PUBLISHER: The Business Research Company | PRODUCT CODE: 1760677
PUBLISHER: The Business Research Company | PRODUCT CODE: 1760677
Personalized daily vitamin packs are customized supplement kits designed to meet an individual's specific health requirements, lifestyle, and dietary preferences. These packs use health assessments or data to provide pre-sorted daily doses of vitamins and minerals, aiming to simplify nutrition and enhance wellness through targeted supplementation.
The primary types of personalized daily vitamin packs include custom vitamin packs, single-ingredient vitamins, multi-ingredient packs, and functional vitamin packs. Custom vitamin packs are tailored to address an individual's unique health needs, goals, and lifestyle, with ingredients that can range from natural, synthetic, and herbal ingredients to minerals and amino acids. These packs cater to various age groups, such as children, young adults, adults, and seniors. Their applications include personalized nutrition, health and wellness, and dietary supplements, with distribution through online retail, pharmacies, health food stores, supermarkets, and direct sales.
The personalized daily vitamin packs market research report is one of a series of new reports from The Business Research Company that provides personalized daily vitamin packs market statistics, including personalized daily vitamin packs industry global market size, regional shares, competitors with a personalized daily vitamin packs market share, detailed personalized daily vitamin packs market segments, market trends and opportunities, and any further data you may need to thrive in the personalized daily vitamin packs industry. This personalized daily vitamin packs market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.
The personalized daily vitamin packs market size has grown rapidly in recent years. It will grow from $7.31 billion in 2024 to $8.25 billion in 2025 at a compound annual growth rate (CAGR) of 12.9%. The growth during the historic period can be attributed to heightened health awareness, an increase in preventive healthcare, growing demand for personalized nutrition, a rise in chronic health conditions, better access to health data, and expansion in the dietary supplement industry.
The personalized daily vitamin packs market size is expected to see rapid growth in the next few years. It will grow to $13.27 billion in 2029 at a compound annual growth rate (CAGR) of 12.6%. The growth during the forecast period can be attributed to the increasing use of wearable health devices, a rising focus on mental wellness, the growing aging population, higher consumer demand for transparency, the growing influence of social media wellness trends, and increased investment in personalized healthcare solutions. Key trends expected in this period include the integration of artificial intelligence and machine learning for personalization, compatibility with wearable devices, personalized nutrition algorithms, smart packaging with reminders, the use of blockchain for ingredient transparency, voice-assisted ordering and support, and telehealth integration for continuous guidance.
The growing prevalence of chronic diseases is expected to accelerate the growth of the personalized daily vitamin packs market in the coming years. Chronic diseases are long-term health conditions that develop gradually and require continuous management. These include conditions such as diabetes, heart disease, hypertension, arthritis, chronic respiratory diseases, cancer, and obesity. The rise in chronic diseases is largely attributed to lifestyle changes, including poor diet and lack of physical activity, which contribute to long-term health issues. Personalized daily vitamin packs aid in chronic disease management by offering customized nutritional solutions tailored to individual health needs. These packs help enhance overall wellness by providing targeted vitamins and minerals that support symptom management and improve health, thus promoting a better quality of life for individuals with chronic conditions. For example, in June 2024, the National Health Service (NHS) in the UK reported an increase of 549,000 (18%) pre-diabetes cases in England, rising from 3,065,825 in 2022 to 3,615,330 in 2023. Additionally, the increase was even more significant among individuals under 40, where cases grew by 25%, from 173,166 to 216,440. As a result, the rising prevalence of chronic diseases is fueling the growth of the personalized daily vitamin packs market.
Leading companies in the personalized daily vitamin packs market are increasingly focusing on technological advancements, such as online customization platforms, to enhance personalization, accuracy, and user experience. An online customization platform is a digital tool or website that enables users to personalize products or services based on their preferences, needs, or specifications. For example, in April 2024, Vitamyna LLC, a U.S.-based eco-conscious supplement company, introduced the Personal Pack Builder, an online platform that allows customers to create custom daily vitamin packs tailored to their individual nutritional needs. This innovative approach combines clinically supported ingredients, third-party testing, and eco-friendly packaging, delivering personalized wellness solutions directly to consumers' doorsteps.
In January 2022, Bioniq, a UK-based personalized health technology company, acquired Loewi for an undisclosed amount. This acquisition enabled Bioniq to strengthen its presence in the European personalized nutrition market, gaining access to Loewi's cutting-edge blood diagnostics and AI-powered supplement personalization technology. This move accelerated Bioniq's mission to offer science-backed, customized health solutions to a broader audience across Europe. Loewi is a Germany-based personalized health and nutrition company, specializing in providing science-driven, tailored daily vitamin packs.
Major players in the personalized daily vitamin packs market are Unilever plc, Bayer AG, GSK plc, Amway Corporation, The Nature's Bounty Co., The Vitamin Shoppe, Nestle Health Science, Nutrisystem Inc., EverlyWell Inc., Viome Life Sciences Inc., Hum Nutrition, Vitl Health Ltd., Baze Labs AG, Rootine, Vitable Inc., Vous Vitamin LLC, LemonBox, Nourished, Vitamins & Me, and VitaRx.
North America was the largest region in the personalized daily vitamin packs market in 2024. The regions covered in personalized daily vitamin packs report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.
The countries covered in the personalized daily vitamin packs market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.
The personalized daily vitamin packs market consists of sales of probiotics, pre-portioned, single-use sachets, or blister packs designed to support specific health concerns such as immunity, energy, and stress management. Values in this market are 'factory gate' values, that is, the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).
The revenues for a specified geography are consumption values and are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
Personalized Daily Vitamin Packs Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.
This report focuses on personalized daily vitamin packs market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
Where is the largest and fastest growing market for personalized daily vitamin packs ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The personalized daily vitamin packs market global report from the Business Research Company answers all these questions and many more.
The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.
The forecasts are made after considering the major factors currently impacting the market. These include the Russia-Ukraine war, rising inflation, higher interest rates, and the legacy of the COVID-19 pandemic.