PUBLISHER: The Business Research Company | PRODUCT CODE: 1872925
PUBLISHER: The Business Research Company | PRODUCT CODE: 1872925
A headrest display is a screen embedded in the back of a vehicle's front seat headrest, primarily intended for rear-seat passengers. Its main function is to provide in-car entertainment, including movies, games, or navigation information, enhancing passenger comfort and engagement, especially during long journeys.
The primary product types of headrest displays include liquid crystal display (LCD) headrest displays, light-emitting diode (LED) headrest displays, organic light-emitting diode (OLED) headrest displays, and others. An LCD headrest display is an in-car screen integrated into the headrest that uses liquid crystal technology to present videos, images, or multimedia content to rear-seat passengers. It is widely used in various vehicle types, including passenger cars and commercial vehicles, with screen sizes ranging below 7 inches, 7-10 inches, and above 10 inches. These displays are distributed through multiple sales channels, including original equipment manufacturers and aftermarket suppliers, serving end-users such as automotive, aviation, railways, and others.
Note that the outlook for this market is being affected by rapid changes in trade relations and tariffs globally. The report will be updated prior to delivery to reflect the latest status, including revised forecasts and quantified impact analysis. The report's Recommendations and Conclusions sections will be updated to give strategies for entities dealing with the fast-moving international environment.
The rapid escalation of U.S. tariffs and the resulting trade tensions in spring 2025 are significantly impacting the transport sector, particularly in fleet maintenance and logistics operations. Higher duties on imported commercial vehicles, tires, and engine components have increased operational costs for trucking and freight companies, forcing them to raise shipping rates or reduce margins. Airlines and maritime shippers face similar pressures, with tariffs on aircraft parts and shipbuilding materials driving up capital expenditures. Additionally, retaliatory tariffs in key export markets have reduced demand for U.S.-made transportation equipment, further straining revenue streams. The sector must now prioritize fuel efficiency, alternative sourcing, and automation to offset rising expenses while maintaining service reliability.
The headrest display market research report is one of a series of new reports from The Business Research Company that provides headrest display market statistics, including headrest display industry global market size, regional shares, competitors with a headrest display market share, detailed headrest display market segments, market trends and opportunities, and any further data you may need to thrive in the headrest display industry. This headrest display market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.
The headrest display market size has grown rapidly in recent years. It will grow from $1.91 billion in 2024 to $2.18 billion in 2025 at a compound annual growth rate (CAGR) of 14.0%. The growth during the historic period can be attributed to rising demand for in-car entertainment systems, increasing sales of luxury vehicles, growth in air travel and premium seating upgrades, higher consumer spending on comfort and convenience, and expanding partnerships between automakers and display technology providers.
The headrest display market size is expected to see rapid growth in the next few years. It will grow to $3.63 billion in 2029 at a compound annual growth rate (CAGR) of 13.6%. The growth in the forecast period can be attributed to increasing adoption of connected vehicles, greater integration of streaming services, growth in electric and autonomous vehicles, and rising preference for personalized infotainment. Major trends in the forecast period include a shift toward smart and touch-enabled displays, integration of wireless connectivity, emphasis on lightweight and slim designs, expansion of rear-seat infotainment ecosystems, and adoption of augmented reality (AR) and AI-driven personalization.
The increasing prevalence of luxury and premium vehicles is expected to drive the growth of the headrest display market. Luxury and premium vehicles are high-end cars that offer superior comfort, advanced technology, premium materials, and enhanced performance compared to standard or mass-market vehicles. This trend is being fueled by rising consumer disposable income, allowing more buyers to afford vehicles equipped with advanced comfort, technology, and entertainment features. Headrest displays enhance luxury and premium vehicles by providing advanced comfort and entertainment options, offering passengers a high-end in-car experience. These displays improve passenger engagement by offering high-resolution screens, connectivity options, and personalized multimedia content. For example, in January 2025, BMW Group India reported that sales of BMW luxury models (BMW 7 Series, BMW i7, BMW X7, and BMW XM) reached 2,507 units in 2024, an 8% increase from the previous year. As a result, the growing demand for connected car ecosystems is driving the expansion of the headrest display market.
The rising adoption of electric vehicles (EVs) is expected to contribute to the growth of the headrest display market. EVs are automobiles powered by electric motors fueled by rechargeable batteries or fuel cells, offering lower emissions, greater energy efficiency, and reduced reliance on fossil fuels. The adoption of electric vehicles is driven by growing environmental concerns, as EVs produce fewer emissions and help reduce air pollution and climate change. The shift to electric vehicles promotes the integration of advanced in-car entertainment and connectivity features, making the passenger experience more engaging. These vehicles support high-tech infotainment systems, including larger, higher-resolution screens, which improve overall comfort and entertainment. For example, the International Energy Agency reported that electric car sales reached 3.5 million in 2023, a 35% year-on-year increase from 2022. This rising adoption of EVs is driving the demand for headrest displays.
In April 2023, Hyundai Mobis Co. Ltd., a South Korea-based advanced mobility solutions company, partnered with LG Display Co. Ltd. to develop innovative next-generation automotive display technologies. This collaboration aims to enhance in-vehicle infotainment systems using advanced OLED and flexible display solutions. LG Display, a leader in the production of LCD, OLED, and advanced display panels, will play a key role in improving automotive displays for enhanced passenger experience and comfort.
Major players in the headrest display market are Robert Bosch GmbH, Sony Group Corporation, LG Electronics Inc., Continental AG, DENSO Corporation, BOE Technology Group Co. Ltd., YAZAKI Corporation, Visteon Corporation, JVC Kenwood Corporation, Pioneer Corporation, VOXX International Corporation, Crutchfield Corporation, Alpine Electronics Inc., Pyle Audio Inc., Planet Audio, Samsung Electronics Co. Ltd., Sound Storm Laboratories, Rockville Audio, Absolute Pro Music, and Perzan Auto Radio.
North America was the largest region in the headrest display market in 2024. The regions covered in headrest display report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.
The countries covered in the headrest display market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.
The headrest display market consists of sales of touch-screen monitors, media players, and associated mounting and connectivity components. Values in this market are 'factory gate' values, that is, the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
Headrest Display Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.
This report focuses on headrest display market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
Where is the largest and fastest growing market for headrest display ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The headrest display market global report from the Business Research Company answers all these questions and many more.
The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.
The forecasts are made after considering the major factors currently impacting the market. These include the technological advancements such as AI and automation, Russia-Ukraine war, trade tariffs (government-imposed import/export duties), elevated inflation and interest rates.