Overprint Varnish Global Market Report 2026

Overprint varnish is a specialized coating applied to printed materials to enhance their appearance and durability. It serves multiple purposes, such as improving visual appeal with a glossy or matte finish, protecting surfaces from scuffs and scratches, and adding tactile effects to enhance grip or texture.

The primary types of overprint varnish include water-based, UV-curable, and solvent-based options. Water-based overprint varnish is an environmentally friendly coating that enhances gloss, durability, and resistance while using water as the main solvent to minimize environmental impact. It is classified by technology into traditional overprint varnishing and digital overprint varnishing. These varnishes are widely used in printing, packaging, publications, commercial printing, and other applications, serving various industries such as food and beverages, pharmaceuticals, consumer goods, and industrial sectors.

Note that the outlook for this market is being affected by rapid changes in trade relations and tariffs globally. The report will be updated prior to delivery to reflect the latest status, including revised forecasts and quantified impact analysis. The report's Recommendations and Conclusions sections will be updated to give strategies for entities dealing with the fast-moving international environment.

Tariffs have impacted the overprint varnish market by increasing costs of imported resins, photoinitiators, and specialty additives. These impacts have affected packaging, commercial printing, and publication segments, especially in Asia Pacific and Europe. Higher raw material prices have influenced varnish pricing and margins. At the same time, tariffs have encouraged local formulation and production of varnishes. This has strengthened domestic supply chains and reduced reliance on imports.

The overprint varnish market research report is one of a series of new reports from The Business Research Company that provides overprint varnish market statistics, including overprint varnish industry global market size, regional shares, competitors with a overprint varnish market share, detailed overprint varnish market segments, market trends and opportunities, and any further data you may need to thrive in the overprint varnish industry. This overprint varnish market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The overprint varnish market size has grown strongly in recent years. It will grow from $1.65 billion in 2025 to $1.76 billion in 2026 at a compound annual growth rate (CAGR) of 6.8%. The growth in the historic period can be attributed to commercial printing growth, packaging aesthetics demand, traditional varnish usage, brand differentiation needs, offset printing expansion.

The overprint varnish market size is expected to see strong growth in the next few years. It will grow to $2.28 billion in 2030 at a compound annual growth rate (CAGR) of 6.7%. The growth in the forecast period can be attributed to premium packaging growth, digital print adoption, sustainable coating development, food packaging demand, customization in printing. Major trends in the forecast period include rising demand for premium print finishes, growth of uv curable varnish technologies, expansion in packaging protection applications, increasing adoption of digital varnishing, focus on scratch and scuff resistance.

The increasing demand in the packaging industry is expected to drive the growth of the overprint varnish market. The packaging industry encompasses the design, production, and distribution of materials and solutions used to protect, contain, and promote products. Factors such as the expansion of e-commerce, sustainability efforts, product safety, and advancements in packaging solutions are fueling this demand. Overprint varnish enhances the visual appeal of packaging while providing protection and improving durability against moisture, abrasion, and fading. For example, in March 2024, the American Forest & Paper Association (AF&PA), a US-based organization supporting paper and wood product manufacturers, reported a 5% increase in exports of packaging sheets and specialized packaging in February 2024 compared to the same period in 2023. This growing demand in the packaging industry continues to contribute to the expansion of the overprint varnish market.

Leading companies in the overprint varnish market are focusing on developing innovative products that emphasize sustainability and safety in packaging materials to meet the rising consumer demand for eco-friendly solutions with enhanced performance and aesthetics. Sustainable and safe packaging materials utilize recyclable, non-toxic, and environmentally friendly components to minimize ecological impact while ensuring consumer safety. In November 2023, Akzo Nobel Packaging Coatings Ltd, a US-based paint manufacturer, introduced two advanced waterborne overprint varnishes, Accelstyle 100 and Accelstyle 200, designed for two-piece aluminum beverage cans. These varnishes are free from bisphenols, styrene, and per- and polyfluoroalkyl substances (PFAS), highlighting the industry's commitment to safety and sustainability. Specifically tailored to meet the needs of the beverage sector, these varnishes deliver high performance while adhering to eco-friendly standards. Their introduction aligns with the broader movement toward reducing harmful chemicals in consumer products and promoting responsible packaging solutions.

In November 2024, Murugappa Group, an India-based conglomerate, acquired Hubergroup for $310 million. This acquisition is part of Murugappa's strategy to strengthen its position in the rapidly growing global print and packaging industry. By incorporating Hubergroup's expertise in printing inks and related solutions, Murugappa expands its product portfolio and enhances its competitive standing. Hubergroup, a Germany-based printing ink manufacturing company, specializes in producing overprint varnish, further complementing Murugappa's offerings in the sector.

Major companies operating in the overprint varnish market are BASF SE, FUJIFILM Holdings Corporation, PPG Industries Inc., Akzo Nobel N.V., Sun Chemical Corporation, DIC Corporation, ALTANA AG, Flint Group Germany GmbH, Siegwerk Druckfarben AG & Co. KGaA, Michelman Inc., Epple Druckfarben AG, Sakata INX Corporation, Zeller+Gmelin GmbH & Co. KG, Van Son Holland Ink Corporation, Huber Group, Toyo Ink SC Holdings Co., Ltd., Marabu GmbH & Co. KG, Siegwerk India Pvt. Ltd., Wikoff Color Corporation, Lawter Inc., Eptanova S.r.l., Encres DUBUIT, Tokyo Printing Ink Mfg. Co., Ltd., ACTEGA Terra GmbH

Asia-Pacific was the largest region in the overprint varnish market in 2025. North America is expected to be the fastest-growing region in the forecast period. The regions covered in the overprint varnish market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa

The countries covered in the overprint varnish market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Canada, Italy, Spain

The overprint varnish market consists of revenues earned by entities by providing services such as surface protection, protective coating, aesthetic enhancement, abrasion and moisture resistance, and enhanced appearance. The market value includes the value of related goods sold by the service provider or included within the service offering. The overprint varnish market also includes sales of gloss varnish, matte varnish, satin varnish, soft-touch varnish, flood varnish, thermochromic varnish, and fragrance-coated varnish. Values in this market are 'factory gate' values, that is, the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Overprint Varnish Market Global Report 2026 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses overprint varnish market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

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Where is the largest and fastest growing market for overprint varnish ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The overprint varnish market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, total addressable market (TAM), market attractiveness score (MAS), competitive landscape, market shares, company scoring matrix, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

• The market characteristics section of the report defines and explains the market. This section also examines key products and services offered in the market, evaluates brand-level differentiation, compares product features, and highlights major innovation and product development trends.
• The supply chain analysis section provides an overview of the entire value chain, including key raw materials, resources, and supplier analysis. It also provides a list competitor at each level of the supply chain.
• The updated trends and strategies section analyses the shape of the market as it evolves and highlights emerging technology trends such as digital transformation, automation, sustainability initiatives, and AI-driven innovation. It suggests how companies can leverage these advancements to strengthen their market position and achieve competitive differentiation.
• The regulatory and investment landscape section provides an overview of the key regulatory frameworks, regularity bodies, associations, and government policies influencing the market. It also examines major investment flows, incentives, and funding trends shaping industry growth and innovation.
• The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
• The forecasts are made after considering the major factors currently impacting the market. These include the technological advancements such as AI and automation, Russia-Ukraine war, trade tariffs (government-imposed import/export duties), elevated inflation and interest rates.
• The total addressable market (TAM) analysis section defines and estimates the market potential compares it with the current market size, and provides strategic insights and growth opportunities based on this evaluation.
• The market attractiveness scoring section evaluates the market based on a quantitative scoring framework that considers growth potential, competitive dynamics, strategic fit, and risk profile. It also provides interpretive insights and strategic implications for decision-makers.
• Market segmentations break down the market into sub markets.
• The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth.
• Expanded geographical coverage includes Taiwan and Southeast Asia, reflecting recent supply chain realignments and manufacturing shifts in the region. This section analyzes how these markets are becoming increasingly important hubs in the global value chain.
• The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
• The company scoring matrix section evaluates and ranks leading companies based on a multi-parameter framework that includes market share or revenues, product innovation, and brand recognition.

Scope

• Markets Covered:1) By Type: Water-Based; UV-curable; Solvent-Based
• 2) By Technology: Traditional Overprint Varnishing; Digital Overprint Varnishing
• 3) By Application: Printing; Packaging; Publications; Commercial Printing; Other Applications
• 4) By End-Use Industry: Food And Beverage; Pharmaceuticals; Consumer Goods; Industrial; Other End-Use Industries
• Subsegments:
• 1) By Water-Based: Gloss Water-Based Varnish; Matte Water-Based Varnish; Soft-Touch Water-Based Varnish; High-Slip Water-Based Varnish; Heat-Resistant Water-Based Varnish
• 2) By UV-Curable: Gloss UV-Curable Varnish; Matte UV-Curable Varnish; Textured UV-Curable Varnish; High-Gloss UV-Curable Varnish; Rub-Resistant UV-Curable Varnish
• 3) By Solvent-Based: Gloss Solvent-Based Varnish; Matte Solvent-Based Varnish; Satin Solvent-Based Varnish; Chemical-Resistant Solvent-Based Varnish; Fast-Drying Solvent-Based Varnish
• Companies Mentioned: BASF SE; FUJIFILM Holdings Corporation; PPG Industries Inc.; Akzo Nobel N.V.; Sun Chemical Corporation; DIC Corporation; ALTANA AG; Flint Group Germany GmbH; Siegwerk Druckfarben AG & Co. KGaA; Michelman Inc.; Epple Druckfarben AG; Sakata INX Corporation; Zeller+Gmelin GmbH & Co. KG; Van Son Holland Ink Corporation; Huber Group; Toyo Ink SC Holdings Co., Ltd.; Marabu GmbH & Co. KG; Siegwerk India Pvt. Ltd.; Wikoff Color Corporation; Lawter Inc.; Eptanova S.r.l.; Encres DUBUIT; Tokyo Printing Ink Mfg. Co., Ltd.; ACTEGA Terra GmbH
• Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Taiwan; Russia; South Korea; UK; USA; Canada; Italy; Spain
• Regions: Asia-Pacific; South East Asia; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
• Time Series: Five years historic and ten years forecast.
• Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita,
• Data Segmentations: country and regional historic and forecast data, market share of competitors, market segments.
• Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
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