PUBLISHER: The Business Research Company | PRODUCT CODE: 1414343
PUBLISHER: The Business Research Company | PRODUCT CODE: 1414343
Kvass Global Market Report 2024
“Kvass Global Market Report 2024 ” from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.
This report focuses on kvass market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
Reasons to Purchase
- Gain a truly global perspective with the most comprehensive report available on this market covering 50+ geographies.
- Understand how the market has been affected by the COVID-19 and how it is responding as the impact of the virus abates.
- Assess the Russia - Ukraine war's impact on agriculture, energy and mineral commodity supply and its direct and indirect impact on the market.
- Measure the impact of high global inflation on market growth.
- Create regional and country strategies on the basis of local data and analysis.
- Identify growth segments for investment.
- Outperform competitors using forecast data and the drivers and trends shaping the market.
- Understand customers based on the latest market shares.
- Benchmark performance against key competitors.
- Suitable for supporting your internal and external presentations with reliable high quality data and analysis
- Report will be updated with the latest data and delivered to you within 3-5 working days of order along with an Excel data sheet for easy data extraction and analysis.
- All data from the report will also be delivered in an excel dashboard format.
Where is the largest and fastest growing market for kvass? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? “The kvass market global report ” from The Business Research Company answers all these questions and many more.
The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.
Scope
Markets Covered:
- 1) By Type: Bread Flavor; Milk Flavor; Other Types
- 2) By Packaging Type: Bottle; Can; Other Packaging Types
- 3) By Price Point: Premium; Mass
- 4) By Distribution Channel: Supermarket; Convenience Store; E-Commerce; Food service; Other Distribution Channels
- Companies Mentioned: All Stars Beverages Inc.; Bryanskpivo OAO; Carlsberg Group A/S; The Coca-Cola Company; Gubernija AB
- Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Russia; South Korea; UK; USA; Canada; Italy; Spain
- Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
- Time series: Five years historic and ten years forecast.
- Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita,
- Data segmentations: country and regional historic and forecast data, market share of competitors, market segments.
- Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
- Delivery format: PDF, Word and Excel Data Dashboard.
Executive Summary
Kvass is a traditional fermented beverage created by fermenting bread or rye flour with water and sugar, often enhanced with flavors from fruits, herbs, or spices. It serves both as a probiotic beverage and a refreshing drink.
The primary types of Kvass encompass bread flavor, milk flavor, and others. Bread flavor Kvass is a traditional fermented beverage resulting from the fermentation of rye bread, lending it a distinctively sour and tangy taste. These beverages are available in various packaging types, including bottles, cans, and others, and are priced at both premium and mass market levels. Distribution channels for Kvass include supermarkets, convenience stores, e-commerce platforms, food service outlets, and others.
The Kvass market research report is one of a series of new reports from The Business Research Company that provides Kvass optical components market statistics, including Kvass optical components industry global market size, regional shares, competitors with a Kvass optical components market share, detailed Kvass optical components market segments, market trends and opportunities, and any further data you may need to thrive in the Kvass optical components industry. This Kvass optical components market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.
The kvass market size has grown rapidly in recent years. It will grow from $2.94 billion in 2023 to $3.27 billion in 2024 at a compound annual growth rate (CAGR) of 11.3%. The expansion observed in the historical period can be attributed to factors such as cultural heritage, local brewing traditions, the consumption of traditional beverages during festivals, the rise of the artisanal and craft movement, the growing global interest in culinary exploration, and effective marketing and branding efforts.
The kvass market size is expected to see rapid growth in the next few years. It will grow to $4.82 billion in 2028 at a compound annual growth rate (CAGR) of 10.2%. The anticipated growth in the forecast period can be attributed to the globalization of ethnic foods, a health-conscious consumer base, the diversification of distribution channels, retail expansion, and a wide range of flavor varieties. Key trends expected in the forecast period include the adoption of innovative brewing techniques, the use of eco-friendly packaging, culinary innovation in mixology, increased focus on digital marketing, and collaborative efforts through product partnerships.
The upward trend in the consumption of functional beverages is set to propel the kvass market in the foreseeable future. Functional beverages, characterized by non-alcoholic drinks containing ingredients such as herbs, vitamins, minerals, amino acids, or other raw fruits and vegetables, offer health benefits such as immune system reinforcement, blood cleansing, and digestive ailment treatment. Notably, kvass stands out as a functional beverage contributing to these health benefits. The Institute of Food Technologists (IFT) reported that the sales of functional foods and beverages in the United States reached $83 billion in 2021. A survey by Advantage Solutions, a US-based sales, marketing, and technology solutions company, revealed that 60% of 1000 US adults surveyed purchased nutritional supplements, with one-third having bought functional beverages in the past three months. The survey also indicated a growing inclination among respondents to purchase beverages with dietary claims in the coming months, underscoring the increasing consumption of functional beverages as a driving force for the kvass market.
The surge in sales on online platforms is anticipated to fuel the growth of the kvass market in the coming years. Online platforms, encompassing digital environments or websites facilitating various activities and interactions over the internet, present an opportunity for kvass producers to expand market presence, connect with a broader audience, and enhance overall business performance. According to the United States Census Bureau, e-commerce estimates for the second quarter of 2023 increased by 7.5%, with online stores accounting for 15.4% of all sales. This shift toward online sales is indicative of the increasing importance of online platforms in driving the growth of the kvass market.
Product innovations emerge as a significant trend gaining traction in the kvass market, with major companies introducing novel products to sustain their market positions. For example, Funky Monkey, a Russia-based beverages manufacturer, introduced Kolo-Cola, a cola-flavored kvass drink, in June 2022. The distinctive design of the bottle, featuring a Christian symbol, and the consecration of each batch by the Russian Orthodox Church add uniqueness to the product, reflecting the trend of innovative offerings in the kvass market.
Major companies operating in the kvass market are strategically focusing on baking accessories to boost revenues. Offering new flavors to make baking enjoyable and convenient, companies such as Wild About Bread, an Australia-based provider of home-baked bread, launched single-pack flavors and baking accessories in November 2021. The introduction of these products, including a silicone baking pan, spatula, and thermometer, aims to simplify the baking experience for busy consumers, aligning with the trend of baking-related offerings in the kvass market.
In February 2023, OC Flavors, a US-based manufacturer of liquid and powdered flavors, acquired Novotaste Corporation Inc., a Canada-based provider of natural and organic flavor solutions. This strategic acquisition positions OC Flavors for future growth in both Canada and the Northeastern United States, leveraging the expanded expertise and resources gained from Novotaste Corporation Inc. The acquisition underscores the importance of such partnerships in driving the growth and expansion of companies within the kvass market.
Major companies operating in the kvass market report are All Stars Beverages Inc., Bryanskpivo OAO, Carlsberg Group A/S, The Coca-Cola Company, Gubernija AB, Kvass Beverages LLC, Ochakovo Company, PepsiCo Inc., Piebalgas alus, Deka Company, The Kvas Company LLC, Lidski kvass, Krinitsa Brewery, Nomas Group, Biotic Ferments OU, Wuliangye Group Qiulin Beverage Co. Ltd., Hangzhou Wahaha Group Co. Ltd., Bochkarev Brewery, Borjomi Brewery, Efes Rus, Heineken N.V, Hlebny Dar, Kvassovaya Lavka, Lukoil-Neftekhim, Multon, Omsky Pivzavod, Petrovsky Brewery, Syktyvkarsky Pivzavod, Olimp Imperial Open Joint Stock Company, Baltika Brewery
Europe was the largest region in the kvass market in 2023. Asia-Pacific is expected to be the fastest-growing region in the global kvass market during the forecast period. The regions covered in the kvass market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa
The countries covered in the kvass market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain
The kvass market consists of sales of mass-produced kvass and homemade kvass drink. Values in this market are 'factory gate' values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
Table of Contents
1. Executive Summary
2. Kvass Market Characteristics
3. Kvass Market Trends And Strategies
4. Kvass Market - Macro Economic Scenario
- 4.1. Impact Of High Inflation On the Market
- 4.2. Ukraine-Russia War Impact On the Market
- 4.3. COVID-19 Impact On the Market
5. Global Kvass Market Size and Growth
- 5.1. Global Kvass Market Drivers and Restraints
- 5.1.1. Drivers Of The Market
- 5.1.2. Restraints Of The Market
- 5.2. Global Kvass Historic Market Size and Growth, 2018 - 2023, Value ($ Billion)
- 5.3. Global Kvass Forecast Market Size and Growth, 2023 - 2028, 2033F, Value ($ Billion)
6. Kvass Market Segmentation
- 6.1. Global Kvass Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- Bread Flavor
- Milk Flavor
- Other Types
- 6.2. Global Kvass Market, Segmentation By Packaging Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- Bottle
- Can
- Other Packaging Types
- 6.3. Global Kvass Market, Segmentation By Price Point, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- Premium
- Mass
- 6.4. Global Kvass Market, Segmentation By Distribution Channel, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- Supermarket
- Convenience Store
- E-Commerce
- Food service
- Other Distribution Channels
7. Kvass Market Regional And Country Analysis
- 7.1. Global Kvass Market, Split By Region, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 7.2. Global Kvass Market, Split By Country, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
8. Asia-Pacific Kvass Market
- 8.1. Asia-Pacific Kvass Market Overview
- Region Information, Impact Of COVID-19, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
- 8.2. Asia-Pacific Kvass Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 8.3. Asia-Pacific Kvass Market, Segmentation By Price Point, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 8.4. Asia-Pacific Kvass Market, Segmentation By Distribution Channel, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
9. China Kvass Market
- 9.1. China Kvass Market Overview
- 9.2. China Kvass Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion
- 9.3. China Kvass Market, Segmentation By Price Point, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion
- 9.4. China Kvass Market, Segmentation By Distribution Channel, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion
10. India Kvass Market
- 10.1. India Kvass Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 10.2. India Kvass Market, Segmentation By Price Point, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 10.3. India Kvass Market, Segmentation By Distribution Channel, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
11. Japan Kvass Market
- 11.1. Japan Kvass Market Overview
- 11.2. Japan Kvass Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 11.3. Japan Kvass Market, Segmentation By Price Point, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 11.4. Japan Kvass Market, Segmentation By Distribution Channel, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
12. Australia Kvass Market
- 12.1. Australia Kvass Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 12.2. Australia Kvass Market, Segmentation By Price Point, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 12.3. Australia Kvass Market, Segmentation By Distribution Channel, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
13. Indonesia Kvass Market
- 13.1. Indonesia Kvass Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 13.2. Indonesia Kvass Market, Segmentation By Price Point, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 13.3. Indonesia Kvass Market, Segmentation By Distribution Channel, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
14. South Korea Kvass Market
- 14.1. South Korea Kvass Market Overview
- 14.2. South Korea Kvass Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 14.3. South Korea Kvass Market, Segmentation By Price Point, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 14.4. South Korea Kvass Market, Segmentation By Distribution Channel, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
15. Western Europe Kvass Market
- 15.1. Western Europe Kvass Market Overview
- 15.2. Western Europe Kvass Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 15.3. Western Europe Kvass Market, Segmentation By Price Point, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 15.4. Western Europe Kvass Market, Segmentation By Distribution Channel, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
16. UK Kvass Market
- 16.1. UK Kvass Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 16.2. UK Kvass Market, Segmentation By Price Point, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 16.3. UK Kvass Market, Segmentation By Distribution Channel, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
17. Germany Kvass Market
- 17.1. Germany Kvass Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 17.2. Germany Kvass Market, Segmentation By Price Point, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 17.3. Germany Kvass Market, Segmentation By Distribution Channel, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
18. France Kvass Market
- 18.1. France Kvass Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 18.2. France Kvass Market, Segmentation By Price Point, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 18.3. France Kvass Market, Segmentation By Distribution Channel, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
19. Italy Kvass Market
- 19.1. Italy Kvass Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 19.2. Italy Kvass Market, Segmentation By Price Point, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 19.3. Italy Kvass Market, Segmentation By Distribution Channel, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
20. Spain Kvass Market
- 20.1. Spain Kvass Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 20.2. Spain Kvass Market, Segmentation By Price Point, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 20.3. Spain Kvass Market, Segmentation By Distribution Channel, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
21. Eastern Europe Kvass Market
- 21.1. Eastern Europe Kvass Market Overview
- 21.2. Eastern Europe Kvass Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 21.3. Eastern Europe Kvass Market, Segmentation By Price Point, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 21.4. Eastern Europe Kvass Market, Segmentation By Distribution Channel, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
22. Russia Kvass Market
- 22.1. Russia Kvass Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 22.2. Russia Kvass Market, Segmentation By Price Point, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 22.3. Russia Kvass Market, Segmentation By Distribution Channel, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
23. North America Kvass Market
- 23.1. North America Kvass Market Overview
- 23.2. North America Kvass Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 23.3. North America Kvass Market, Segmentation By Price Point, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 23.4. North America Kvass Market, Segmentation By Distribution Channel, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
24. USA Kvass Market
- 24.1. USA Kvass Market Overview
- 24.2. USA Kvass Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 24.3. USA Kvass Market, Segmentation By Price Point, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 24.4. USA Kvass Market, Segmentation By Distribution Channel, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
25. Canada Kvass Market
- 25.1. Canada Kvass Market Overview
- 25.2. Canada Kvass Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 25.3. Canada Kvass Market, Segmentation By Price Point, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 25.4. Canada Kvass Market, Segmentation By Distribution Channel, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
26. South America Kvass Market
- 26.1. South America Kvass Market Overview
- 26.2. South America Kvass Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 26.3. South America Kvass Market, Segmentation By Price Point, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 26.4. South America Kvass Market, Segmentation By Distribution Channel, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
27. Brazil Kvass Market
- 27.1. Brazil Kvass Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 27.2. Brazil Kvass Market, Segmentation By Price Point, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 27.3. Brazil Kvass Market, Segmentation By Distribution Channel, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
28. Middle East Kvass Market
- 28.1. Middle East Kvass Market Overview
- 28.2. Middle East Kvass Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 28.3. Middle East Kvass Market, Segmentation By Price Point, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 28.4. Middle East Kvass Market, Segmentation By Distribution Channel, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
29. Africa Kvass Market
- 29.1. Africa Kvass Market Overview
- 29.2. Africa Kvass Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 29.3. Africa Kvass Market, Segmentation By Price Point, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 29.4. Africa Kvass Market, Segmentation By Distribution Channel, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
30. Kvass Market Competitive Landscape And Company Profiles
- 30.1. Kvass Market Competitive Landscape
- 30.2. Kvass Market Company Profiles
- 30.2.1. All Stars Beverages Inc.
- 30.2.1.1. Overview
- 30.2.1.2. Products and Services
- 30.2.1.3. Strategy
- 30.2.1.4. Financial Performance
- 30.2.2. Bryanskpivo OAO
- 30.2.2.1. Overview
- 30.2.2.2. Products and Services
- 30.2.2.3. Strategy
- 30.2.2.4. Financial Performance
- 30.2.3. Carlsberg Group A/S
- 30.2.3.1. Overview
- 30.2.3.2. Products and Services
- 30.2.3.3. Strategy
- 30.2.3.4. Financial Performance
- 30.2.4. The Coca-Cola Company
- 30.2.4.1. Overview
- 30.2.4.2. Products and Services
- 30.2.4.3. Strategy
- 30.2.4.4. Financial Performance
- 30.2.5. Gubernija AB
- 30.2.5.1. Overview
- 30.2.5.2. Products and Services
- 30.2.5.3. Strategy
- 30.2.5.4. Financial Performance
- 30.2.1. All Stars Beverages Inc.
31. Global Kvass Market Competitive Benchmarking
32. Global Kvass Market Competitive Dashboard
33. Key Mergers And Acquisitions In The Kvass Market
34. Kvass Market Future Outlook and Potential Analysis
- 34.1 Kvass Market In 2028 - Countries Offering Most New Opportunities
- 34.2 Kvass Market In 2028 - Segments Offering Most New Opportunities
- 34.3 Kvass Market In 2028 - Growth Strategies
- 34.3.1 Market Trend Based Strategies
- 34.3.2 Competitor Strategies
35. Appendix
- 35.1. Abbreviations
- 35.2. Currencies
- 35.3. Historic And Forecast Inflation Rates
- 35.4. Research Inquiries
- 35.5. The Business Research Company
- 35.6. Copyright And Disclaimer
