Drinkware refers to a wide range of containers specifically designed for holding and consuming beverages, both hot and cold. It encompasses products such as cups, mugs, tumblers, bottles, glasses, and other vessels that are used in households, commercial establishments, and outdoor or on-the-go settings.
The drinkware market consists of sales, by entities (organizations, sole traders, or partnerships), of drinkware that are used by individuals of all ages, as well as by businesses such as restaurants, cafes, hotels, offices, and catering services, for serving purposes that range from daily hydration and casual dining to formal events and specialized activities like sports or travel. Drinkware products often have complementary items such as beverage preparation appliances (coffee makers, kettles, blenders), coasters, drink covers, and straws, while substitutes can include disposable paper or foam cups, bottles, and other single-use beverage containers.
The global drinkware market was valued at $26,408.14 million in 2019 which grew till 2024 at a compound annual growth rate (CAGR) of more than 4.00%.
Growing Cafes And Restaurants Industry
During historic period, growing cafes and restaurants industry supported the growth of the drinkware market. The rising number of foodservice establishments increased demand for high-quality and diverse drinkware products, as businesses sought to enhance customer experience and align with evolving dining trends. This growth in hospitality outlets directly boosted sales for drinkware manufacturers and suppliers. For instance, in December 2024, according to the Department of Climate Change, Energy, the Environment and Water, an Australia-based government department, reports that by June 2022, Australia had 53,866 cafes and restaurants, representing more than half of the country's food service businesses. Therefore, growing cafes and restaurants industry drove the growth of the drinkware market.
Strategic Partnership Driving Lifestyle-Inspired Product Innovation
Major companies operating in the drinkware market are focusing on strategic partnership, to expand their product offerings, strengthen brand visibility and tap into new customer segments. The aim is to enhance market presence through co-branded, innovative collections that align with consumer lifestyle trends. For instance, in July 2025, Stanley, a US-based drinkware, has partnered with Arsenal, a UK-based football club, to launch its first-ever Stanley 1913 x Arsenal collection, a line of premium, high-performance drinkware and barware. Designed in Arsenal's signature red, the high-performance range blends style with functionality, celebrating fans worldwide. The lineup includes the quencher protour flip straw tumblers in 1.2L and 0.6L sizes for leakproof, on-the-go hydration; the iceflow bottle (0.7L) with fast-flow lid and carry handle for training or travel; and the adventure stacking tumbler (0.47L) for versatile game-day use. This launch also marks Stanley 1913's debut in stadium retail, aiming to promote sustainability and reduce single-use plastics on match days.
The global drinkware market is fragmented, with a large number of small players operating in the market. The top ten competitors in the market made up to 7.80% of the total market in 2024.
Drinkware Global Market Opportunities And Strategies To 2034 from The Business Research Company provides the strategists; marketers and senior management with the critical information they need to assess the drinkware market as it emerges from the COVID-19 shut down.
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Where is the largest and fastest-growing market for drinkware? How does the market relate to the overall economy; demography and other similar markets? What forces will shape the market going forward? The drinkware market global report from The Business Research Company answers all these questions and many more.
The report covers market characteristics; size and growth; segmentation; regional and country breakdowns; competitive landscape; market shares; trends and strategies for this market. It traces the market's history and forecasts market growth by geography. It places the market within the context of the wider drinkware market; and compares it with other markets.
The report covers the following chapters
- Introduction and Market Characteristics- Brief introduction to the segmentations covered in the market, definitions and explanations about the segment by product type, by price, by distribution channel, by application and by end-user.
- Key Trends- Highlights the major trends shaping the global market. This section also highlights likely future developments in the market.
- Growth Analysis And Strategic Analysis Framework- Analysis on PESTEL, end use industries, market growth rate, global historic (2019-2024) and forecast (2024-2029, 2034F) market values and drivers and restraints that support and control the growth of the market in the historic and forecast periods, forecast growth contributors and total addressable market (TAM).
- Regional And Country Analysis- Historic (2019-2024) and forecast (2024-2029, 2034F) market values and growth and market share comparison by region and country.
- Market Segmentation- Contains the market values (2019-2024) (2024-2029, 2034F) and analysis for each segment by product type, by price, by distribution channel, by application and by end-user in the market. Historic (2019-2024) and forecast (2024-2029) and (2029-2034) market values and growth and market share comparison by region market.
- Regional Market Size and Growth- Regional market size (2024), historic (2019-2024) and forecast (2024-2029, 2034F) market values and growth and market share comparison of countries within the region. This report includes information on all the regions Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa and major countries within each region.
- Competitive Landscape- Details on the competitive landscape of the market, estimated market shares and company profiles of the leading players.
- Competitive Benchmarking- Briefs on the financials comparison between major players in the market.
- Competitive Dashboard- Briefs on competitive dashboard of major players.
- Key Mergers and Acquisitions- Information on recent mergers and acquisitions in the market is covered in the report. This section gives key financial details of mergers and acquisitions which have shaped the market in recent years.
- Market Opportunities And Strategies- Describes market opportunities and strategies based on findings of the research, with information on growth opportunities across countries, segments and strategies to be followed in those markets.
- Conclusions And Recommendations- This section includes recommendations for drinkware providers in terms of product/service offerings geographic expansion, marketing strategies and target groups.
- Appendix- This section includes details on the NAICS codes covered, abbreviations and currencies codes used in this report.
Markets Covered:
- 1) By Product Type: Glass Drinkware; Plastic Drinkware; Metal Drinkware; Ceramic Drinkware; Silicone Drinkware; Other Drinkware
- 2) By Price: Low End; Medium Range; High End
- 3) By Distribution Channel: Supermarkets And Hypermarkets; Specialty Stores; Online Or E-Commerce; Other Distribution Channels
- 4) By Application: Everyday Use; Outdoor And Travel; Sports And Fitness; Other Applications
- 5) By End-User: Residential; Commercial
- Companies Mentioned: YETI Holdings Inc.; Haers Group Co. Ltd. (Zhejiang Haers Vacuum Containers Co., Ltd); Libbey Inc.; Helen of Troy Limited (Hydro Flask); Tupperware Brands Corporation
- Countries: Australia; China; India; Indonesia; Japan; South Korea; USA; Canada; Brazil; France; Germany; UK; Italy; Spain; Russia
- Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
- Time-series: Five years historic and ten years forecast.
- Data: Ratios of market size and growth to related markets; GDP proportions; expenditure per capita; drinkware indicators comparison.
- Data segmentations: country and regional historic and forecast data; market share of competitors; market segments.
- Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.