Fortified Food Market Forecasts to 2030-Global Analysis By Type (Basic Food & Processed Food), Raw Material (Wheat, Flour, Salt, Sugar, Rice, Milk, Corn, Oil & Other Raw Materials), Nutrient, Sales Channel, Technology, Application & By Geography

According to Stratistics MRC, the Global Fortified Food Market is accounted for $217.83 million in 2023 and is expected to reach $375.72 million by 2030 growing at a CAGR of 8.1% during the forecast period. Fortified Foods are foods that have additional nutrients added to them that are not naturally present. These foods are meant to improve nutrition and augment positive health effects. Additional microelements, such as important trace elements and a variety of vitamins, are provided through fortified meals. Typical diseases that are brought about by lack of nutrients such as rickets and pellagra have been practically removed through the intakes of fortified foods. Fortified foods provide scalable, affordable solutions to the global problem of nutritional deficiencies.

According to the WHO, 2 billion people or over 30% of the world's population is anemic, mostly due to iron deficiency. The Food and Agricultural Organization (FAO) and the World Health Organization (WHO) have identified food fortification as one of the strategies to minimize the prevalence of malnutrition, particularly in underdeveloped countries.

Market Dynamics:

Driver:

• Rising health consciousness.

• The demand for fortified foods was witnessed to have an increasing trend owing to the rising health consciousness among the consumers and vitamin deficiencies which can cause health disorders such as anaemia, scurvy, beriberi, and pellagra. Also, studies have mentioned that these are not simply deficiency diseases but conditions present in a relatively well-nourished society. Therefore, food fortification with vitamins was proven effective for tackling the population's nutritional deficiencies. This aspect has been fuelling the market growth.

Restraint:

• Risk of nutrient overdose.

• Most fortified foods have undergone extensive processing. They frequently include large amounts of salt, sugar, and other substances. A nutritional overload may occur if fortified meals are consumed alongside unprocessed foods. Low nutrition might result from eating just fortified foods and avoiding fruits and vegetables. However, taking too many vitamins and minerals on a regular basis might result in nausea, diarrhea, and stomach cramps. High doses of vitamin A have also been related to hip fractures in elderly persons and can result in birth abnormalities. These issues collectively are limiting market expansion.

Opportunity:

• Growing micronutrient deficiency.

• Micronutrient deficiencies affect both developing and wealthy nations, and malnutrition is still one of the major health issues affecting the whole world's population. Every year, communities in both rural and urban areas have nutritional deficits and concomitant health issues. Numerous nutritional diseases are being caused by changes in consumer lifestyle and eating habits, and there are growing initiatives to encourage consumers to adopt healthy lifestyle modifications. The market is escalating as a result of the increasing illness prevalence.

Threat:

• Issues with licensing.

• The hurdles for the development of the fortified food market include issues with licensing, increased oversight from the food safety department, and risks to consumer's health brought on by the significant incorporation of some minerals and vitamins in the diet alternatives. Foods that have been fortified typically have undergone prolonged preparation and include high levels of sugar, fat, salt, Vitamin D, and other ingredients that can contribute to diseases including obesity and cases of vitamin overdose. This element delays the license and therefore impedes the growth of the market.

COVID-19 Impact:

• The COVID-19 epidemic has had a substantial effect on market demand for food fortification. The epidemic has benefited the market by encouraging customers to eat nutrient-dense and wholesome food. People have been searching for nutritious food options that may meet their nutritional demands and boost their immunity in order to defend themselves against the contagious corona virus. Due to the adoption of a healthy lifestyle by individuals, the market for food fortification is anticipated to exhibit exceptional performance.

• The processed food segment is expected to be the largest during the forecast period

• The processed food segment is estimated to have a lucrative growth. People have more options and greater diversity in their diets because of processed foods. Food that has been processed and fortified might lead to overeating and progressive weight gain. Processed foods that have been fortified can aid in maintaining optimal micronutrient levels to preserve strong bones, improve digestion, and avoid cardiac problems. The expansion of this market is being driven by the additional vitamins, minerals, fiber, and proteins added to processed fortified foods.

• The extrusion segment is expected to have the highest CAGR during the forecast period

• The extrusion segment is anticipated to witness the fastest CAGR growth during the forecast period, due to its numerous advantages. The gelatinization of the starch during extrusion processing also boosts the starch's digestibility. Some foods may be produced in large quantities via extrusion, denatures the nutritional factors, such as eradicating poisons or eliminating bacteria. Additionally, it impacts the product's "protein quality and digestibility" and its appearance, flavor, and texture. Extrusion provides a number of benefits, including the creation of goods in the desired form, the elimination of anti-nutritional elements, and enhanced nutrient digestibility and palatability.

Region with largest share:

Asia Pacific is projected to hold the largest market share during the forecast period. Due to their growing disposable income and rapidly urbanizing populations, Asia-Pacific nations like China and India now hold the majority of the market. The efficiency, effectiveness, and reliability of iron fortified soy sauce have all been examined in research conducted in China. The demand for fortified foods on the markets in the Asia-Pacific area is mostly driven by supportive policies aimed at eradicating malnutrition and increasing awareness among policymakers.

Region with highest CAGR:

North America is projected to have the highest CAGR over the forecast period. Due to the increasing number of chronic illnesses in this region, consumers are becoming more health conscious and converting to fortified foods and other better diet alternatives. According to the Centers for Disease Control and Prevention, heart disease is one of the leading causes of death in the United States, accounting for about 6,47,000 fatalities each year or one out of every four fatalities. As a result, the need for a healthy diet is expected to increase due to the increased incidence of cardiovascular disease and other diseases globally, which is driving the market for fortified foods over the forecast period.

Key players in the market:

Some of the key players profiled in the Fortified Food Market include: General Mills, Nestle S.A., BASF SE, Unilever PLC, Stern-Wywiol Gruppe GmbH & Co. KG, Dean Foods, Cargill Incorporated, Danone, Arla Foods, Bunge Limited, Corbion NV., Koninklijke DSM NV, Gastaldi Hermanos, Tata Chemicals Limited, Nutritional Holdings (Pty) Limited, Dr. Paul Lohmann GmbH KG Chemische Fabrik, Wright Enrichment Inc., Buhler AG, Sinokrot Global and Campbell Soup Company.

Key Developments:

• In February 2023, Cargill Food Ingredients and Bioindustrials, through its acquired production unit at Nellore in Andhra Pradesh, plans to widen its customer base and distribution network in South India, with a new range of products.

• In April 2021, BASF manufactures micronutrients for the fortification of staple foods, which meet exceptional requirements in stability and efficacy even under extreme climatic conditions. The fortification process varies from factory to factory and from small batch production to large plants with continuous production.

Types Covered:

• Basic Food
• Processed Food

Raw Materials Covered:

• Wheat
• Flour
• Salt
• Sugar
• Rice
• Milk
• Corn
• Oil
• Other Raw Materials

Nutrients Covered:

• Vitamins
• Minerals
• Probiotics
• Carbohydrates
• Fats
• Lipids
• Proteins
• Other Nutrients

Sales Channels Covered:

• Neighbourhood Stores
• Modern Trade
• Online Sales
• Retail Format

Technologies Covered:

• Extrusion
• Coating & Encapsulation
• Drying
• Other Technologies

Applications Covered:

• Basic Food
• Extruded Products
• Powdered Products
• Juice
• Value Added Food
• Condiments

Regions Covered:

• North America
  • US
  • Canada
  • Mexico
• Europe
  • Germany
  • UK
  • Italy
  • France
  • Spain
  • Rest of Europe
• Asia Pacific
  • Japan
  • China
  • India
  • Australia
  • New Zealand
  • South Korea
  • Rest of Asia Pacific
• South America
  • Argentina
  • Brazil
  • Chile
  • Rest of South America
• Middle East & Africa
  • Saudi Arabia
  • UAE
  • Qatar
  • South Africa
  • Rest of Middle East & Africa

What our report offers:

• Market share assessments for the regional and country-level segments
• Strategic recommendations for the new entrants
• Covers Market data for the years 2021, 2022, 2023, 2026, and 2030
• Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
• Strategic recommendations in key business segments based on the market estimations
• Competitive landscaping mapping the key common trends
• Company profiling with detailed strategies, financials, and recent developments
• Supply chain trends mapping the latest technological advancements

Free Customization Offerings:

All the customers of this report will be entitled to receive one of the following free customization options:

• Company Profiling
  • Comprehensive profiling of additional market players (up to 3)
  • SWOT Analysis of key players (up to 3)
• Regional Segmentation
  • Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
  • Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances