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PUBLISHER: The Business Research Company | PRODUCT CODE: 1274396

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PUBLISHER: The Business Research Company | PRODUCT CODE: 1274396

Online Video Platform Global Market Report 2023

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PAGES: 250 Pages
DELIVERY TIME: 2-10 business days
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“Online Video Platform Global Market Report 2023 ” from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on online video platform market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

Reasons to Purchase

  • Gain a truly global perspective with the most comprehensive report available on this market covering 50+ geographies.
  • Understand how the market has been affected by the COVID-19 and how it is responding as the impact of the virus abates.
  • Assess the Russia - Ukraine war's impact on agriculture, energy and mineral commodity supply and its direct and indirect impact on the market.
  • Measure the impact of high global inflation on market growth.
  • Create regional and country strategies on the basis of local data and analysis.
  • Identify growth segments for investment.
  • Outperform competitors using forecast data and the drivers and trends shaping the market.
  • Understand customers based on the latest market shares.
  • Benchmark performance against key competitors.
  • Suitable for supporting your internal and external presentations with reliable high quality data and analysis
  • Report will be updated with the latest data and delivered to you within 3-5 working days of order along with an Excel data sheet for easy data extraction and analysis.
  • All data from the report will also be delivered in an excel dashboard format.

Where is the largest and fastest growing market for online video platform? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? “The online video platform market global report ” from The Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

  • The market characteristics section of the report defines and explains the market.
  • The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
  • The forecasts are made after considering the major factors currently impacting the market. These include:

The impact of sanctions, supply chain disruptions, and altered demand for goods and services due to the Russian Ukraine war, impacting various macro-economic factors and parameters in the Eastern European region and its subsequent effect on global markets.

The impact of higher inflation in many countries and the resulting spike in interest rates.

The continued but declining impact of COVID-19 on supply chains and consumption patterns.

  • Market segmentations break down the market into sub markets.
  • The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth. It covers the growth trajectory of COVID-19 for all regions, key developed countries and major emerging markets.
  • The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
  • The trends and strategies section analyses the shape of the market as it emerges from the crisis and suggests how companies can grow as the market recovers.

Scope

Markets Covered:

  • 1) By Type: Video Processing; Video Management; Video Distribution; Video Analytics; Other Types
  • 2) By Business Models: User Generated Content (UGC) Model; Software As A Service (SaaS) Model; Do It Yourself (DIY) Model
  • 3) By Streaming Type: Live Streaming Type; Video On Demand
  • 4) By Application: Content Creator; Brand And Enterprise
  • 5) By End-User: Media And Entertainment; BFSI; Retail; Education; IT And Telecom; Other End-Users
  • Companies Mentioned: MediaMelon Inc.; Akamai Technologies Inc.; Kaltura Inc; Panopto; Brightcove Inc.
  • Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Russia; South Korea; UK; USA
  • Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
  • Time series: Five years historic and ten years forecast.
  • Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita,
  • Data segmentations: country and regional historic and forecast data, market share of competitors, market segments.
  • Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
  • Delivery format: PDF, Word and Excel Data Dashboard.

Executive Summary

Major players in the online video platform market are MediaMelon Inc., Akamai Technologies Inc., Kaltura Inc., Panopto, Brightcove Inc., Comcast Technology Solutions, Endavo Media & Communications Inc., Frame.io Inc., Edgio Inc., Longtail Ad Solutions Inc., SpotX Inc., Wistia Inc., YouTube, Ooyala Inc., Dalet Digital Media Systems USA Inc., Pixability, VideoBloom Inc., Cincopa, Dacast Inc., Ensemble Video Platform, Niche Video Media LLC, Vimeo Inc., and Dailymotion SA.

The global online video platform market is expected to grow from $8.28 billion in 2022 to $9.97 billion in 2023 at a compound annual growth rate (CAGR) of 20.4%. The Russia-Ukraine war disrupted the chances of global economic recovery from the COVID-19 pandemic, at least in the short term. The war between these two countries has led to economic sanctions on multiple countries, a surge in commodity prices, and supply chain disruptions, causing inflation across goods and services and affecting many markets across the globe. The online video platform market is expected to grow to $20.63 billion in 2027 at a CAGR of 19.9%.

The online video platform market includes revenues earned by entities by providing services such as video hosting, video content management, mobile video, live streaming, brand customization, video monetization, white-label streaming, and private or secure streaming. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.

Online video platforms refer to a media service that allows users to search, file, and upload video content on the Internet that requires a subscription.

North America was the largest region in the online video platform market in 2022. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the online video platform market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.

The main types of online video platforms are video processing, video management, video distribution, video analytics, and other types. Video processing refers to the process of editing the images and sounds contained in video files using hardware, software, or a combination of the two that allows users to draw storyboards, create layouts that include various types of content, and add music well as text to the video. Business models such as the user-generated content (UGC) model, the software as a service (SaaS) model, and the do-it-yourself (DIY) model are used for live streaming and video on demand for various applications such as content creation, and brand and enterprise by several end-users such as media and entertainment, BFSI, retail, education, IT and telecom, and others.

The growing demand for smartphones is expected to propel the growth of the online video platform market going forward. A smartphone refers to a portable electronic gadget with cellular connectivity and a multi-functional mobile phone handset with features such as a camera, web browser, and high-density display. Smartphones can operate video streaming services such as live streaming capabilities, 24/7 support, adaptive bit-rate streaming, and other services, which act as an online video platform for video playback to provide entertainment. For instance, according to the Mobile Economy Report 2021, published by the Global System for Mobile Communications Association (GSMA), a UK-based industry organization that represents the interests of mobile network operators worldwide, the number of smartphone connections across the world was 68% in 2020 and is expected to reach 81% by 2025. Furthermore, in Europe, smartphone adoption is expected to increase from 78% in 2020 to 83% in 2025. Thus, the growing demand for smartphones is driving the online video platform market.

Technological advancement is a key trend in the online video platform market. Major companies operating in the market are advancing toward video technology. For instance, in May 2020, Minute Media, a UK-based digital-first media company, launched Voltax Video, an online video platform designed to improve the online video strategies of digital publishers. Voltax Video offers a publishing-as-a-service (PaaS) solution for other digital publishers using video technology tools to increase engagement, content, audiences, and monetization. With Voltax Video, upfront costs are eliminated, and scaling is built into the model to provide sophisticated insights and reporting for both publishers and viewers to create a more efficient and effective video experience.

In September 2022, Wowza Media Systems LLC, a US-based software company providing video platforms, acquired Flowplayer for an undisclosed amount. Through this acquisition, Wowza would enhance its product offering by integrating Flowplayer technology into Wowza Video and Wowza Streaming Engine and expand its physical presence in Europe. Flowplayer is a Sweden-based company that provides video player solutions, including online video platforms for broadcasters, publishers, and media houses. The Flowplayer video player offers responsive playback, granular customization, and a rich plugin library.

The countries covered in the online video platform market report are: Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK and USA.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

The online video platforms market research report is one of a series of new reports from The Business Research Company that provides online video platforms market statistics, including online video platforms industry global market size, regional shares, competitors with an online video platforms market share, detailed online video platforms market segments, market trends, and opportunities, and any further data you may need to thrive in the online video platforms industry. This online video platforms market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

Product Code: r6380

Table of Contents

1. Executive Summary

2. Online Video Platform Market Characteristics

3. Online Video Platform Market Trends And Strategies

4. Online Video Platform Market - Macro Economic Scenario

  • 4.1. COVID-19 Impact On Online Video Platform Market
  • 4.2. Ukraine-Russia War Impact On Online Video Platform Market
  • 4.3. Impact Of High Inflation On Online Video Platform Market

5. Online Video Platform Market Size And Growth

  • 5.1. Global Online Video Platform Historic Market, 2017-2022, $ Billion
    • 5.1.1. Drivers Of The Market
    • 5.1.2. Restraints On The Market
  • 5.2. Global Online Video Platform Forecast Market, 2022-2027F, 2032F, $ Billion
    • 5.2.1. Drivers Of The Market
    • 5.2.2. Restraints On the Market

6. Online Video Platform Market Segmentation

  • 6.1. Global Online Video Platform Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Video Processing
  • Video Management
  • Video Distribution
  • Video Analytics
  • Other Types
  • 6.2. Global Online Video Platform Market, Segmentation By Business Model, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • User Generated Content (UGC) Model
  • Software As A Service (SaaS) Model
  • Do It Yourself (DIY) Model
  • 6.3. Global Online Video Platform Market, Segmentation By Streaming Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Live Streaming Type
  • Video On Demand
  • 6.4. Global Online Video Platform Market, Segmentation By Application, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Content Creator
  • Brand And Enterprise
  • 6.5. Global Online Video Platform Market, Segmentation By End-User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Media And Entertainment
  • BFSI
  • Retail
  • Education
  • IT And Telecom
  • Other End-Users

7. Online Video Platform Market Regional And Country Analysis

  • 7.1. Global Online Video Platform Market, Split By Region, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • 7.2. Global Online Video Platform Market, Split By Country, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

8. Asia-Pacific Online Video Platform Market

  • 8.1. Asia-Pacific Online Video Platform Market Overview
  • Region Information, Impact Of COVID-19, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
  • 8.2. Asia-Pacific Online Video Platform Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • 8.3. Asia-Pacific Online Video Platform Market, Segmentation By End-User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

9. China Online Video Platform Market

  • 9.1. China Online Video Platform Market Overview
  • 9.2. China Online Video Platform Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F,$ Billion
  • 9.3. China Online Video Platform Market, Segmentation By End-User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F,$ Billion

10. India Online Video Platform Market

  • 10.1. India Online Video Platform Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • 10.2. India Online Video Platform Market, Segmentation By End-User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

11. Japan Online Video Platform Market

  • 11.1. Japan Online Video Platform Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • 11.2. Japan Online Video Platform Market, Segmentation By End-User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

12. Australia Online Video Platform Market

  • 12.1. Australia Online Video Platform Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • 12.2. Australia Online Video Platform Market, Segmentation By End-User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

13. Indonesia Online Video Platform Market

  • 13.1. Indonesia Online Video Platform Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • 13.2. Indonesia Online Video Platform Market, Segmentation By End-User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

14. South Korea Online Video Platform Market

  • 14.1. South Korea Online Video Platform Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • 14.2. South Korea Online Video Platform Market, Segmentation By End-User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

15. Western Europe Online Video Platform Market

  • 15.1. Western Europe Online Video Platform Market Overview
  • 15.2. Western Europe Online Video Platform Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • 15.3. Western Europe Online Video Platform Market, Segmentation By End-User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

16. UK Online Video Platform Market

  • 16.1. UK Online Video Platform Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • 16.2. UK Online Video Platform Market, Segmentation By End-User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

17. Germany Online Video Platform Market

  • 17.1. Germany Online Video Platform Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • 17.2. Germany Online Video Platform Market, Segmentation By End-User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

18. France Online Video Platform Market

  • 18.1. France Online Video Platform Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • 18.2. France Online Video Platform Market, Segmentation By End-User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

19. Eastern Europe Online Video Platform Market

  • 19.1. Eastern Europe Online Video Platform Market Overview
  • 19.2. Eastern Europe Online Video Platform Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • 19.3. Eastern Europe Online Video Platform Market, Segmentation By End-User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

20. Russia Online Video Platform Market

  • 20.1. Russia Online Video Platform Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • 20.2. Russia Online Video Platform Market, Segmentation By End-User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

21. North America Online Video Platform Market

  • 21.1. North America Online Video Platform Market Overview
  • 21.2. North America Online Video Platform Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • 21.3. North America Online Video Platform Market, Segmentation By End-User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

22. USA Online Video Platform Market

  • 22.1. USA Online Video Platform Market Overview
  • 22.2. USA Online Video Platform Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • 22.3. USA Online Video Platform Market, Segmentation By End-User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

23. South America Online Video Platform Market

  • 23.1. South America Online Video Platform Market Overview
  • 23.2. South America Online Video Platform Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • 23.3. South America Online Video Platform Market, Segmentation By End-User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

24. Brazil Online Video Platform Market

  • 24.1. Brazil Online Video Platform Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • 24.2. Brazil Online Video Platform Market, Segmentation By End-User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

25. Middle East Online Video Platform Market

  • 25.1. Middle East Online Video Platform Market Overview
  • 25.2. Middle East Online Video Platform Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • 25.3. Middle East Online Video Platform Market, Segmentation By End-User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

26. Africa Online Video Platform Market

  • 26.1. Africa Online Video Platform Market Overview
  • 26.2. Africa Online Video Platform Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • 26.3. Africa Online Video Platform Market, Segmentation By End-User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

27. Online Video Platform Market Competitive Landscape And Company Profiles

  • 27.1. Online Video Platform Market Competitive Landscape
  • 27.2. Online Video Platform Market Company Profiles
    • 27.2.1. MediaMelon Inc.
      • 27.2.1.1. Overview
      • 27.2.1.2. Products and Services
      • 27.2.1.3. Strategy
      • 27.2.1.4. Financial Performance
    • 27.2.2. Akamai Technologies Inc.
      • 27.2.2.1. Overview
      • 27.2.2.2. Products and Services
      • 27.2.2.3. Strategy
      • 27.2.2.4. Financial Performance
    • 27.2.3. Kaltura Inc
      • 27.2.3.1. Overview
      • 27.2.3.2. Products and Services
      • 27.2.3.3. Strategy
      • 27.2.3.4. Financial Performance
    • 27.2.4. Panopto
      • 27.2.4.1. Overview
      • 27.2.4.2. Products and Services
      • 27.2.4.3. Strategy
      • 27.2.4.4. Financial Performance
    • 27.2.5. Brightcove Inc.
      • 27.2.5.1. Overview
      • 27.2.5.2. Products and Services
      • 27.2.5.3. Strategy
      • 27.2.5.4. Financial Performance

28. Key Mergers And Acquisitions In The Online Video Platform Market

29. Online Video Platform Market Future Outlook and Potential Analysis

30. Appendix

  • 30.1. Abbreviations
  • 30.2. Currencies
  • 30.3. Historic And Forecast Inflation Rates
  • 30.4. Research Inquiries
  • 30.5. The Business Research Company
  • 30.6. Copyright And Disclaimer
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