Global Pet Treat Products Market Research Report by Food Type, by Animal Type, by Distribution Channel, by Packaging Type, by Flavor, and by Region Forecast till 2032

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List of Tables

Global Pet Treat Products Market Research Report by Food Type (Granules & Flakes, Chunks & Nuggets, Sticks & Wafers, Kibbles & Pellets, Shredded & Sliced), by Animal Type (Dog Food, Cat Food, Horse Food), by Distribution Channel (Supermarkets & Hypermarkets, Specialty Pet Shops, Online Sales Channel), by Packaging Type [Flexible Packaging (Pouches), Rigid Packaging (Cans, Bottles, Trays)], by Flavor (Flavored, Unflavored), and by Region (North America, Europe, Asia Pacific, South America, Middle East & Africa) Forecast till 2032

Industry Overview

The global pet treat products market is expected to grow at a CAGR of 10.16% over the forecast period, reaching a value of USD 65.88 billion by 2032. Pet treat products are edible items given to pets apart from their regular meals. Pet treats are often given during training, to build a bond, or just as a reward.

Today, many of these treats are made with added nutrients to support a pet's health. As more people bring pets into their homes, especially in cities, there's a growing demand for healthier, more thoughtful treat options. Owners now prefer clean-label, high-quality food with natural ingredients. Companies are creating new treats that improve digestion, joint support, and immunity. The growth of online shopping and the availability of high-quality products are helping the pet treat market expand quickly.

However, the high cost of premium treats makes them less accessible to pet owners with limited budgets, especially in developing regions. Even though interest in healthier options is increasing, many still prefer more affordable choices. This makes it difficult for premium brands to grow, despite the rising focus on better pet care.

Growing awareness of pet health is increasing demand for natural and organic treats. Owners want clean, safe ingredients and functional benefits like joint or dental support. E-commerce platforms offer easy access to these specialized treats. Brands that focus on transparency, ingredient quality, and strong online marketing have major growth opportunities in this expanding space.

Industry Segmentations

The global market is divided by the food type, including granules & flakes, chunks & nuggets, sticks & wafers, kibbles & pellets, and shredded & sliced.

Depending on the animal type, the global pet treat products market is segmented into dog food, cat food, and horse food.

Supermarkets & hypermarkets, specialty pet shops, and online sales channels are part of the distribution channel of the global pet treat products market.

In terms of flavor, the global market is classified into flavored and unflavored.

Based on the packaging type, the global pet treat products market is divided into flexible and rigid packaging. Flexible packaging, like pouches, and conversely, rigid packaging, such as cans, bottles, and trays.

Regional Analysis

The North America region continues to dominate the pet treat market, largely due to high pet ownership rates and strong spending power. Consumers prioritize treats that support pet health, especially those addressing joint, dental, and weight concerns. U.S.-based brands are setting benchmarks with natural, grain-free formulations. Canada follows closely, focusing on locally sourced and sustainable options.

European buyers are highly conscious of what they feed their pets. The market is driven by demand for treats that are not only tasty but also beneficial for pets' health. The U.K. holds the largest share, with a preference for natural and functional treats. Germany and France also play key roles, while Scandinavian countries push for ethical and environmentally friendly packaging.

APAC countries like China, Japan, and India are witnessing rapid growth in pet treat consumption. The shift toward nuclear families and rising affluence contributes to increased pet spending. In Japan and Korea, health-focused treats are especially popular. Chinese consumers are increasingly drawn to high-end imported options, while India shows a growing preference for affordable, nutritious alternatives.

South American pet ownership is on the rise, particularly in Brazil, which leads regional sales. Consumers seek treats that align with wellness trends, such as those supporting digestion and dental health. Premium treats are becoming more accessible as income levels rise. Argentina and Chile are emerging as important markets, with local players introducing innovative, health-based products.

MEA region is evolving as a growth frontier for the pet treat industry. The UAE and Saudi Arabia represent mature markets, where buyers look for premium, functional products. South Africa stands out in the African segment, thanks to an established pet care culture. Countries like Kenya and Nigeria show potential, with increasing urban pet ownership and rising e-commerce penetration.

Key Players

Major competitors in the global pet treat products market are Mars, Incorporated, Nestle Purina PetCare, Colgate-Palmolive (Hill's Pet Nutrition Inc), General Mills, United Petfood, ADM, Wellness Pet, Central Garden & Pet Company, Spectrum Brands Holdings, Inc., and The J.M. Smucker Company.

Product Code: MRFR/CR/53461-CR

1 EXECUTIVE SUMMARY

1.1 MARKET ATTRACTIVENESS ANALYSIS
- 1.1.1 GLOBAL PET TREAT PRODUCTS MARKET, BY FOOD TYPE
- 1.1.2 GLOBAL PET TREAT PRODUCTS MARKET, BY ANIMAL TYPE
- 1.1.3 GLOBAL PET TREAT PRODUCTS MARKET, BY FLAVOR
- 1.1.4 GLOBAL PET TREAT PRODUCTS MARKET, BY PACKAGING TYPE
- 1.1.5 GLOBAL PET TREAT PRODUCTS MARKET, BY DISTRIBUTION CHANNEL
- 1.1.6 GLOBAL PET TREAT PRODUCTS MARKET, BY REGION

2 MARKET INTRODUCTION

2.1 DEFINITION
2.2 SCOPE OF THE STUDY
2.3 RESEARCH OBJECTIVE
2.4 MARKET STRUCTURE

3 RESEARCH METHODOLOGY

3.1 OVERVIEW
3.2 DATA FLOW
- 3.2.1 DATA MINING PROCESS
3.3 PURCHASED DATABASE:
3.4 SECONDARY SOURCES:
- 3.4.1 SECONDARY RESEARCH DATA FLOW:
3.5 PRIMARY RESEARCH:
- 3.5.1 PRIMARY RESEARCH DATA FLOW:
- 3.5.2 PRIMARY RESEARCH: NUMBER OF INTERVIEWS CONDUCTED
- 3.5.3 PRIMARY RESEARCH: REGIONAL COVERAGE
3.6 APPROACHES FOR MARKET SIZE ESTIMATION:
- 3.6.1 CONSUMPTION & NET TRADE APPROACH
- 3.6.2 REVENUE ANALYSIS APPROACH
3.7 DATA FORECASTING
- 3.7.1 DATA FORECASTING TECHNIQUE
3.8 DATA MODELING
- 3.8.1 MICROECONOMIC FACTOR ANALYSIS:
- 3.8.2 DATA MODELING:
3.9 TEAMS AND ANALYST CONTRIBUTION

4 MARKET DYNAMICS

4.1 INTRODUCTION
4.2 GROWTH PARAMETERS MAPPED - DRIVERS
4.3 GROWTH INHIBITORS MAPPED - RESTRAINTS
4.4 MARKET OPPORTUNITIES MAPPED
4.5 MARKET TRENDS
4.6 IMPACT ANALYSIS OF COVID-19
4.7 CONSUMER BEHAVIOR ANALYSIS

5 MARKET FACTOR ANALYSIS

5.1 VALUE CHAIN ANALYSIS
5.2 SUPPLY CHAIN ANALYSIS
5.3 INTEGRATION LEVEL
5.4 KEY ISSUES ADDRESSED (KEY SUCCESS FACTORS)
5.5 PORTER'S FIVE FORCES MODEL
5.6 REGULATORY LANDSCAPE
5.7 ANALYSIS ON NUMBER OF PET

6 GLOBAL PET TREAT PRODUCTS MARKET, BY FLAVOR

6.1 INTRODUCTION
6.2 FLAVORED
6.3 UNFLAVORED

7 GLOBAL PET TREAT PRODUCTS MARKET, BY FOOD TYPE

7.1 INTRODUCTION
7.2 GRANULES & FLAKES
7.3 CHUNKS & NUGGETS
7.4 STICKS & WAFERS
7.5 KIBBLES & PELLETS
7.6 SHREDDED & SLICED
7.7 OTHERS

8 GLOBAL PET TREAT PRODUCTS MARKET, BY ANIMAL TYPE

8.1 INTRODUCTION
8.2 DOG FOOD
8.3 CAT FOOD
8.4 HORSE FOOD
8.5 OTHERS

9 GLOBAL PET TREAT PRODUCTS MARKET, BY PACKAGING TYPE

9.1 INTRODUCTION
9.2 FLEXIBLE PACKAGING (POUCHES)
9.3 RIGID PACKAGING
- 9.3.1 CANS
- 9.3.2 BOTTLES
- 9.3.3 TRAYS
- 9.3.4 OTHERS

10 GLOBAL PET TREAT PRODUCTS MARKET, BY DISTRIBUTION CHANNEL

10.1 INTRODUCTION
10.2 SUPERMARKETS & HYPERMARKETS
10.3 SPECIALTY PET SHOPS
10.4 ONLINE SALES CHANNEL
10.5 OTHERS

11 GLOBAL PET TREAT PRODUCTS MARKET, BY REGION

11.1 OVERVIEW
11.2 NORTH AMERICA
- 11.2.1 US
- 11.2.2 CANADA
- 11.2.3 MEXICO
11.3 EUROPE
- 11.3.1 GERMANY
- 11.3.2 FRANCE
- 11.3.3 UK
- 11.3.4 SPAIN
- 11.3.5 ITALY
- 11.3.6 REST OF EUROPE
11.4 ASIA PACIFIC
- 11.4.1 CHINA
- 11.4.2 INDIA
- 11.4.3 JAPAN
- 11.4.4 SOUTH KOREA
- 11.4.5 AUSTRALIA & NEW ZEALAND
- 11.4.6 REST OF ASIA-PACIFIC
11.5 SOUTH AMERICA
- 11.5.1 BRAZIL
- 11.5.2 ARGENTINA
- 11.5.3 REST OF SOUTH AMERICA
11.6 MIDDLE EAST & AFRICA
- 11.6.1 GCC COUNTRIES
- 11.6.2 TURKEY
- 11.6.3 NORTHERN AFRICA
- 11.6.4 SOUTHERN AFRICA

12 COMPETITIVE LANDSCAPE

12.1 INTRODUCTION
12.2 COMPETITION DASHBOARD
- 12.2.1 PRODUCT PORTFOLIO
- 12.2.2 REGIONAL PRESENCE
- 12.2.3 STRATEGIC ALLIANCES
- 12.2.4 INDUSTRY EXPERIENCES
12.3 MARKET SHARE ANALYSIS, 2023
12.4 WHO ARE THE MAJOR DISRUPTORS & INNOVATORS
12.5 WHAT STRATEGIES ARE BEING ADOPTED BY MARKET LEADERS
12.6 COMPARATIVE ANALYSIS: KEY PLAYERS FINANCIAL
12.7 LIST OF KEY PLAYERS/BRANDS, BY REGION
12.8 KEY DEVELOPMENTS & GROWTH STRATEGIES
- 12.8.1 EXPANSION

13 COMPANY PROFILES

13.1 MARS, INCORPORATED
- 13.1.1 COMPANY OVERVIEW
- 13.1.2 FINANCIAL OVERVIEW
- 13.1.3 PRODUCTS OFFERED
- 13.1.4 KEY DEVELOPMENTS
- 13.1.5 SWOT ANALYSIS
- 13.1.6 KEY STRATEGY
13.2 NESTLE (NESTLE PURINA PETCARE)
- 13.2.1 COMPANY OVERVIEW
- 13.2.2 FINANCIAL OVERVIEW
- 13.2.3 PRODUCTS OFFERED
- 13.2.4 KEY DEVELOPMENTS
- 13.2.5 SWOT ANALYSIS
- 13.2.6 KEY STRATEGY
13.3 COLGATE-PALMOLIVE COMPANY (HILL'S PET NUTRITION INC)
- 13.3.1 COMPANY OVERVIEW
- 13.3.2 FINANCIAL OVERVIEW
- 13.3.3 SERVICE OFFERED
- 13.3.4 KEY DEVELOPMENTS
- 13.3.5 SWOT ANALYSIS
- 13.3.6 KEY STRATEGY
13.4 GENERAL MILLS
- 13.4.1 COMPANY OVERVIEW
- 13.4.2 FINANCIAL OVERVIEW
- 13.4.3 PRODUCTS OFFERED
- 13.4.4 KEY DEVELOPMENTS
- 13.4.5 SWOT ANALYSIS
- 13.4.6 KEY STRATEGY
13.5 ARCHER-DANIELS-MIDLAND (ADM)
- 13.5.1 COMPANY OVERVIEW
- 13.5.2 FINANCIAL OVERVIEW
- 13.5.3 PRODUCTS OFFERED
- 13.5.4 KEY DEVELOPMENTS
- 13.5.5 SWOT ANALYSIS
- 13.5.6 KEY STRATEGY
13.6 WELLNESS PET
- 13.6.1 COMPANY OVERVIEW
- 13.6.2 FINANCIAL OVERVIEW
- 13.6.3 PRODUCTS OFFERED
- 13.6.4 KEY DEVELOPMENTS
- 13.6.5 KEY STRATEGY
13.7 CENTRAL GARDEN & PET COMPANY
- 13.7.1 COMPANY OVERVIEW
- 13.7.2 FINANCIAL OVERVIEW
- 13.7.3 PRODUCTS OFFERED
- 13.7.4 KEY DEVELOPMENTS
- 13.7.5 KEY STRATEGY
13.8 SPECTRUM BRANDS HOLDINGS, INC.
- 13.8.1 COMPANY OVERVIEW
- 13.8.2 FINANCIAL OVERVIEW
- 13.8.3 PRODUCTS OFFERED
- 13.8.4 KEY DEVELOPMENTS
- 13.8.5 KEY STRATEGY
13.9 THE J.M. SMUCKER COMPANY
- 13.9.1 COMPANY OVERVIEW
- 13.9.2 FINANCIAL OVERVIEW
- 13.9.3 KEY DEVELOPMENTS
- 13.9.4 KEY STRATEGY
13.10 UNITED PETFOOD
- 13.10.1 COMPANY OVERVIEW
- 13.10.2 FINANCIAL OVERVIEW
- 13.10.3 PRODUCTS OFFERED
- 13.10.4 KEY DEVELOPMENTS
- 13.10.5 KEY STRATEGY
13.11 DATA CITATIONS