PUBLISHER: The Business Research Company | PRODUCT CODE: 1760663
PUBLISHER: The Business Research Company | PRODUCT CODE: 1760663
Oral rehydration solution (ORS) is a simple and effective treatment used to prevent and treat dehydration caused by diarrhea. It contains an accurate balance of salts and sugars to help rehydrate the body. ORS is commonly used for conditions like gastroenteritis, cholera, and other illnesses that cause fluid loss. It can be administered orally, making it accessible in low-resource settings.
The main types of oral rehydration solutions are ready-to-use ORS packets and ORS powders for reconstitution. Ready-to-use ORS packets are pre-measured, sealed sachets that contain a precise mix of salts and sugars, which are dissolved in water to treat dehydration. These solutions are indicated for conditions such as diarrhea, gastroenteritis, and others. ORS is available in various packaging formats, including pouches, bottles, bulk packages, single-serve sachets, and cans. They are distributed through multiple channels, including online stores, pharmacies, supermarkets or hypermarkets, specialty stores, and other distribution outlets. ORS caters to a broad range of end-users, including children, adults, and the elderly.
The oral rehydration solution market research report is one of a series of new reports from The Business Research Company that provides oral rehydration solution market statistics, including the oral rehydration solution industry global market size, regional shares, competitors with the oral rehydration solution market share, detailed oral rehydration solution market segments, market trends, and opportunities, and any further data you may need to thrive in the oral rehydration solution industry. This oral rehydration solution market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenarios of the industry.
The oral rehydration solution market size has grown strongly in recent years. It will grow from $3.71 billion in 2024 to $4.06 billion in 2025 at a compound annual growth rate (CAGR) of 9.5%. The growth during the historic period can be attributed to increased healthcare awareness, the rising prevalence of dehydration-related diseases, government health initiatives, greater adoption in developing countries, and a growing preference for cost-effective treatments.
The oral rehydration solution market size is expected to see rapid growth in the next few years. It will grow to $6.45 billion in 2029 at a compound annual growth rate (CAGR) of 12.3%. The growth projected for the forecast period is driven by the increasing demand for pediatric and geriatric care, greater e-commerce penetration for healthcare products, a rising focus on preventive healthcare, the expansion of rural healthcare infrastructure, and innovations in ORS formulations. Key trends during this period include advancements in ORS flavors and formulations, improved packaging solutions for extended shelf life, innovations in ORS delivery formats such as powders and tablets, the growth of digital distribution platforms, and the development of ORS combined with probiotics and nutrients.
The growing incidence of diarrheal diseases is expected to drive the growth of the oral rehydration solution market. Diarrheal disease is characterized by frequent, loose, or watery bowel movements, often accompanied by abdominal cramps and dehydration. The rise in diarrheal diseases is largely due to poor sanitation, where inadequate waste disposal and a lack of clean water contribute to the spread of pathogens that cause gastrointestinal infections. Oral rehydration solutions help treat dehydration caused by diarrheal diseases by replenishing lost fluids and electrolytes, helping to prevent severe complications and death. For example, according to the World Health Organization (WHO) in March 2024, diarrhea is responsible for approximately 443,832 child deaths under the age of 5, along with an additional 50,851 deaths in children aged 5 to 9 each year. As a result, the increasing prevalence of diarrheal diseases is fueling the growth of the oral rehydration solution market.
Leading companies in the oral rehydration solution market are focusing on technological advancements, such as precise osmolarity, to enhance hydration efficacy, maintain optimal electrolyte balance, and improve treatment outcomes for dehydration-related conditions. Osmolarity refers to the correct concentration of solutes (like salts and sugars) in a solution, which helps match the body's natural fluid balance. For instance, in January 2025, Kenvue Inc., a US-based consumer health company, launched WHO ORS, a ready-to-drink oral rehydration solution designed to support the effective treatment of dehydration caused by diarrhea. This innovative solution features optimized electrolytes and balanced osmolarity, improving hydration, speeding up recovery, and enhancing treatment outcomes for diarrhea-related dehydration.
In August 2023, Ennismore, a UK-based lifestyle hospitality company, partnered with Dripdrop to offer convenient hydration solutions at select properties. Through this collaboration, Ennismore and Dripdrop aim to enhance guest wellness by providing effective hydration solutions and elevating the overall guest experience with innovative wellness offerings. Dripdrop, a US-based company, specializes in oral rehydration solutions for rapid dehydration recovery.
Major players in the oral rehydration solution market are Abbott Laboratories, Otsuka Pharmaceutical Co. Ltd., Intas Pharmaceuticals Ltd., Sun Pharmaceutical Industries Ltd., Dr. Reddy's Laboratories, Cipla Limited, Lupin Limited, Zydus Cadila Healthcare Ltd., Alkem Laboratories Limited, Mankind Pharma Limited, Ajanta Pharma Limited, Shreya Life Sciences Pvt. Ltd., Renata Limited, FDC Limited, Ziska Pharmaceuticals Ltd., Cian Healthcare Limited, Wallace Pharmaceuticals Pvt. Ltd., Halewood Laboratories Pvt. Ltd., Gebro Pharma AG, ACME Laboratories Ltd.
North America was the largest region in the oral rehydration solution market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in oral rehydration solution report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.
The countries covered in the oral rehydration solution market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.
The oral rehydration solution market consists of sales of sodium bicarbonate-based ORS, herbal ORS, and electrolyte-based ORS. Values in this market are 'factory gate' values, that is, the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).
The revenues for a specified geography are consumption values and are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
Oral Rehydration Solution Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.
This report focuses on oral rehydration solution market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
Where is the largest and fastest growing market for oral rehydration solution ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The oral rehydration solution market global report from the Business Research Company answers all these questions and many more.
The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.
The forecasts are made after considering the major factors currently impacting the market. These include the Russia-Ukraine war, rising inflation, higher interest rates, and the legacy of the COVID-19 pandemic.