Global Baby Safety And Convenience Market - Forecasts from 2022 to 2027

The global baby safety and convenience market was evaluated at US$10,977.290 million for 2020, growing at a CAGR of 4.43% reaching a market size of US$14,864.135 million by 2027.

Rapid urbanization and improving living conditions in the developing world are all contributing to the expanding worldwide baby safety and convenience market, where parents prefer to acquire quality baby care goods for their newborns. This results in individuals throughout the world spending more money during the projected period to ensure the safety of their newborns. The worldwide infant safety and convenience market have been divided into five regions: North America, South America, the Middle East, Africa, Europe, and Asia-Pacific. Because of the high birth rate, expanding consumer awareness of infant safety, and rising family wealth, the Asia Pacific region is expected to occupy a significant part of the market. Furthermore, the availability of baby items online, as well as the increased internet penetration, contribute to the growth of the worldwide Baby Product Market. The rising usage of e-banking systems and the expanding number of smartphone owners are likely to enhance online sales of baby items. Consumers prefer the ease of online shopping over visiting physical shops because of their hectic lifestyles, which not only offer immediate doorstep delivery but also a variety of discounts and deals.

Rising infant protection requirements and knowledge, rising consumer spending power, and a notable preference for nuclear families are the major drivers driving the market growth.

The industry is being driven by an increasing number of government efforts to combat the rising number of infant deaths. Furthermore, the rising prevalence of online shopping platforms is favorably boosting consumer sales of baby monitors. Due to a rise in the frequency of child deaths, the government is implementing preventative measures such as new legislation and safety requirements. In Europe, for example, the United Nations Economic Commission of Europe (UNECE) Regulations No. 44 and No. 129 have established requirements for child restraint systems, and every infant car seat must comply with these norms. Most infant safety goods, such as mattresses, cribs, and strollers, have criteria imposed by the European Union.

The availability of a wide range of goods to satisfy specific requirements relating to baby weight and age, as well as the increasing popularity of the online channel, is driving market expansion.

Because of the benefits of giving a thorough definition of the goods, the internet channel has offered sellers an alternative to the conventional brick-and-mortar store. Baby Jogger, for example, debuted their new City Tour 2 Double Stroller for twin twins in May 2019. The Halo DreamNest is a three-in-one sleep solution that functions as a bassinet, travel cot, and travel crib. Furthermore, the growth can be attributed to the ease of shopping, saving time & money, and better customer service. Online, consumers can choose from a variety of options and don't have to make any extra effort. The online consumer gets a lot of discounts, products at lower prices, and an easy refund and exchange policy if customers don't like the product. Online retailers provide several secure payment options, such as internet banking, Cash on Delivery (COD), Cash on Order, e-wallets, and credit & debit cards.

Market Key Developments

• In March 2022, Walmart and Diono announced the launch of their first in-store cooperation. With the introduction, Diono expects to provide a limited variety of Cambria boosters and Radian car seats across an expanding retail footprint, making the products more accessible to both new and existing consumers. Depending on the model, the Radian 3R, a three-in-one fully adjustable folding seat, and the Cambria 2, a two-in-one booster seat, are available in up to 120 Walmart locations and on Walmart.com.
• In March 2022, Britax Child Safety, Inc., a major provider of child passenger safety technology in the United States, announced the addition of four additional styles to the Marathon ClickTight adjustable car seat. The trendy fabric patterns are flame-retardant-free, machine washable, and dryable, allowing people to get back on the road quickly.

Product Offerings

• Valco Baby Snap Duo Twin Pushchair - This is a twin four-wheeler pushchair suitable for twin baby infants. This product is offered by Babyaisle.eu. It has a backrest adjustment, in addition to hood UV filtering and hood adjustment with a foot brake.
• Muze lx travel system - This lightweight pushchair is a product offered by Joie International Co., Limited. It comes with a fuss-free-fold mechanism along with different colors. It is designed to adapt to travel requirements and includes a parent tray, oversized canopy, and bumper bar. It pairs swiftly with the juva infant seat and haan s all-wheel suspension that provides a smooth ride. It is suitable for infant babies.
• The G5 Stroller - This is a baby stroller product range offered by Orbit Baby, Europe. Under this range, there is a G5 stroller, G5 iSize infant car seat, G5 bassinet, stroll and sleep travel system, and G5 seat plus cargo basket. The G5 stroller is designed to provide high quality and style with 3D rotation and ultra-unique smart hub technology. It comes with an anodized aluminum framing and melange textiles.

Segmentation

• By Type

Prams and Strollers

Car Seat

• By Distribution Channel

Online

Offline

• By Geography

North America

• USA
• Canada
• Mexico

South America

• Brazil
• Argentina
• Others

Europe

• Germany
• France
• United Kingdom
• Spain
• Others

Middle East and Africa

• Saudi Arabia
• UAE
• Others

Asia Pacific

• China
• Japan
• India
• South Korea
• Thailand
• Taiwan
• Others