Content Intelligence Global Market Report 2025

Description

Content intelligence involves leveraging technology and tools to analyze and extract meaningful insights from diverse digital content formats. Its objective is to enhance decision-making, improve user experiences, and optimize content creation and delivery processes.

The primary component types within content intelligence are solutions and services. Content intelligence solutions utilize artificial intelligence and data analytics to enhance content creation, management, and personalization, thereby improving engagement, relevance, and value for the audience. These solutions can be deployed via cloud-based, on-premise, or hybrid models. They cater to various organization sizes including small and medium-sized enterprises, as well as large enterprises, and are utilized across multiple end-user verticals such as media and entertainment, government and public sector, banking, financial services and insurance, information technology and telecom, manufacturing, healthcare and life sciences, retail, among others.

The content intelligence market research report is one of a series of new reports from The Business Research Company that provides content intelligence market statistics, including content intelligence industry global market size, regional shares, competitors with a content intelligence market share, detailed content intelligence market segments, market trends and opportunities, and any further data you may need to thrive in the content intelligence industry. This content intelligence market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The content intelligence market size has grown exponentially in recent years. It will grow from $1.91 billion in 2024 to $2.49 billion in 2025 at a compound annual growth rate (CAGR) of 30.7%. The growth in the historic period can be attributed to increasing mobile penetration, rising consumer expectations, integration with social media, e-commerce boom, security and trust measures.

The content intelligence market size is expected to see exponential growth in the next few years. It will grow to $7.18 billion in 2029 at a compound annual growth rate (CAGR) of 30.3%. The growth in the forecast period can be attributed to ai advancements, rise of voice assistants, omnichannel integration, global expansion, augmented reality (AR) integration. Major trends in the forecast period include personalization technologies, technological advancements, multichannel integration, personalization and context awareness, chatbots and virtual assistants.

The increasing digital economy is expected to significantly drive the growth of the content intelligence market. The digital economy is an economic system that heavily relies on digital technologies, data, and information. Content intelligence plays a pivotal role in this ecosystem, enabling businesses to create more effective and targeted content strategies by utilizing data-driven insights for better decision-making and enhanced performance. For example, in July 2024, the UN Trade and Development, a US-based intergovernmental organization, projected that the number of Internet of Things (IoT) devices would grow 2.5 times from 2023 to 39 billion by 2029. This surge in digital connectivity and data generation underscores the increasing demand for content intelligence solutions that can harness and analyze this vast amount of data to drive strategic business outcomes.

Key players in the content intelligence market are actively developing innovative technologies, such as the Content Cube, to enhance digital content performance. The Content Cube equips marketers with tools to identify, track, and improve all aspects of their digital content, enabling them to monitor key metrics, refine strategies, and recognize the value of solutions such as Acrolinx within their organizations. For instance, in March 2022, Acrolinx, a Germany-based content intelligence company, launched the Content Cube to enhance digital content performance. This feature aids enterprises in assessing the effectiveness of their digital content strategies and refining their content to improve conversion rates. The introduction of the Content Cube aligns with Acrolinx's ongoing commitment to advancing content intelligence and elevating the quality, relevance, and performance of enterprise content.

In February 2023, M-Files, a US-based information management company, acquired Ment to bolster its document automation capabilities. This strategic acquisition is poised to accelerate the development of robust document automation tools, allowing both new and existing customers to swiftly automate documents, thereby enhancing productivity and efficiency. Ment, based in Finland, specializes in providing content intelligence solutions for implementing document automation tools.

Major companies operating in the content intelligence market report are International Business Machines Corporation, Salesforce Inc., Adobe Inc., OpenText Corporation, Criteo, HubSpot Inc., Qualtrics, ZoomInfo Technologies Inc., Meltwater, Comscore Inc., SEMrush Holdings Inc., Demandbase Inc., Sprout Social Inc., Khoros LLC, Brandwatch, ABBYY, Emplifi Inc., Drift.com Inc., M-Files Corporation, Automattic Inc., Lucidworks, FirstUp Inc., Contentful, Acrolinx GmbH, Knotch, Scoop.it, Infermedica, ClearPoint Strategy, Curata Inc., Exceed.ai, Ceralytics

North America was the largest region in the content intelligence market in 2024. The regions covered in the content intelligence market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

The countries covered in the content intelligence market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain

The content intelligence market consists of revenues earned by entities by providing services such as analyzing individual pieces of content, generating content strategy insights, real-time data collection, and integration with other tools. The market value includes the value of related goods sold by the service provider or included within the service offering. The content intelligence market also consists of sales of cloud servers, high-performance computing (HPC) clusters, sensors, and IoT devices. Values in this market are 'factory gate' values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Content Intelligence Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on content intelligence market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

Reasons to Purchase

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Outperform competitors using forecast data and the drivers and trends shaping the market.
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Where is the largest and fastest growing market for content intelligence ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The content intelligence market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

The market characteristics section of the report defines and explains the market.
The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
The forecasts are made after considering the major factors currently impacting the market. These include:

The forecasts are made after considering the major factors currently impacting the market. These include the Russia-Ukraine war, rising inflation, higher interest rates, and the legacy of the COVID-19 pandemic.

Market segmentations break down the market into sub markets.
The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth. It covers the growth trajectory of COVID-19 for all regions, key developed countries and major emerging markets.
The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
The trends and strategies section analyses the shape of the market as it emerges from the crisis and suggests how companies can grow as the market recovers.

Scope

Markets Covered:1) By Component: Solution; Services
2) By Deployment: Cloud; On-Premise; Hybrid
3) By Organization Size: Small And Medium Sized Enterprises; Large Enterprises
4) By End-User Vertical: Media And Entertainment; Government And Public Sector; Banking, Financial Services And insurance; Information Technology And Telecom; Manufacturing; Healthcare And Lifesciences; Retail; Other End Users
Subsegments:
1) By Solution: Content Analytics Software; Natural Language Processing Tools; Text And Data Mining Solutions; Content Management Systems; Predictive Analytics Solutions
2) By Services: Consulting Services; Implementation Services; Support And Maintenance Services; Training And Education Services
Companies Mentioned: International Business Machines Corporation; Salesforce Inc.; Adobe Inc.; OpenText Corporation; Criteo
Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Russia; South Korea; UK; USA; Canada; Italy; Spain
Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
Time series: Five years historic and ten years forecast.
Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita,
Data segmentations: country and regional historic and forecast data, market share of competitors, market segments.
Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
Delivery format: PDF, Word and Excel Data Dashboard.

Product Code: r27775

1. Executive Summary

2. Content Intelligence Market Characteristics

3. Content Intelligence Market Trends And Strategies

4. Content Intelligence Market - Macro Economic Scenario Including The Impact Of Interest Rates, Inflation, Geopolitics, Covid And Recovery On The Market

5. Global Content Intelligence Growth Analysis And Strategic Analysis Framework

5.1. Global Content Intelligence PESTEL Analysis (Political, Social, Technological, Environmental and Legal Factors, Drivers and Restraints)
5.2. Analysis Of End Use Industries
5.3. Global Content Intelligence Market Growth Rate Analysis
5.4. Global Content Intelligence Historic Market Size and Growth, 2019 - 2024, Value ($ Billion)
5.5. Global Content Intelligence Forecast Market Size and Growth, 2024 - 2029, 2034F, Value ($ Billion)
5.6. Global Content Intelligence Total Addressable Market (TAM)

6. Content Intelligence Market Segmentation

6.1. Global Content Intelligence Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Solution
Services
6.2. Global Content Intelligence Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Cloud
On-Premise
Hybrid
6.3. Global Content Intelligence Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Small And Medium Sized Enterprises
Large Enterprises
6.4. Global Content Intelligence Market, Segmentation By End-User Vertical, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Media And Entertainment
Government And Public Sector
Banking, Financial Services And Insurance
Information Technology And Telecom
Manufacturing
Healthcare And Lifesciences
Retail
Other End Users
6.5. Global Content Intelligence Market, Sub-Segmentation Of Solution, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Content Analytics Software
Natural Language Processing Tools
Text And Data Mining Solutions
Content Management Systems
Predictive Analytics Solutions
6.6. Global Content Intelligence Market, Sub-Segmentation Of Services, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Consulting Services
Implementation Services
Support And Maintenance Services
Training And Education Services

7. Content Intelligence Market Regional And Country Analysis

7.1. Global Content Intelligence Market, Split By Region, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
7.2. Global Content Intelligence Market, Split By Country, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

8. Asia-Pacific Content Intelligence Market

8.1. Asia-Pacific Content Intelligence Market Overview
Region Information, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
8.2. Asia-Pacific Content Intelligence Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
8.3. Asia-Pacific Content Intelligence Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
8.4. Asia-Pacific Content Intelligence Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

9. China Content Intelligence Market

9.1. China Content Intelligence Market Overview
9.2. China Content Intelligence Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F,$ Billion
9.3. China Content Intelligence Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F,$ Billion
9.4. China Content Intelligence Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F,$ Billion

10. India Content Intelligence Market

10.1. India Content Intelligence Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
10.2. India Content Intelligence Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
10.3. India Content Intelligence Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

11. Japan Content Intelligence Market

11.1. Japan Content Intelligence Market Overview
11.2. Japan Content Intelligence Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
11.3. Japan Content Intelligence Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
11.4. Japan Content Intelligence Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

12. Australia Content Intelligence Market

12.1. Australia Content Intelligence Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
12.2. Australia Content Intelligence Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
12.3. Australia Content Intelligence Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

13. Indonesia Content Intelligence Market

13.1. Indonesia Content Intelligence Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
13.2. Indonesia Content Intelligence Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
13.3. Indonesia Content Intelligence Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

14. South Korea Content Intelligence Market

14.1. South Korea Content Intelligence Market Overview
14.2. South Korea Content Intelligence Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
14.3. South Korea Content Intelligence Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
14.4. South Korea Content Intelligence Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

15. Western Europe Content Intelligence Market

15.1. Western Europe Content Intelligence Market Overview
15.2. Western Europe Content Intelligence Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
15.3. Western Europe Content Intelligence Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
15.4. Western Europe Content Intelligence Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

16. UK Content Intelligence Market

16.1. UK Content Intelligence Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
16.2. UK Content Intelligence Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
16.3. UK Content Intelligence Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

17. Germany Content Intelligence Market

17.1. Germany Content Intelligence Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
17.2. Germany Content Intelligence Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
17.3. Germany Content Intelligence Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

18. France Content Intelligence Market

18.1. France Content Intelligence Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
18.2. France Content Intelligence Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
18.3. France Content Intelligence Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

19. Italy Content Intelligence Market

19.1. Italy Content Intelligence Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
19.2. Italy Content Intelligence Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
19.3. Italy Content Intelligence Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

20. Spain Content Intelligence Market

20.1. Spain Content Intelligence Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
20.2. Spain Content Intelligence Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
20.3. Spain Content Intelligence Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

21. Eastern Europe Content Intelligence Market

21.1. Eastern Europe Content Intelligence Market Overview
21.2. Eastern Europe Content Intelligence Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
21.3. Eastern Europe Content Intelligence Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
21.4. Eastern Europe Content Intelligence Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

22. Russia Content Intelligence Market

22.1. Russia Content Intelligence Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
22.2. Russia Content Intelligence Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
22.3. Russia Content Intelligence Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

23. North America Content Intelligence Market

23.1. North America Content Intelligence Market Overview
23.2. North America Content Intelligence Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
23.3. North America Content Intelligence Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
23.4. North America Content Intelligence Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

24. USA Content Intelligence Market

24.1. USA Content Intelligence Market Overview
24.2. USA Content Intelligence Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
24.3. USA Content Intelligence Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
24.4. USA Content Intelligence Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

25. Canada Content Intelligence Market

25.1. Canada Content Intelligence Market Overview
25.2. Canada Content Intelligence Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
25.3. Canada Content Intelligence Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
25.4. Canada Content Intelligence Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

26. South America Content Intelligence Market

26.1. South America Content Intelligence Market Overview
26.2. South America Content Intelligence Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
26.3. South America Content Intelligence Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
26.4. South America Content Intelligence Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

27. Brazil Content Intelligence Market

27.1. Brazil Content Intelligence Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
27.2. Brazil Content Intelligence Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
27.3. Brazil Content Intelligence Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

28. Middle East Content Intelligence Market

28.1. Middle East Content Intelligence Market Overview
28.2. Middle East Content Intelligence Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
28.3. Middle East Content Intelligence Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
28.4. Middle East Content Intelligence Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

29. Africa Content Intelligence Market

29.1. Africa Content Intelligence Market Overview
29.2. Africa Content Intelligence Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
29.3. Africa Content Intelligence Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
29.4. Africa Content Intelligence Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

30. Content Intelligence Market Competitive Landscape And Company Profiles

30.1. Content Intelligence Market Competitive Landscape
30.2. Content Intelligence Market Company Profiles
- 30.2.1. International Business Machines Corporation Overview, Products and Services, Strategy and Financial Analysis
- 30.2.2. Salesforce Inc. Overview, Products and Services, Strategy and Financial Analysis
- 30.2.3. Adobe Inc. Overview, Products and Services, Strategy and Financial Analysis
- 30.2.4. OpenText Corporation Overview, Products and Services, Strategy and Financial Analysis
- 30.2.5. Criteo Overview, Products and Services, Strategy and Financial Analysis

31. Content Intelligence Market Other Major And Innovative Companies

31.1. HubSpot Inc.
31.2. Qualtrics
31.3. ZoomInfo Technologies Inc.
31.4. Meltwater
31.5. Comscore Inc.
31.6. Semrush Holdings Inc.
31.7. Demandbase Inc.
31.8. Sprout Social Inc.
31.9. Khoros LLC
31.10. Brandwatch
31.11. ABBYY
31.12. Emplifi Inc.
31.13. Drift.com Inc.
31.14. M-Files Corporation
31.15. Automattic Inc.

32. Global Content Intelligence Market Competitive Benchmarking And Dashboard

33. Key Mergers And Acquisitions In The Content Intelligence Market

34. Recent Developments In The Content Intelligence Market

35. Content Intelligence Market High Potential Countries, Segments and Strategies

35.1 Content Intelligence Market In 2029 - Countries Offering Most New Opportunities
35.2 Content Intelligence Market In 2029 - Segments Offering Most New Opportunities
35.3 Content Intelligence Market In 2029 - Growth Strategies
- 35.3.1 Market Trend Based Strategies
- 35.3.2 Competitor Strategies

36. Appendix

36.1. Abbreviations
36.2. Currencies
36.3. Historic And Forecast Inflation Rates
36.4. Research Inquiries
36.5. The Business Research Company
36.6. Copyright And Disclaimer