Europe Sporting Goods Market by Product Type, End-Use, and Country-wise Insights: Industry Analysis, Size, Share, Growth, Trends, and Forecast, 2025

Description

Persistence Market Research has recently released a comprehensive report on the Europe Sporting Goods Market. The report provides an in-depth assessment of key market dynamics, including drivers, trends, opportunities, and challenges, offering valuable insights into the market structure. This research publication presents exclusive data and statistics outlining the anticipated growth trajectory of the Europe Sporting Goods Market from 2025 to 2032.

Key Insights:

Europe Sporting Goods Market Size (2025E): US$ 226.5 Mn
Market Value Forecast (2032F): US$ 391.7 Mn
Projected Growth (CAGR 2025 to 2032): 8.1%

Europe Sporting Goods Market - Report Scope:

The sporting goods market in Europe encompasses a wide range of equipment, apparel, and footwear used for various sports and fitness activities. The market caters to professional athletes, recreational users, and fitness enthusiasts, supported by increasing health awareness and government initiatives promoting sports participation. Key product categories include athletic footwear, fitness equipment, outdoor gear, and team sports accessories. The market is characterized by rapid innovation, sustainability initiatives, and an expanding e-commerce landscape.

Market Growth Drivers:

The Europe Sporting Goods Market is driven by several key factors. The rising health consciousness among consumers and the growing trend toward active lifestyles have significantly boosted demand for sporting goods. Government initiatives aimed at promoting sports participation and physical activity have further fueled market growth. Additionally, advancements in material technology and smart sports equipment are enhancing consumer experience and driving product adoption. The increasing influence of social media and sports celebrities is also playing a vital role in shaping consumer preferences.

Market Restraints:

Despite promising growth prospects, the market faces challenges such as high competition and price sensitivity among consumers. The presence of counterfeit products and fluctuations in raw material costs pose significant hurdles for market players. Additionally, changing consumer preferences and the seasonal nature of certain sports categories can impact sales patterns. Economic slowdowns and disruptions in supply chains also present potential threats to market stability.

Market Opportunities:

The Europe Sporting Goods Market presents numerous opportunities, including the growing demand for eco-friendly and sustainable sports products. Increasing investments in digital transformation, such as AI-driven sports analytics and smart wearable technology, are opening new avenues for growth. The expansion of online retail channels and direct-to-consumer models are further enhancing market penetration. Collaborations between leading brands and fitness influencers, as well as the integration of augmented reality in sports training, are expected to drive future market expansion.

Key Questions Answered in the Report:

What are the primary factors driving the growth of the Europe Sporting Goods Market?
Which product categories are experiencing the highest demand?
How are technological advancements influencing the market landscape?
Who are the key players in the Europe Sporting Goods Market, and what strategies are they employing to stay competitive?
What are the emerging trends and future prospects in the sporting goods industry?

Competitive Intelligence and Business Strategy:

Leading players in the Europe Sporting Goods Market, including Adidas, Nike, Puma, Decathlon, and Under Armour, are focusing on innovation, sustainability, and digitalization to maintain a competitive edge. Companies are heavily investing in research and development to introduce advanced performance gear and eco-friendly materials. Strategic collaborations with sports clubs, sponsorship deals with athletes, and expansion into emerging markets are key growth strategies. The rise of personalized fitness solutions and subscription-based fitness models is also influencing market dynamics, shaping the future of the industry in Europe.

Key Companies Profiled:

Adidas AG
Nike, Inc.
Under Armour, Inc.
PUMA SE
AMER Sports
Admiral Sportswear Limited
Diadora S.p.A.
Ellesse
ODLO International AG
Hummel International Sport & Leisure A/S
Fila Holdings Corp.
Hammer Sports
Polar Electro
Joma

Europe Sporting Goods Market Segmentation

By Product Type

Apparel
Equipment
Shoes

By Sporting Category

Football
Bike Sports
Tennis
Racket Sports
Outdoor Sports
Fitness
Running
Water Sports
Winter Sports
Golf

By End User

Beginner
Intermediate
Professional

By Sales Channel

Wholesalers/Distributors
Hypermarkets/Supermarkets
Departmental Stores
Specialty Stores
Multi-brand Stores
Independent Sports Stores
Online Retailers

By Country

Germany
France
U.K.
Italy
Spain
Russia
Rest of Europe

Product Code: PMRREP12034

1. Europe Sporting Goods Market Outlook

2. Europe Sporting Goods Market Outlook: Services

2.1. Introduction/Key Findings
2.2. Historical Market Size (US$ Mn) and Analysis, By Services, 2019 - 2024
2.3. Current Market Size (US$ Mn) and Analysis and Forecast, By Services, 2025 - 2032
2.4. Future Market Projections
2.5. Premium Market Insights
2.6. Industry Developments and Key Market Events
2.7. PMR Analysis and Recommendations

3. Market Overview

3.1. Market Scope and Definition
3.2. Market Dynamics
- 3.2.1. Drivers
- 3.2.2. Restraints
- 3.2.3. Opportunity
- 3.2.4. Challenges
- 3.2.5. Key Trends
3.3. Macro-Economic Factors
- 3.3.1. North America Sectorial Outlook
- 3.3.2. North America GDP Growth Outlook
- 3.3.3. North America Healthcare Spending Outlook
3.4. COVID-19 Impact Analysis
3.5. Forecast Factors - Relevance and Impact

4. Value Added Insights

4.1. Product Adoption Analysis
4.2. Technology Assessment
4.3. Regulatory Landscape
4.4. Value Chain Analysis
- 4.4.1. List of Sales Channel/Marketplaces
  - 4.4.1.1. Retail
  - 4.4.1.2. E-Commerce
- 4.4.2. List of End User (Industry)
4.5. Key Deals and Mergers
4.6. PESTLE Analysis
4.7. Porter's Five Force Analysis

5. Price Trend Analysis, 2019 - 2032

5.1. Key Highlights
5.2. Key Factors Impacting Product Type Prices
5.3. Pricing Analysis, By Product Type
5.4. Regional Prices and Product Type Preferences

6. Europe Sporting Goods Market Outlook: Historical (2019 - 2024) and Forecast (2025 - 2032)

6.1. Key Highlights
- 6.1.1. Market Volume (Units) Projections
- 6.1.2. Market Size (US$ Mn) and Y-o-Y Growth
- 6.1.3. Absolute $ Opportunity
6.2. Market Size (US$ Mn) Analysis and Forecast
- 6.2.1. Historical Market Size (US$ Mn) Analysis, 2019 - 2024
- 6.2.2. Current Market Size (US$ Mn) Analysis and Forecast, 2025 - 2032
6.3. Europe Sporting Goods Market Outlook: Sporting Category
- 6.3.1. Introduction / Key Findings
- 6.3.2. Historical Market Size (US$ Mn) and Volume (Units) Analysis, By Sporting Category, 2019 - 2024
- 6.3.3. Current Market Size (US$ Mn) and Volume (Units) Analysis and Forecast, By Sporting Category, 2025 - 2032
  - 6.3.3.1. Football
  - 6.3.3.2. Bike Sports
  - 6.3.3.3. Tennis
  - 6.3.3.4. Racket Sports
  - 6.3.3.5. Outdoor Sports
  - 6.3.3.6. Fitness
  - 6.3.3.7. Running
  - 6.3.3.8. Water Sports
  - 6.3.3.9. Winter Sports
  - 6.3.3.10. Golf
  - 6.3.3.11. Other Sports
6.4. Market Attractiveness Analysis: Sporting Category
6.5. Europe Sporting Goods Market Outlook: Product Type
- 6.5.1. Introduction / Key Findings
- 6.5.2. Historical Market Size (US$ Mn) and Volume (Units) Analysis, By Product Type, 2019 - 2024
- 6.5.3. Current Market Size (US$ Mn) and Volume (Units) Analysis and Forecast, By Product Type, 2025 - 2032
  - 6.5.3.1. Apparel
  - 6.5.3.2. Equipment
  - 6.5.3.3. Shoes
  - 6.5.3.4. Others
6.6. Market Attractiveness Analysis: Product Type
6.7. Europe Sporting Goods Market Outlook: End User
- 6.7.1. Introduction / Key Findings
- 6.7.2. Historical Market Size (US$ Mn) Analysis, By End User, 2019 - 2024
- 6.7.3. Current Market Size (US$ Mn) Analysis and Forecast, By End User, 2025 - 2032
  - 6.7.3.1. Beginner
  - 6.7.3.2. Intermediate
  - 6.7.3.3. Professional
6.8. Market Attractiveness Analysis: End User
6.9. Europe Sporting Goods Market Outlook: Sales Channel
- 6.9.1. Introduction / Key Findings
- 6.9.2. Historical Market Size (US$ Mn) Analysis, By Sales Channel, 2019 - 2024
- 6.9.3. Current Market Size (US$ Mn) Analysis and Forecast, By Sales Channel, 2025 - 2032
  - 6.9.3.1. Wholesalers/Distributors
  - 6.9.3.2. Hypermarkets/Supermarkets
  - 6.9.3.3. Departmental Stores
  - 6.9.3.4. Specialty Stores
  - 6.9.3.5. Multi-brand Stores
  - 6.9.3.6. Independent Sports Stores
  - 6.9.3.7. Online Retailers
  - 6.9.3.8. Others
6.10. Market Attractiveness Analysis: Sales Channel

7. Europe Men's Grooming Products Market Outlook: Historical (2019 - 2024) and Forecast (2025 - 2032)

7.1. Key Highlights
7.2. Pricing Analysis
7.3. Historical Market Size (US$ Mn) and Volume (Units) Analysis, By Market, 2019 - 2024
- 7.3.1. By Country
- 7.3.2. By Sporting Category
- 7.3.3. By Product Type
- 7.3.4. By End User
- 7.3.5. By Sales Channel
7.4. Current Market Size (US$ Mn) Analysis and Forecast, By Country, 2025 - 2032
- 7.4.1. Germany
- 7.4.2. France
- 7.4.3. U.K.
- 7.4.4. Italy
- 7.4.5. Spain
- 7.4.6. Russia
- 7.4.7. Turkey
- 7.4.8. Rest of Europe
7.5. Current Market Size (US$ Mn) and Volume (Units) Analysis and Forecast, By Sporting Category, 2025 - 2032
- 7.5.1. Football
- 7.5.2. Bike Sports
- 7.5.3. Tennis
- 7.5.4. Racket Sports
- 7.5.5. Outdoor Sports
- 7.5.6. Fitness
- 7.5.7. Running
- 7.5.8. Water Sports
- 7.5.9. Winter Sports
- 7.5.10. Golf
- 7.5.11. Other Sports
7.6. Current Market Size (US$ Mn) and Volume (Units) Analysis and Forecast, By Product Type, 2025 - 2032
- 7.6.1. Apparel
- 7.6.2. Equipment
- 7.6.3. Shoes
- 7.6.4. Others
7.7. Current Market Size (US$ Mn) Analysis and Forecast, By End User, 2025 - 2032
- 7.7.1. Beginner
- 7.7.2. Intermediate
- 7.7.3. Professional
7.8. Current Market Size (US$ Mn) Analysis and Forecast, By Sales Channel, 2025 - 2032
- 7.8.1. Wholesalers/Distributors
- 7.8.2. Hypermarkets/Supermarkets
- 7.8.3. Departmental Stores
- 7.8.4. Specialty Stores
- 7.8.5. Multi-brand Stores
- 7.8.6. Independent Sports Stores
- 7.8.7. Online Retailers
- 7.8.8. Others
7.9. Market Attractiveness Analysis

8. Competition Landscape

8.1. Market Share Analysis, 2024
8.2. Market Structure
- 8.2.1. Competition Intensity Mapping By Market
- 8.2.2. Competition Dashboard
8.3. Company Profiles (Details - Overview, Financials, Strategy, Recent Developments)
- 8.3.1. Adidas AG
  - 8.3.1.1. Overview
  - 8.3.1.2. Segments and Products
  - 8.3.1.3. Key Financials
  - 8.3.1.4. Market Developments
  - 8.3.1.5. Market Strategy
- 8.3.2. Nike, Inc.
- 8.3.3. Under Armour, Inc.
- 8.3.4. PUMA SE
- 8.3.5. AMER Sports
- 8.3.6. Admiral Sportswear Limited
- 8.3.7. Diadora S.p.A.
- 8.3.8. Ellesse
- 8.3.9. ODLO International AG
- 8.3.10. Hummel International Sport & Leisure A/S
- 8.3.11. Fila Holdings Corp.
- 8.3.12. Hammer Sports
- 8.3.13. Polar Electro
- 8.3.14. Joma
- 8.3.15. Others

9. Appendix

9.1. Research Methodology
9.2. Research Assumptions
9.3. Acronyms and Abbreviations

Europe Sporting Goods Market by Product Type, End-Use, and Country-wise Insights: Industry Analysis, Size, Share, Growth, Trends, and Forecast, 2025 - 2032