PUBLISHER: The Business Research Company | PRODUCT CODE: 1760611
PUBLISHER: The Business Research Company | PRODUCT CODE: 1760611
Medical device sales software is a specialized digital tool designed to streamline the sales, marketing, and distribution processes of medical devices. It assists sales teams in managing customer relationships, tracking leads, automating workflows, and ensuring compliance with healthcare regulations.
The main types of medical device sales software include customer relationship management (CRM) software, sales analytics tools, order management systems, e-commerce platforms, and email marketing software. CRM software, in particular, helps businesses manage and analyze customer interactions and data throughout the customer lifecycle. These software solutions can be deployed in various formats, including cloud-based, on-premises, or hybrid solutions. They are used by a wide range of end users, such as medical device manufacturers, distributors and wholesalers, healthcare providers, pharmaceutical companies, and research and development institutions.
The medical device sales software market research report is one of a series of new reports from The Business Research Company that provides medical device sales software market statistics, including medical device sales software industry global market size, regional shares, competitors with a medical device sales software market share, medical device sales software market segments, market trends and opportunities, and any further data you may need to thrive in the medical device sales software industry. This medical device sales software market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.
The medical device sales software market size has grown rapidly in recent years. It will grow from $1.22 billion in 2024 to $1.35 billion in 2025 at a compound annual growth rate (CAGR) of 10.8%. The growth during the historic period can be attributed to the increasing demand for healthcare automation, the rising adoption of cloud-based solutions, a growing focus on patient-centric care, regulatory compliance requirements, and the demand for real-time data analytics.
The medical device sales software market size is expected to see rapid growth in the next few years. It will grow to $2.00 billion in 2029 at a compound annual growth rate (CAGR) of 10.4%. The growth during the forecast period can be attributed to the growing preference for cloud-based solutions, a focus on improving operational efficiency, increasing regulatory requirements for traceability, a rise in personalized medicine, and a growing emphasis on patient data security and privacy. Major trends in the forecast period include the integration of artificial intelligence and machine learning, cloud-based software solutions, real-time data analytics, predictive analytics for sales forecasting, blockchain for data security and traceability, and the use of voice-assisted sales tools and virtual assistants.
The growing adoption of cloud-based solutions is expected to drive the growth of the medical device sales software market in the coming years. Cloud computing provides on-demand access to a wide range of computing resources such as storage, servers, and software over the internet, offering scalability, flexibility, and cost efficiency. The demand for cloud solutions is increasing due to their cost-saving potential, as they reduce infrastructure costs and offer scalable subscription-based pricing models. Medical device sales software enhances the benefits of cloud computing by seamlessly integrating with sales and customer data, enabling teams to access real-time information more efficiently. It also improves operational efficiency by automating key tasks such as order management, customer engagement, and analytics, thus streamlining workflows for medical device companies. For instance, in December 2023, Eurostat, a Luxembourg-based government agency, reported that 45.2% of enterprises purchased cloud computing services, a 4.2% increase from 41% in 2021. This increase highlights the growing adoption of cloud solutions, which is driving the medical device sales software market.
Leading companies in the medical device sales software market are focusing on developing innovative solutions, such as software-as-a-service (SaaS) platforms, to improve sales processes and enhance customer engagement. SaaS platforms are cloud-based software delivery models that allow users to access applications over the internet without needing internal infrastructure or hardware. For example, in May 2023, MedShift, a US-based medical technology manufacturer, launched its Velocity Technology Suite, a powerful SaaS platform designed to streamline sales and automate business operations for aesthetic and medical device companies. The platform includes features such as digital order entry, e-commerce, sales territory mapping, commission reporting tools, and automation of payment processing, subscription management, and shipping integration. These functionalities are designed to improve operational efficiency and customer experience for medical device companies.
In December 2024, Valsoft Corporation, a Canada-based software company, acquired Exeevo for an undisclosed amount. This acquisition enhances Valsoft's Life Sciences portfolio by integrating Exeevo's artificial intelligence-powered, cloud-based customer relationship management (CRM) platform. Exeevo's platform is designed to enhance customer engagement and operational efficiency for pharmaceutical, biotech, and medical device companies. Exeevo, a US-based company, specializes in providing AI-driven CRM solutions tailored specifically for the life sciences industry, particularly in medical device sales software.
Major players in the medical device sales software market are McKesson Corporation, Microsoft Corporation, Oracle Corporation, SAP SE, Medtronic Public Limited Company, Salesforce Inc., Siemens Healthineers AG, Stryker Corporation, Koninklijke Philips N.V., GE HealthCare Technologies Inc., Zoho Corporation Pvt. Ltd, Veeva Systems Inc., Valsoft Corporation Inc., Sales Mantra CRM, AcuityMD Inc., Koch Industries Inc., NetApp, ChannelTrace Inc., RepMove Inc., Verb Technology Company Inc.
North America was the largest region in the medical device sales software market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in medical device sales software report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.
The countries covered in the medical device sales software market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.
The medical device sales software market consists of revenues earned by entities by providing services such as sales analytics, order management, inventory tracking, marketing automation, territory management, and integration with enterprise resource planning (ERP) systems. The market value includes the value of related goods sold by the service provider or included within the service offering. The medical device sales software market also includes sales of mobile sales applications, predictive analytics tools, order management systems, sales enablement tools, and artificial intelligence (AI)-powered customer engagement solutions. Values in this market are 'factory gate' values, that is, the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
Medical Device Sales Software Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.
This report focuses on medical device sales software market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
Where is the largest and fastest growing market for medical device sales software ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The medical device sales software market global report from the Business Research Company answers all these questions and many more.
The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.
The forecasts are made after considering the major factors currently impacting the market. These include the Russia-Ukraine war, rising inflation, higher interest rates, and the legacy of the COVID-19 pandemic.