U.S. Hotels, Resorts, and Cruise Lines Market Size, Share, and Growth Analysis, By Type (Hotels, Resorts), By Service Type, By Property Type, By Business Model, By Booking Mode, By Target Market - Industry Forecast 2026-2033

U.S. Hotels, Resorts, and Cruise Lines Market size was valued at USD 370.81 Billion in 2024 and is poised to grow from USD 396.03 Billion in 2025 to USD 670.34 Billion by 2033, growing at a CAGR of 6.8% during the forecast period (2026-2033).

The U.S. hotels, resorts, and cruise lines sector is experiencing a gradual recovery spurred by the resurgence in American travel and tourism. Despite enduring unprecedented challenges marked by historic low occupancy and widespread closures, there is a positive trend in hotel occupancy rates, particularly in states like Florida, which outpace national averages. Leisure travel is leading the charge as consumer confidence grows, fueled by vaccination efforts. However, obstacles remain, such as pandemic-related staffing constraints and the variable impact of COVID-19 variants, which have affected both travel patterns and employment levels. A modest increase in hotel employment is anticipated, though the sector is not expected to return to pre-pandemic employment figures for some time, emphasizing the need for sustained recovery efforts.

Top-down and bottom-up approaches were used to estimate and validate the size of the U.S. Hotels, Resorts, and Cruise Lines market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

U.S. Hotels, Resorts, and Cruise Lines Market Segments Analysis

U.S. Hotels, Resorts, and Cruise Lines Market is segmented by Type, Service Type, Property Type, Business Model, Booking Mode, Target Market. Based on Type, the market is segmented into Hotels, Resorts and Cruise Lines. Based on Service Type, the market is segmented into Luxury, Mid-Range and Budget. Based on Property Type, the market is segmented into Full-Service, Limited-Service and Vacation Rental. Based on Business Model, the market is segmented into Independent, Franchise and Management Contract. Based on Booking Mode, the market is segmented into Direct Booking, Online Travel Agents and Travel Agencies (OTAs) and Marketplace Booking. Based on Target Market, the market is segmented into Families, Couples, Business Travelers, Seniors and Millennials.

Driver of the U.S. Hotels, Resorts, and Cruise Lines Market

The U.S. hotels, resorts, and cruise lines market is propelled by the expanding travel and tourism sector. An increasing number of individuals are embarking on trips for both leisure and business purposes, leading to a heightened demand for accommodations and travel experiences. This surge in travel activity stimulates the hospitality industry, as consumers seek diverse options for lodging and vacation experiences. With more travelers exploring various destinations, the need for comfortable, attractive, and unique hotel stays, as well as luxurious resort environments and memorable cruise experiences, continues to grow, ultimately driving this vibrant market forward.

Restraints in the U.S. Hotels, Resorts, and Cruise Lines Market

The U.S. hotels, resorts, and cruise lines sector faces significant challenges due to its reliance on seasonal demand, resulting in varying levels of revenue and profitability throughout the year. During off-peak periods, these establishments often encounter difficulties in drawing in patrons, which can negatively impact their financial performance. This inherent variability in consumer interest can lead to periods of underachievement, making it essential for businesses within this market to devise strategic measures to enhance stability and attract guests year-round, ultimately ensuring sustained growth and profitability despite the natural ebbs and flows of demand.

Market Trends of the U.S. Hotels, Resorts, and Cruise Lines Market

The U.S. Hotels, Resorts, and Cruise Lines market is experiencing a pronounced trend towards sustainability, driven by heightened consumer awareness and demand for responsible tourism. Industry players are increasingly adopting eco-friendly practices, such as energy-efficient technologies, waste reduction strategies, and local sourcing of food and materials. This shift not only enhances their brand reputation but also attracts environmentally conscious travelers seeking accommodations that align with their values. Moreover, hotels and resorts are incorporating wellness and nature-based experiences, further appealing to tourists who prioritize sustainability in their travel decisions. This trend reflects a broader commitment to environmental stewardship and sustainable tourism, shaping the industry's future landscape.