North America Personal Care Ingredients Market 2025-2035

Description

List of Tables

North America Personal Care Ingredients Market Size, Share & Trends Analysis Report by Ingredients (Rheology Control Agents, Surfactants, Emollients, Conditioning Polymers, Emulsifiers, and Others) and by Application (Hair Care, Oral Care, Skin Care, Cosmetics, and Others), Forecast Period (2026-2035)

Industry Overview

North America personal care ingredients market was valued at $3.2 billion in 2025 and is projected to reach $4.5 billion by 2035, growing at a CAGR of 3.7% during the forecast period (2026-2035). The North American personal care ingredients industry growth is driven by the demand for higher performance in formulations in the cosmetic industry. The growth in consumer demand for sustainable and safe cosmetic products is accelerating product development. Market players are creating more diverse portfolios to meet changing expectations across the hair care, skin care, and hygiene categories. Ingredient innovation has grown increasingly aligned with natural sourcing and regulatory compliance. Multinational suppliers are matching investments with the growing consumer consciousness in this region. This trend places North America as a platform for key ingredient-driven expansion in international personal care.

Market Dynamics

Rising Demand for Natural and Sustainable Ingredients

The market is experiencing a major shift towards natural and sustainable ingredients, as brands and consumers increasingly value safety and sustainability. Companies such as Croda International are expanding their product lines with renewable and bio-derived options for sustainable development in personal care formulations. This strategy emphasizes an increasing focus on responsible sourcing, lower carbon footprint, and long-term sustainability. The drive for clean-label products is changing buying behavior, particularly in the premium personal care category. With stricter regulations and increasing awareness, the consumption of naturally derived ingredients will gather momentum. This trend is transforming product innovation and shaping the future of the personal care market.

Innovation in Multifunctional Formulations

In North America, the consumer need for specialty actives that are enhancing skin care efficacy is expanding rapidly, as consumers increasingly want multifaceted solutions. For instance, Evonik Industries provides high-performance actives to meet the need for visible and durable results. Combined, these innovations provide manufacturers with the ability to launch next-generation formulations that provide efficacy and convenience. The growth in the demand for scientifically supported ingredients lends to consumer confidence and brand loyalty. The skin care category has matured, and specialty actives will increasingly be leveraged to define core items. This includes the growth of premiumization for skin care in balance with a movement towards targeted, efficacious solutions.

Market Segmentation

Based on the ingredients, the market is segmented into rheology control agents, surfactants, emollients, active ingredients, emulsifiers, and others (UV filters and pearlizers, and opacifiers).
Based on the application, the market is segmented into hair care, oral care, skin care, cosmetics, and others (fragrances and toiletries).

Surfactants Segment to Lead the Market with the Largest Share

Surfactants are critical for the function and stability of North American personal care products. Surfactants are in a variety of products, such as shampoos, facial cleansers, and body washes, to provide an enhanced foaming and cleansing role. For instance, BASF Corp., with its broad range of surfactants, has been developing innovative solutions specifically designed for skin-friendly formulas. Demand is building as consumers increasingly use sulfate-free and mild options in personal care products. The trend towards performance-based and sustainable cosmetics in the region is largely in response to the growing significance of surfactants. This ongoing growth is supporting a strong market outlook for surfactant-based ingredients.

Skin Care: A Key Segment in Market Growth

The heightened emphasis on skin health has surfaced as one of North America's foremost drivers for personal care ingredients, with companies making greater investment into actives, emollients, and specialty agents, primarily for hydration, anti-aging, and barrier protection. For instance, there are numerous projects just under the umbrella of Dow Chemical Co. for enhanced skin care ingredients with performance-based products, and an emphasis on clean label. The market is demonstrating a rise in demand from consumers for dermatologically tested and clinically proven products. New ingredient launches are customized to multiple performance benefits in moisturizers, serums, and sun care. This focus on skin care is placing ingredient suppliers on a path of long-term growth in the region.

Regional Outlook

US Dominates the Market with Major Share

The US personal care ingredients market is seeing significant demand owing to a growing trend towards premium and functional cosmetic products. Companies are moving towards ingredient innovation that balances safety, effectiveness, and sustainability. For instance, Ashland Inc. is doing its part by providing specialty polymers and conditioning ingredients that enhance the texture and product performance of personal care applications. US consumers are taking the lead in growth categories such as natural formulations and premium skin care, and suppliers are ramping up local manufacturing and partnerships. The US remains at the forefront of establishing new standards for innovation in the personal care ingredients market.

Market Players Outlook

The major companies operating in the North America personal care ingredients market include Ashland Inc., Clariant AG, Croda International Plc, Evonik Industries AG, Symrise AG, among others. Market players are leveraging partnerships, collaborations, mergers, and acquisition strategies for business expansion and innovative product development to maintain their market positioning.

Recent Developments

In September 2024, Azelis, an innovation service provider in the specialty chemicals and food ingredients industry, announced a new regional distribution agreement with Citroleo Group, a developer of 100% natural, sustainable ingredients and actives commonly used in personal care products. Azelis distributes Citroleo Group's ingredients portfolio from one in India, Korea, Malaysia, the Philippines, and Singapore. Citroleo Group adheres to ethical sourcing, circular production, and has a reputation for its concentration on natural materials. Its pure botanical actives, oils, and butters are imbued with benefits like moisturizing, anti-aging, and anti-inflammatory properties.
In October 2022, Clariant showcased premium ingredients for cosmetics at major industry events in Asia. Clariant's product lines of active and sustainable whole ingredients bring the most to the properties of beauty formulations for hair and scalp care. Visitors to the upcoming Indonesia Cosmetic Ingredients (ICI) and in-cosmetics Asia exhibitions held in Jakarta and Bangkok, respectively, The customer get the chance to learn how Clariant's leading ingredients help their formulations achieve outstanding results.

The Report Covers:

Market value data analysis of 2025 and forecast to 2035.
Annualized market revenues ($ million) for each market segment.
Country-wise analysis of major geographical regions.
Key companies operating in the North America personal care ingredients market. Based on the availability of data, information related to new products and relevant news is also available in the report.
Analysis of business strategies by identifying the key market segments positioned for strong growth in the future.
Analysis of market-entry and market expansion strategies.
Competitive strategies by identifying 'who-stands-where' in the market.

Product Code: OMR2022579

1. Report Summary

Current Industry Analysis and Growth Potential Outlook
North America Personal Care Ingredients Market Sales Analysis - Ingredients | Application ($ Million)
North America Personal Care Ingredients Market Sales Performance of Top Countries
1.1. Research Methodology
Primary Research Approach
Secondary Research Approach
1.2. Market Snapshot

2. Market Overview and Insights

2.1. Scope of the Study
2.2. Analyst Insight & Current Market Trends
- 2.2.1. Key North America Personal Care Ingredients Industry Trends
- 2.2.2. Market Recommendations

3. Market Determinants

3.1. Market Drivers
- 3.1.1. Drivers For North America Personal Care Ingredients Market: Impact Analysis
3.2. Market Pain Points and Challenges
- 3.2.1. Restraints For North America Personal Care Ingredients Market: Impact Analysis
3.3. Market Opportunities

4. Competitive Landscape

4.1. Competitive Dashboard - North America Personal Care Ingredients Market Revenue and Share by Manufacturers
Personal Care Ingredients Product Comparison Analysis
Top Market Player Ranking Matrix
4.2. Key Company Analysis
- 4.2.1. Ashland Inc.
  - 4.2.1.1. Overview
  - 4.2.1.2. Product Portfolio
  - 4.2.1.3. Financial Analysis
  - 4.2.1.4. SWOT Analysis
  - 4.2.1.5. Business Strategy
- 4.2.2. Clariant International Ltd.
  - 4.2.2.1. Overview
  - 4.2.2.2. Product Portfolio
  - 4.2.2.3. Financial Analysis
  - 4.2.2.4. SWOT Analysis
  - 4.2.2.5. Business Strategy
- 4.2.3. Croda International Plc
  - 4.2.3.1. Overview
  - 4.2.3.2. Product Portfolio
  - 4.2.3.3. Financial Analysis
  - 4.2.3.4. SWOT Analysis
  - 4.2.3.5. Business Strategy
- 4.2.4. Evonik Industries AG
  - 4.2.4.1. Overview
  - 4.2.4.2. Product Portfolio
  - 4.2.4.3. Financial Analysis
  - 4.2.4.4. SWOT Analysis
  - 4.2.4.5. Business Strategy
- 4.2.5. Symrise AG
  - 4.2.5.1. Overview
  - 4.2.5.2. Product Portfolio
  - 4.2.5.3. Financial Analysis
  - 4.2.5.4. SWOT Analysis
  - 4.2.5.5. Business Strategy
4.3. Top Winning Strategies by Market Players
- 4.3.1. Merger and Acquisition
- 4.3.2. Product Launch
- 4.3.3. Partnership And Collaboration

5. North America Personal Care Ingredients Market Sales Analysis by Ingredients ($ Million)

5.1. Rheology Control Agents
5.2. Surfactants
5.3. Emollients
5.4. Active Ingredients
5.5. Emulsifiers
5.6. Others (UV Filters and Pearlizers, and Opacifiers)

6. North America Personal Care Ingredients Market Sales Analysis by Application ($ Million)

6.1. Hair Care
6.2. Oral Care
6.3. Skin Care
6.4. Cosmetics
6.5. Others (Fragrances and Toiletries)

7. Regional Analysis

7.1. North America Personal Care Ingredients Market Sales Analysis - Ingredients | Application | Country ($ Million)
Macroeconomic Factors for North America
- 7.1.1. US
- 7.1.2. Canada

8. Company Profiles

8.1. Ajinomoto Co., Inc.
- 8.1.1. Quick Facts
- 8.1.2. Company Overview
- 8.1.3. Product Portfolio
- 8.1.4. Business Strategies
8.2. Amorepacific Corp.
- 8.2.1. Quick Facts
- 8.2.2. Company Overview
- 8.2.3. Product Portfolio
- 8.2.4. Business Strategies
8.3. Ashland Inc.
- 8.3.1. Quick Facts
- 8.3.2. Company Overview
- 8.3.3. Product Portfolio
- 8.3.4. Business Strategies
8.4. BASF SE
- 8.4.1. Quick Facts
- 8.4.2. Company Overview
- 8.4.3. Product Portfolio
- 8.4.4. Business Strategies
8.5. Brenntag North America, Inc.
- 8.5.1. Quick Facts
- 8.5.2. Company Overview
- 8.5.3. Product Portfolio
- 8.5.4. Business Strategies
8.6. Clariant International Ltd.
- 8.6.1. Quick Facts
- 8.6.2. Company Overview
- 8.6.3. Product Portfolio
- 8.6.4. Business Strategies
8.7. Croda International Plc
- 8.7.1. Quick Facts
- 8.7.2. Company Overview
- 8.7.3. Product Portfolio
- 8.7.4. Business Strategies
8.8. Dow Chemical Co.
- 8.8.1. Quick Facts
- 8.8.2. Company Overview
- 8.8.3. Product Portfolio
- 8.8.4. Business Strategies
8.9. DSM-Firmenich AG
- 8.9.1. Quick Facts
- 8.9.2. Company Overview
- 8.9.3. Product Portfolio
- 8.9.4. Business Strategies
8.10. Elementis Plc
- 8.10.1. Quick Facts
- 8.10.2. Company Overview
- 8.10.3. Product Portfolio
- 8.10.4. Business Strategies
8.11. Evonik Industries AG
- 8.11.1. Quick Facts
- 8.11.2. Company Overview
- 8.11.3. Product Portfolio
- 8.11.4. Business Strategies
8.12. Givaudan
- 8.12.1. Quick Facts
- 8.12.2. Company Overview
- 8.12.3. Product Portfolio
- 8.12.4. Business Strategies
8.13. Huons Group
- 8.13.1. Quick Facts
- 8.13.2. Company Overview
- 8.13.3. Product Portfolio
- 8.13.4. Business Strategies
8.14. Innospec Inc.
- 8.14.1. Quick Facts
- 8.14.2. Company Overview
- 8.14.3. Product Portfolio
- 8.14.4. Business Strategies
8.15. Kao Chemicals Europe
- 8.15.1. Quick Facts
- 8.15.2. Company Overview
- 8.15.3. Product Portfolio
- 8.15.4. Business Strategies
8.16. L'OREAL S.A.
- 8.16.1. Quick Facts
- 8.16.2. Company Overview
- 8.16.3. Product Portfolio
- 8.16.4. Business Strategies
8.17. Lubrizol Corp.
- 8.17.1. Quick Facts
- 8.17.2. Company Overview
- 8.17.3. Product Portfolio
- 8.17.4. Business Strategies
8.18. Nouryon
- 8.18.1. Quick Facts
- 8.18.2. Company Overview
- 8.18.3. Product Portfolio
- 8.18.4. Business Strategies
8.19. Shepherd Chemical Co.
- 8.19.1. Quick Facts
- 8.19.2. Company Overview
- 8.19.3. Product Portfolio
- 8.19.4. Business Strategies
8.20. Shiseido Co., Ltd.
- 8.20.1. Quick Facts
- 8.20.2. Company Overview
- 8.20.3. Product Portfolio
- 8.20.4. Business Strategies
8.21. Solvay
- 8.21.1. Quick Facts
- 8.21.2. Company Overview
- 8.21.3. Product Portfolio
- 8.21.4. Business Strategies
8.22. Stepan Co.
- 8.22.1. Quick Facts
- 8.22.2. Company Overview
- 8.22.3. Product Portfolio
- 8.22.4. Business Strategies
8.23. Syensqo Group
- 8.23.1. Quick Facts
- 8.23.2. Company Overview
- 8.23.3. Product Portfolio
- 8.23.4. Business Strategies
8.24. Symrise AG
- 8.24.1. Quick Facts
- 8.24.2. Company Overview
- 8.24.3. Product Portfolio
- 8.24.4. Business Strategies
8.25. Vantage Specialty Chemicals, Inc.
- 8.25.1. Quick Facts
- 8.25.2. Company Overview
- 8.25.3. Product Portfolio
- 8.25.4. Business Strategies