Smart Packaging Global Market Report 2026

Smart packaging refers to packaging solutions that integrate advanced technologies to improve functionality, product safety, and provide real-time data. These packaging systems interact with the product, user, or environment through sensors, indicators, or digital features.

The primary types of smart packaging include modified atmosphere packaging (MAP), active packaging, and intelligent packaging. Modified atmosphere packaging (MAP) is a technology that alters the gas composition within a package to extend the shelf life of perishable products. By controlling levels of oxygen, carbon dioxide, and nitrogen, it helps to slow spoilage and preserve freshness. These packaging solutions are applied to both solid and liquid products and are commonly used in industries such as food and beverages, personal care and cosmetics, pharmaceuticals, electronics, and e-commerce.

Note that the outlook for this market is being affected by rapid changes in trade relations and tariffs globally. The report will be updated prior to delivery to reflect the latest status, including revised forecasts and quantified impact analysis. The report's Recommendations and Conclusions sections will be updated to give strategies for entities dealing with the fast-moving international environment.

Tariffs are influencing the smart packaging market by increasing costs of imported electronic components, sensors, RFID tags, specialty films, and smart labels used across food, pharmaceutical, and e-commerce applications. Asia-Pacific manufacturing hubs are most affected due to dependence on imported electronics, while North America faces higher system integration costs. These tariffs are increasing packaging costs and slowing adoption rates. However, they are also driving local electronics sourcing, domestic smart material development, and regional innovation in cost-effective smart packaging solutions.

The smart packaging market research report is one of a series of new reports from The Business Research Company that provides smart packaging market statistics, including smart packaging industry global market size, regional shares, competitors with a smart packaging market share, detailed smart packaging market segments, market trends and opportunities, and any further data you may need to thrive in the smart packaging industry. This smart packaging market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The smart packaging market size has grown strongly in recent years. It will grow from $25.27 billion in 2025 to $26.87 billion in 2026 at a compound annual growth rate (CAGR) of 6.3%. The growth in the historic period can be attributed to expansion of packaged food consumption, rising demand for product traceability, adoption of active packaging technologies, growth of global supply chains, increasing regulatory focus on food safety.

The smart packaging market size is expected to see strong growth in the next few years. It will grow to $34.24 billion in 2030 at a compound annual growth rate (CAGR) of 6.2%. The growth in the forecast period can be attributed to increasing investments in connected packaging systems, rising demand for real-time product monitoring, expansion of sustainable smart packaging materials, growth of e-commerce logistics, innovation in sensor-enabled packaging technologies. Major trends in the forecast period include increasing adoption of intelligent packaging solutions, rising integration of rfid and smart labels, growing demand for active and freshness-preserving packaging, expansion of smart packaging in e-commerce, enhanced focus on traceability and product safety.

The growing e-commerce sector is expected to propel the growth of the smart packaging market going forward. The e-commerce sector refers to the buying and selling of goods and services online through digital platforms such as websites, mobile apps, and online marketplaces. The e-commerce sector is growing due to the increasing adoption of digital payments, which provide consumers with secure, fast, and convenient transaction options, enhancing the overall shopping experience. The rise in e-commerce drives demand for smart packaging by enhancing product protection, authentication, and real-time tracking, ensuring a better consumer experience. For instance, in February 2025, according to the Census Bureau of the Department of Commerce, a US-based government agency, total e-commerce sales in 2024 were estimated at $1,192.6 billion, reflecting an 8.1% (+-1.1) increase from 2023. Therefore, the growing e-commerce sector is driving the growth of the smart packaging market.

Key players in the smart packaging market are focusing on integrating intelligent packaging technologies, such as sensor-embedded smart packaging, to enhance real-time monitoring, food safety, and supply-chain visibility. Sensor-embedded smart packaging refers to packaging systems that incorporate integrated sensors capable of continuously measuring and transmitting environmental conditions such as temperature and product freshness, enabling real-time condition tracking, cold-chain transparency, and early spoilage detection. For instance, in November 2025, Sealed Air Corporation, a US-based packaging solutions and materials science company, launched a smart packaging solution with embedded sensors designed to monitor perishable food conditions across storage and transportation stages. The solution features integrated environmental sensors, continuous real-time data monitoring, and digital condition visibility, improving food safety compliance, reducing food waste, and supporting data-driven decision-making across perishable food supply chains.

In February 2025, Kezzler AS, a Norway-based software company, acquired Scanbuy's smart packaging and QR code business for an undisclosed amount. This acquisition strengthens Kezzler's expertise in digital engagement and QR code-based solutions, enhancing smart packaging and consumer interaction. Scanbuy Inc. is a US-based provider of smart packaging and consumer engagement solutions.

Major companies operating in the smart packaging market are BASF SE, 3M Company, WestRock Company, International Paper Company, Amcor plc, Ball Corporation, Crown Holdings Inc., Stora Enso Oyj, Smurfit Kappa Group plc, Mondi plc, DS Smith Plc, Avery Dennison Corporation, Sonoco Products Company, Zebra Technologies Corporation, Sealed Air Corporation, Huhtamaki Oyj, E Ink Holdings Inc., Multisorb Technologies Inc., Schreiner Group GmbH & Co. KG, Tetra Pak Group

North America was the largest region in the smart packaging market in 2025. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the smart packaging market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

The countries covered in the smart packaging market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The smart packaging market consists of sales of sensors, indicators, moisture regulators, coating films, and smart displays. Values in this market are 'factory gate' values, that is, the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Smart Packaging Market Global Report 2026 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses smart packaging market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

Reasons to Purchase

• Gain a truly global perspective with the most comprehensive report available on this market covering 16 geographies.
• Assess the impact of key macro factors such as geopolitical conflicts, trade policies and tariffs, inflation and interest rate fluctuations, and evolving regulatory landscapes.
• Create regional and country strategies on the basis of local data and analysis.
• Identify growth segments for investment.
• Outperform competitors using forecast data and the drivers and trends shaping the market.
• Understand customers based on end user analysis.
• Benchmark performance against key competitors based on market share, innovation, and brand strength.
• Evaluate the total addressable market (TAM) and market attractiveness scoring to measure market potential.
• Suitable for supporting your internal and external presentations with reliable high-quality data and analysis
• Report will be updated with the latest data and delivered to you within 2-3 working days of order along with an Excel data sheet for easy data extraction and analysis.
• All data from the report will also be delivered in an excel dashboard format.

Where is the largest and fastest growing market for smart packaging ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The smart packaging market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, total addressable market (TAM), market attractiveness score (MAS), competitive landscape, market shares, company scoring matrix, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

• The market characteristics section of the report defines and explains the market. This section also examines key products and services offered in the market, evaluates brand-level differentiation, compares product features, and highlights major innovation and product development trends.
• The supply chain analysis section provides an overview of the entire value chain, including key raw materials, resources, and supplier analysis. It also provides a list competitor at each level of the supply chain.
• The updated trends and strategies section analyses the shape of the market as it evolves and highlights emerging technology trends such as digital transformation, automation, sustainability initiatives, and AI-driven innovation. It suggests how companies can leverage these advancements to strengthen their market position and achieve competitive differentiation.
• The regulatory and investment landscape section provides an overview of the key regulatory frameworks, regularity bodies, associations, and government policies influencing the market. It also examines major investment flows, incentives, and funding trends shaping industry growth and innovation.
• The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
• The forecasts are made after considering the major factors currently impacting the market. These include the technological advancements such as AI and automation, Russia-Ukraine war, trade tariffs (government-imposed import/export duties), elevated inflation and interest rates.
• The total addressable market (TAM) analysis section defines and estimates the market potential compares it with the current market size, and provides strategic insights and growth opportunities based on this evaluation.
• The market attractiveness scoring section evaluates the market based on a quantitative scoring framework that considers growth potential, competitive dynamics, strategic fit, and risk profile. It also provides interpretive insights and strategic implications for decision-makers.
• Market segmentations break down the market into sub markets.
• The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth.
• Expanded geographical coverage includes Taiwan and Southeast Asia, reflecting recent supply chain realignments and manufacturing shifts in the region. This section analyzes how these markets are becoming increasingly important hubs in the global value chain.
• The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
• The company scoring matrix section evaluates and ranks leading companies based on a multi-parameter framework that includes market share or revenues, product innovation, and brand recognition.

Scope

• Markets Covered:1) By Type: Modified Atmosphere Packaging (MAP); Active Packaging; Intelligent Packaging
• 2) By Material: Plastics; Paper And Paperboard; Metals; Glass
• 3) By Application: Food And Beverages; Personal Care And Cosmetics; Pharmaceuticals; Electronics; E-commerce; Other Applications
• Subsegments:
• 1) By Modified Atmosphere Packaging (MAP): Vacuum Packaging; Gas Flushing Packaging; Controlled Atmosphere Packaging
• 2) By Active Packaging: Oxygen Scavengers; Moisture Absorbers; Antimicrobial Agents; Ethylene Absorbers
• 3) By Intelligent Packaging: Time-Temperature Indicators; Radio Frequency Identification (RFID) Tags; Quick Response (QR) Codes; Smart Labels
• Companies Mentioned: BASF SE; 3M Company; WestRock Company; International Paper Company; Amcor plc; Ball Corporation; Crown Holdings Inc.; Stora Enso Oyj; Smurfit Kappa Group plc; Mondi plc; DS Smith Plc; Avery Dennison Corporation; Sonoco Products Company; Zebra Technologies Corporation; Sealed Air Corporation; Huhtamaki Oyj; E Ink Holdings Inc.; Multisorb Technologies Inc.; Schreiner Group GmbH & Co. KG; Tetra Pak Group
• Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Taiwan; Russia; South Korea; UK; USA; Canada; Italy; Spain.
• Regions: Asia-Pacific; South East Asia; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
• Time Series: Five years historic and ten years forecast.
• Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita,
• Data Segmentations: country and regional historic and forecast data, market share of competitors, market segments.
• Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
• Delivery Format: Word, PDF or Interactive Report
• + Excel Dashboard
• Added Benefits
• Bi-Annual Data Update
• Customisation
• Expert Consultant Support

Added Benefits available all on all list-price licence purchases, to be claimed at time of purchase. Customisations within report scope and limited to 20% of content and consultant support time limited to 8 hours.