PUBLISHER: The Business Research Company | PRODUCT CODE: 1873005
PUBLISHER: The Business Research Company | PRODUCT CODE: 1873005
An on-glass antenna is a type of antenna directly integrated onto a vehicle's glass surface, typically the windshield or rear window. It is designed to provide wireless connectivity, such as GPS, cellular, or radio signals, without the need for a protruding external antenna. This design improves the vehicle's aesthetics and reduces aerodynamic drag while maintaining reliable signal reception. On-glass antennas are widely used in modern vehicles for both communication and infotainment systems.
The main types of on-glass antennas include amplitude modulation (AM) and frequency modulation (FM) antennas, global positioning system (GPS) antennas, cellular antennas, and wireless fidelity (Wi-Fi) antennas. An AM or FM antenna transmits or receives radio signals by converting electromagnetic waves into electrical signals for amplitude- or frequency-modulated broadcasting. These antennas operate across frequency ranges such as very high frequency (VHF), ultra high frequency (UHF), and super high frequency (SHF), and are used in vehicles including passenger cars and commercial vehicles. Applications include automotive, telecommunications, and consumer electronics, with distribution through original equipment manufacturers and the aftermarket.
Note that the outlook for this market is being affected by rapid changes in trade relations and tariffs globally. The report will be updated prior to delivery to reflect the latest status, including revised forecasts and quantified impact analysis. The report's Recommendations and Conclusions sections will be updated to give strategies for entities dealing with the fast-moving international environment.
The rapid rise in U.S. tariffs and the subsequent trade frictions in spring 2025 are having a major impact on the electrical and electronics sector, with semiconductors, display panels, and rare-earth metals (essential for batteries and motors) subject to steep duties. Consumer electronics brands face profit erosion, as competitive markets limit their ability to pass costs to buyers. Industrial electronics manufacturers, meanwhile, grapple with delayed projects due to shortages of tariff-impacted components like printed circuit boards. Companies are responding by relocating assembly to tariff-exempt countries, increasing inventory buffers, and redesigning products to reduce dependency on restricted materials.
The on-glass antenna market research report is one of a series of new reports from The Business Research Company that provides on-glass antenna market statistics, including on-glass antenna industry global market size, regional shares, competitors with an on-glass antenna market share, detailed on-glass antenna market segments, market trends and opportunities, and any further data you may need to thrive in the on-glass antenna industry. This on-glass antenna market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.
The on-glass antenna market size has grown rapidly in recent years. It will grow from $1.27 billion in 2024 to $1.42 billion in 2025 at a compound annual growth rate (CAGR) of 10.7%. The growth during the historic period can be attributed to increasing demand for compact vehicle designs, rising adoption of connected cars, growing need for improved in-car communication, expanding demand for advanced driver-assistance systems (ADAS), and stronger regulatory support for safety features.
The on-glass antenna market size is expected to see rapid growth in the next few years. It will grow to $2.11 billion in 2029 at a compound annual growth rate (CAGR) of 10.3%. The growth projected for the forecast period can be attributed to the growing popularity of premium and luxury vehicles, increasing adoption of wireless connectivity features, higher demand for satellite radio and navigation services, rising need for enhanced in-cabin experiences, and greater consumer reliance on real-time traffic and navigation data. Key trends in the forecast period include advancements in compact antenna designs, improved designs for reduced interference, innovations in transparent conductive materials, integration with vehicle-to-everything (V2X) communication, and progress in miniaturization for limited spaces.
The increasing adoption of electric and hybrid vehicles is expected to drive the growth of the on-glass antenna market in the coming years. Electric and hybrid vehicles are those that rely on electric motors either exclusively or alongside internal combustion engines, reducing dependence on fossil fuels. This surge in demand is primarily due to the global shift toward more sustainable and eco-friendly transportation solutions, with both consumers and industries focusing on lowering carbon emissions. On-glass antennas play a key role in this trend by providing compact, efficient, and high-performance connectivity solutions crucial for modern electric and hybrid vehicles, supporting advanced infotainment, telematics, navigation, and vehicle-to-everything (V2X) communication. For example, in April 2024, the International Energy Agency, a France-based intergovernmental organization, reported that global electric vehicle sales reached nearly 14 million in 2023, accounting for 18% of total car sales, up from 14% in 2022. This rising trend in electric and hybrid vehicle adoption is driving the growth of the on-glass antenna market.
Leading companies in the on-glass antenna market are developing window-integrated antennas to enhance urban connectivity, expand 5G coverage affordably, and preserve building aesthetics in densely populated areas. A window-integrated on-glass antenna is seamlessly embedded into building windows, enabling wireless signal transmission and expanding coverage while maintaining the architectural integrity of the structure. For instance, in August 2024, JTower, a Japan-based telecommunications infrastructure sharing company, partnered with NTT Docomo, a Japanese telecommunications company, to introduce a 5G glass antenna in Tokyo, transforming building windows into 5G base stations. JTower intends to extend this solution beyond its initial installation at the Shinjuku 3-chome East Building to other properties already equipped with its shared 5G infrastructure.
In October 2022, Huzhou Desay SV Automotive Co. Ltd., a China-based mobility technology company, acquired Antenna Technology Center Europe (ATC) GmbH for an undisclosed sum. This acquisition aimed to broaden Huzhou Desay SV Automotive's expertise in antenna technology, particularly in vehicle-level antenna measurements and services. ATC GmbH, based in Germany, specializes in on-glass antenna services.
Major players in the on-glass antenna market are Panasonic Holdings Corporation, Continental AG, TE Connectivity plc, Amphenol Corporation, Murata Manufacturing Co. Ltd., Molex LLC, FUYAO GLASS INDUSTRY GROUP CO. LTD., KYOCERA AVX Components Corporation, Yageo Corporation, Ficosa International S.A., Shenzhen Sunway Communication Co. Ltd., Shenzhen H&T Intelligent Control Co. Ltd., Saint-Gobain Sekurit Ltd., Ace Technologies Corp., Taoglas Group Holdings Limited, SMK Corporation, Ezurio LLC, Hirschmann Car Communication Gmbh, Kathrein Se, Harada Industry Co. Ltd.
North America was the largest region in the on-glass antenna market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in on-glass antenna report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.
The countries covered in the on-glass antenna market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.
The on-glass antenna market consists of revenues earned by entities by providing services such as manufacturing and supplying antennas for GPS navigation, AM/FM radio, satellite radio, cellular (4G/5G) connectivity, and vehicle-to-everything (V2X) communication systems, as well as aftermarket installation, customization, and maintenance of these antennas. The market value includes the value of related goods sold by the service provider or included within the service offering. The on-glass antenna market also consists of sales of products including rear-window antennas, windshield-integrated antennas, shark-fin antennas with glass integration, and hybrid on-glass modules that combine GPS, cellular, and radio functionalities. Values in this market are 'factory gate' values, that is, the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
On-Glass Antenna Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.
This report focuses on on-glass antenna market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
Where is the largest and fastest growing market for on-glass antenna ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The on-glass antenna market global report from the Business Research Company answers all these questions and many more.
The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.
The forecasts are made after considering the major factors currently impacting the market. These include the technological advancements such as AI and automation, Russia-Ukraine war, trade tariffs (government-imposed import/export duties), elevated inflation and interest rates.