PUBLISHER: The Business Research Company | PRODUCT CODE: 1921421
PUBLISHER: The Business Research Company | PRODUCT CODE: 1921421
Automotive Noise, Vibration, and Harshness (NVH) materials are specialized materials designed to absorb sound and vibration, thereby reducing the impact of noise and vibration harshness to provide a comfortable riding experience for occupants. NVH specifically refers to the field of measuring and modifying the noise and vibration characteristics of vehicles, with a focus on cars and trucks.
The major types of automotive NVH materials include rubber, plastic and foam, fibers, and other varieties. Rubber, in this context, pertains to an elastic substance derived from coagulating the milky juice of various tropical plants. These materials find application in various types of vehicles, including passenger cars, light commercial vehicles (LCV), and heavy commercial vehicles (HCV). Their applications encompass serving as absorbers, isolators, and dampers, used in components such as hoods, trunks, chassis, and other parts across different end-users.
Note that the outlook for this market is being affected by rapid changes in trade relations and tariffs globally. The report will be updated prior to delivery to reflect the latest status, including revised forecasts and quantified impact analysis. The report's Recommendations and Conclusions sections will be updated to give strategies for entities dealing with the fast-moving international environment.
Tariffs are influencing the automotive NVH materials market by increasing costs for imported rubber, plastic, foam, fibers, and composite materials used in passenger cars, LCVs, and HCVs. OEMs and automotive manufacturers in Europe, North America, and Asia-Pacific are most affected due to reliance on imported NVH materials. However, tariffs are encouraging local sourcing, domestic manufacturing of acoustic and vibration dampening materials, and development of eco-friendly NVH solutions, enhancing supply chain resilience and adoption of advanced automotive NVH technologies.
The automotive noise, vibration and harshness materials market research report are one of a series of new reports from The Business Research Company that provides automotive noise, vibration and harshness materials market statistics, including automotive noise, vibration, and harshness materials industry global market size, regional shares, competitors with an automotive noise, vibration and harshness materials market share, detailed automotive noise, vibration and harshness materials market segments, market trends and opportunities, and any further data you may need to thrive in the automotive noise, vibration and harshness materials industry. This automotive noise, vibration, and harshness materials market research report deliver a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.
The automotive noise, vibration and harshness materials market size has grown strongly in recent years. It will grow from $14.31 billion in 2025 to $15.41 billion in 2026 at a compound annual growth rate (CAGR) of 7.7%. The growth in the historic period can be attributed to rise in use of rubber, plastic, and foam NVH materials, adoption in passenger cars and commercial vehicles, integration in hoods, trunks, and chassis, growth in absorbers and isolators, use of fibers and composite materials.
The automotive noise, vibration and harshness materials market size is expected to see strong growth in the next few years. It will grow to $20.61 billion in 2030 at a compound annual growth rate (CAGR) of 7.5%. The growth in the forecast period can be attributed to increase in AI-driven NVH analysis, rising deployment of smart acoustic materials, growth in eco-friendly and sustainable NVH solutions, expansion of IoT-connected vibration monitoring, increase in lightweight material applications. Major trends in the forecast period include adoption of AI-driven nvh analysis systems, integration of smart vibration dampening materials, deployment of IoT-connected acoustic monitoring, expansion of lightweight noise absorption materials, development of eco-friendly nvh solutions.
The rising sales of lightweight vehicles are anticipated to boost the growth of the automotive noise, vibration, and harshness (NVH) materials market. Lightweight vehicles are defined as motor vehicles that weigh less than others in the same class. Automotive NVH materials are utilized in lightweight vehicles to tackle the specific challenges of reducing weight while ensuring a comfortable, quiet, and safe driving experience. For instance, in August 2024, the Federal Reserve Economic Data, a US-based government organization, reported that in January 2024, sales of lightweight vehicles, which include cars and light trucks, rose to 15.002 million units, up from 13.431 million units in January 2023, representing an approximate growth of 11.7% year-over-year. The increase in sales of lightweight vehicles is expected to drive the expansion of the automotive NVH materials market.
Technological advancement is a significant trend gaining traction in the automotive noise, vibration, and harshness (NVH) materials market. Leading companies in this sector are focusing on developing products with advanced technologies to enhance their competitiveness in the automotive NVH materials market. For example, in June 2024, VI-grade, an Italy-based technology firm, introduced the DiM FSS simulator. The DiM FSS (Driver-in-the-Loop Full-Scale Simulator) is a state-of-the-art simulation platform that integrates real drivers into a realistic virtual setting, enabling comprehensive testing of vehicle dynamics and driver interactions. This simulator allows engineers to evaluate vehicle performance under various scenarios, considerably reducing development costs and time while enhancing safety and accuracy.
In September 2025, Hoffmann Family of Companies, a US-based diversified private equity firm, acquired Derby Fabricating Solutions for an undisclosed amount. Through this acquisition, Hoffmann seeks to strengthen its manufacturing segment and enhance its capabilities in noise, vibration, and harshness (NVH) control by incorporating Derby's advanced material fabrication expertise, production facilities, and established relationships with automotive OEMs and Tier 1 suppliers. Derby Fabricating Solutions is a US-based manufacturing company specializing in automotive noise, vibration, and harshness materials.
Major companies operating in the automotive noise, vibration and harshness materials market are Dow Chemical Company, 3M Company, Sumitomo Riko Co. Ltd., Covestro AG, Huntsman International LLC, Celanese Corporation, Eastman Chemical Company, Nihon Tokushu Toryo Co. Ltd., Second Skin Audio Inc., FatMat Sound Control, HushMat Inc., Soundproof Cow LLC, GT Sound Control Inc., Wolverine Advanced Materials LLC, Silent Coat UK Ltd., DuPont de Nemours Inc., Exxon Mobil Corporation, Lanxess AG, Saudi Basic Industries Corporation, Goodyear Tire & Rubber Company, Yokohama Rubber Company Limited, H.B. Fuller Company, Sika AG, Autoneum Holding AG, Nitto Denko Corporation, Henkel AG & Co. KGaA, W. L. Gore & Associates Inc., Borgers SE & Co. KGaA, Megasorber Pty Ltd., Silentium Ltd., Vibracoustic GmbH, ElringKlinger AG, Rogers Corporation, Saint-Gobain S.A.
Asia-Pacific was the largest region in the automotive noise, vibration and harshness materials market in 2025. The regions covered in the automotive noise, vibration and harshness materials market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
The countries covered in the automotive noise, vibration and harshness materials market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Canada, Italy, Spain.
The automotive noise, vibration and harshness materials market consists of sales of thermoplastic polymers, polyurethane foams, engineered foam, EPDM foams, special elastomers, and engineered plastics. Values in this market are 'factory gate' values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
Automotive Noise, Vibration And Harshness Materials Market Global Report 2026 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.
This report focuses automotive noise, vibration and harshness materials market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
Where is the largest and fastest growing market for automotive noise, vibration and harshness materials ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The automotive noise, vibration and harshness materials market global report from the Business Research Company answers all these questions and many more.
The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, total addressable market (TAM), market attractiveness score (MAS), competitive landscape, market shares, company scoring matrix, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.
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