Digital twins in healthcare are virtual replicas of physical entities, such as a patient's body, organs, or medical devices. These digital models are created using real-time data and advanced simulations to mirror the health status, behavior, or functions of their physical counterparts. The main purpose of digital twins in healthcare is to personalize treatment, predict health outcomes, and optimize clinical decisions.
The digital twins in healthcare market consists of sales of digital twins in healthcare by entities (organizations, sole traders and partnerships) that are primarily utilized by clinicians, researchers, pharmaceutical companies and healthcare administrators. They utilize these models to simulate and analyze physiological processes, predict disease progression, optimize treatment plans, and enhance operational efficiency. Digital twins are employed throughout the patient care continuum-from diagnosis and treatment planning to monitoring and post-treatment follow-up.
The global digital twins in healthcare market was valued at $240.15 million in 2019 which grew till 2024 at a compound annual growth rate (CAGR) of more than 50.00%.
Increasing Focus On Personalized Medicine
During the historic period, the increasing focus on personalized medicine drove the growth of the digital twins in healthcare market. Personalized medicine refers to a medical approach that tailor's treatment and healthcare decisions to an individual's genetic makeup, lifestyle, and environment. Personalized medicine is increasing due to breakthroughs in genetic testing, which allow treatments to be tailored to individual patient profiles. Digital twins in healthcare enhance personalized medicine by creating precise virtual models of patients, enabling tailored diagnostics, treatments, and real-time monitoring. For instance, according to the Personalized Medicine Coalition, a US-based non-profit organization, in 2023, the FDA approved 16 new personalized treatments for patients with rare diseases, a significant increase from 6 in 2022. Among these, seven were cancer drugs, and three were designed for other diseases and conditions. Therefore, the increasing focus on personalized medicine drove the growth of the digital twins in healthcare market.
Innovative Digital Twin AI Platforms Revolutionize Personalized Healthcare And Weight Management
Leading companies in the digital twins in healthcare market are concentrating on the development of advanced platforms, such as AI-powered digital twin solutions, to improve personalized patient care, streamline clinical workflows, facilitate real-time health monitoring, and enable predictive diagnostics and treatment planning for better health outcomes. These AI-driven digital twin platforms are sophisticated technologies that use artificial intelligence and integrated data to create real-time virtual models of a patient's physiological and biological features. For instance, in May 2024, Twin Health Inc., a US-based health technology company, introduced digital twin AI for GLP-1 elimination and weight loss. This innovative solution leverages real-time, individualized digital replicas of users' metabolic health, enabling hyper-personalized insights and actionable guidance. Unique features include continuous monitoring of key biomarkers, AI-driven predictive modeling for optimal nutrition and activity plans, and dynamic health coaching based on each user's biological responses. By eliminating the dependency on GLP-1 drugs, the platform offers a more sustainable, non-invasive alternative for weight management rooted in precision health and whole-body digital modeling.
The global digital twins in healthcare markets are fairly fragmented, with a large number of small players operating in the market. The top 10 competitors in the market made up 22.79% of the total market in 2023.
Digital Twins In Healthcare Global Market Opportunities And Strategies To 2034 from The Business Research Company provides the strategists; marketers and senior management with the critical information they need to assess the global digital twins in healthcare market as it emerges from the COVID-19 shut down.
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Where is the largest and fastest-growing market for digital twins in healthcare? How does the market relate to the overall economy; demography and other similar markets? What forces will shape the market going forward? The digital twins in healthcare market global report from The Business Research Company answers all these questions and many more.
The report covers market characteristics; size and growth; segmentation; regional and country breakdowns; competitive landscape; market shares; trends and strategies for this market. It traces the market's history and forecasts market growth by geography. It places the market within the context of the wider digital twins in healthcare market; and compares it with other markets.
The report covers the following chapters
- Introduction and Market Characteristics- Brief introduction to the segmentations covered in the market, definitions and explanations about the segment by type, by application and by end-user.
- Key Trends- Highlights the major trends shaping the global market. This section also highlights likely future developments in the market.
- Growth Analysis And Strategic Analysis Framework- Analysis on PESTEL, end use industries, market growth rate, global historic (2019-2024) and forecast (2024-2029, 2034F) market values and drivers and restraints that support and control the growth of the market in the historic and forecast periods, forecast growth contributors and total addressable market (TAM).
- Global Market Size And Growth- Global historic (2019-2024) and forecast (2024-2029, 2034F) market values and drivers and restraints that support and control the growth of the market in the historic and forecast periods.
- Regional And Country Analysis- Historic (2019-2024) and forecast (2024-2029, 2034F) market values and growth and market share comparison by region and country.
- Market Segmentation- Contains the market values (2019-2024) (2024-2029, 2034F) and analysis for each segment by type, by application and by end-user in the market. Historic (2019-2024) and forecast (2024-2029) and (2029-2034) market values and growth and market share comparison by region market.
- Regional Market Size and Growth- Regional market size (2024), historic (2019-2024) and forecast (2024-2029, 2034F) market values and growth and market share comparison of countries within the region. This report includes information on all the regions Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa and major countries within each region.
- Competitive Landscape- Details on the competitive landscape of the market, estimated market shares and company profiles of the leading players.
- Other Major And Innovative Companies- Details on the company profiles of other major and innovative companies in the market.
- Competitive Benchmarking- Briefs on the financials comparison between major players in the market.
- Competitive Dashboard- Briefs on competitive dashboard of major players.
- Key Mergers and Acquisitions- Information on recent mergers and acquisitions in the market is covered in the report. This section gives key financial details of mergers and acquisitions which have shaped the market in recent years.
- Recent Developments- Information on recent developments in the market covered in the report.
- Market Opportunities And Strategies- Describes market opportunities and strategies based on findings of the research, with information on growth opportunities across countries, segments and strategies to be followed in those markets.
- Conclusions And Recommendations- This section includes recommendations for digital twins in healthcare providers in terms of product/service offerings geographic expansion, marketing strategies and target groups.
- Appendix- This section includes details on the NAICS codes covered, abbreviations and currencies codes used in this report.
Markets Covered:
- 1) By Type: Process And System Digital Twin; Product Digital Twin
- 2) By Application: Drug Discovery And Development; Personalized Medicine; Surgical Planning And Medical Education; Medical Device Design And Testing; Healthcare Workflow Optimization And Asset Management; Other Applications
- 3) By End User: Healthcare Providers; Pharma And Biopharma Companies; Research And Academia; Medical Device Companies; Other End Users
- Companies Mentioned: Microsoft Corporation (Microsoft Healthcare); Siemens Healthineers AG; GE HealthCare Technologies Inc.; Koninklijke Philips N.V. (Philips Healthcare); Dassault Systemes SE
- Countries: China; Australia; India; Indonesia; Japan; South Korea; USA; Canada; Brazil; France; Germany; UK; Italy; Spain; Russia
- Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
- Time-series: Five years historic and ten years forecast.
- Data: Ratios of market size and growth to related markets; GDP proportions; expenditure per capita; digital twins in healthcare indicators comparison.
- Data segmentations: country and regional historic and forecast data; market share of competitors; market segments.
- Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.