PUBLISHER: QYResearch | PRODUCT CODE: 1862218
PUBLISHER: QYResearch | PRODUCT CODE: 1862218
The global market for B2C Live Streaming Video Platform was estimated to be worth US$ 51628 million in 2024 and is forecast to a readjusted size of US$ 104017 million by 2031 with a CAGR of 10.3% during the forecast period 2025-2031.
The widespread adoption of mobile internet and the increasing penetration of smart devices have significantly lowered the barrier to entry for users to access and participate in livestreaming content, making it a mainstream form of digital consumption. The development of 5G networks ensures smooth transmission of high-definition video content, further enhancing the viewing experience and accelerating user growth and retention for B2C livestreaming platforms.
Secondly, changing digital consumption habits are a key driver of the continued expansion of this market. More and more users are turning to livestreaming for information, entertainment, and shopping, making it a crucial platform for integrating content consumption with social interaction. At the same time, brands and businesses are increasingly recognizing the commercial value of livestreaming, leveraging it to showcase products, engage with users, and convert sales. This "content + marketing" model has significantly boosted sales efficiency and brand exposure.
Live streaming refers to online streaming media simultaneously recorded and broadcast in real time. Live Streaming Video Platform is a place where people can share their own videos to others. In this report, we only focus platforms for consumers.
The global revenue of B2C live streaming video platform market has a high concentration rate, with the top 5 company holds 50% of global market share. The leading company in global B2C live streaming video platform market is Kuaishou, which profits most with the market share of 14%. Asia Pacific is the largest market, with a share about 67%, followed by North America and Europe with the share about 16% and 11%.
This report aims to provide a comprehensive presentation of the global market for B2C Live Streaming Video Platform, focusing on the total sales revenue, key companies market share and ranking, together with an analysis of B2C Live Streaming Video Platform by region & country, by Revenue Source, and by Application.
The B2C Live Streaming Video Platform market size, estimations, and forecasts are provided in terms of sales revenue ($ millions), considering 2024 as the base year, with history and forecast data for the period from 2020 to 2031. With both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding B2C Live Streaming Video Platform.
Market Segmentation
By Company
Segment by Revenue Source
Segment by Application
By Region
Chapter Outline
Chapter 1: Introduces the report scope of the report, global total market size. This chapter also provides the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.
Chapter 2: Detailed analysis of B2C Live Streaming Video Platform company competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 3: Provides the analysis of various market segments by Revenue Source, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 4: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 5: Revenue of B2C Live Streaming Video Platform in regional level. It provides a quantitative analysis of the market size and development potential of each region and introduces the market development, future development prospects, market space, and market size of each country in the world.
Chapter 6: Revenue of B2C Live Streaming Video Platform in country level. It provides sigmate data by Revenue Source, and by Application for each country/region.
Chapter 7: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product revenue, gross margin, product introduction, recent development, etc.
Chapter 8: Analysis of industrial chain, including the upstream and downstream of the industry.
Chapter 9: Conclusion.