Healthcare Market by Country
  • 6.7 Europe Manufacturing Market by Country
  • 6.8 Europe Others Market by Country

Chapter 7. Europe Internet of Behaviors Market by Application

  • 7.1 Europe Advertising Campaign Market by Country
  • 7.2 Europe Digital Marketing Market by Country
  • 7.3 Europe Content Delivery Market by Country
  • 7.4 Europe Brand Promotion Market by Country
  • 7.5 Europe Others Market by Country

Chapter 8. Europe Internet of Behaviors Market by Country

  • 8.1 Germany Internet of Behaviors Market
    • 8.1.1 Germany Internet of Behaviors Market by Enterprise Size
    • 8.1.2 Germany Internet of Behaviors Market by Industry
    • 8.1.3 Germany Internet of Behaviors Market by Application
  • 8.2 UK Internet of Behaviors Market
    • 8.2.1 UK Internet of Behaviors Market by Enterprise Size
    • 8.2.2 UK Internet of Behaviors Market by Industry
    • 8.2.3 UK Internet of Behaviors Market by Application
  • 8.3 France Internet of Behaviors Market
    • 8.3.1 France Internet of Behaviors Market by Enterprise Size
    • 8.3.2 France Internet of Behaviors Market by Industry
    • 8.3.3 France Internet of Behaviors Market by Application
  • 8.4 Russia Internet of Behaviors Market
    • 8.4.1 Russia Internet of Behaviors Market by Enterprise Size
    • 8.4.2 Russia Internet of Behaviors Market by Industry
    • 8.4.3 Russia Internet of Behaviors Market by Application
  • 8.5 Spain Internet of Behaviors Market
    • 8.5.1 Spain Internet of Behaviors Market by Enterprise Size
    • 8.5.2 pain Internet of Behaviors Market by Industry
    • 8.5.3 Spain Internet of Behaviors Market by Application
  • 8.6 Italy Internet of Behaviors Market
    • 8.6.1 Italy Internet of Behaviors Market by Enterprise Size
    • 8.6.2 Italy Internet of Behaviors Market by Industry
    • 8.6.3 Italy Internet of Behaviors Market by Application
  • 8.7 Rest of Europe Internet of Behaviors Market
    • 8.7.1 Rest of Europe Internet of Behaviors Market by Enterprise Size
    • 8.7.2 Rest of Europe Internet of Behaviors Market by Industry
    • 8.7.3 Rest of Europe Internet of Behaviors Market by Application

Chapter 9. Company Profiles

  • 9.1 Coveo Solutions Inc
    • 9.1.1 Company Overview
    • 9.1.2 Financial Analysis
    • 9.1.3 Research & Development Expenses
    • 9.1.4 Recent strategies and developments:
      • 9.1.4.1 Product Launches and Product Expansions:
      • 9.1.4.2 Acquisition and Mergers:
    • 9.1.5 SWOT Analysis
  • 9.2 Cognitive Scale Inc. (Tecnotree Corporation)
    • 9.2.1 Company Overview
    • 9.2.2 Financial Analysis
    • 9.2.3 Segmental Analysis
    • 9.2.4 Research & Development Expenses
    • 9.2.5 SWOT Analysis
  • 9.3 Capillary Technologies India Limited
    • 9.3.1 Company Overview
    • 9.3.2 Financial Analysis
    • 9.3.3 Recent strategies and developments:
      • 9.3.3.1 Product Launches and Product Expansions:
      • 9.3.3.2 Acquisition and Mergers:
    • 9.3.4 SWOT Analysis
  • 9.4 Sweet Analytics Limited
    • 9.4.1 Company Overview
    • 9.4.2 SWOT Analysis
  • 9.5 OpenText Corporation (Vertica)
    • 9.5.1 Company Overview
    • 9.5.2 Financial Analysis
    • 9.5.3 Product Type and Regional Analysis
    • 9.5.4 Research & Development Expense
    • 9.5.5 SWOT Analysis
  • 9.6 Aware, Inc.
    • 9.6.1 Company Overview
    • 9.6.2 Financial Analysis
    • 9.6.3 Regional Analysis
    • 9.6.4 Research & Development Expense
    • 9.6.5 Recent strategies and developments:
      • 9.6.5.1 Partnerships, Collaborations, and Agreements:
      • 9.6.5.2 Product Launches and Product Expansions:
    • 9.6.6 SWOT Analysis
  • 9.7 Alteryx, Inc.
    • 9.7.1 Company Overview
    • 9.7.2 Financial Analysis
    • 9.7.3 Regional Analysis
    • 9.7.4 Research & Development Expense
    • 9.7.5 Recent strategies and developments:
      • 9.7.5.1 Acquisition and Mergers:
    • 9.7.6 SWOT Analysis
  • 9.8 NICE Ltd.
    • 9.8.1 Company Overview
    • 9.8.2 Financial Analysis
    • 9.8.3 Segmental and Regional Analysis
    • 9.8.4 Research & Development Expenses
    • 9.8.5 SWOT Analysis
    • 9.8.6 SWOT Analysis: NICE Ltd.
  • 9.9 NuData Security Inc. (Mastercard, Inc.)
    • 9.9.1 Company Overview
    • 9.9.2 Financial Analysis
    • 9.9.3 Regional Analysis
    • 9.9.4 SWOT Analysis
    • 9.9.5 SWOT Analysis: NuData Security Inc.
  • 9.10. Riverbed Technology, Inc. (Thoma Bravo)
    • 9.10.1 Company Overview
    • 9.10.2 SWOT Analysis
    • 9.10.3 SWOT Analysis: Riverbed Technology, Inc.

Chapter 10. Winning Imperatives for Europe Internet of Behavior Market

LIST OF TABLES

  • TABLE 1 Europe Internet of Behaviors Market, 2019 - 2022, USD Million
  • TABLE 2 Europe Internet of Behaviors Market, 2023 - 2030, USD Million
  • TABLE 3 Europe Internet of Behaviors Market by Enterprise Size, 2019 - 2022, USD Million
  • TABLE 4 Europe Internet of Behaviors Market by Enterprise Size, 2023 - 2030, USD Million
  • TABLE 5 Europe Small & Medium Enterprises (SMEs) Market by Country, 2019 - 2022, USD Million
  • TABLE 6 Europe Small & Medium Enterprises (SMEs) Market by Country, 2023 - 2030, USD Million
  • TABLE 7 Europe Large Enterprises Market by Country, 2019 - 2022, USD Million
  • TABLE 8 Europe Large Enterprises Market by Country, 2023 - 2030, USD Million
  • TABLE 9 Europe Internet of Behaviors Market by Industry, 2019 - 2022, USD Million
  • TABLE 10 Europe Internet of Behaviors Market by Industry, 2023 - 2030, USD Million
  • TABLE 11 Europe BFSI Market by Country, 2019 - 2022, USD Million
  • TABLE 12 Europe BFSI Market by Country, 2023 - 2030, USD Million
  • TABLE 13 Europe Media & Entertainment Market by Country, 2019 - 2022, USD Million
  • TABLE 14 Europe Media & Entertainment Market by Country, 2023 - 2030, USD Million
  • TABLE 15 Europe Retail & e-Commerce Market by Country, 2019 - 2022, USD Million
  • TABLE 16 Europe Retail & e-Commerce Market by Country, 2023 - 2030, USD Million
  • TABLE 17 Europe Telecom & IT Market by Country, 2019 - 2022, USD Million
  • TABLE 18 Europe Telecom & IT Market by Country, 2023 - 2030, USD Million
  • TABLE 19 Europe Power Market by Country, 2019 - 2022, USD Million
  • TABLE 20 Europe Power Market by Country, 2023 - 2030, USD Million
  • TABLE 21 Europe Healthcare Market by Country, 2019 - 2022, USD Million
  • TABLE 22 Europe Healthcare Market by Country, 2023 - 2030, USD Million
  • TABLE 23 Europe Manufacturing Market by Country, 2019 - 2022, USD Million
  • TABLE 24 Europe Manufacturing Market by Country, 2023 - 2030, USD Million
  • TABLE 25 Europe Others Market by Country, 2019 - 2022, USD Million
  • TABLE 26 Europe Others Market by Country, 2023 - 2030, USD Million
  • TABLE 27 Europe Internet of Behaviors Market by Application, 2019 - 2022, USD Million
  • TABLE 28 Europe Internet of Behaviors Market by Application, 2023 - 2030, USD Million
  • TABLE 29 Europe Advertising Campaign Market by Country, 2019 - 2022, USD Million
  • TABLE 30 Europe Advertising Campaign Market by Country, 2023 - 2030, USD Million
  • TABLE 31 Europe Digital Marketing Market by Country, 2019 - 2022, USD Million
  • TABLE 32 Europe Digital Marketing Market by Country, 2023 - 2030, USD Million
  • TABLE 33 Europe Content Delivery Market by Country, 2019 - 2022, USD Million
  • TABLE 34 Europe Content Delivery Market by Country, 2023 - 2030, USD Million
  • TABLE 35 Europe Brand Promotion Market by Country, 2019 - 2022, USD Million
  • TABLE 36 Europe Brand Promotion Market by Country, 2023 - 2030, USD Million
  • TABLE 37 Europe Others Market by Country, 2019 - 2022, USD Million
  • TABLE 38 Europe Others Market by Country, 2023 - 2030, USD Million
  • TABLE 39 Europe Internet of Behaviors Market by Country, 2019 - 2022, USD Million
  • TABLE 40 Europe Internet of Behaviors Market by Country, 2023 - 2030, USD Million
  • TABLE 41 Germany Internet of Behaviors Market, 2019 - 2022, USD Million
  • TABLE 42 Germany Internet of Behaviors Market, 2023 - 2030, USD Million
  • TABLE 43 Germany Internet of Behaviors Market by Enterprise Size, 2019 - 2022, USD Million
  • TABLE 44 Germany Internet of Behaviors Market by Enterprise Size, 2023 - 2030, USD Million
  • TABLE 45 Germany Internet of Behaviors Market by Industry, 2019 - 2022, USD Million
  • TABLE 46 Germany Internet of Behaviors Market by Industry, 2023 - 2030, USD Million
  • TABLE 47 Germany Internet of Behaviors Market by Application, 2019 - 2022, USD Million
  • TABLE 48 Germany Internet of Behaviors Market by Application, 2023 - 2030, USD Million
  • TABLE 49 UK Internet of Behaviors Market, 2019 - 2022, USD Million
  • TABLE 50 UK Internet of Behaviors Market, 2023 - 2030, USD Million
  • TABLE 51 UK Internet of Behaviors Market by Enterprise Size, 2019 - 2022, USD Million
  • TABLE 52 UK Internet of Behaviors Market by Enterprise Size, 2023 - 2030, USD Million
  • TABLE 53 UK Internet of Behaviors Market by Industry, 2019 - 2022, USD Million
  • TABLE 54 UK Internet of Behaviors Market by Industry, 2023 - 2030, USD Million
  • TABLE 55 UK Internet of Behaviors Market by Application, 2019 - 2022, USD Million
  • TABLE 56 UK Internet of Behaviors Market by Application, 2023 - 2030, USD Million
  • TABLE 57 France Internet of Behaviors Market, 2019 - 2022, USD Million
  • TABLE 58 France Internet of Behaviors Market, 2023 - 2030, USD Million
  • TABLE 59 France Internet of Behaviors Market by Enterprise Size, 2019 - 2022, USD Million
  • TABLE 60 France Internet of Behaviors Market by Enterprise Size, 2023 - 2030, USD Million
  • TABLE 61 France Internet of Behaviors Market by Industry, 2019 - 2022, USD Million
  • TABLE 62 France Internet of Behaviors Market by Industry, 2023 - 2030, USD Million
  • TABLE 63 France Internet of Behaviors Market by Application, 2019 - 2022, USD Million
  • TABLE 64 France Internet of Behaviors Market by Application, 2023 - 2030, USD Million
  • TABLE 65 Russia Internet of Behaviors Market, 2019 - 2022, USD Million
  • TABLE 66 Russia Internet of Behaviors Market, 2023 - 2030, USD Million
  • TABLE 67 Russia Internet of Behaviors Market by Enterprise Size, 2019 - 2022, USD Million
  • TABLE 68 Russia Internet of Behaviors Market by Enterprise Size, 2023 - 2030, USD Million
  • TABLE 69 Russia Internet of Behaviors Market by Industry, 2019 - 2022, USD Million
  • TABLE 70 Russia Internet of Behaviors Market by Industry, 2023 - 2030, USD Million
  • TABLE 71 Russia Internet of Behaviors Market by Application, 2019 - 2022, USD Million
  • TABLE 72 Russia Internet of Behaviors Market by Application, 2023 - 2030, USD Million
  • TABLE 73 Spain Internet of Behaviors Market, 2019 - 2022, USD Million
  • TABLE 74 Spain Internet of Behaviors Market, 2023 - 2030, USD Million
  • TABLE 75 Spain Internet of Behaviors Market by Enterprise Size, 2019 - 2022, USD Million
  • TABLE 76 Spain Internet of Behaviors Market by Enterprise Size, 2023 - 2030, USD Million
  • TABLE 77 Spain Internet of Behaviors Market by Industry, 2019 - 2022, USD Million
  • TABLE 78 Spain Internet of Behaviors Market by Industry, 2023 - 2030, USD Million
  • TABLE 79 Spain Internet of Behaviors Market by Application, 2019 - 2022, USD Million
  • TABLE 80 Spain Internet of Behaviors Market by Application, 2023 - 2030, USD Million
  • TABLE 81 Italy Internet of Behaviors Market, 2019 - 2022, USD Million
  • TABLE 82 Italy Internet of Behaviors Market, 2023 - 2030, USD Million
  • TABLE 83 Italy Internet of Behaviors Market by Enterprise Size, 2019 - 2022, USD Million
  • TABLE 84 Italy Internet of Behaviors Market by Enterprise Size, 2023 - 2030, USD Million
  • TABLE 85 Italy Internet of Behaviors Market by Industry, 2019 - 2022, USD Million
  • TABLE 86 Italy Internet of Behaviors Market by Industry, 2023 - 2030, USD Million
  • TABLE 87 Italy Internet of Behaviors Market by Application, 2019 - 2022, USD Million
  • TABLE 88 Italy Internet of Behaviors Market by Application, 2023 - 2030, USD Million
  • TABLE 89 Rest of Europe Internet of Behaviors Market, 2019 - 2022, USD Million
  • TABLE 90 Rest of Europe Internet of Behaviors Market, 2023 - 2030, USD Million
  • TABLE 91 Rest of Europe Internet of Behaviors Market by Enterprise Size, 2019 - 2022, USD Million
  • TABLE 92 Rest of Europe Internet of Behaviors Market by Enterprise Size, 2023 - 2030, USD Million
  • TABLE 93 Rest of Europe Internet of Behaviors Market by Industry, 2019 - 2022, USD Million
  • TABLE 94 Rest of Europe Internet of Behaviors Market by Industry, 2023 - 2030, USD Million
  • TABLE 95 Rest of Europe Internet of Behaviors Market by Application, 2019 - 2022, USD Million
  • TABLE 96 Rest of Europe Internet of Behaviors Market by Application, 2023 - 2030, USD Million
  • TABLE 97 Key Information - Coveo Solutions Inc
  • TABLE 98 Key Information - Cognitive Scale Inc.
  • TABLE 99 Key Information - Capillary Technologies India Limited
  • TABLE 100 Key Information - Sweet Analytics Limited
  • TABLE 101 Key Information - OpenText Corporation
  • TABLE 102 Key Information - Aware, Inc.
  • TABLE 103 Key Information - Alteryx, Inc.
  • TABLE 104 Key Information - NICE Ltd.
  • TABLE 105 Key Information - NuData Security Inc.
  • TABLE 106 Key Information - Riverbed Technology, Inc.

List of Figures

  • FIG 1 Methodology for the research
  • FIG 2 Europe Internet of Behaviors Market, 2019 - 2030, USD Million
  • FIG 3 Key Factors Impacting Internet of Behaviors Market
  • FIG 4 Porter's Five Forces Analysis - Internet of Behaviors Market
  • FIG 5 Europe Internet of Behaviors Market share by Enterprise Size, 2022
  • FIG 6 Europe Internet of Behaviors Market share by Enterprise Size, 2030
  • FIG 7 Europe Internet of Behaviors Market by Enterprise Size, 2019 - 2030, USD Million
  • FIG 8 Europe Internet of Behaviors Market share by Industry, 2022
  • FIG 9 Europe Internet of Behaviors Market share by Industry, 2030
  • FIG 10 Europe Internet of Behaviors Market by Industry, 2019 - 2030, USD Million
  • FIG 11 Europe Internet of Behaviors Market share by Application, 2022
  • FIG 12 Europe Internet of Behaviors Market share by Application, 2030
  • FIG 13 Europe Internet of Behaviors Market by Application, 2019 - 2030, USD Million
  • FIG 14 Europe Internet of Behaviors Market share by Country, 2022
  • FIG 15 Europe Internet of Behaviors Market share by Country, 2030
  • FIG 16 Europe Internet of Behaviors Market by Country, 2019 - 2030, USD Million
  • FIG 17 SWOT Analysis: Coveo Solutions Inc
  • FIG 18 SWOT Analysis: Cognitive Scale Inc.
  • FIG 19 SWOT Analysis: Capillary Technologies India Limited
  • FIG 20 SWOT Analysis: Sweet Analytics Limited
  • FIG 21 SWOT Analysis: OpenText Corporation
  • FIG 22 SWOT Analysis: Aware, Inc.
  • FIG 23 SWOT Analysis: Alteryx, Inc.
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