PUBLISHER: The Business Research Company | PRODUCT CODE: 1888449
PUBLISHER: The Business Research Company | PRODUCT CODE: 1888449
Smart packaging materials refer to advanced packaging substances designed to enhance the protection, preservation, and communication functions of a product. These materials incorporate innovative features such as freshness indicators, temperature control, or interactive elements that provide real-time information about the product's condition. They help improve shelf life, ensure safety, and add value by offering greater transparency and convenience to consumers.
The key types of smart packaging materials include active packaging, intelligent packaging, and modified atmosphere packaging. Active packaging consists of solutions that interact with the product or its environment to extend shelf life and enhance safety. It uses various materials such as plastic, paper and paperboard, metal, glass, and others, with technologies including indicators, sensors, data carriers, radio frequency identification (RFID), quick response (QR) codes, and near field communication (NFC). It is applied across sectors such as food and beverages, healthcare, personal care, automotive, logistics, and electronics.
Note that the outlook for this market is being affected by rapid changes in trade relations and tariffs globally. The report will be updated prior to delivery to reflect the latest status, including revised forecasts and quantified impact analysis. The report's Recommendations and Conclusions sections will be updated to give strategies for entities dealing with the fast-moving international environment.
The quick escalation of U.S. tariffs and the resulting strain in trade relations in spring 2025 are considerably influencing the Paper, Plastics, Rubber, Wood And Textile sector by inflating costs for imported pulp, resin, synthetic rubber, lumber, and cotton key inputs with limited domestic substitutes. Packaging manufacturers, for example, now pay more for plastic films and corrugated materials, squeezing margins in an already price-sensitive market. Textile producers face similar challenges, as tariffs on imported yarns and dyes compound pressures from rising labor costs. Some firms are shifting to recycled materials or biodegradable alternatives, while others consolidate suppliers to negotiate bulk discounts.
The smart packaging materials market research report is one of a series of new reports from The Business Research Company that provides smart packaging materials market statistics, including smart packaging materials industry global market size, regional shares, competitors with a smart packaging materials market share, detailed smart packaging materials market segments, market trends and opportunities, and any further data you may need to thrive in the smart packaging materials industry. This smart packaging materials market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.
The smart packaging materials market size has grown rapidly in recent years. It will grow from $23.22 billion in 2024 to $26.15 billion in 2025 at a compound annual growth rate (CAGR) of 12.6%. The growth in the historic period can be attributed to increasing demand for sustainable packaging, rising consumer awareness of food safety, expanding e-commerce retail penetration, growing adoption of active and intelligent packaging, and increasing regulatory pressure on packaging waste.
The smart packaging materials market size is expected to see rapid growth in the next few years. It will grow to $41.51 billion in 2029 at a compound annual growth rate (CAGR) of 12.2%. The growth in the forecast period can be attributed to growing preference for convenience packaging, increasing use of biodegradable materials, rising focus on reducing carbon footprint, growing adoption of anti-counterfeit packaging, and increasing investment in packaging automation. Key trends in the forecast period include technological advancements in packaging materials, innovation in smart sensors and indicators, developments in nano-enabled packaging, investment in research and development for sustainable solutions, and technology of digital tracking and IoT-enabled packaging.
The rise in e-commerce is expected to drive the growth of the smart packaging materials market going forward. E-commerce is the buying and selling of goods and services over the internet through digital platforms and online transactions. Its growth is driven by increasing consumer preference for online shopping, which offers greater convenience, wider product choices, and time-saving benefits compared to traditional retail. The expansion of e-commerce increases demand for smart packaging materials, as products often travel long distances through complex supply chains, and smart packaging provides real-time tracking, tamper detection, and product authentication, ensuring safe delivery and enhancing customer confidence. For instance, in February 2024, according to the US Census Bureau, fourth-quarter 2023 e-commerce sales reached $324.8 billion, up 19.5% from the previous quarter and 7.2% year over year, accounting for 17.1% of total retail sales. Therefore, the rise in e-commerce is driving the growth of the smart packaging materials market.
Key companies operating in the smart packaging materials market are focusing on developing next-generation delivery systems to improve consumer convenience, reduce material use, and support circularity across the product lifecycle. Next-generation delivery systems are advanced packaging solutions designed to enhance product protection, sustainability, and user convenience through innovative materials and functional designs. For instance, in April 2025, Spectrum Brands Inc., a US-based home essentials company, introduced the FURminator deShedding Ultra Premium Shampoo in an AeroFlexx Pak, a durable, stand-up squeeze container that is spill-resistant and self-sealing, allows one-handed dispensing, contains 66% less plastic than the brand's prior rigid bottles of the same size, and is curbside-recyclable where accepted. It preserves product performance (the shampoo is enriched with omega-3 and -6 fatty acids and features OdorCapture 360 technology), while offering brands a way to enhance consumer convenience and demonstrate sustainability improvements through packaging innovation.
In April 2025, Amcor Plc, a Switzerland-based company specializing in smart packaging materials, merged with Berry Global to advance healthcare packaging solutions. The merger positions Amcor as a stronger global leader in consumer and healthcare packaging by integrating advanced material science and innovation to accelerate sustainable product development. It also creates new growth opportunities and $650 million in synergies, enabling the company to generate significant value for both customers and shareholders. Berry Global is a US-based manufacturer and marketer of plastic packaging products.
Major players in the smart packaging materials market are 3M Company, WestRock Co., Tetra Pak International S.A., Ball Corporation, Crown Holdings Inc., Stora Enso Oyj, Graphic Packaging International LLC, Avery Dennison Corporation, Mondi Group, Sonoco Products Company, Sealed Air Corporation, Huhtamaki Oyj, AptarGroup Inc., Uflex Ltd., Printpack Inc., Pragmatic Semiconductor, Wiliot, Evigence Sensors, Kezzler AS, and Cypheme.
North America was the largest region in the smart packaging materials market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in smart packaging materials report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.
The countries covered in the smart packaging materials market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.
The smart packaging materials market consists of revenues earned by entities by providing services such as design services, research and development services, testing and certification services, recycling and waste management services, and supply chain services. The market value includes the value of related goods sold by the service provider or included within the service offering. The smart packaging materials market also includes sales of time-temperature indicators, freshness indicators, oxygen scavenger packets, moisture absorbers, and antimicrobial films. Values in this market are 'factory gate' values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
Smart Packaging Materials Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.
This report focuses on smart packaging materials market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
Where is the largest and fastest growing market for smart packaging materials ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The smart packaging materials market global report from the Business Research Company answers all these questions and many more.
The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.
The forecasts are made after considering the major factors currently impacting the market. These include the technological advancements such as AI and automation, Russia-Ukraine war, trade tariffs (government-imposed import/export duties), elevated inflation and interest rates.