PUBLISHER: Prescient & Strategic Intelligence | PRODUCT CODE: 1803165
PUBLISHER: Prescient & Strategic Intelligence | PRODUCT CODE: 1803165
The global green tires market is on an impressive growth trajectory, with its valuation projected to surge from USD 91.7 billion in 2024 to USD 178.3 billion by 2032, reflecting a robust CAGR of 8.8%. This growth is driven by the expanding automotive industry, increasing environmental consciousness, and stringent government regulations targeting carbon emissions and pollution control.
As consumers and manufacturers alike prioritize sustainability, tire producers are shifting toward eco-friendly materials such as silica, which helps reduce rolling resistance and improve fuel efficiency. In fact, low rolling resistance can cut road noise by up to 10 dB. The automotive sector's transition to electric vehicles and hybrid models further fuels the demand for green tires, which offer significant reductions in fuel consumption and CO2 emissions. Green tire innovation is also supported by initiatives from government bodies and industry alliances worldwide, including the Euro 7 regulation and U.S. tire manufacturing sustainability programs.
Key Insights
The silica-based category accounted for the largest market share, 45% in 2024, owing to its superior fuel-saving properties and hydroplaning resistance. Companies like Solvay SA are leading with highly dispersible silica formulations that improve fuel efficiency by up to 7%.
The bio-based material segment is forecasted to grow the fastest, driven by global sustainability targets and growing consumer preference for renewable raw materials such as soybean oil and guayule rubber.
Among tire sizes, 15-inch variants held the dominant 35% market share in 2024 due to affordability and wide applicability. However, >18-inch tires are set to grow at the fastest pace, close to 9% CAGR, driven by rising SUV and EV adoption.
OEMs captured 55% of the market in 2024 as automakers increasingly integrate green tires into new vehicle models to meet emission norms. Meanwhile, the aftermarket channel is expected to grow faster as eco-conscious consumers upgrade their vehicles for better fuel efficiency.
Application-wise, on-road vehicles dominated with an 85% share due to widespread adoption across personal and commercial transport. Off-road tires are set for higher growth, with sectors like construction and agriculture prioritizing sustainable solutions.
Passenger cars represented the largest vehicle segment in 2024 with a 60% share, driven by high volumes and rapid uptake of eco-friendly tire technologies. Light commercial vehicles will experience the highest CAGR due to urban delivery demands and fleet electrification.
Regionally, Asia-Pacific led the market with a 35% share in 2024 and will maintain the highest growth rate. Nations like China, India, and South Korea are championing green tire policies and incentives under various eco-initiatives.
Regulatory frameworks, including India's AIS-142 and the EU's Emissions Trading System, are propelling green tire production by offering credits and funding for energy-efficient, sustainable manufacturing.
Smart green tires are gaining popularity with the integration of technologies that enable real-time safety monitoring and better performance in electric and autonomous vehicles. Regulations like the U.S. AEB rule and EU TPMS mandates are accelerating this trend.
The competitive landscape remains moderately fragmented, with major players like Michelin, Bridgestone, Goodyear, and Continental investing in recycling innovations and ESG-driven production. Emerging players are leveraging niche opportunities in EV and smart tire segments.
Recent market developments include Goodyear Canada's CAD 575 million investment in clean tire production, Continental's EcoContact 7 tire launch, and Michelin's collaboration on a new recycling plant in Sweden to advance circular tire manufacturing.