Media Asset Management Global Market Report 2024

Description

Media Asset Management Global Market Report 2024 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on media asset management market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

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Where is the largest and fastest growing market for media asset management? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The media asset management market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

Scope

Markets Covered:

1) By Deployment: On-Premise; Cloud (SaaS)
2) By Organization Size: SMEs (Small And Medium Enterprises); Large Enterprises
3) By End-User: Media And Entertainment; BFSI; Government; Healthcare; Retail; Manufacturing; Other End-Users
Companies Mentioned: Amazon.com Inc.; Dalet SA; Imagen Ltd.; Prime Focus Technologies Ltd.; Sony Group Corporation
Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Russia; South Korea; UK; USA; Canada; Italy; Spain
Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
Time series: Five years historic and ten years forecast.
Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita,
Data segmentations: country and regional historic and forecast data, market share of competitors, market segments.
Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
Delivery format: PDF, Word and Excel Data Dashboard.

Executive Summary

Media Asset Management (MAM) refers to a software system utilized for the storage and organization of large-scale video and multimedia files within an organization. Its purpose is to establish a comprehensive media library, offering centralized access to crucial files. By doing so, it streamlines the process of accessing assets, thereby saving valuable time in asset retrieval operations.

The deployment of Media Asset Management encompasses both on-premises and cloud-based solutions, catering to small and medium enterprises (SMEs) as well as large enterprises. On-premises deployment involves hosting software applications and IT infrastructures either within the organization's premises or on-site. This setup allows for the delivery of digital content while offering scalability in storage and support services on demand. Industries such as media and entertainment, BFSI, government, healthcare, retail, manufacturing, and various other sectors utilize Media Asset Management systems.

The media asset management (MAM) market research report is one of a series of new reports from The Business Research Company that provides media asset management (MAM) market statistics, including mobility as a service industry global market size, regional shares, competitors with a media asset management (MAM) market share, detailed media asset management (MAM) market segments, market trends and opportunities, and any further data you may need to thrive in the media asset management (MAM) industry. This media asset management (MAM) market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The media asset management market size has grown exponentially in recent years. It will grow from $5.11 billion in 2023 to $6.17 billion in 2024 at a compound annual growth rate (CAGR) of 20.7%. Historical growth can be attributed to several factors, including the amplified utilization of multimedia for marketing purposes, the widespread globalization of media production, a surge in video content creation, growing complexity in media rights and licensing, the imperative need for archiving and preservation, improved efficiency within newsroom operations, heightened demand for cross-platform content distribution, and advancements in metadata and tagging methodologies.

The media asset management market size is expected to see exponential growth in the next few years. It will grow to $13.22 billion in 2028 at a compound annual growth rate (CAGR) of 21.0%. Anticipated growth in the upcoming period can be credited to several factors, including the advancement of search and discovery features, the evolution towards hybrid work setups in media production, a heightened emphasis on personalized content delivery, seamless integration with project management tools, a growing focus on sustainability within media production practices, challenges associated with international content distribution, and the integration and distribution of content across social media platform.

The upward trajectory of digital advertising significantly propels the expansion of the media asset management market. This form of marketing operates across websites, streaming platforms, and various online spaces, using text, images, audio, and video formats. It serves businesses by contributing to marketing funnels, enhancing brand awareness, and engaging consumers. Within digital advertising, media asset management plays a vital role by archiving broadcast media, storing video assets, and efficiently distributing vast volumes of multimedia content. Moreover, it ensures content security, facilitates swift and easy media file sharing, generates metadata, and enables seamless asset retrieval for digital advertising agencies. For instance, MAGNA's 2021 forecast highlighted a notable surge in advertising revenue for media owners, marking a 22% global increase to a record high of $710 billion. Digital advertising sales soared by $105 billion (31%), representing 62% of the total advertising revenue globally. This substantial surge in digital advertising is poised to escalate the demand for media asset management solutions.

The surge in demand for asset management solutions is a significant driver propelling the growth of the media asset management market. Asset Management Solutions (AMS) encompass a comprehensive suite of tools, technologies, and processes aimed at effectively managing, tracking, and optimizing assets across their lifecycle. These solutions contribute to risk mitigation and regulatory compliance, empowering media asset managers to make informed decisions within secure and compliant frameworks. Notably, as per Webinars' report in November 2023, a substantial 72% of organizations lack a robust Software Asset Management (SAM) strategy. This underscores the escalating demand for asset management solutions, thereby bolstering the need for media asset management systems.

Technological advancements constitute a pivotal trend gaining traction within the media asset management market. Key market players are intensively focused on research and development initiatives to drive product innovation, particularly in the integration of artificial intelligence (AI). For instance, Arvato Systems introduced VidiNet, a cloud-based media services platform integrated with AI software in May 2022. This innovation enables users to extract information from digital files and create custom AI models. Additionally, the integration of VidiNet cognitive services within organizations facilitates the creation and quality assurance of training data within familiar media asset management environments, ensuring cost transparency through volume-based payment models.

Prominent companies are strategically forging partnerships and collaborations with startups and mid-sized firms to expand their offerings within the media asset management market. These strategic alliances aim to diversify existing product portfolios and broaden geographical reach. For instance, in April 2023, Aegon Asset Management entered a strategic partnership with Lakemore Partners Ltd., a UK-based credit investment firm. This collaboration targets the expansion of Aegon AM's credit capabilities through its US CLO platform, while also augmenting Lakemore's clientele among top-tier institutional investors. Such partnerships signify a deliberate effort by major companies to fortify their market presence and expand service provisions within the media asset management landscape.

In February 2022, Allianz Group, a Germany-based active asset managers acquired PT RHB Asset Management Indonesia, for $480 million. With this acquisition, Allianz Global Investors' ("AllianzGI") established presence in Asia, reinforcing its commitment to Southeast Asia and Indonesia's fast-growing financial market. PT RHB Asset Management, Indonesia-based an asset manager company.

Major companies operating in the media asset management market report are Amazon.com Inc., Dalet SA, Imagen Ltd., Prime Focus Technologies Ltd., Sony Group Corporation, Microsoft Corporation, VSN Video Stream Networks SL, Bynder BV, Dell Inc., International Business Machines Corporation, SI-MEDIASrl, NEP Group, Oracle Corporation, Square Box Systems Ltd., Quantum Corporation, Dalet Digital Media Systems, Tedial SL, Adam Software Inc., Canto Inc., Celum GmbH, Cognizant Technology Solutions Corporation, OpenText Corporation, North Plains Systems Inc., QBank, Webdam Inc., MediaBeacon Inc., IBM Corporation, Widen Enterprises Inc., Adobe Inc., Hewlett Packard Enterprise, Aprimo Inc., Salsify Inc., Nuxeo SA, MediaValet Inc.

North America was the largest region in the media asset management market in 2023. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the media asset management market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

The countries covered in the media asset management market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The media asset management (MAM) market includes revenues earned by entities by management of rich-media assets' life cycles and their ingestion, storage, retrieval, collaboration, and coordination. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Product Code: r12859

1. Executive Summary

2. Media Asset Management Market Characteristics

3. Media Asset Management Market Trends And Strategies

4. Media Asset Management Market - Macro Economic Scenario

4.1. Impact Of High Inflation On The Market
4.2. Ukraine-Russia War Impact On The Market
4.3. COVID-19 Impact On The Market

5. Global Media Asset Management Market Size and Growth

5.1. Global Media Asset Management Market Drivers and Restraints
- 5.1.1. Drivers Of The Market
- 5.1.2. Restraints Of The Market
5.2. Global Media Asset Management Historic Market Size and Growth, 2018 - 2023, Value ($ Billion)
5.3. Global Media Asset Management Forecast Market Size and Growth, 2023 - 2028, 2033F, Value ($ Billion)

6. Media Asset Management Market Segmentation

6.1. Global Media Asset Management Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
On-Premise
Cloud (SaaS)
6.2. Global Media Asset Management Market, Segmentation By Organization Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
SMEs (Small And Medium Enterprises)
Large Enterprises
6.3. Global Media Asset Management Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
Media And Entertainment
BFSI
Government
Healthcare
Retail
Manufacturing
Other End-Users

7. Media Asset Management Market Regional And Country Analysis

7.1. Global Media Asset Management Market, Split By Region, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
7.2. Global Media Asset Management Market, Split By Country, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

8. Asia-Pacific Media Asset Management Market

8.1. Asia-Pacific Media Asset Management Market Overview
Region Information, Impact Of COVID-19, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
8.2. Asia-Pacific Media Asset Management Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
8.3. Asia-Pacific Media Asset Management Market, Segmentation By Organization Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
8.4. Asia-Pacific Media Asset Management Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

9. China Media Asset Management Market

9.1. China Media Asset Management Market Overview
9.2. China Media Asset Management Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion
9.3. China Media Asset Management Market, Segmentation By Organization Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion
9.4. China Media Asset Management Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion

10. India Media Asset Management Market

10.1. India Media Asset Management Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
10.2. India Media Asset Management Market, Segmentation By Organization Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
10.3. India Media Asset Management Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

11. Japan Media Asset Management Market

11.1. Japan Media Asset Management Market Overview
11.2. Japan Media Asset Management Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
11.3. Japan Media Asset Management Market, Segmentation By Organization Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
11.4. Japan Media Asset Management Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

12. Australia Media Asset Management Market

12.1. Australia Media Asset Management Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
12.2. Australia Media Asset Management Market, Segmentation By Organization Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
12.3. Australia Media Asset Management Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

13. Indonesia Media Asset Management Market

13.1. Indonesia Media Asset Management Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
13.2. Indonesia Media Asset Management Market, Segmentation By Organization Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
13.3. Indonesia Media Asset Management Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

14. South Korea Media Asset Management Market

14.1. South Korea Media Asset Management Market Overview
14.2. South Korea Media Asset Management Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
14.3. South Korea Media Asset Management Market, Segmentation By Organization Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
14.4. South Korea Media Asset Management Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

15. Western Europe Media Asset Management Market

15.1. Western Europe Media Asset Management Market Overview
15.2. Western Europe Media Asset Management Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
15.3. Western Europe Media Asset Management Market, Segmentation By Organization Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
15.4. Western Europe Media Asset Management Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

16. UK Media Asset Management Market

16.1. UK Media Asset Management Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
16.2. UK Media Asset Management Market, Segmentation By Organization Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
16.3. UK Media Asset Management Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

17. Germany Media Asset Management Market

17.1. Germany Media Asset Management Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
17.2. Germany Media Asset Management Market, Segmentation By Organization Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
17.3. Germany Media Asset Management Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

18. France Media Asset Management Market

18.1. France Media Asset Management Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
18.2. France Media Asset Management Market, Segmentation By Organization Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
18.3. France Media Asset Management Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

19. Italy Media Asset Management Market

19.1. Italy Media Asset Management Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
19.2. Italy Media Asset Management Market, Segmentation By Organization Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
19.3. Italy Media Asset Management Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

20. Spain Media Asset Management Market

20.1. Spain Media Asset Management Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
20.2. Spain Media Asset Management Market, Segmentation By Organization Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
20.3. Spain Media Asset Management Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

21. Eastern Europe Media Asset Management Market

21.1. Eastern Europe Media Asset Management Market Overview
21.2. Eastern Europe Media Asset Management Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
21.3. Eastern Europe Media Asset Management Market, Segmentation By Organization Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
21.4. Eastern Europe Media Asset Management Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

22. Russia Media Asset Management Market

22.1. Russia Media Asset Management Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
22.2. Russia Media Asset Management Market, Segmentation By Organization Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
22.3. Russia Media Asset Management Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

23. North America Media Asset Management Market

23.1. North America Media Asset Management Market Overview
23.2. North America Media Asset Management Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
23.3. North America Media Asset Management Market, Segmentation By Organization Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
23.4. North America Media Asset Management Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

24. USA Media Asset Management Market

24.1. USA Media Asset Management Market Overview
24.2. USA Media Asset Management Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
24.3. USA Media Asset Management Market, Segmentation By Organization Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
24.4. USA Media Asset Management Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

25. Canada Media Asset Management Market

25.1. Canada Media Asset Management Market Overview
25.2. Canada Media Asset Management Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
25.3. Canada Media Asset Management Market, Segmentation By Organization Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
25.4. Canada Media Asset Management Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

26. South America Media Asset Management Market

26.1. South America Media Asset Management Market Overview
26.2. South America Media Asset Management Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
26.3. South America Media Asset Management Market, Segmentation By Organization Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
26.4. South America Media Asset Management Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

27. Brazil Media Asset Management Market

27.1. Brazil Media Asset Management Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
27.2. Brazil Media Asset Management Market, Segmentation By Organization Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
27.3. Brazil Media Asset Management Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

28. Middle East Media Asset Management Market

28.1. Middle East Media Asset Management Market Overview
28.2. Middle East Media Asset Management Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
28.3. Middle East Media Asset Management Market, Segmentation By Organization Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
28.4. Middle East Media Asset Management Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

29. Africa Media Asset Management Market

29.1. Africa Media Asset Management Market Overview
29.2. Africa Media Asset Management Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
29.3. Africa Media Asset Management Market, Segmentation By Organization Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
29.4. Africa Media Asset Management Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

30. Media Asset Management Market Competitive Landscape And Company Profiles

30.1. Media Asset Management Market Competitive Landscape
30.2. Media Asset Management Market Company Profiles
- 30.2.1. Amazon.com Inc.
  - 30.2.1.1. Overview
  - 30.2.1.2. Products and Services
  - 30.2.1.3. Strategy
  - 30.2.1.4. Financial Performance
- 30.2.2. Dalet SA
  - 30.2.2.1. Overview
  - 30.2.2.2. Products and Services
  - 30.2.2.3. Strategy
  - 30.2.2.4. Financial Performance
- 30.2.3. Imagen Ltd.
  - 30.2.3.1. Overview
  - 30.2.3.2. Products and Services
  - 30.2.3.3. Strategy
  - 30.2.3.4. Financial Performance
- 30.2.4. Prime Focus Technologies Ltd.
  - 30.2.4.1. Overview
  - 30.2.4.2. Products and Services
  - 30.2.4.3. Strategy
  - 30.2.4.4. Financial Performance
- 30.2.5. Sony Group Corporation
  - 30.2.5.1. Overview
  - 30.2.5.2. Products and Services
  - 30.2.5.3. Strategy
  - 30.2.5.4. Financial Performance

31. Global Media Asset Management Market Competitive Benchmarking

32. Global Media Asset Management Market Competitive Dashboard

33. Key Mergers And Acquisitions In The Media Asset Management Market

34. Media Asset Management Market Future Outlook and Potential Analysis

34.1 Media Asset Management Market In 2028 - Countries Offering Most New Opportunities
34.2 Media Asset Management Market In 2028 - Segments Offering Most New Opportunities
34.3 Media Asset Management Market In 2028 - Growth Strategies
- 34.3.1 Market Trend Based Strategies
- 34.3.2 Competitor Strategies

35. Appendix

35.1. Abbreviations
35.2. Currencies
35.3. Historic And Forecast Inflation Rates
35.4. Research Inquiries
35.5. The Business Research Company
35.6. Copyright And Disclaimer