Pressure Labels Market Forecasts to 2030 - Global Analysis By Product Type (Release Liners and Linerless Labels), By Material (Face Stock, Adhesive, Liner and Other Materials), Printing Technology, Application, End User and By Geography

According to Stratistics MRC, the Global Pressure Labels Market is accounted for $99.67 billion in 2023 and is expected to reach $146.93 billion by 2030 growing at a CAGR of 5.7% during the forecast period. Pressure labels are adhesive labels designed to adhere to various surfaces under pressure. They are widely used in industries such as packaging, retail, and logistics for branding, product identification, and information display. These labels are applied using pressure, requiring no additional heat or solvents for adhesion, making them convenient and versatile for a range of applications.

According to the Indian Institute of Packaging (IIP), packaging consumption in India has surged by 200% over the last decade, from 4.3 kilograms per person per annum (pppa) in FY10 to 8.6 kg pppa in FY20.

Market Dynamics:

Driver:

Growing demand from various industries

Various sectors, such as food and beverage, pharmaceuticals, consumer goods, and logistics, rely heavily on pressure-sensitive labels for branding, packaging, and product identification purposes. With the rise in consumer awareness, stringent labeling regulations, and the need for efficient inventory management, the demand for pressure labels continues to grow. This trend is fueled by the labels' versatility, durability, and ability to adhere to various surfaces, meeting the evolving needs of different industries.

Restraint:

Price fluctuations in raw materials

Pressure-sensitive labels rely on materials like paper, film, adhesives, and coatings. Any volatility in the prices of these inputs directly impacts production costs. Sudden increases in raw material prices can squeeze profit margins for label manufacturers and may lead to price hikes for end-users. Moreover, uncertain material costs make it challenging for companies to forecast and plan their budgets effectively, potentially affecting investment decisions and overall market stability.

Opportunity:

Advancements in digital printing technology

Digital printing offers several advantages, including cost-effectiveness for short print runs, customization capabilities, and quick turnaround times. This technology enables label manufacturers to produce high-quality, customized pressure-sensitive labels with intricate designs and variable data, meeting the diverse needs of end-users across industries. Overall, the adoption of digital printing in the pressure label market enhances competitiveness and opens new avenues for growth.

Threat:

Competition from alternative labeling methods

Alternative methods such as direct printing, sleeves, and in-mold labeling offer advantages like reduced material costs and enhanced aesthetics. Additionally, technological advancements in digital printing and labeling equipment further intensify competition. This pressures label manufacturers to innovate and differentiate their products by offering unique features. Failure to adapt to changing market demands and effectively compete with alternative labeling methods could result in a loss of market share and decreased profitability for pressure label manufacturers.

Covid-19 Impact:

The COVID-19 pandemic significantly impacted the pressure label market, causing disruptions in supply chains, production slowdowns, and shifts in consumer behavior. With lockdowns and restrictions affecting industries worldwide, demand for pressure labels fluctuated, particularly in sectors like food and beverage, pharmaceuticals, and logistics. However, increased emphasis on hygiene and safety labeling led to opportunities for anti-microbial and tamper-evident label solutions amidst the pandemic's challenges.

The face stock segment is expected to be the largest during the forecast period

In the pressure label market, the face stock segment is anticipated to dominate during the forecast period due to its crucial role in label performance and aesthetics. Face stock materials, such as paper, film, and specialty substrates, form the outermost layer of labels and directly impact print quality, durability, and visual appeal. With increasing demand for high-quality and customizable labels across various industries, the face stock segment is expected to experience sustained growth, driving market expansion in the coming years.

The healthcare segment is expected to have the highest CAGR during the forecast period

The healthcare segment is forecasted to achieve the highest growth rate in the pressure label market due to rising demand for pharmaceuticals, medical devices, and healthcare products globally. With stringent regulatory requirements and the need for accurate labeling for patient safety and compliance, the healthcare industry prioritizes high-quality pressure labels. Factors such as population aging, increased healthcare spending, and advancements in medical treatments further drive the demand for pressure labels in the healthcare sector, contributing to its rapid growth.

Region with largest share:

North America is positioned to capture the largest market share in the pressure label market due to the region's mature industrial landscape, robust manufacturing sector, and high consumer demand for packaged goods. Additionally, stringent labeling regulations and a growing emphasis on product safety and authenticity further drive market growth. With the increasing adoption of advanced labeling technologies and the strong presence of key market players, North America is expected to maintain its leadership position in the pressure label market.

Region with highest CAGR:

The Asia Pacific region is estimated to experience rapid growth in the pressure label market due to expanding industrialization, rising consumer demand for packaged goods, and increasing investments in infrastructure and manufacturing capabilities. Additionally, the region benefits from a large and diverse consumer base driving demand for innovative labeling solutions across various industries. With favorable government policies and the growing adoption of advanced labeling technologies, the Asia-Pacific region presents significant opportunities for market expansion in the coming years.

Key players in the market

Some of the key players in Pressure Labels Market include 3M Company, Americk Packaging Group, Avery Dennison Corporation, CCL Industries Inc., Constantia Flexibles Group GmbH, Coveris Holdings S.A., Duraco Specialty Materials, Fuji Seal International, Inc., Huhtamaki Group, Inland Packaging, Labelcraft Products Ltd., LINTEC Corporation, MCC Label, Mondi plc, Multi-Color Corporation, Reflex Labels Ltd., RR Donnelley, Sato Holdings Corporation, UPM-Kymmene Corporation and WS Packaging Group, Inc.

Key Developments:

In May 2023, Duraco Specialty Materials ("Duraco" or "Company"), a leading manufacturer of specialty materials including pressure sensitive tapes and labels, coated films, and release liners, announced that it has acquired Strata-Tac, Inc. ("Strata-Tac"), a leading manufacturer of custom engineered pressure sensitive self-adhesive products and top coated films, from private sellers. Terms of the transaction were not disclosed.

In March 2022, Avery Dennison Corporation announced that it had launched a new range of linerless labels for the food and beverage industry. The labels are made from a compostable material and can be printed with high-quality graphics and branding.

In February 2022, 3M Company announced that it had introduced a new line of durable label materials for the automotive and industrial markets. The materials are designed to withstand harsh environments and are resistant to chemicals, abrasion, and extreme temperatures.

Product Types Covered:

• Release Liners
• Linerless Labels

Materials Covered:

• Face Stock
• Adhesive
• Liner
• Other Materials

Printing Technologies Covered:

• Digital Printing
• Flexography
• Gravure Printing
• Offset Printing
• Screen Printing
• Other Printing Technologies

Applications Covered:

• Consumer Durables
• Food & Beverage
• Logistics & Transportation
• Personal Care & Cosmetics
• Retail & Industrial Labels
• Security & Tamper-evident Labels
• Other Applications

End Users Covered:

• Agriculture
• Automotive
• Electronics
• Healthcare
• Manufacturing
• Packaging
• Other End Users

Regions Covered:

• North America
  • US
  • Canada
  • Mexico
• Europe
  • Germany
  • UK
  • Italy
  • France
  • Spain
  • Rest of Europe
• Asia Pacific
  • Japan
  • China
  • India
  • Australia
  • New Zealand
  • South Korea
  • Rest of Asia Pacific
• South America
  • Argentina
  • Brazil
  • Chile
  • Rest of South America
• Middle East & Africa
  • Saudi Arabia
  • UAE
  • Qatar
  • South Africa
  • Rest of Middle East & Africa

What our report offers:

• Market share assessments for the regional and country-level segments
• Strategic recommendations for the new entrants
• Covers Market data for the years 2021, 2022, 2023, 2026, and 2030
• Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
• Strategic recommendations in key business segments based on the market estimations
• Competitive landscaping mapping the key common trends
• Company profiling with detailed strategies, financials, and recent developments
• Supply chain trends mapping the latest technological advancements

Free Customization Offerings:

All the customers of this report will be entitled to receive one of the following free customization options:

• Company Profiling
  • Comprehensive profiling of additional market players (up to 3)
  • SWOT Analysis of key players (up to 3)
• Regional Segmentation
  • Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
  • Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances