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PUBLISHER: KBV Research | PRODUCT CODE: 1826734

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PUBLISHER: KBV Research | PRODUCT CODE: 1826734

North America Generative AI in Software Development Lifecycle Market Size, Share & Industry Analysis Report By End-user, By Application, By Country and Growth Forecast, 2025 - 2032

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The North America Generative AI in Software Development Lifecycle Market would witness market growth of 33.4% CAGR during the forecast period (2025-2032).

The US market dominated the North America Generative AI in Software Development Lifecycle Market by Country in 2024, thereby, achieving a market value of USD 1,581.5 million by 2032, growing at a CAGR of 32.5 % during the forecast period. The Canada market is experiencing a CAGR of 36.6% during (2025 - 2032). Additionally, The Mexico market would exhibit a CAGR of 35.2% during (2025 - 2032). The US and Canada led the North America Generative AI in Software Development Lifecycle Market by Country with a market share of 79.2% and 10% in 2024.

The North American Generative AI (GenAI) market in the Software Development Lifecycle (SDLC) has grown in two ways: through technological progress and regulatory guidance. In the U.S., NIST put out the AI Risk Management Framework (AI RMF 1.0) and a Generative AI Profile. In Canada, the AIDA and Voluntary Code of Conduct have set expectations for governance. These frameworks stress human oversight, content provenance, and risk management. They help businesses decide whether or not to use AI copilots and agents. Companies like GitHub, Amazon, Google, and Atlassian have added AI to their developer tools. They have gone from suggesting code to creating end-to-end agentic workflows that plan, test, and make changes with human supervision.

Three big changes are happening in the market: workflows are moving from being helpful to being agentic, governance is being built into the design, and platforms are being built under cost and operational constraints. To meet the needs of businesses, top vendors combine integrated tools with trust features like audit logs, policy enforcement, and secure deployment options. Platforms that manage IDEs, CI/CD pipelines, and repositories are the main competitors, while specialists offer governance, safety, or solutions that are specific to a certain field. Software engineers and DevOps professionals use AI for code generation, debugging, and CI/CD, which helps end users adopt the technology. SecOps uses AI to find threats. Code auto-completion, personalized tools, natural language interfaces, and AI-enhanced design are some of the most popular applications on the market.

End-user Outlook

Based on End-user, the market is segmented into Software Engineers/DevOps Professionals, and Security Professionals/SecOps. With a compound annual growth rate (CAGR) of 36.1% over the projection period, the Software Engineers/DevOps Professionals Market, dominate the Canada Generative AI in Software Development Lifecycle Market by End-user in 2024 and would be a prominent market until 2032. The Security Professionals/SecOps market is expected to witness a CAGR of 37.9% during (2025 - 2032).

Country Outlook

The US is the main market for generative AI in the SDLC because it has both advanced platforms and strong governance frameworks. The AI Risk Management Framework (AI RMF 1.0) and the Generative AI Profile from NIST give businesses advice on how to evaluate, trace, and oversee AI systems with human input. This is in addition to federal cybersecurity deployment advice. GitHub Copilot, Amazon CodeWhisperer, Atlassian Intelligence, and Google Gemini Code Assist are some of the biggest companies that have added AI to IDEs, code hosts, and planning tools. This has turned GenAI from a novelty into something that can be audited. The main trend is moving away from helpful suggestions and toward agentic workflows that plan, change multi-file code, create tests, and open pull requests under policy controls.

List of Key Companies Profiled

  • Microsoft Corporation
  • OpenAI, LLC
  • NVIDIA Corporation
  • Google LLC
  • Anthropic PBC
  • Amazon Web Services, Inc. (Amazon.com, Inc.)
  • Meta Platforms, Inc.
  • IBM Corporation
  • Accenture PLC
  • Adobe, Inc.

North America Generative AI in Software Development Lifecycle Market Report Segmentation

By End-user

  • Software Engineers/DevOps Professionals
  • Security Professionals/SecOps

By Application

  • Code Generation & Auto-Completion
  • Personalized Development Tools
  • Natural Language Interfaces for Development
  • AI-Enhanced Design and UX
  • Other Application

By Country

  • US
  • Canada
  • Mexico
  • Rest of North America

Table of Contents

Chapter 1. Market Scope & Methodology

  • 1.1 Market Definition
  • 1.2 Objectives
  • 1.3 Market Scope
  • 1.4 Segmentation
    • 1.4.1 North America Generative AI in Software Development Lifecycle Market, by End-user
    • 1.4.2 North America Generative AI in Software Development Lifecycle Market, by Application
    • 1.4.3 North America Generative AI in Software Development Lifecycle Market, by Country
  • 1.5 Methodology for the research

Chapter 2. Market at a Glance

  • 2.1 Key Highlights

Chapter 3. Market Overview

  • 3.1 Introduction
    • 3.1.1 Overview
      • 3.1.1.1 Market Composition and Scenario
  • 3.2 Key Impacting the Market
    • 3.2.1 Market Drivers
    • 3.2.2 Market Restraints
    • 3.2.3 Market Opportunities
    • 3.2.4 Market Challenges

Chapter 4. Market Trends - North America Generative AI in Software Development Lifecycle Market

Chapter 5. State of Competition - North America Generative AI in Software Development Lifecycle Market

Chapter 6. Value Chain Analysis of Generative AI in Software Development Lifecycle Market

Chapter 7. PLC (Product Life Cycle) - Generative AI in Software Development Lifecycle Market

Chapter 8. Market Consolidation - Generative AI in Software Development Lifecycle Market

Chapter 9. Key Customer Criteria - Generative AI in Software Development Lifecycle Market

Chapter 10. Competition Analysis - Global

  • 10.1 KBV Cardinal Matrix
  • 10.2 Recent Industry Wide Strategic Developments
    • 10.2.1 Partnerships, Collaborations and Agreements
    • 10.2.2 Product Launches and Product Expansions
    • 10.2.3 Acquisition and Mergers
  • 10.3 Market Share Analysis, 2024
  • 10.4 Top Winning Strategies
    • 10.4.1 Key Leading Strategies: Percentage Distribution (2021-2025)
    • 10.4.2 Key Strategic Move: (Partnerships, Collaborations & Agreements: 2023, May - 2025, Aug) Leading Players
  • 10.5 Porter Five Forces Analysis

Chapter 11. North America Generative AI in Software Development Lifecycle Market by End-user

  • 11.1 North America Software Engineers/DevOps Professionals Market by Country
  • 11.2 North America Security Professionals/SecOps Market by Country

Chapter 12. North America Generative AI in Software Development Lifecycle Market by Application

  • 12.1 North America Code Generation & Auto-Completion Market by Country
  • 12.2 North America Personalized Development Tools Market by Country
  • 12.3 North America Natural Language Interfaces for Development Market by Country
  • 12.4 North America AI-Enhanced Design and UX Market by Country
  • 12.5 North America Other Application Market by Country

Chapter 13. North America Generative AI in Software Development Lifecycle Market by Country

  • 13.1 US Generative AI in Software Development Lifecycle Market
    • 13.1.1 US Generative AI in Software Development Lifecycle Market by End-user
    • 13.1.2 US Generative AI in Software Development Lifecycle Market by Application
  • 13.2 Canada Generative AI in Software Development Lifecycle Market
    • 13.2.1 Canada Generative AI in Software Development Lifecycle Market by End-user
    • 13.2.2 Canada Generative AI in Software Development Lifecycle Market by Application
  • 13.3 Mexico Generative AI in Software Development Lifecycle Market
    • 13.3.1 Mexico Generative AI in Software Development Lifecycle Market by End-user
    • 13.3.2 Mexico Generative AI in Software Development Lifecycle Market by Application
  • 13.4 Rest of North America Generative AI in Software Development Lifecycle Market
    • 13.4.1 Rest of North America Generative AI in Software Development Lifecycle Market by End-user
    • 13.4.2 Rest of North America Generative AI in Software Development Lifecycle Market by Application

Chapter 14. Company Profiles

  • 14.1 Microsoft Corporation
    • 14.1.1 Company Overview
    • 14.1.2 Financial Analysis
    • 14.1.3 Segmental and Regional Analysis
    • 14.1.4 Research & Development Expenses
    • 14.1.5 Recent strategies and developments:
      • 14.1.5.1 Partnerships, Collaborations, and Agreements:
      • 14.1.5.2 Product Launches and Product Expansions:
    • 14.1.6 SWOT Analysis
  • 14.2 OpenAI, LLC
    • 14.2.1 Company Overview
    • 14.2.2 Recent strategies and developments:
      • 14.2.2.1 Partnerships, Collaborations, and Agreements:
      • 14.2.2.2 Product Launches and Product Expansions:
    • 14.2.3 SWOT Analysis
  • 14.3 NVIDIA Corporation
    • 14.3.1 Company Overview
    • 14.3.2 Financial Analysis
    • 14.3.3 Segmental and Regional Analysis
    • 14.3.4 Research & Development Expenses
    • 14.3.5 Recent strategies and developments:
      • 14.3.5.1 Partnerships, Collaborations, and Agreements:
    • 14.3.6 SWOT Analysis
  • 14.4 Google LLC
    • 14.4.1 Company Overview
    • 14.4.2 Financial Analysis
    • 14.4.3 Segmental and Regional Analysis
    • 14.4.4 Research & Development Expenses
    • 14.4.5 Recent strategies and developments:
      • 14.4.5.1 Partnerships, Collaborations, and Agreements:
    • 14.4.6 SWOT Analysis
  • 14.5 Anthropic PBC
    • 14.5.1 Company Overview
    • 14.5.2 Recent strategies and developments:
      • 14.5.2.1 Partnerships, Collaborations, and Agreements:
      • 14.5.2.2 Product Launches and Product Expansions:
  • 14.6 Amazon Web Services, Inc. (Amazon.com, Inc.)
    • 14.6.1 Company Overview
    • 14.6.2 Financial Analysis
    • 14.6.3 Segmental and Regional Analysis
    • 14.6.4 Recent strategies and developments:
      • 14.6.4.1 Partnerships, Collaborations, and Agreements:
      • 14.6.4.2 Product Launches and Product Expansions:
    • 14.6.5 SWOT Analysis
  • 14.7 Meta Platforms, Inc.
    • 14.7.1 Company Overview
    • 14.7.2 Financial Analysis
    • 14.7.3 Segment and Regional Analysis
    • 14.7.4 Research & Development Expense
    • 14.7.5 SWOT Analysis
  • 14.8 IBM Corporation
    • 14.8.1 Company Overview
    • 14.8.2 Financial Analysis
    • 14.8.3 Regional & Segmental Analysis
    • 14.8.4 Research & Development Expenses
    • 14.8.5 Recent strategies and developments:
      • 14.8.5.1 Partnerships, Collaborations, and Agreements:
      • 14.8.5.2 Product Launches and Product Expansions:
      • 14.8.5.3 Acquisition and Mergers:
    • 14.8.6 SWOT Analysis
  • 14.9 Accenture PLC
    • 14.9.1 Company Overview
    • 14.9.2 Financial Analysis
    • 14.9.3 Segmental Analysis
    • 14.9.4 Recent strategies and developments:
      • 14.9.4.1 Partnerships, Collaborations, and Agreements:
      • 14.9.4.2 Product Launches and Product Expansions:
      • 14.9.4.3 Acquisition and Mergers:
    • 14.9.5 SWOT Analysis
  • 14.10. Adobe, Inc.
    • 14.10.1 Company Overview
    • 14.10.2 Financial Analysis
    • 14.10.3 Segmental and Regional Analysis
    • 14.10.4 Research & Development Expense
    • 14.10.5 SWOT Analysis

LIST OF TABLES

  • TABLE 1 North America Generative AI in Software Development Lifecycle Market, 2021 - 2024, USD Million
  • TABLE 2 North America Generative AI in Software Development Lifecycle Market, 2025 - 2032, USD Million
  • TABLE 3 Key Customer Criteria - Generative AI in Software Development Lifecycle Market
  • TABLE 4 Partnerships, Collaborations and Agreements- Generative AI in Software Development Lifecycle Market
  • TABLE 5 Product Launches And Product Expansions- Generative AI in Software Development Lifecycle Market
  • TABLE 6 Acquisition and Mergers- Generative AI in Software Development Lifecycle Market
  • TABLE 7 North America Generative AI in Software Development Lifecycle Market by End-user, 2021 - 2024, USD Million
  • TABLE 8 North America Generative AI in Software Development Lifecycle Market by End-user, 2025 - 2032, USD Million
  • TABLE 9 North America Software Engineers/DevOps Professionals Market by Country, 2021 - 2024, USD Million
  • TABLE 10 North America Software Engineers/DevOps Professionals Market by Country, 2025 - 2032, USD Million
  • TABLE 11 North America Security Professionals/SecOps Market by Country, 2021 - 2024, USD Million
  • TABLE 12 North America Security Professionals/SecOps Market by Country, 2025 - 2032, USD Million
  • TABLE 13 North America Generative AI in Software Development Lifecycle Market by Application, 2021 - 2024, USD Million
  • TABLE 14 North America Generative AI in Software Development Lifecycle Market by Application, 2025 - 2032, USD Million
  • TABLE 15 North America Code Generation & Auto-Completion Market by Country, 2021 - 2024, USD Million
  • TABLE 16 North America Code Generation & Auto-Completion Market by Country, 2025 - 2032, USD Million
  • TABLE 17 North America Personalized Development Tools Market by Country, 2021 - 2024, USD Million
  • TABLE 18 North America Personalized Development Tools Market by Country, 2025 - 2032, USD Million
  • TABLE 19 North America Natural Language Interfaces for Development Market by Country, 2021 - 2024, USD Million
  • TABLE 20 North America Natural Language Interfaces for Development Market by Country, 2025 - 2032, USD Million
  • TABLE 21 North America AI-Enhanced Design and UX Market by Country, 2021 - 2024, USD Million
  • TABLE 22 North America AI-Enhanced Design and UX Market by Country, 2025 - 2032, USD Million
  • TABLE 23 North America Other Application Market by Country, 2021 - 2024, USD Million
  • TABLE 24 North America Other Application Market by Country, 2025 - 2032, USD Million
  • TABLE 25 North America Generative AI in Software Development Lifecycle Market by Country, 2021 - 2024, USD Million
  • TABLE 26 North America Generative AI in Software Development Lifecycle Market by Country, 2025 - 2032, USD Million
  • TABLE 27 US Generative AI in Software Development Lifecycle Market, 2021 - 2024, USD Million
  • TABLE 28 US Generative AI in Software Development Lifecycle Market, 2025 - 2032, USD Million
  • TABLE 29 US Generative AI in Software Development Lifecycle Market by End-user, 2021 - 2024, USD Million
  • TABLE 30 US Generative AI in Software Development Lifecycle Market by End-user, 2025 - 2032, USD Million
  • TABLE 31 US Generative AI in Software Development Lifecycle Market by Application, 2021 - 2024, USD Million
  • TABLE 32 US Generative AI in Software Development Lifecycle Market by Application, 2025 - 2032, USD Million
  • TABLE 33 Canada Generative AI in Software Development Lifecycle Market, 2021 - 2024, USD Million
  • TABLE 34 Canada Generative AI in Software Development Lifecycle Market, 2025 - 2032, USD Million
  • TABLE 35 Canada Generative AI in Software Development Lifecycle Market by End-user, 2021 - 2024, USD Million
  • TABLE 36 Canada Generative AI in Software Development Lifecycle Market by End-user, 2025 - 2032, USD Million
  • TABLE 37 Canada Generative AI in Software Development Lifecycle Market by Application, 2021 - 2024, USD Million
  • TABLE 38 Canada Generative AI in Software Development Lifecycle Market by Application, 2025 - 2032, USD Million
  • TABLE 39 Mexico Generative AI in Software Development Lifecycle Market, 2021 - 2024, USD Million
  • TABLE 40 Mexico Generative AI in Software Development Lifecycle Market, 2025 - 2032, USD Million
  • TABLE 41 Mexico Generative AI in Software Development Lifecycle Market by End-user, 2021 - 2024, USD Million
  • TABLE 42 Mexico Generative AI in Software Development Lifecycle Market by End-user, 2025 - 2032, USD Million
  • TABLE 43 Mexico Generative AI in Software Development Lifecycle Market by Application, 2021 - 2024, USD Million
  • TABLE 44 Mexico Generative AI in Software Development Lifecycle Market by Application, 2025 - 2032, USD Million
  • TABLE 45 Rest of North America Generative AI in Software Development Lifecycle Market, 2021 - 2024, USD Million
  • TABLE 46 Rest of North America Generative AI in Software Development Lifecycle Market, 2025 - 2032, USD Million
  • TABLE 47 Rest of North America Generative AI in Software Development Lifecycle Market by End-user, 2021 - 2024, USD Million
  • TABLE 48 Rest of North America Generative AI in Software Development Lifecycle Market by End-user, 2025 - 2032, USD Million
  • TABLE 49 Rest of North America Generative AI in Software Development Lifecycle Market by Application, 2021 - 2024, USD Million
  • TABLE 50 Rest of North America Generative AI in Software Development Lifecycle Market by Application, 2025 - 2032, USD Million
  • TABLE 51 Key Information - Microsoft Corporation
  • TABLE 52 Key Information - OpenAI, LLC
  • TABLE 53 Key Information - NVIDIA Corporation
  • TABLE 54 Key Information - Google LLC
  • TABLE 55 Key Information - Anthropic PBC
  • TABLE 56 Key Information - Amazon Web Services, Inc.
  • TABLE 57 Key Information - Meta Platforms, Inc.
  • TABLE 58 Key Information - IBM Corporation
  • TABLE 59 Key Information - Accenture PLC
  • TABLE 60 Key Information - Adobe, Inc.

LIST OF FIGURES

  • FIG 1 Methodology for the research
  • FIG 2 North America Generative AI in Software Development Lifecycle Market, 2021 - 2032, USD Million
  • FIG 3 Key Impacting Factors NOrth America Generative AI in Software Development Lifecycle Market
  • FIG 4 Market Consolidation - Generative AI in Software Development Lifecycle Market
  • FIG 5 Key Customer Criteria - Generative AI in Software Development Lifecycle Market
  • FIG 6 KBV Cardinal Matrix
  • FIG 7 Market Share Analysis, 2024
  • FIG 8 Key Leading Strategies: Percentage Distribution (2021-2025)
  • FIG 9 Key Strategic Move: (Partnerships, Collaborations & Agreements: 2023, may - 2025, aug) Leading Players
  • FIG 10 Porter's Five Forces Analysis - Generative AI in Software Development Lifecycle Market
  • FIG 11 North America Generative AI in Software Development Lifecycle Market share by End-user, 2024
  • FIG 12 North America Generative AI in Software Development Lifecycle Market share by End-user, 2032
  • FIG 13 North America Generative AI in Software Development Lifecycle Market by End-user, 2021 - 2032, USD Million
  • FIG 14 North America Generative AI in Software Development Lifecycle Market share by Application, 2024
  • FIG 15 North America Generative AI in Software Development Lifecycle Market share by Application, 2032
  • FIG 16 North America Generative AI in Software Development Lifecycle Market by Application, 2021 - 2032, USD Million
  • FIG 17 North America Generative AI in Software Development Lifecycle Market share by Country, 2024
  • FIG 18 North America Generative AI in Software Development Lifecycle Market share by Country, 2032
  • FIG 19 North America Generative AI in Software Development Lifecycle Market by Country, 2021 - 2032, USD Million
  • FIG 20 Recent strategies and developments: Microsoft Corporation
  • FIG 21 SWOT Analysis: Microsoft Corporation
  • FIG 22 Recent strategies and developments: OpenAI, LLC
  • FIG 23 SWOT Analysis: OpenAI, LLC
  • FIG 24 SWOT Analysis: NVIDIA Corporation
  • FIG 25 SWOT Analysis: Google LLC
  • FIG 26 Recent strategies and developments: Anthropic PBC
  • FIG 27 Recent strategies and developments: Amazon Web Services, Inc.
  • FIG 28 SWOT Analysis: Amazon Web Services, Inc.
  • FIG 29 SWOT Analysis: Meta Platforms, Inc.
  • FIG 30 Recent strategies and developments: IBM Corporation
  • FIG 31 SWOT Analysis: IBM Corporation
  • FIG 32 Recent strategies and developments: Accenture PLC
  • FIG 33 SWOT Analysis: Accenture PLC
  • FIG 34 SWOT Analysis: Adobe, Inc.
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Christine Sirois

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