Vacation Rental Market Size, Share, and Growth Analysis, By Accommodation Type (Home, Apartments), By Booking Mode (Offline, Online), By Region - Industry Forecast 2026-2033

Global Vacation Rental Market size was valued at USD 95.11 Billion in 2024 and is poised to grow from USD 103.38 Billion in 2025 to USD 201.51 Billion by 2033, growing at a CAGR of 8.7% during the forecast period (2026-2033).

The global vacation rental market is experiencing significant growth, fueled by the rising popularity of short-term rentals as an appealing option for those seeking brief escapes without extensive travel costs or time commitments. A notable trend is the increasing preference for eco-friendly accommodations, with many travelers expressing a desire for properties that utilize fewer resources-highlighting a shift towards sustainability in consumer choices. This market expansion is further supported by a surge in international travel and growth in emerging markets. While demand is high, challenges such as accommodation shortages and the impacts of climate change pose risks to the tourism sector. Nonetheless, the quest for unique travel experiences continues to drive interest in vacation rentals worldwide.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Vacation Rental market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Vacation Rental Market Segments Analysis

Global Vacation Rental Market is segmented by Accommodation Type, Booking Mode, Price Range, Tourist Type and region. Based on Accommodation Type, the market is segmented into Home, Apartments, Resort/Condominium and Others. Based on Booking Mode, the market is segmented into Offline and Online. Based on Price Range, the market is segmented into Economical, Mid-Range and Luxury. Based on Tourist Type, the market is segmented into Domestic and International. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Vacation Rental Market

The surge in travel and tourism has significantly boosted the global vacation rental market, as more individuals opt for vacations rather than remaining at home. As people seek out unique and comfortable lodging alternatives, there is a marked rise in the demand for vacation rentals over traditional hotel accommodations. This trend reflects a growing preference for personalized travel experiences that cater to individual needs and desires, fostering a greater inclination towards exploring diverse destinations. Consequently, the tourism industry's expansion has played a pivotal role in driving the popularity of vacation rentals, reshaping the landscape of accommodations available to travelers.

Restraints in the Global Vacation Rental Market

A key limitation within the Global Vacation Rental market is the restricted availability of properties. When the number of rental options is limited, it can lead to increased prices, making it challenging for travelers to secure accommodations. This scarcity may result in heightened competition for the available listings, further exacerbating the difficulty of finding suitable lodging. Such constraints not only affect the affordability of vacation rentals but can also impact traveler satisfaction, as individuals may be forced to compromise on their preferred options. Essentially, a limited inventory can hinder market growth and restrict consumer access to diverse rental choices.

Market Trends of the Global Vacation Rental Market

The global vacation rental market is witnessing a significant uptrend driven by an increase in demand for private accommodations among international travelers. As individuals seek unique, personalized experiences away from traditional hotel stays, the preference for vacation rentals has surged. This shift is fueled by travelers' desires for home-like amenities, enhanced privacy, and cost-effective options for family and group trips. Additionally, the rise of digital platforms has facilitated easy access to a diverse range of rental properties, further amplifying market growth. As travel behavior evolves, the vacation rental sector is poised to continue expanding, catering to diverse consumer preferences.