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PUBLISHER: KBV Research | PRODUCT CODE: 1450373

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PUBLISHER: KBV Research | PRODUCT CODE: 1450373

North America Fitness Tracker Market Size, Share & Trends Analysis Report By Distribution Channel (Online, and Offline), By Type (Smart Watches, Smart Bands, and Others), By Application, By Country and Growth Forecast, 2023 - 2030

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The North America Fitness Tracker Market would witness market growth of 16.8% CAGR during the forecast period (2023-2030). In the year 2019, the North America market's volume surged to 1,20,032.3 thousand units, showcasing a growth of 19.9% (2019-2022).

The exponential growth in adopting fitness trackers is intricately linked to an upswing in health consciousness. As individuals across diverse demographics became more attuned to the importance of leading an active lifestyle, these became invaluable tools to monitor and optimize personal health. The awareness of the profound impact of physical activity on overall well-being became a driving force behind the adoption trend.

The adoption of fitness trackers has witnessed an exponential rise, with millions of users embracing these wearable companions as integral tools for monitoring, analyzing, and optimizing their physical well-being. The allure of real-time health data, personalized insights, and the gamification of fitness goals has resonated across diverse demographic segments, transcending age, gender, and fitness levels. Moreover, the seamless integration of these with smartphones and other digital ecosystems has been a game-changer in driving adoption.

The fitness landscape in the United States is dynamic and continually evolving, with emerging trends shaping how individuals approach their health and wellness. The trend towards home-based fitness has experienced significant growth, especially with the popularity of virtual workouts, streaming fitness classes, and home exercise equipment. These play a crucial role in this trend by providing users with the means to monitor their workouts, set goals, and track progress within the comfort of their homes. Therefore, rising fitness trends and the aging population in North America will increase their demand in the region.

The US market dominated the North America Fitness Tracker Market by Country in 2022 and would continue to be a dominant market till 2030; thereby, achieving a market value of $44,770.6 million by 2030. The Canada market is experiencing a CAGR of 19.4% during (2023 - 2030). Additionally, The Mexico market would exhibit a CAGR of 18.4% during (2023 - 2030).

Based on Distribution Channel, the market is segmented into Online, and Offline. Based on Type, the market is segmented into Smart Watches, Smart Bands, and Others. Based on Application, the market is segmented into Running, Sports, Cycling Tracking, Glucose Monitoring, Heart Rate Tracking, Sleep Monitoring, and Others. Based on countries, the market is segmented into U.S., Mexico, Canada, and Rest of North America.

List of Key Companies Profiled

  • Adidas AG
  • Apple Inc.
  • Nike, Inc.
  • Samsung Electronics Co., Ltd. (Samsung Group)
  • Google LLC (Alphabet Inc.)
  • Garmin Ltd.
  • Xiaomi Corporation
  • Huawei Technologies Co., Ltd. (Huawei Investment & Holding Co., Ltd.)
  • Fossil Group, Inc.
  • Sony Corporation

North America Fitness Tracker Market Report Segmentation

By Distribution Channel (Volume, Thousand Units, USD Billion, 2019-2030)

  • Online
  • Offline

By Type (Volume, Thousand Units, USD Billion, 2019-2030)

  • Smart Watches
  • Smart Bands
  • Others

By Application

  • Running
  • Sports
  • Cycling Tracking
  • Glucose Monitoring
  • Heart Rate Tracking
  • Sleep Monitoring
  • Others

By Country (Volume, Thousand Units, USD Billion, 2019-2030)

  • US
  • Canada
  • Mexico
  • Rest of North America

Table of Contents

Chapter 1.Market Scope & Methodology

  • 1.1Market Definition
  • 1.2Objectives
  • 1.3Market Scope
  • 1.4Segmentation
    • 1.4.1North America Fitness Tracker Market, by Distribution Channel
    • 1.4.2North America Fitness Tracker Market, by Type
    • 1.4.3North America Fitness Tracker Market, by Application
    • 1.4.4North America Fitness Tracker Market, by Country
  • 1.5Methodology for the research

Chapter 2.Market at a Glance

  • 2.1Key Highlights

Chapter 3.Market Overview

  • 3.1Introduction
    • 3.1.1Overview
      • 3.1.1.1Market Composition and Scenario
  • 3.2Key Factors Impacting the Market
    • 3.2.1Market Drivers
    • 3.2.2Market Restraints
    • 3.2.3Market Opportunities
    • 3.2.4Market Challenges

Chapter 4.Competition Analysis - Global

  • 4.1KBV Cardinal Matrix
  • 4.2Recent Industry Wide Strategic Developments
    • 4.2.1Partnerships, Collaborations and Agreements
    • 4.2.2Product Launches and Product Expansions
    • 4.2.3Acquisition and Mergers
  • 4.3Market Share Analysis, 2022
  • 4.4Top Winning Strategies
    • 4.4.1Key Leading Strategies: Percentage Distribution (2019-2023)
    • 4.4.2Key Strategic Move: (Partnerships, Collaborations & Agreements : 2022, Sep - 2023, Oct) Leading Players
  • 4.5Porter's Five Forces Analysis

Chapter 5.North America Fitness Tracker Market by Distribution Channel

  • 5.1North America Online Market by Region
  • 5.2North America Offline Market by Region

Chapter 6.North America Fitness Tracker Market by Type

  • 6.1North America Smart Watches Market by Country
  • 6.2North America Smart Bands Market by Country
  • 6.3North America Others Market by Country

Chapter 7.North America Fitness Tracker Market by Application

  • 7.1North America Running Market by Country
  • 7.2North America Sports Market by Country
  • 7.3North America Cycling Tracking Market by Country
  • 7.4North America Glucose Monitoring Market by Country
  • 7.5North America Heart Rate Tracking Market by Country
  • 7.6North America Sleep Monitoring Market by Country
  • 7.7North America Others Market by Country

Chapter 8.North America Fitness Tracker Market by Country

  • 8.1US Fitness Tracker Market
    • 8.1.1US Fitness Tracker Market by Distribution Channel
    • 8.1.2US Fitness Tracker Market by Type
    • 8.1.3US Fitness Tracker Market by Application
  • 8.2Canada Fitness Tracker Market
    • 8.2.1Canada Fitness Tracker Market by Distribution Channel
    • 8.2.2Canada Fitness Tracker Market by Type
    • 8.2.3Canada Fitness Tracker Market by Application
  • 8.3Mexico Fitness Tracker Market
    • 8.3.1Mexico Fitness Tracker Market by Distribution Channel
    • 8.3.2Mexico Fitness Tracker Market by Type
    • 8.3.3Mexico Fitness Tracker Market by Application
  • 8.4Rest of North America Fitness Tracker Market
    • 8.4.1Rest of North America Fitness Tracker Market by Distribution Channel
    • 8.4.2Rest of North America Fitness Tracker Market by Type
    • 8.4.3Rest of North America Fitness Tracker Market by Application

Chapter 9.Company Profiles

  • 9.1Adidas AG
    • 9.1.1Company Overview
    • 9.1.2Financial Analysis
    • 9.1.3Regional Analysis
    • 9.1.4Research & Development Expense
    • 9.1.5Recent strategies and developments:
      • 9.1.5.1Partnerships, Collaborations, and Agreements:
    • 9.1.6SWOT Analysis
  • 9.2Apple, Inc.
    • 9.2.1Company Overview
    • 9.2.2Financial Analysis
    • 9.2.3Regional Analysis
    • 9.2.4Research & Development Expense
    • 9.2.5Recent strategies and developments:
      • 9.2.5.1Product Launches and Product Expansions:
    • 9.2.6SWOT Analysis
  • 9.3Nike, Inc.
    • 9.3.1Company Overview
    • 9.3.2Financial Analysis
    • 9.3.3Segmental Analysis
    • 9.3.4Recent strategies and developments:
      • 9.3.4.1Partnerships, Collaborations, and Agreements:
      • 9.3.4.2Acquisition and Mergers:
    • 9.3.5SWOT Analysis
  • 9.4Samsung Electronics Co., Ltd. (Samsung Group)
    • 9.4.1Company Overview
    • 9.4.2Financial Analysis
    • 9.4.3Segmental and Regional Analysis
    • 9.4.4Recent strategies and developments:
      • 9.4.4.1Partnerships, Collaborations, and Agreements:
      • 9.4.4.2Product Launches and Product Expansions:
    • 9.4.5SWOT Analysis
  • 9.5Google LLC (Alphabet Inc.)
    • 9.5.1Company Overview
    • 9.5.2Financial Analysis
    • 9.5.3Segmental and Regional Analysis
    • 9.5.4Research & Development Expense
    • 9.5.5Recent strategies and developments:
      • 9.5.5.1Partnerships, Collaborations, and Agreements:
    • 9.5.6SWOT Analysis
  • 9.6Garmin Ltd.
    • 9.6.1Company Overview
    • 9.6.2Financial Analysis
    • 9.6.3Segmental and Regional Analysis
    • 9.6.4Research & Development Expenses
    • 9.6.5Recent strategies and developments:
      • 9.6.5.1Partnerships, Collaborations, and Agreements:
      • 9.6.5.2Product Launches and Product Expansions:
      • 9.6.5.3Acquisition and Mergers:
    • 9.6.6SWOT Analysis
  • 9.7Xiaomi Corporation
    • 9.7.1Company Overview
    • 9.7.2Financial Analysis
    • 9.7.3Segmental and Regional Analysis
    • 9.7.4Research & Development Expense
    • 9.7.5SWOT Analysis
  • 9.8Huawei Technologies Co., Ltd. (Huawei Investment & Holding Co., Ltd.)
    • 9.8.1Company Overview
    • 9.8.2Financial Analysis
    • 9.8.3Segmental and Regional Analysis
    • 9.8.4Research & Development Expense
    • 9.8.5Recent strategies and developments:
      • 9.8.5.1Product Launches and Product Expansions:
    • 9.8.6SWOT Analysis
  • 9.9Fossil Group, Inc.
    • 9.9.1Company Overview
    • 9.9.2Financial Analysis
    • 9.9.3Segmental and Regional Analysis
    • 9.9.4Research & Development Expense
    • 9.9.5SWOT Analysis
  • 9.10.Sony Corporation
    • 9.10.1Company Overview
    • 9.10.2Financial Analysis
    • 9.10.3Segmental and Regional Analysis
    • 9.10.4Research & Development Expenses
    • 9.10.5Recent strategies and developments:
      • 9.10.5.1Partnerships, Collaborations, and Agreements:
      • 9.10.5.2Product Launches and Product Expansions:
    • 9.10.6SWOT Analysis

LIST OF TABLES

  • TABLE 1North America Fitness Tracker Market, 2019 - 2022, USD Million
  • TABLE 2North America Fitness Tracker Market, 2023 - 2030, USD Million
  • TABLE 3North America Fitness Tracker Market, 2019 - 2022, Thousand Units
  • TABLE 4North America Fitness Tracker Market, 2023 - 2030, Thousand Units
  • TABLE 5Partnerships, Collaborations and Agreements- Fitness Tracker Market
  • TABLE 6Product Launches And Product Expansions- Fitness Tracker Market
  • TABLE 7Acquisition and Mergers- Fitness Tracker Market
  • TABLE 8North America Fitness Tracker Market by Distribution Channel, 2019 - 2022, USD Million
  • TABLE 9North America Fitness Tracker Market by Distribution Channel, 2023 - 2030, USD Million
  • TABLE 10North America Fitness Tracker Market by Distribution Channel, 2019 - 2022, Thousand Units
  • TABLE 11North America Fitness Tracker Market by Distribution Channel, 2023 - 2030, Thousand Units
  • TABLE 12North America Online Market by Region, 2019 - 2022, USD Million
  • TABLE 13North America Online Market by Region, 2023 - 2030, USD Million
  • TABLE 14North America Online Market by Region, 2019 - 2022, Thousand Units
  • TABLE 15North America Online Market by Region, 2023 - 2030, Thousand Units
  • TABLE 16North America Offline Market by Region, 2019 - 2022, USD Million
  • TABLE 17North America Offline Market by Region, 2023 - 2030, USD Million
  • TABLE 18North America Offline Market by Region, 2019 - 2022, Thousand Units
  • TABLE 19North America Offline Market by Region, 2023 - 2030, Thousand Units
  • TABLE 20North America Fitness Tracker Market by Type, 2019 - 2022, USD Million
  • TABLE 21North America Fitness Tracker Market by Type, 2023 - 2030, USD Million
  • TABLE 22North America Fitness Tracker Market by Type, 2019 - 2022, Thousand Units
  • TABLE 23North America Fitness Tracker Market by Type, 2023 - 2030, Thousand Units
  • TABLE 24North America Smart Watches Market by Country, 2019 - 2022, USD Million
  • TABLE 25North America Smart Watches Market by Country, 2023 - 2030, USD Million
  • TABLE 26North America Smart Watches Market by Country, 2019 - 2022, Thousand Units
  • TABLE 27North America Smart Watches Market by Country, 2023 - 2030, Thousand Units
  • TABLE 28North America Smart Bands Market by Country, 2019 - 2022, USD Million
  • TABLE 29North America Smart Bands Market by Country, 2023 - 2030, USD Million
  • TABLE 30North America Smart Bands Market by Country, 2019 - 2022, Thousand Units
  • TABLE 31North America Smart Bands Market by Country, 2023 - 2030, Thousand Units
  • TABLE 32North America Others Market by Country, 2019 - 2022, USD Million
  • TABLE 33North America Others Market by Country, 2023 - 2030, USD Million
  • TABLE 34North America Others Market by Country, 2019 - 2022, Thousand Units
  • TABLE 35North America Others Market by Country, 2023 - 2030, Thousand Units
  • TABLE 36North America Fitness Tracker Market by Application, 2019 - 2022, USD Million
  • TABLE 37North America Fitness Tracker Market by Application, 2023 - 2030, USD Million
  • TABLE 38North America Running Market by Country, 2019 - 2022, USD Million
  • TABLE 39North America Running Market by Country, 2023 - 2030, USD Million
  • TABLE 40North America Sports Market by Country, 2019 - 2022, USD Million
  • TABLE 41North America Sports Market by Country, 2023 - 2030, USD Million
  • TABLE 42North America Cycling Tracking Market by Country, 2019 - 2022, USD Million
  • TABLE 43North America Cycling Tracking Market by Country, 2023 - 2030, USD Million
  • TABLE 44North America Glucose Monitoring Market by Country, 2019 - 2022, USD Million
  • TABLE 45North America Glucose Monitoring Market by Country, 2023 - 2030, USD Million
  • TABLE 46North America Heart Rate Tracking Market by Country, 2019 - 2022, USD Million
  • TABLE 47North America Heart Rate Tracking Market by Country, 2023 - 2030, USD Million
  • TABLE 48North America Sleep Monitoring Market by Country, 2019 - 2022, USD Million
  • TABLE 49North America Sleep Monitoring Market by Country, 2023 - 2030, USD Million
  • TABLE 50North America Others Market by Country, 2019 - 2022, USD Million
  • TABLE 51North America Others Market by Country, 2023 - 2030, USD Million
  • TABLE 52North America Fitness Tracker Market by Country, 2019 - 2022, USD Million
  • TABLE 53North America Fitness Tracker Market by Country, 2023 - 2030, USD Million
  • TABLE 54North America Fitness Tracker Market by Country, 2019 - 2022, Thousand Units
  • TABLE 55North America Fitness Tracker Market by Country, 2023 - 2030, Thousand Units
  • TABLE 56US Fitness Tracker Market, 2019 - 2022, USD Million
  • TABLE 57US Fitness Tracker Market, 2023 - 2030, USD Million
  • TABLE 58US Fitness Tracker Market, 2019 - 2022, Thousand Units
  • TABLE 59US Fitness Tracker Market, 2023 - 2030, Thousand Units
  • TABLE 60US Fitness Tracker Market by Distribution Channel, 2019 - 2022, USD Million
  • TABLE 61US Fitness Tracker Market by Distribution Channel, 2023 - 2030, USD Million
  • TABLE 62US Fitness Tracker Market by Distribution Channel, 2019 - 2022, Thousand Units
  • TABLE 63US Fitness Tracker Market by Distribution Channel, 2023 - 2030, Thousand Units
  • TABLE 64US Fitness Tracker Market by Type, 2019 - 2022, USD Million
  • TABLE 65US Fitness Tracker Market by Type, 2023 - 2030, USD Million
  • TABLE 66US Fitness Tracker Market by Type, 2019 - 2022, Thousand Units
  • TABLE 67US Fitness Tracker Market by Type, 2023 - 2030, Thousand Units
  • TABLE 68US Fitness Tracker Market by Application, 2019 - 2022, USD Million
  • TABLE 69US Fitness Tracker Market by Application, 2023 - 2030, USD Million
  • TABLE 70Canada Fitness Tracker Market, 2019 - 2022, USD Million
  • TABLE 71Canada Fitness Tracker Market, 2023 - 2030, USD Million
  • TABLE 72Canada Fitness Tracker Market, 2019 - 2022, Thousand Units
  • TABLE 73Canada Fitness Tracker Market, 2023 - 2030, Thousand Units
  • TABLE 74Canada Fitness Tracker Market by Distribution Channel, 2019 - 2022, USD Million
  • TABLE 75Canada Fitness Tracker Market by Distribution Channel, 2023 - 2030, USD Million
  • TABLE 76Canada Fitness Tracker Market by Distribution Channel, 2019 - 2022, Thousand Units
  • TABLE 77Canada Fitness Tracker Market by Distribution Channel, 2023 - 2030, Thousand Units
  • TABLE 78Canada Fitness Tracker Market by Type, 2019 - 2022, USD Million
  • TABLE 79Canada Fitness Tracker Market by Type, 2023 - 2030, USD Million
  • TABLE 80Canada Fitness Tracker Market by Type, 2019 - 2022, Thousand Units
  • TABLE 81Canada Fitness Tracker Market by Type, 2023 - 2030, Thousand Units
  • TABLE 82Canada Fitness Tracker Market by Application, 2019 - 2022, USD Million
  • TABLE 83Canada Fitness Tracker Market by Application, 2023 - 2030, USD Million
  • TABLE 84Mexico Fitness Tracker Market, 2019 - 2022, USD Million
  • TABLE 85Mexico Fitness Tracker Market, 2023 - 2030, USD Million
  • TABLE 86Mexico Fitness Tracker Market, 2019 - 2022, Thousand Units
  • TABLE 87Mexico Fitness Tracker Market, 2023 - 2030, Thousand Units
  • TABLE 88Mexico Fitness Tracker Market by Distribution Channel, 2019 - 2022, USD Million
  • TABLE 89Mexico Fitness Tracker Market by Distribution Channel, 2023 - 2030, USD Million
  • TABLE 90Mexico Fitness Tracker Market by Distribution Channel, 2019 - 2022, Thousand Units
  • TABLE 91Mexico Fitness Tracker Market by Distribution Channel, 2023 - 2030, Thousand Units
  • TABLE 92Mexico Fitness Tracker Market by Type, 2019 - 2022, USD Million
  • TABLE 93Mexico Fitness Tracker Market by Type, 2023 - 2030, USD Million
  • TABLE 94Mexico Fitness Tracker Market by Type, 2019 - 2022, Thousand Units
  • TABLE 95Mexico Fitness Tracker Market by Type, 2023 - 2030, Thousand Units
  • TABLE 96Mexico Fitness Tracker Market by Application, 2019 - 2022, USD Million
  • TABLE 97Mexico Fitness Tracker Market by Application, 2023 - 2030, USD Million
  • TABLE 98Rest of North America Fitness Tracker Market, 2019 - 2022, USD Million
  • TABLE 99Rest of North America Fitness Tracker Market, 2023 - 2030, USD Million
  • TABLE 100Rest of North America Fitness Tracker Market, 2019 - 2022, Thousand Units
  • TABLE 101Rest of North America Fitness Tracker Market, 2023 - 2030, Thousand Units
  • TABLE 102Rest of North America Fitness Tracker Market by Distribution Channel, 2019 - 2022, USD Million
  • TABLE 103Rest of North America Fitness Tracker Market by Distribution Channel, 2023 - 2030, USD Million
  • TABLE 104Rest of North America Fitness Tracker Market by Distribution Channel, 2019 - 2022, Thousand Units
  • TABLE 105Rest of North America Fitness Tracker Market by Distribution Channel, 2023 - 2030, Thousand Units
  • TABLE 106Rest of North America Fitness Tracker Market by Type, 2019 - 2022, USD Million
  • TABLE 107Rest of North America Fitness Tracker Market by Type, 2023 - 2030, USD Million
  • TABLE 108Rest of North America Fitness Tracker Market by Type, 2019 - 2022, Thousand Units
  • TABLE 109Rest of North America Fitness Tracker Market by Type, 2023 - 2030, Thousand Units
  • TABLE 110Rest of North America Fitness Tracker Market by Application, 2019 - 2022, USD Million
  • TABLE 111Rest of North America Fitness Tracker Market by Application, 2023 - 2030, USD Million
  • TABLE 112Key Information - Adidas AG
  • TABLE 113Key Information - Apple, Inc.
  • TABLE 114Key Information - Nike, Inc.
  • TABLE 115Key Information - Samsung Electronics Co., Ltd.
  • TABLE 116Key Information - Google LLC
  • TABLE 117Key Information - Garmin Ltd.
  • TABLE 118Key Information - Xiaomi Corporation
  • TABLE 119Key Information - Huawei Technologies Co., Ltd.
  • TABLE 120Key Information - Fossil Group, Inc.
  • TABLE 121Key Information - Sony Corporation
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