Hair Preparations Global Market Report 2023

“Hair Preparations Global Market Report 2023 ” from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on hair preparations market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

Reasons to Purchase

• Gain a truly global perspective with the most comprehensive report available on this market covering 50+ geographies.
• Understand how the market has been affected by the coronavirus and how it is responding as the impact of the virus abates.
• Assess the Russia - Ukraine war's impact on agriculture, energy and mineral commodity supply and its direct and indirect impact on the market.
• Measure the impact of high global inflation on market growth.
• Create regional and country strategies on the basis of local data and analysis.
• Identify growth segments for investment.
• Outperform competitors using forecast data and the drivers and trends shaping the market.
• Understand customers based on the latest market shares.
• Benchmark performance against key competitors.
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• All data from the report will also be delivered in an excel dashboard format.

Where is the largest and fastest growing market for hair preparations ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? “The hair preparations market global report ” from The Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

Scope

Markets Covered:

1) By Type: Hair Spray; Conditioner; Shampoo; Hair Oil; Other Types

2) By Distribution Channel: Hypermarket/Supermarket; Specialty Store; Online Stores; Convenience Stores; Other Distribution Channels

3) By Gender: Male; Female

4) By Based on Type: Organic; Chemical

Companies Mentioned: Unilever plc; Estee Lauder Companies Inc.; Coty Inc.; Procter & Gamble; BASF SE

Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Russia; South Korea; UK; USA

Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa

Time series: Five years historic and ten years forecast.

Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita,

Data segmentations: country and regional historic and forecast data, market share of competitors, market segments.

Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.

Delivery format: PDF, Word and Excel Data Dashboard.

Executive Summary

Major players in the hair preparations market are: Unilever plc, Estee Lauder Companies Inc, Coty Inc, Procter & Gamble, BASF SE, SHISEIDO GROUP, JOHNSON & JOHNSON, ORIFLAME COSMETICS AG, L'Oreal SA, and Revlon Inc.

The global hair preparations market will grow from $126.94 billion in 2022 to $137.59 billion in 2023 at a compound annual growth rate (CAGR) of 8.4%. The Russia-Ukraine war disrupted the chances of global economic recovery from the COVID-19 pandemic, at least in the short term. The war between these two countries has led to economic sanctions on multiple countries, surge in commodity prices, and supply chain disruptions, causing inflation across goods and services effecting many markets across the globe. The hair preparations market is expected to grow from $189.29 billion in 2027 at a CAGR of 8.3%.

The hair preparations market consists of the sales of hair serums, dry shampoos, hair wax, hair mousse, heat protectant spray, and sea salt spray. Values in this market are: 'factory gate' values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

Hair preparations refers to products used for grooming, cleansing and modifying of hair. Hair preparations include dyes, rinses, and nutrient lotions which are applied topically to the hair.

The main types of hair preparations are hair spray, conditioner, shampoo, hair oil, and other types. Hair spray is a liquid that is sprayed on the hair post-styling to hold it in place. Hair preparations are distributed through hypermarkets and supermarkets, specialty stores, online stores, convenience stores, and other distribution channels and are used by both males and females.

Asia Pacific was the largest region in the hair preparations market in 2022. Western Europe was the second-largest region in the hair preparations market. The regions covered in the hair preparations manufacturing market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, and Africa.

The rising level of air pollution is expected to drive the demand for hair preparations. For instance, according to the air pollution data 2020 by IQ Air, a Swiss air quality technology company, the top 10 countries with the worst air pollution in 2020 included Bangladesh, Pakistan, India, Mongolia, Afghanistan, Oman, Qatar, Kyrgyzstan, Indonesia, and Bonsia & Hezegovina. In addition, according to a blog article by Kent, an Indian healthcare products and home appliances company, by 2030, if the air pollution is not controlled, the air quality will worsen to a level where there will be a need for oxygen kit to breathe easily. Therefore, the rising level of air pollution is expected to increase the demand for hair care products in the forecast period.

Counterfeits are made to look like well-known brands; consumers find it difficult to distinguish genuine products from counterfeit products, thereby damaging the brand's reputation and devaluing the investment made by the brand, resulting in a loss of revenues. For instance, statistics published by the European Commission state that over 40 million counterfeit articles were confiscated. Therefore, rising instances of counterfeiting limit the growth of the hair preparation market.

There is a growing preference by consumers for natural ingredient products in the hair preparation market. According to the survey conducted by Kari Gran, 75% of millennial women prefer buying natural products. Haircare product manufacturing companies are focusing on the development of natural-ingredient products due to rising concerns of allergic reactions and hair and scalp problems caused by using synthetic ingredients.

The countries covered in the hair preparations market are: Brazil, China, France, Germany, India, Indonesia, Japan, South Korea, Russia, UK, USA, and Australia.

The market value is defined as the revenues that enterprises gain from goods and/or services sold within the specified market and geography through sales, grants, or donations in terms of currency (in USD ($) unless otherwise specified).

The revenues for a specified geography are consumption values - that is, they are revenues generated by organizations in the specified geography within the specified market, irrespective of where they are produced. It does not include revenues from resales either further along the supply chain or as part of other products.

The hair preparations market research report is one of a series of new reports from The Business Research Company that provides hair preparations market statistics, including global market size, regional shares, competitors with a hair preparations market share, detailed hair preparations market segments, market trends and opportunities, and any further data you may need to thrive in the hair preparations industry. This hair preparations market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future state of the industry.