Stand-up Pouches Global Market Report 2026

Stand-up pouches are flexible packaging solutions designed to stand upright for display, storage, and usage purposes. They are employed to package various goods, aiming to extend the shelf life of products by providing a protective barrier against moisture, contaminants, UV rays, and other external factors. These pouches serve to safeguard products during transportation and warehousing, reducing distribution costs, offering packaging convenience, and presenting other beneficial features.

The main types of stand-up pouches include aseptic stand-up pouches, standard stand-up pouches, retort stand-up pouches, and hot-filled stand-up pouches. Plastic stand-up pouches are flexible packages made from high-performance polymers like OPA, CPP, EVOH, PE, OPP, among others. They come in various forms such as round bottom, rollstock, k-style, plow/folded bottom, flat bottom, and others, utilizing materials like plastic, metal/foil, paper, and bioplastic. Different closure options available for stand-up pouches include top-notch, zipper, and spout closures. These pouches find applications across various industries such as pet food, food and beverages, healthcare, homecare, personal care & cosmetics, and others.

Note that the outlook for this market is being affected by rapid changes in trade relations and tariffs globally. The report will be updated prior to delivery to reflect the latest status, including revised forecasts and quantified impact analysis. The report's Recommendations and Conclusions sections will be updated to give strategies for entities dealing with the fast-moving international environment.

Tariffs are impacting the stand-up pouches market by increasing costs of imported plastic films, aluminum foils, barrier coatings, zippers, and pouch-forming machinery. Packaging manufacturers in North America and Europe are most affected due to reliance on imported raw materials, while Asia-Pacific faces higher export costs for finished pouches. These tariffs are increasing packaging costs and affecting pricing for food and beverage brands. However, they are also driving local film production, material substitution toward paper and bioplastics, and investments in domestic flexible packaging capacity.

The stand-up pouches market research report is one of a series of new reports from The Business Research Company that provides stand-up pouches market statistics, including stand-up pouches industry global market size, regional shares, competitors with a stand-up pouches market share, detailed stand-up pouches market segments, market trends and opportunities, and any further data you may need to thrive in the stand-up pouches industry. This stand-up pouches market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The stand-up pouches market size has grown rapidly in recent years. It will grow from $26.94 billion in 2025 to $29.81 billion in 2026 at a compound annual growth rate (CAGR) of 10.7%. The growth in the historic period can be attributed to growth in packaged food consumption, expansion of retail and e-commerce distribution, rising demand for extended shelf-life packaging, adoption of flexible packaging over rigid formats, improvements in pouch manufacturing technologies.

The stand-up pouches market size is expected to see rapid growth in the next few years. It will grow to $44.34 billion in 2030 at a compound annual growth rate (CAGR) of 10.4%. The growth in the forecast period can be attributed to growing use of recyclable and bioplastic pouches, rising demand from pet food and ready-to-eat segments, expansion of smart packaging features, increasing investments in sustainable packaging materials, higher demand for lightweight logistics-efficient packaging. Major trends in the forecast period include increasing adoption of sustainable flexible packaging, rising demand for high-barrier pouch materials, growing use of convenience-oriented packaging formats, expansion of aseptic and retort pouch applications, enhanced focus on lightweight packaging solutions.

The rising demand for packaged food and beverage products is driving the growth of the stand-up pouches market. Packaged foods and beverages are wrapped in permeable or impermeable materials to protect them from environmental contaminants and ensure hygiene. Stand-up pouches help keep these products fresh for longer periods, shielding them from moisture, UV rays, and other external factors, while also extending shelf life. For instance, in October 2024, according to the Department for Environment, Food and Rural Affairs (Defra), a UK-based government department, in 2023, the average weekly expenditure on all food and drink rose to $57.20 (£43.33) per person, marking a 5.4% increase from $54.30 (£41.11) in 2022. Therefore, the rising demand for packaged food and beverage products is driving the growth of the stand-up pouches market.

Major companies in the stand-up pouches market are focusing on innovations such as reusable pouches to address the rising demand for sustainable and circular packaging in e-commerce. Reusable pouches, made from recycled PET (rPET), are designed for durability and multiple uses, providing an eco-friendly alternative to single-use packaging by significantly reducing waste and carbon emissions. For instance, in July 2023, No-boxx, a UK-based packaging company and retail tech startup, launched reusable pouches made from rPET that can be reused over 20 times, cutting carbon emissions by up to 87% after just two uses. Consumers return the pouches after each delivery, promoting a circular economy, while a proprietary web application tracks the lifecycle of the pouches to enhance transparency and optimize returns. Partnerships with InPost Lockers enable convenient drop-off locations, supporting widespread adoption and sustainability in e-commerce packaging.

In April 2025, Amcor plc, a Switzerland-based provider of flexible and rigid packaging solutions for food, beverage, pharmaceutical, medical, home, and personal-care products, acquired Berry Global Group, Inc. for an undisclosed amount. Through this acquisition, Amcor aims to expand its global footprint and enhance its product portfolio by integrating flexible films, rigid containers, closures, and dispensing packaging, positioning itself as a global leader in consumer and healthcare packaging solutions. Berry Global Group, Inc., a US-based company, specializes in a wide range of stand-up pouches and related film technologies, strengthening Amcor's capabilities in sustainable and versatile pouch solutions.

Major companies operating in the stand-up pouches market are Amcor PLC, Berry Global Inc., Mondi PLC, Sealed Air Corporation, Smurfit Kappa Group PLC, Coveris Advanced Coatings (Holdings) Limited, ProAmpac Intermediate Inc., Huhtamaki Oyj, Sonoco Products Company, Winpak Ltd., Clondalkin Group Holdings B.V., Uflex Limited, Bischof + Klein SE & Co. KG, Glenroy Inc., Constantia Flexibles International GmbH, InterFlex Group Inc., FLAIR Flexible Packaging Corporation, Hood Packaging Corporation, Swiss Pac USA, Goglio S.p.A., Schur Flexibles Holding GesmbH, Printpack Inc., Gualapack S.p.A., Bryce Corporation, American Packaging Corporation, Duropack Limited, Transcontinental Inc.

North America was the largest region in the stand-up pouches market in 2025. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the stand-up pouches market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

The countries covered in the stand-up pouches market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The stand-up pouches market consists of revenues earned by entities by providing excellent barrier control to protect against the elements, safeguarding products during transport, and providing extra protection against moisture, contaminants, and UV rays. The market value includes the value of related goods sold by the service provider or included within the service offering. The stand-up pouches market also includes sales of bottom gusset pouches, flat bottom pouches, retort pouches, and vacuum pouches which are used in packaging services. Values in this market are 'factory gate' values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Stand-up Pouches Market Global Report 2026 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses stand-up pouches market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

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Where is the largest and fastest growing market for stand-up pouches ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The stand-up pouches market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, total addressable market (TAM), market attractiveness score (MAS), competitive landscape, market shares, company scoring matrix, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

• The market characteristics section of the report defines and explains the market. This section also examines key products and services offered in the market, evaluates brand-level differentiation, compares product features, and highlights major innovation and product development trends.
• The supply chain analysis section provides an overview of the entire value chain, including key raw materials, resources, and supplier analysis. It also provides a list competitor at each level of the supply chain.
• The updated trends and strategies section analyses the shape of the market as it evolves and highlights emerging technology trends such as digital transformation, automation, sustainability initiatives, and AI-driven innovation. It suggests how companies can leverage these advancements to strengthen their market position and achieve competitive differentiation.
• The regulatory and investment landscape section provides an overview of the key regulatory frameworks, regularity bodies, associations, and government policies influencing the market. It also examines major investment flows, incentives, and funding trends shaping industry growth and innovation.
• The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
• The forecasts are made after considering the major factors currently impacting the market. These include the technological advancements such as AI and automation, Russia-Ukraine war, trade tariffs (government-imposed import/export duties), elevated inflation and interest rates.
• The total addressable market (TAM) analysis section defines and estimates the market potential compares it with the current market size, and provides strategic insights and growth opportunities based on this evaluation.
• The market attractiveness scoring section evaluates the market based on a quantitative scoring framework that considers growth potential, competitive dynamics, strategic fit, and risk profile. It also provides interpretive insights and strategic implications for decision-makers.
• Market segmentations break down the market into sub markets.
• The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth.
• Expanded geographical coverage includes Taiwan and Southeast Asia, reflecting recent supply chain realignments and manufacturing shifts in the region. This section analyzes how these markets are becoming increasingly important hubs in the global value chain.
• The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
• The company scoring matrix section evaluates and ranks leading companies based on a multi-parameter framework that includes market share or revenues, product innovation, and brand recognition.

Scope

• Markets Covered:1) By Type: Aseptic Stand-Up Pouches; Standard Stand-Up Pouches; Retort Stand-Up Pouches; Hot-Filled Stand-Up Pouches
• 2) By Form: Round Bottom; Rollstock; K-Style; Plow Or Folded Bottom; Flat Bottom; Other Forms
• 3) By Material: Plastic; Metal Or Foil; Paper; Bioplastic
• 4) By Closure Type: Top Notch; Zipper; Spout
• 5) By Application: Pet Food; Food And Beverages; Healthcare; Homecare; Personal Care And Cosmetics; Other Applications
• Subsegments:
• 1) By Aseptic Stand-Up Pouches: Single-Serve Pouches; Multi-Serve Pouches
• 2) By Standard Stand-Up Pouches: Zipper Pouches; Flat Pouches
• 3) By Retort Stand-Up Pouches: Cook-In Pouches; Ready-To-Eat Pouches
• 4) By Hot-Filled Stand-Up Pouches: Hot-Fill Pouches For Beverages; Hot-Fill Pouches For Sauces And Soups
• Companies Mentioned: Amcor PLC; Berry Global Inc.; Mondi PLC; Sealed Air Corporation; Smurfit Kappa Group PLC; Coveris Advanced Coatings (Holdings) Limited; ProAmpac Intermediate Inc.; Huhtamaki Oyj; Sonoco Products Company; Winpak Ltd.; Clondalkin Group Holdings B.V.; Uflex Limited; Bischof + Klein SE & Co. KG; Glenroy Inc.; Constantia Flexibles International GmbH; InterFlex Group Inc.; FLAIR Flexible Packaging Corporation; Hood Packaging Corporation; Swiss Pac USA; Goglio S.p.A.; Schur Flexibles Holding GesmbH; Printpack Inc.; Gualapack S.p.A.; Bryce Corporation; American Packaging Corporation; Duropack Limited; Transcontinental Inc.
• Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Taiwan; Russia; South Korea; UK; USA; Canada; Italy; Spain.
• Regions: Asia-Pacific; South East Asia; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
• Time Series: Five years historic and ten years forecast.
• Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita,
• Data Segmentations: country and regional historic and forecast data, market share of competitors, market segments.
• Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
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