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PUBLISHER: KBV Research | PRODUCT CODE: 1767950
PUBLISHER: KBV Research | PRODUCT CODE: 1767950
North America AI Agents In Financial Services Market Size, Share & Industry Analysis Report By Type, By Technology, By Institutional Type, By Country and Growth Forecast, 2025 - 2032
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PAGES: 143 Pages
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The North America AI Agents In Financial Services Market would witness market growth of 43.8% CAGR during the forecast period (2025-2032).
The US market dominated the North America AI Agents In Financial Services Market by Country in 2024, and would continue to be a dominant market till 2032; thereby, achieving a market value of $2,393.6 million by 2032. The Canada market is experiencing a CAGR of 46.6% during (2025 - 2032). Additionally, The Mexico market would exhibit CAGR of 45.8% during (2025 - 2032).
The financial services industry is transforming, propelled by the rapid integration of artificial intelligence (AI) agents, redefining operational paradigms, customer engagement, and strategic decision-making. AI agents-autonomous or semi-autonomous software entities powered by advanced machine learning, natural language processing (NLP), and generative AI-are revolutionizing how financial institutions operate in a digital-first world.
By examining these dimensions, we aim to provide a comprehensive overview of how AI agents reshape the financial sector, foster growth opportunities, and navigate challenges such as ethical governance and regulatory compliance. From automating routine operations to delivering hyper-personalized customer experiences, AI agents are enhancing operational efficiency and paving the way for inclusive and innovative financial ecosystems.
The accelerating pace of technological adoption, especially in financial services, reshapes North America's economic landscape. In Canada, the growing adoption of Generative AI is positioning the country as an innovation-forward market. With nearly 14% of Canadian businesses either using or planning to use Generative AI as of Q1 2024-and a remarkable 24.1% adoption rate within the information and cultural industries-Canada's financial services are primed to integrate AI agents more deeply. The U.S. financial sector's massive contribution-8.3% of national GDP (or $1.7 trillion in 2020)-alongside $151.9 billion in financial service exports, underscores a highly mature, globally competitive financial ecosystem. Mexico's digital transformation, marked by an estimated 96.8 million internet users by the end of 2022-a 9.3% annual increase-creates fertile ground for adopting AI agents in financial services. Thus, across North America, AI agents in financial services are poised for rapid growth driven by key regional factors: Canada's leading adoption of generative AI, the USA's economic weight and global financial dominance, and Mexico's expanding digital infrastructure.
Based on Type, the market is segmented into Fraud Detection Agents, Customer Service Agents, Risk Management Agents, Credit Scoring Agents, Compliance & Regulatory Agents, and Other Type. Based on Technology, the market is segmented into Large Language Models (LLMs), Machine Learning (ML) & Deep Learning, Robotic Process Automation (RPA), Cloud Computing & APIs, and Other Technology. Based on Institutional Type, the market is segmented into Traditional Banks, FinTech Companies, InsurTech Firms, and Other Institutional Type. Based on countries, the market is segmented into U.S., Mexico, Canada, and Rest of North America.
List of Key Companies Profiled
- Accenture PLC
- Amazon Web Services, Inc. (Amazon.com, Inc.)
- Google LLC (Alphabet Inc.)
- Microsoft Corporation
- Oracle Corporation
- IBM Corporation
- NVIDIA Corporation
- Salesforce, Inc.
- SAP SE
- Temenos AG
North America AI Agents In Financial Services Market Report Segmentation
By Type
- Fraud Detection Agents
- Customer Service Agents
- Risk Management Agents
- Credit Scoring Agents
- Compliance & Regulatory Agents
- Other Type
By Technology
- Large Language Models (LLMs)
- Machine Learning (ML) & Deep Learning
- Robotic Process Automation (RPA)
- Cloud Computing & APIs
- Other Technology
By Institutional Type
- Traditional Banks
- FinTech Companies
- InsurTech Firms
- Other Institutional Type
By Country
- US
- Canada
- Mexico
- Rest of North America
Table of Contents
Chapter 1. Market Scope & Methodology
- 1.1 Market Definition
- 1.2 Objectives
- 1.3 Market Scope
- 1.4 Segmentation
- 1.4.1 North America AI Agents In Financial Services Market, by Type
- 1.4.2 North America AI Agents In Financial Services Market, by Technology
- 1.4.3 North America AI Agents In Financial Services Market, by Institutional Type
- 1.4.4 North America AI Agents In Financial Services Market, by Country
- 1.5 Methodology for the research
Chapter 2. Market at a Glance
- 2.1 Key Highlights
Chapter 3. Market Overview
- 3.1 Introduction
- 3.1.1 Overview
- 3.1.1.1 Market Composition and Scenario
- 3.1.1 Overview
- 3.2 Key Factors Impacting the Market
- 3.2.1 Market Drivers
- 3.2.2 Market Restraints
- 3.2.3 Market Opportunities
- 3.2.4 Market Challenges
Chapter 4. Competition Analysis - Global
- 4.1 KBV Cardinal Matrix
- 4.2 Recent Industry Wide Strategic Developments
- 4.2.1 Partnerships, Collaborations and Agreements
- 4.2.2 Product Launches and Product Expansions
- 4.3 Market Share Analysis, 2024
- 4.4 Top Winning Strategies
- 4.4.1 Key Leading Strategies: Percentage Distribution (2021-2025)
- 4.4.2 Key Strategic Move: (Partnerships, Collaborations & Agreements: 2024, Feb - 2025, Apr) Leading Players
- 4.5 Porter Five Forces Analysis
Chapter 5. North America AI Agents In Financial Services Market by Type
- 5.1 North America Fraud Detection Agents Market by Country
- 5.2 North America Customer Service Agents Market by Country
- 5.3 North America Risk Management Agents Market by Country
- 5.4 North America Credit Scoring Agents Market by Country
- 5.5 North America Compliance & Regulatory Agents Market by Country
- 5.6 North America Other Type Market by Country
Chapter 6. North America AI Agents In Financial Services Market by Technology
- 6.1 North America Large Language Models (LLMs) Market by Country
- 6.2 North America Machine Learning (ML) & Deep Learning Market by Country
- 6.3 North America Robotic Process Automation (RPA) Market by Country
- 6.4 North America Cloud Computing & APIs Market by Country
- 6.5 North America Other Technology Market by Country
Chapter 7. North America AI Agents In Financial Services Market by Institutional Type
- 7.1 North America Traditional Banks Market by Country
- 7.2 North America FinTech Companies Market by Country
- 7.3 North America InsurTech Firms Market by Country
- 7.4 North America Other Institutional Type Market by Country
Chapter 8. North America AI Agents In Financial Services Market by Country
- 8.1 US AI Agents In Financial Services Market
- 8.1.1 US AI Agents In Financial Services Market by Type
- 8.1.2 US AI Agents In Financial Services Market by Technology
- 8.1.3 US AI Agents In Financial Services Market by Institutional Type
- 8.2 Canada AI Agents In Financial Services Market
- 8.2.1 Canada AI Agents In Financial Services Market by Type
- 8.2.2 Canada AI Agents In Financial Services Market by Technology
- 8.2.3 Canada AI Agents In Financial Services Market by Institutional Type
- 8.3 Mexico AI Agents In Financial Services Market
- 8.3.1 Mexico AI Agents In Financial Services Market by Type
- 8.3.2 Mexico AI Agents In Financial Services Market by Technology
- 8.3.3 Mexico AI Agents In Financial Services Market by Institutional Type
- 8.4 Rest of North America AI Agents In Financial Services Market
- 8.4.1 Rest of North America AI Agents In Financial Services Market by Type
- 8.4.2 Rest of North America AI Agents In Financial Services Market by Technology
- 8.4.3 Rest of North America AI Agents In Financial Services Market by Institutional Type
Chapter 9. Company Profiles
- 9.1 Accenture PLC
- 9.1.1 Company Overview
- 9.1.2 Financial Analysis
- 9.1.3 Segmental Analysis
- 9.1.4 Recent strategies and developments:
- 9.1.4.1 Partnerships, Collaborations, and Agreements:
- 9.1.4.2 Product Launches and Product Expansions:
- 9.1.5 SWOT Analysis
- 9.2 Amazon Web Services, Inc. (Amazon.com, Inc.)
- 9.2.1 Company Overview
- 9.2.2 Financial Analysis
- 9.2.3 Segmental and Regional Analysis
- 9.2.4 Recent strategies and developments:
- 9.2.4.1 Partnerships, Collaborations, and Agreements:
- 9.2.5 SWOT Analysis
- 9.3 Google LLC (Alphabet Inc.)
- 9.3.1 Company Overview
- 9.3.2 Financial Analysis
- 9.3.3 Segmental and Regional Analysis
- 9.3.4 Research & Development Expenses
- 9.3.5 Recent strategies and developments:
- 9.3.5.1 Partnerships, Collaborations, and Agreements:
- 9.3.5.2 Product Launches and Product Expansions:
- 9.3.6 SWOT Analysis
- 9.4 Microsoft Corporation
- 9.4.1 Company Overview
- 9.4.2 Financial Analysis
- 9.4.3 Segmental and Regional Analysis
- 9.4.4 Research & Development Expenses
- 9.4.5 Recent strategies and developments:
- 9.4.5.1 Partnerships, Collaborations, and Agreements:
- 9.4.5.2 Product Launches and Product Expansions:
- 9.4.6 SWOT Analysis
- 9.5 Oracle Corporation
- 9.5.1 Company Overview
- 9.5.2 Financial Analysis
- 9.5.3 Segmental and Regional Analysis
- 9.5.4 Research & Development Expense
- 9.5.5 Recent strategies and developments:
- 9.5.5.1 Product Launches and Product Expansions:
- 9.5.6 SWOT Analysis
- 9.6 IBM Corporation
- 9.6.1 Company Overview
- 9.6.2 Financial Analysis
- 9.6.3 Regional & Segmental Analysis
- 9.6.4 Research & Development Expenses
- 9.6.5 Recent strategies and developments:
- 9.6.5.1 Partnerships, Collaborations, and Agreements:
- 9.6.6 SWOT Analysis
- 9.7 NVIDIA Corporation
- 9.7.1 Company Overview
- 9.7.2 Financial Analysis
- 9.7.3 Segmental and Regional Analysis
- 9.7.4 Research & Development Expenses
- 9.7.5 Recent strategies and developments:
- 9.7.5.1 Partnerships, Collaborations, and Agreements:
- 9.7.6 SWOT Analysis
- 9.8 Salesforce, Inc.
- 9.8.1 Company Overview
- 9.8.2 Financial Analysis
- 9.8.3 Regional Analysis
- 9.8.4 Research & Development Expenses
- 9.8.5 Recent strategies and developments:
- 9.8.5.1 Partnerships, Collaborations, and Agreements:
- 9.8.6 SWOT Analysis
- 9.9 SAP SE
- 9.9.1 Company Overview
- 9.9.2 Financial Analysis
- 9.9.3 Regional Analysis
- 9.9.4 Research & Development Expense
- 9.9.5 Recent strategies and developments:
- 9.9.5.1 Partnerships, Collaborations, and Agreements:
- 9.9.6 SWOT Analysis
- 9.10. Temenos AG
- 9.10.1 Company Overview
- 9.10.2 Financial Analysis
- 9.10.3 Segmental Analysis
- 9.10.4 SWOT Analysis
LIST OF TABLES
- TABLE 1 North America AI Agents In Financial Services Market, 2021 - 2024, USD Million
- TABLE 2 North America AI Agents In Financial Services Market, 2025 - 2032, USD Million
- TABLE 3 Partnerships, Collaborations and Agreements- AI Agents In Financial Services Market
- TABLE 4 Product Launches And Product Expansions- AI Agents In Financial Services Market
- TABLE 5 North America AI Agents In Financial Services Market by Type, 2021 - 2024, USD Million
- TABLE 6 North America AI Agents In Financial Services Market by Type, 2025 - 2032, USD Million
- TABLE 7 North America Fraud Detection Agents Market by Country, 2021 - 2024, USD Million
- TABLE 8 North America Fraud Detection Agents Market by Country, 2025 - 2032, USD Million
- TABLE 9 North America Customer Service Agents Market by Country, 2021 - 2024, USD Million
- TABLE 10 North America Customer Service Agents Market by Country, 2025 - 2032, USD Million
- TABLE 11 North America Risk Management Agents Market by Country, 2021 - 2024, USD Million
- TABLE 12 North America Risk Management Agents Market by Country, 2025 - 2032, USD Million
- TABLE 13 North America Credit Scoring Agents Market by Country, 2021 - 2024, USD Million
- TABLE 14 North America Credit Scoring Agents Market by Country, 2025 - 2032, USD Million
- TABLE 15 North America Compliance & Regulatory Agents Market by Country, 2021 - 2024, USD Million
- TABLE 16 North America Compliance & Regulatory Agents Market by Country, 2025 - 2032, USD Million
- TABLE 17 North America Other Type Market by Country, 2021 - 2024, USD Million
- TABLE 18 North America Other Type Market by Country, 2025 - 2032, USD Million
- TABLE 19 North America AI Agents In Financial Services Market by Technology, 2021 - 2024, USD Million
- TABLE 20 North America AI Agents In Financial Services Market by Technology, 2025 - 2032, USD Million
- TABLE 21 North America Large Language Models (LLMs) Market by Country, 2021 - 2024, USD Million
- TABLE 22 North America Large Language Models (LLMs) Market by Country, 2025 - 2032, USD Million
- TABLE 23 North America Machine Learning (ML) & Deep Learning Market by Country, 2021 - 2024, USD Million
- TABLE 24 North America Machine Learning (ML) & Deep Learning Market by Country, 2025 - 2032, USD Million
- TABLE 25 North America Robotic Process Automation (RPA) Market by Country, 2021 - 2024, USD Million
- TABLE 26 North America Robotic Process Automation (RPA) Market by Country, 2025 - 2032, USD Million
- TABLE 27 North America Cloud Computing & APIs Market by Country, 2021 - 2024, USD Million
- TABLE 28 North America Cloud Computing & APIs Market by Country, 2025 - 2032, USD Million
- TABLE 29 North America Other Technology Market by Country, 2021 - 2024, USD Million
- TABLE 30 North America Other Technology Market by Country, 2025 - 2032, USD Million
- TABLE 31 North America AI Agents In Financial Services Market by Institutional Type, 2021 - 2024, USD Million
- TABLE 32 North America AI Agents In Financial Services Market by Institutional Type, 2025 - 2032, USD Million
- TABLE 33 North America Traditional Banks Market by Country, 2021 - 2024, USD Million
- TABLE 34 North America Traditional Banks Market by Country, 2025 - 2032, USD Million
- TABLE 35 North America FinTech Companies Market by Country, 2021 - 2024, USD Million
- TABLE 36 North America FinTech Companies Market by Country, 2025 - 2032, USD Million
- TABLE 37 North America InsurTech Firms Market by Country, 2021 - 2024, USD Million
- TABLE 38 North America InsurTech Firms Market by Country, 2025 - 2032, USD Million
- TABLE 39 North America Other Institutional Type Market by Country, 2021 - 2024, USD Million
- TABLE 40 North America Other Institutional Type Market by Country, 2025 - 2032, USD Million
- TABLE 41 North America AI Agents In Financial Services Market by Country, 2021 - 2024, USD Million
- TABLE 42 North America AI Agents In Financial Services Market by Country, 2025 - 2032, USD Million
- TABLE 43 US AI Agents In Financial Services Market, 2021 - 2024, USD Million
- TABLE 44 US AI Agents In Financial Services Market, 2025 - 2032, USD Million
- TABLE 45 US AI Agents In Financial Services Market by Type, 2021 - 2024, USD Million
- TABLE 46 US AI Agents In Financial Services Market by Type, 2025 - 2032, USD Million
- TABLE 47 US AI Agents In Financial Services Market by Technology, 2021 - 2024, USD Million
- TABLE 48 US AI Agents In Financial Services Market by Technology, 2025 - 2032, USD Million
- TABLE 49 US AI Agents In Financial Services Market by Institutional Type, 2021 - 2024, USD Million
- TABLE 50 US AI Agents In Financial Services Market by Institutional Type, 2025 - 2032, USD Million
- TABLE 51 Canada AI Agents In Financial Services Market, 2021 - 2024, USD Million
- TABLE 52 Canada AI Agents In Financial Services Market, 2025 - 2032, USD Million
- TABLE 53 Canada AI Agents In Financial Services Market by Type, 2021 - 2024, USD Million
- TABLE 54 Canada AI Agents In Financial Services Market by Type, 2025 - 2032, USD Million
- TABLE 55 Canada AI Agents In Financial Services Market by Technology, 2021 - 2024, USD Million
- TABLE 56 Canada AI Agents In Financial Services Market by Technology, 2025 - 2032, USD Million
- TABLE 57 Canada AI Agents In Financial Services Market by Institutional Type, 2021 - 2024, USD Million
- TABLE 58 Canada AI Agents In Financial Services Market by Institutional Type, 2025 - 2032, USD Million
- TABLE 59 Mexico AI Agents In Financial Services Market, 2021 - 2024, USD Million
- TABLE 60 Mexico AI Agents In Financial Services Market, 2025 - 2032, USD Million
- TABLE 61 Mexico AI Agents In Financial Services Market by Type, 2021 - 2024, USD Million
- TABLE 62 Mexico AI Agents In Financial Services Market by Type, 2025 - 2032, USD Million
- TABLE 63 Mexico AI Agents In Financial Services Market by Technology, 2021 - 2024, USD Million
- TABLE 64 Mexico AI Agents In Financial Services Market by Technology, 2025 - 2032, USD Million
- TABLE 65 Mexico AI Agents In Financial Services Market by Institutional Type, 2021 - 2024, USD Million
- TABLE 66 Mexico AI Agents In Financial Services Market by Institutional Type, 2025 - 2032, USD Million
- TABLE 67 Rest of North America AI Agents In Financial Services Market, 2021 - 2024, USD Million
- TABLE 68 Rest of North America AI Agents In Financial Services Market, 2025 - 2032, USD Million
- TABLE 69 Rest of North America AI Agents In Financial Services Market by Type, 2021 - 2024, USD Million
- TABLE 70 Rest of North America AI Agents In Financial Services Market by Type, 2025 - 2032, USD Million
- TABLE 71 Rest of North America AI Agents In Financial Services Market by Technology, 2021 - 2024, USD Million
- TABLE 72 Rest of North America AI Agents In Financial Services Market by Technology, 2025 - 2032, USD Million
- TABLE 73 Rest of North America AI Agents In Financial Services Market by Institutional Type, 2021 - 2024, USD Million
- TABLE 74 Rest of North America AI Agents In Financial Services Market by Institutional Type, 2025 - 2032, USD Million
- TABLE 75 Key Information - Accenture PLC
- TABLE 76 Key Information - Amazon Web Services, Inc.
- TABLE 77 Key Information - Google LLC
- TABLE 78 Key Information - Microsoft Corporation
- TABLE 79 Key Information - Oracle Corporation
- TABLE 80 Key Information - IBM Corporation
- TABLE 81 Key Information - NVIDIA Corporation
- TABLE 82 Key Information - Salesforce, Inc.
- TABLE 83 Key Information - SAP SE
- TABLE 84 Key Information - Temenos AG
LIST OF FIGURES
- FIG 1 Methodology for the research
- FIG 2 North America AI Agents In Financial Services Market, 2021 - 2032, USD Million
- FIG 3 Key Factors Impacting AI Agents In Financial Services Market
- FIG 4 KBV Cardinal Matrix
- FIG 5 Market Share Analysis, 2024
- FIG 6 Key Leading Strategies: Percentage Distribution (2021-2025)
- FIG 7 Key Strategic Move: (Partnerships, Collaborations & Agreements: 2024, Feb - 2025, Apr) Leading Players
- FIG 8 Porter's Five Forces Analysis - AI Agents In Financial Services Market
- FIG 9 North America AI Agents In Financial Services Market share by Type, 2024
- FIG 10 North America AI Agents In Financial Services Market share by Type, 2032
- FIG 11 North America AI Agents In Financial Services Market by Type, 2021 - 2032, USD Million
- FIG 12 North America AI Agents In Financial Services Market share by Technology, 2024
- FIG 13 North America AI Agents In Financial Services Market share by Technology, 2032
- FIG 14 North America AI Agents In Financial Services Market by Technology, 2021 - 2032, USD Million
- FIG 15 North America AI Agents In Financial Services Market share by Institutional Type, 2024
- FIG 16 North America AI Agents In Financial Services Market share by Institutional Type, 2032
- FIG 17 North America AI Agents In Financial Services Market by Institutional Type, 2021 - 2032, USD Million
- FIG 18 North America AI Agents In Financial Services Market share by Country, 2024
- FIG 19 North America AI Agents In Financial Services Market share by Country, 2032
- FIG 20 North America AI Agents In Financial Services Market by Country, 2021 - 2032, USD Million
- FIG 21 Recent strategies and developments: Accenture PLC
- FIG 22 SWOT Analysis: Accenture PLC
- FIG 23 SWOT Analysis: Amazon Web Services, Inc.
- FIG 24 Recent strategies and developments: Google LLC
- FIG 25 SWOT Analysis: Google LLC
- FIG 26 Recent strategies and developments: Microsoft Corporation
- FIG 27 SWOT Analysis: Microsoft Corporation
- FIG 28 SWOT Analysis: Oracle Corporation
- FIG 29 SWOT Analysis: IBM Corporation
- FIG 30 SWOT Analysis: NVIDIA Corporation
- FIG 31 SWOT Analysis: Salesforce, Inc.
- FIG 32 SWOT Analysis: SAP SE
- FIG 33 Swot Analysis: Temenos AG
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