UK Macarons Market Size, Share, Trends, Industry Analysis Report By Type (Basic, Chocolate, Strawberry, Lemon, Lavender Coconut, Others), By Distribution Channel

Description

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The UK macarons market size is expected to reach USD 137.99 million by 2034, according to a new study by Polaris Market Research. The report "UK Macarons Market Share, Size, Trends, Industry Analysis Report By Type (Basic, Chocolate, Strawberry, Lemon, Lavender Coconut, Others), By Distribution Channel; Market Forecast, 2025-2034" gives a detailed insight into current market dynamics and provides analysis on future market growth.

Macarons are delicate, colorful French confections made with almond flour, egg whites, and sugar, with a smooth ganache, buttercream, or jam filling sandwiched between two crisp chewy shells. Originating in Italy but perfected in France, macarons are known for their vibrant, glossy shells and rich flavors ranging from classic vanilla and chocolate to exotic combinations such as matcha, lavender, or salted caramel. These bite-sized desserts are gluten-free, due to the absence of wheat flour.

Macarons are widely used in gourmet desserts, premium patisseries, and special occasions such as weddings, birthdays, and events. The elegant appearance of macarons makes them popular as edible gifts or decorative elements on dessert tables. Chefs usually experiment with flavors and fillings, incorporating seasonal ingredients such as berries in summer or spices in winter. Modern options of macarons include savory twists with ingredients such as foie gras or truffle.

In the UK, macarons have become a premium dessert, usually found in luxury bakeries, premium department stores, and boutique cafes. British patisseries such as Laduree and Pierre Herme have popularized these French treats, while local brands such as Peggy Porschen offer macarons in pastel shades, appealing to young consumers.

Macarons are slowly becoming a staple at British afternoon teas, weddings, and corporate events, replacing traditional cakes or cupcakes for a more refined touch. Seasonal editions, such as pumpkin spice for autumn or peppermint for Christmas, cater to local preferences.

UK Macarons Market Report Highlights

In terms of type, the chocolate segment accounted for 28.44% market revenue share in 2024 due to strong consumer demand for rich, indulgent flavors and the widespread popularity of chocolate-based confections in the UK.

The basic segment, based on type, is projected to register a CAGR of 8.19% from 2025 to 2034 due to its widespread consumer acceptance, affordability, and consistent availability across retail outlets.

Based on distribution channel, the supermarkets/hypermarkets segment held 38.76% market revenue share in 2024 due to their wide distribution networks, strong consumer footfall, and ability to offer a broad selection of macaron brands and flavors.

The online sales segment, in terms of distribution channel, is projected to reach USD 41.89 million by 2034. This growth is attributed to the rapid growth of e-commerce platforms and evolving consumer buying behavior.

A few key UK macarons market players include Bite the Macaron, Dalloyau, English Rose Bakery, Hilton Macarons, Laduree Paris, Mademoiselle Macaron, MAG'M, Miss Macaroon, PARFAIT PARIS, Pierre Herme Paris, and The Real Macaron Company.

Polaris Market Research has segmented the UK macarons market report on the basis of type and distribution channel:

By Type Outlook (Revenue, USD Million, 2020-2034)

Basic

Chocolate

Strawberry

Lemon

Lavender Coconut

Others

By Distribution Channel Outlook (Revenue, USD Million, 2020-2034)

Supermarkets/Hypermarkets

Convenience Stores

Online Sales

Others

Product Code: PM5918

1. Introduction

1.1. Report Description
- 1.1.1. Objectives of the Study
- 1.1.2. Market Scope
- 1.1.3. Assumptions
1.2. Stakeholders

2. Executive Summary

2.1. Market Highlights

3. Research Methodology

3.1. Overview
- 3.1.1. Data Mining
3.2. Data Sources
- 3.2.1. Primary Sources
- 3.2.2. Secondary Sources

4. UK Macarons Market Insights

4.1. UK Macarons Market - Market Snapshot
4.2. UK Macarons Market Dynamics
- 4.2.1. Drivers and Opportunities
  - 4.2.1.1. Presence of Major Companies
  - 4.2.1.2. Growing Urbanization
- 4.2.2. Restraints and Challenges
  - 4.2.2.1. Difficulty in Preparation
4.3. Porter's Five Forces Analysis
- 4.3.1. Bargaining Power of Suppliers (Moderate)
- 4.3.2. Threats of New Entrants: (Low)
- 4.3.3. Bargaining Power of Buyers (Moderate)
- 4.3.4. Threat of Substitute (Moderate)
- 4.3.5. Rivalry among existing firms (High)
4.4. PESTEL Analysis
4.5. UK Macarons Market Trends
4.6. Value Chain Analysis

5. UK Macarons Market, by Type

5.1. Key Findings
5.2. Introduction
- 5.2.1. UK Macarons Market, by Type, 2020-2034 (USD Million)
5.3. Basic
- 5.3.1. UK Macarons Market, by Basic, by Region, 2020-2034 (USD Million)
5.4. Chocolate
- 5.4.1. UK Macarons Market, by Chocolate, by Region, 2020-2034 (USD Million)
5.5. Strawberry
- 5.5.1. UK Macarons Market, by Strawberry, by Region, 2020-2034 (USD Million)
5.6. Lemon
- 5.6.1. UK Macarons Market, by Lemon, by Region, 2020-2034 (USD Million)
5.7. Lavender Coconut
- 5.7.1. UK Macarons Market, by Lavender Coconut, by Region, 2020-2034 (USD Million)
5.8. Others
- 5.8.1. UK Macarons Market, by Others, by Region, 2020-2034 (USD Million)

6. UK Macarons Market, by Distribution Channel

6.1. Key Findings
6.2. Introduction
- 6.2.1. UK Macarons Market, by Distribution Channel, 2020-2034 (USD Million)
6.3. Supermarkets/Hypermarkets
- 6.3.1. UK Macarons Market, by Supermarkets/Hypermarkets, by Region, 2020-2034 (USD Million)
6.4. Convenience Stores
- 6.4.1. UK Macarons Market, by Convenience Stores, by Region, 2020-2034 (USD Million)
6.5. Online Sales
- 6.5.1. UK Macarons Market, by Online Sales, by Region, 2020-2034 (USD Million)
6.6. Others
- 6.6.1. UK Macarons Market, by Others, by Region, 2020-2034 (USD Million)

7. Competitive Landscape

7.1. Expansion and Acquisition Analysis
- 7.1.1. Expansion
- 7.1.2. Acquisitions
7.2. Partnerships/Collaborations/Agreements/Exhibitions

8. Company Profiles

8.1. Bite the Macaron
- 8.1.1. Company Overview
- 8.1.2. Financial Performance
- 8.1.3. Product Benchmarking
- 8.1.4. Recent Development
8.2. Dalloyau
- 8.2.1. Company Overview
- 8.2.2. Financial Performance
- 8.2.3. Product Benchmarking
- 8.2.4. Recent Development
8.3. English Rose Bakery
- 8.3.1. Company Overview
- 8.3.2. Financial Performance
- 8.3.3. Product Benchmarking
- 8.3.4. Recent Development
8.4. Hilton Macarons
- 8.4.1. Company Overview
- 8.4.2. Financial Performance
- 8.4.3. Product Benchmarking
- 8.4.4. Recent Development
8.5. Laduree Paris
- 8.5.1. Company Overview
- 8.5.2. Financial Performance
- 8.5.3. Product Benchmarking
- 8.5.4. Recent Development
8.6. Mademoiselle Macaron
- 8.6.1. Company Overview
- 8.6.2. Financial Performance
- 8.6.3. Product Benchmarking
- 8.6.4. Recent Development
8.7. MAG'M
- 8.7.1. Company Overview
- 8.7.2. Financial Performance
- 8.7.3. Product Benchmarking
- 8.7.4. Recent Development
8.8. Miss Macaroon
- 8.8.1. Company Overview
- 8.8.2. Financial Performance
- 8.8.3. Product Benchmarking
- 8.8.4. Recent Development
8.9. PARFAIT PARIS
- 8.9.1. Company Overview
- 8.9.2. Financial Performance
- 8.9.3. Product Benchmarking
- 8.9.4. Recent Development
8.10. Pierre Herme Paris
- 8.10.1. Company Overview
- 8.10.2. Financial Performance
- 8.10.3. Product Benchmarking
- 8.10.4. Recent Development
8.11. The Real Macaron Company
- 8.11.1. Company Overview
- 8.11.2. Financial Performance
- 8.11.3. Product Benchmarking
- 8.11.4. Recent Development