PUBLISHER: KBV Research | PRODUCT CODE: 1472464
PUBLISHER: KBV Research | PRODUCT CODE: 1472464
The North America Retail Analytics Market would witness market growth of 23.6% CAGR during the forecast period (2024-2031).
The US market dominated the North America Retail Analytics Market by Country in 2023, and would continue to be a dominant market till 2031; thereby, achieving a market value of $9,521.4 million by 2031. The Canada market is experiencing a CAGR of 26.4% during (2024 - 2031). Additionally, The Mexico market would exhibit a CAGR of 25.3% during (2024 - 2031).
Retail analytics provide useful information on customers' preferences, behavior, and purchasing patterns. Retailers can analyze demographic information, purchase history, browsing behavior, and social media interactions to better understand their customers.
Moreover, it can also enhance customer engagement and loyalty by implementing personalized marketing campaigns, targeted promotions, and product recommendations.
The Mexican Online Sales Association estimates that the domestic e-commerce sector was worth USD 19.7 billion in 2021, an increase of 27% over 2020. In 2021, there were 57.5 million users of Mexican eCommerce, up 11% from the previous year. In 2020, women made up 51% of Mexican eCommerce users.
Based on Deployment Mode, the market is segmented into On-demand, and On-premise. Based on Component, the market is segmented into Solution, and Services. Based on Services Type, the market is segmented into Professional, and Managed. Based on Business Function, the market is segmented into Supply Chain, Strategy & Planning, Sales & Marketing, In-store Operation, and Human Resource (HR) & Others. Based on Enterprise Size, the market is segmented into Large Enterprise, and Small & Medium Enterprise. Based on Application, the market is segmented into Inventory Analysis, Yield Analysis, Performance Analysis, Merchandising Analysis, Customer Management, Pricing Analysis, and Others. Based on countries, the market is segmented into U.S., Mexico, Canada, and Rest of North America.
List of Key Companies Profiled
North America Retail Analytics Market Report Segmentation
By Deployment Mode
By Component
By Business Function
By Enterprise Size
By Application
By Country