Digital Video Advertising Global Market Report 2024

Description

Digital video advertising involves the use of short, informative films to promote a product before, during, or after the main video. This marketing tactic enables brands to deliver promotional content to a vast audience, fostering increased sales volume, generating buzz, and presenting information in a concise and engaging manner.

Digital video advertising encompasses various ad types, including linear video ads, nonlinear video ads, in-stream video ads, out-stream video ads, and other formats. Linear video ads play in chronological order alongside video content, appearing before, during, or after the main video. These ads are delivered across multiple platforms such as desktops, mobile devices, tablets, smart TVs, gaming consoles, billboards, and others. The end-users of digital video advertising span sectors such as retail and e-commerce, automotive, BFSI, IT and telecommunication, consumer goods and electronics, media and entertainment, government, and other industries.

The digital video advertising market research report is one of a series of new reports from The Business Research Company that provides digital video advertising market statistics, including digital video advertising industry global market size, regional shares, competitors with market share, detailed market segments, market trends and opportunities, and any further data you may need to thrive in the digital video advertising industry. This digital video advertising market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The digital video advertising market size has grown exponentially in recent years. It will grow from $78.47 billion in 2023 to $105.09 billion in 2024 at a compound annual growth rate (CAGR) of 33.9%. The growth observed in the historic period can be ascribed to factors such as increased internet and mobile penetration, the utilization of data analytics and targeting, the expansion of mobile app usage, the integration of social media video, and the cost-effective production methods.

The digital video advertising market size is expected to see exponential growth in the next few years. It will grow to $339.46 billion in 2028 at a compound annual growth rate (CAGR) of 34.1%. The anticipated growth in the forecast period can be attributed to factors such as the proliferation of smart TVs and connected devices, the prevalence of interactive video formats, the rise of programmatic advertising, the globalization of content, and the creation of vertical-specific content. Significant trends expected in this period encompass the use of AI for ad optimization, the emergence of 360-degree and virtual reality (VR) video ads, the incorporation of user-generated content (UGC) in video ads, a focus on measurement and attribution metrics, and the practice of cross-channel marketing.

The anticipated growth of the digital video advertising market is driven by the increased usage of digital media. Digital media encompasses communication mediums that utilize various encoded machine-readable data formats. This form of media plays a crucial role in promoting the brands of different companies, and the growing consumption of digital media across diverse platforms has created new opportunities for the digital video advertising market. For example, in 2021, the Internet Architecture Board reported a 49% increase in spending on digital video advertising, and it is projected to further rise by 26% to reach $49.2 billion in 2022. This underscores how the heightened usage of digital media is a key factor propelling the growth of the digital video advertising market.

The anticipated growth of the digital video advertising market is fueled by the increasing internet penetration and connectivity globally. Internet penetration refers to the percentage of a country's population that uses the Internet, with measurements typically indicating the number of internet users as a proportion of the total population. As internet access extends to more corners of the world, the potential audience for video ads expands accordingly. This expansion creates opportunities for brands to reach previously inaccessible markets and diverse demographics. For instance, according to the OECD in July 2023, the growth of mobile data usage remains robust, with an average annual growth rate of 29% between 2017 and 2021. In 2022, the amount of data used per mobile broadband subscription increased by 17%, indicating a continued upward trend. Over the span of four years, the total amount of mobile data used per subscriber has quadrupled, rising from 4.7 gigabytes per month to 10.4 GB in 2022. This highlights how the increasing internet penetration and connectivity are key drivers for the growth of the digital video advertising market.

Developing innovative platforms stands out as a key trend in the digital video advertising market, with major players channeling their efforts into creating cutting-edge solutions to reach a broader audience. An illustrative example is the collaboration between Huawei Technologies Co., Ltd., a China-based technology corporation, and Wavemaker, a regional division media company based in South Africa. In July 2021, they jointly launched an innovative digital advertising platform to introduce HUAWEI Ads. This platform, known as the Huawei Digital Platform for digital transformation, leverages technologies such as AI, video, big data, and security to address data convergence, operational challenges, and unlock new business value. This initiative exemplifies the industry's focus on innovation and the development of advanced platforms to enhance the landscape of digital video advertising.

Major companies in the digital video advertising market are strategically focusing on the development of advanced technologies, particularly AI-powered ads, to fortify their positions in the market. AI-powered ads utilize artificial intelligence (AI) to enhance various facets of the advertising process, encompassing targeting, personalization, creation, and optimization. A noteworthy example is the initiative by Google LLC, a prominent US-based multinational technology company. In May 2023, Google introduced AI-powered ads, placing AI at the forefront of Google Ads. This innovative feature facilitates a chat-based interaction with Google AI, streamlining the campaign creation process and generating relevant keywords, headlines, and other assets. The integration of generative AI into Search ads elevates ad effectiveness by dynamically adapting content based on user queries, enhancing relevance, and aligning with brand messaging. This exemplifies the commitment of major players to leverage advanced technologies for enhanced and more effective digital video advertising.

In December 2021, Microsoft Corporation, a prominent US-based multinational technology corporation, completed the acquisition of Xandr Inc., an advertising and analytics company based in the US, for an undisclosed amount. This strategic acquisition is centered around advancing digital advertising and retail media solutions. The collaboration aims to shape the future of the digital advertising marketplace by combining Xandr's data-enabled technology platform with Microsoft's audience understanding and technological capabilities. This move underscores Microsoft's commitment to strengthening its presence and capabilities in the dynamic digital video advertising market.

Major companies operating in the digital video advertising market report are Google LLC, Verizon Media, Comcast, Meta Platforms Inc., Tencent Holdings Ltd., ByteDance Ltd., Amazon Advertising, LinkedIn Corporation, Advertise.Com, Snap Inc., Twitter Inc., Hulu Ad Manager, Roku Inc., Pinterest Inc., Advance Publications Inc., The Trade Desk Inc., Youku Tudou Inc., Vimeo Ads, Tremor International Ltd., Samsung Ads, PubMatic Inc., PubMatic, Viant Technology LLC, Tubi Advertising, InMobi, Conversant LLC, Vdopia Inc., ZypMedia, Longtail Ad Solutions Inc., Adobe Advertising Cloud, Smaato, OpenX, AdColony, Magnite Inc., Criteo S.A., AdRoll, Amobee, Adform, Unity Technologies, Kargo Global Inc., Amobee , Unity Ads, Kargo

North America will be the largest region in the digital video advertising market in 2023. The regions covered in the digital video advertising market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

The countries covered in the digital video advertising market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The digital video advertising market consists of revenue earned by entities by providing digital video ads including linear video ads such as pre-roll, mid-roll, as well as post-roll and nonlinear ads such as in-stream, overlay ads, and non-overlay ads among others. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Digital Video Advertising Global Market Report 2024 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on digital video advertising market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

Reasons to Purchase

Gain a truly global perspective with the most comprehensive report available on this market covering 50+ geographies.
Understand how the market has been affected by the coronavirus and how it is responding as the impact of the virus abates.
Assess the Russia - Ukraine war's impact on agriculture, energy and mineral commodity supply and its direct and indirect impact on the market.
Measure the impact of high global inflation on market growth.
Create regional and country strategies on the basis of local data and analysis.
Identify growth segments for investment.
Outperform competitors using forecast data and the drivers and trends shaping the market.
Understand customers based on the latest market shares.
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Where is the largest and fastest growing market for digital video advertising ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The digital video advertising market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

The market characteristics section of the report defines and explains the market.
The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
The forecasts are made after considering the major factors currently impacting the market. These include:

The impact of sanctions, supply chain disruptions, and altered demand for goods and services due to the Russian Ukraine war, impacting various macro-economic factors and parameters in the Eastern European region and its subsequent effect on global markets.

The impact of higher inflation in many countries and the resulting spike in interest rates.

The continued but declining impact of covid 19 on supply chains and consumption patterns.

Market segmentations break down the market into sub markets.
The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth. It covers the growth trajectory of COVID-19 for all regions, key developed countries and major emerging markets.
The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
The trends and strategies section analyses the shape of the market as it emerges from the crisis and suggests how companies can grow as the market recovers.

Scope

Markets Covered:

1) By Advertisement Type: Linear Video Ad; Nonlinear Video Ad; In Stream Video Ad; Out Stream Video Ad; Other Advertisement Types
2) By Platform: Desktops; Mobile Devices; Tablets; Smart TV; Gaming Consoles; Bill Boards; Other Platforms
3) By End-User: Retail And E-Commerce; Automotive; BFSI; IT And Telecommunication; Consumer Goods And Electronics; Media And Entertainment; Government; Other End Users
Companies Mentioned: Google LLC; Verizon Media; Comcast; Meta Platforms Inc.; Tencent Holdings Ltd
Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Russia; South Korea; UK; USA; Canada; Italy; Spain
Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
Time series: Five years historic and ten years forecast.
Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita,
Data segmentations: country and regional historic and forecast data, market share of competitors, market segments.
Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
Delivery format: PDF, Word and Excel Data Dashboard.

Product Code: r15532

1. Executive Summary

2. Digital Video Advertising Market Characteristics

3. Digital Video Advertising Market Trends And Strategies

4. Digital Video Advertising Market - Macro Economic Scenario

4.1. Impact Of High Inflation On The Market
4.2. Ukraine-Russia War Impact On The Market
4.3. COVID-19 Impact On The Market

5. Global Digital Video Advertising Market Size and Growth

5.1. Global Digital Video Advertising Market Drivers and Restraints
- 5.1.1. Drivers Of The Market
- 5.1.2. Restraints Of The Market
5.2. Global Digital Video Advertising Historic Market Size and Growth, 2018 - 2023, Value ($ Billion)
5.3. Global Digital Video Advertising Forecast Market Size and Growth, 2023 - 2028, 2033F, Value ($ Billion)

6. Digital Video Advertising Market Segmentation

6.1. Global Digital Video Advertising Market, Segmentation By Advertisement Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
Linear Video Ad
Nonlinear Video Ad
In Stream Video Ad
Out Stream Video Ad
Other Advertisement Types
6.2. Global Digital Video Advertising Market, Segmentation By Desktop, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
Desktops
Mobile Devices
Tablets
Smart TV
Gaming Consoles
Bill Boards
Other Platforms
6.3. Global Digital Video Advertising Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
Retail And E-Commerce
Automotive
BFSI
IT And Telecommunication
Consumer Goods And Electronics
Media And Entertainment
Government
Other End Users

7. Digital Video Advertising Market Regional And Country Analysis

7.1. Global Digital Video Advertising Market, Split By Region, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
7.2. Global Digital Video Advertising Market, Split By Country, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

8. Asia-Pacific Digital Video Advertising Market

8.1. Asia-Pacific Digital Video Advertising Market Overview
Region Information, Impact Of COVID-19, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
8.2. Asia-Pacific Digital Video Advertising Market, Segmentation By Advertisement Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
8.3. Asia-Pacific Digital Video Advertising Market, Segmentation By Desktop, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
8.4. Asia-Pacific Digital Video Advertising Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

9. China Digital Video Advertising Market

9.1. China Digital Video Advertising Market Overview
9.2. China Digital Video Advertising Market, Segmentation By Advertisement Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion
9.3. China Digital Video Advertising Market, Segmentation By Desktop, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion
9.4. China Digital Video Advertising Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion

10. India Digital Video Advertising Market

10.1. India Digital Video Advertising Market, Segmentation By Advertisement Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
10.2. India Digital Video Advertising Market, Segmentation By Desktop, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
10.3. India Digital Video Advertising Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

11. Japan Digital Video Advertising Market

11.1. Japan Digital Video Advertising Market Overview
11.2. Japan Digital Video Advertising Market, Segmentation By Advertisement Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
11.3. Japan Digital Video Advertising Market, Segmentation By Desktop, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
11.4. Japan Digital Video Advertising Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

12. Australia Digital Video Advertising Market

12.1. Australia Digital Video Advertising Market, Segmentation By Advertisement Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
12.2. Australia Digital Video Advertising Market, Segmentation By Desktop, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
12.3. Australia Digital Video Advertising Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

13. Indonesia Digital Video Advertising Market

13.1. Indonesia Digital Video Advertising Market, Segmentation By Advertisement Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
13.2. Indonesia Digital Video Advertising Market, Segmentation By Desktop, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
13.3. Indonesia Digital Video Advertising Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

14. South Korea Digital Video Advertising Market

14.1. South Korea Digital Video Advertising Market Overview
14.2. South Korea Digital Video Advertising Market, Segmentation By Advertisement Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
14.3. South Korea Digital Video Advertising Market, Segmentation By Desktop, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
14.4. South Korea Digital Video Advertising Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

15. Western Europe Digital Video Advertising Market

15.1. Western Europe Digital Video Advertising Market Overview
15.2. Western Europe Digital Video Advertising Market, Segmentation By Advertisement Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
15.3. Western Europe Digital Video Advertising Market, Segmentation By Desktop, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
15.4. Western Europe Digital Video Advertising Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

16. UK Digital Video Advertising Market

16.1. UK Digital Video Advertising Market, Segmentation By Advertisement Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
16.2. UK Digital Video Advertising Market, Segmentation By Desktop, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
16.3. UK Digital Video Advertising Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

17. Germany Digital Video Advertising Market

17.1. Germany Digital Video Advertising Market, Segmentation By Advertisement Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
17.2. Germany Digital Video Advertising Market, Segmentation By Desktop, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
17.3. Germany Digital Video Advertising Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

18. France Digital Video Advertising Market

18.1. France Digital Video Advertising Market, Segmentation By Advertisement Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
18.2. France Digital Video Advertising Market, Segmentation By Desktop, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
18.3. France Digital Video Advertising Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

19. Italy Digital Video Advertising Market

19.1. Italy Digital Video Advertising Market, Segmentation By Advertisement Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
19.2. Italy Digital Video Advertising Market, Segmentation By Desktop, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
19.3. Italy Digital Video Advertising Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

20. Spain Digital Video Advertising Market

20.1. Spain Digital Video Advertising Market, Segmentation By Advertisement Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
20.2. Spain Digital Video Advertising Market, Segmentation By Desktop, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
20.3. Spain Digital Video Advertising Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

21. Eastern Europe Digital Video Advertising Market

21.1. Eastern Europe Digital Video Advertising Market Overview
21.2. Eastern Europe Digital Video Advertising Market, Segmentation By Advertisement Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
21.3. Eastern Europe Digital Video Advertising Market, Segmentation By Desktop, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
21.4. Eastern Europe Digital Video Advertising Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

22. Russia Digital Video Advertising Market

22.1. Russia Digital Video Advertising Market, Segmentation By Advertisement Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
22.2. Russia Digital Video Advertising Market, Segmentation By Desktop, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
22.3. Russia Digital Video Advertising Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

23. North America Digital Video Advertising Market

23.1. North America Digital Video Advertising Market Overview
23.2. North America Digital Video Advertising Market, Segmentation By Advertisement Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
23.3. North America Digital Video Advertising Market, Segmentation By Desktop, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
23.4. North America Digital Video Advertising Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

24. USA Digital Video Advertising Market

24.1. USA Digital Video Advertising Market Overview
24.2. USA Digital Video Advertising Market, Segmentation By Advertisement Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
24.3. USA Digital Video Advertising Market, Segmentation By Desktop, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
24.4. USA Digital Video Advertising Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

25. Canada Digital Video Advertising Market

25.1. Canada Digital Video Advertising Market Overview
25.2. Canada Digital Video Advertising Market, Segmentation By Advertisement Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
25.3. Canada Digital Video Advertising Market, Segmentation By Desktop, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
25.4. Canada Digital Video Advertising Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

26. South America Digital Video Advertising Market

26.1. South America Digital Video Advertising Market Overview
26.2. South America Digital Video Advertising Market, Segmentation By Advertisement Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
26.3. South America Digital Video Advertising Market, Segmentation By Desktop, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
26.4. South America Digital Video Advertising Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

27. Brazil Digital Video Advertising Market

27.1. Brazil Digital Video Advertising Market, Segmentation By Advertisement Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
27.2. Brazil Digital Video Advertising Market, Segmentation By Desktop, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
27.3. Brazil Digital Video Advertising Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

28. Middle East Digital Video Advertising Market

28.1. Middle East Digital Video Advertising Market Overview
28.2. Middle East Digital Video Advertising Market, Segmentation By Advertisement Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
28.3. Middle East Digital Video Advertising Market, Segmentation By Desktop, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
28.4. Middle East Digital Video Advertising Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

29. Africa Digital Video Advertising Market

29.1. Africa Digital Video Advertising Market Overview
29.2. Africa Digital Video Advertising Market, Segmentation By Advertisement Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
29.3. Africa Digital Video Advertising Market, Segmentation By Desktop, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
29.4. Africa Digital Video Advertising Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

30. Digital Video Advertising Market Competitive Landscape And Company Profiles

30.1. Digital Video Advertising Market Competitive Landscape
30.2. Digital Video Advertising Market Company Profiles
- 30.2.1. Google LLC
  - 30.2.1.1. Overview
  - 30.2.1.2. Products and Services
  - 30.2.1.3. Strategy
  - 30.2.1.4. Financial Performance
- 30.2.2. Verizon Media
  - 30.2.2.1. Overview
  - 30.2.2.2. Products and Services
  - 30.2.2.3. Strategy
  - 30.2.2.4. Financial Performance
- 30.2.3. Comcast
  - 30.2.3.1. Overview
  - 30.2.3.2. Products and Services
  - 30.2.3.3. Strategy
  - 30.2.3.4. Financial Performance
- 30.2.4. Meta Platforms Inc.
  - 30.2.4.1. Overview
  - 30.2.4.2. Products and Services
  - 30.2.4.3. Strategy
  - 30.2.4.4. Financial Performance
- 30.2.5. Tencent Holdings Ltd
  - 30.2.5.1. Overview
  - 30.2.5.2. Products and Services
  - 30.2.5.3. Strategy
  - 30.2.5.4. Financial Performance

31. Digital Video Advertising Market Other Major And Innovative Companies

31.1. ByteDance Ltd
31.2. Amazon Advertising
31.3. LinkedIn Corporation
31.4. Advertise.Com
31.5. Snap Inc.
31.6. Twitter Inc.
31.7. Hulu Ad Manager
31.8. Roku Inc.
31.9. Pinterest Inc.
31.10. Advance Publications Inc
31.11. The Trade Desk Inc.
31.12. Youku Tudou Inc
31.13. Vimeo Ads
31.14. Tremor International Ltd
31.15. Samsung Ads

32. Global Digital Video Advertising Market Competitive Benchmarking

33. Global Digital Video Advertising Market Competitive Dashboard

34. Key Mergers And Acquisitions In The Digital Video Advertising Market

35. Digital Video Advertising Market Future Outlook and Potential Analysis

35.1 Digital Video Advertising Market In 2028 - Countries Offering Most New Opportunities
35.2 Digital Video Advertising Market In 2028 - Segments Offering Most New Opportunities
35.3 Digital Video Advertising Market In 2028 - Growth Strategies
- 35.3.1 Market Trend Based Strategies
- 35.3.2 Competitor Strategies

36. Appendix

36.1. Abbreviations
36.2. Currencies
36.3. Historic And Forecast Inflation Rates
36.4. Research Inquiries
36.5. The Business Research Company
36.6. Copyright And Disclaimer