PUBLISHER: Prescient & Strategic Intelligence | PRODUCT CODE: 1635064
PUBLISHER: Prescient & Strategic Intelligence | PRODUCT CODE: 1635064
The global endpoint protection platform (EPP) market is set to witness remarkable growth, projected to expand from $17.4 billion in 2024 to $31.7 billion by 2030, at a compound annual growth rate (CAGR) of 10.8% during the forecast period.
This growth is fueled by the increasing adoption of internet-connected devices such as laptops, smartphones, IoT-integrated factory machines, and remote patient monitoring systems. Factors like rapid digitization, rising disposable incomes, government initiatives for IT infrastructure development, and urbanization are further accelerating the market's expansion.
The surge in cyberattacks and heightened awareness of safeguarding sensitive data have led organizations to adopt advanced endpoint protection platforms. Moreover, the widespread use of cloud services and remote working models has emphasized the need for robust security measures to ensure data protection across diverse environments.
Key Insights
The integration of artificial intelligence (AI) and machine learning (ML) into endpoint protection platforms is revolutionizing threat detection, enabling faster and more precise identification of both known and emerging threats. These technologies help prevent malicious activities in real time.
Cloud deployment models are experiencing faster growth due to their scalability, speed, and enhanced service capabilities. Companies also benefit from reduced hardware investments and operational expenditures by adopting cloud-based solutions.
Large enterprises dominate the market due to their extensive operations and the critical nature of their business data. The adoption of bring-your-own-device (BYOD) policies in these organizations has increased the vulnerability to data breaches, driving the demand for endpoint security solutions.
The Asia-Pacific region is expected to register the fastest growth during the forecast period, driven by advancements in technology, a rise in data breach incidents, and increased IT spending in countries such as China and India.
The increasing adoption of BYOD policies, while enhancing productivity, has also amplified security concerns. Organizations are deploying endpoint security solutions to monitor endpoint activities and minimize the risks of data leakage.