PUBLISHER: The Business Research Company | PRODUCT CODE: 1977344
PUBLISHER: The Business Research Company | PRODUCT CODE: 1977344
Pet tech encompasses products and technologies designed to enhance the care, comfort, and overall well-being of pets while providing convenience for their owners. These products integrate innovative technologies and features to offer solutions for improving the health, safety, and overall experience of pets.
The primary types of pet tech include radio frequency identification (RFID), global positioning systems (GPS), sensors, and other innovative technologies. RFID is a technology that employs tags and readers using radio waves to track and identify objects or individuals. Pet tech products are distributed through both online and offline channels and find applications in various areas, including identification and tracking, behavior monitoring and control, facilitation, safety and security, as well as medical diagnosis and treatment. These products cater to both commercial and household purposes.
Tariffs have affected the Pet Tech Market by raising costs for gps pet trackers, rfid identification systems, health monitoring sensors, and smart pet devices. Segments such as gps-enabled trackers, rfid collars, and smart feeders are most impacted, particularly in North America, Europe, and Asia-Pacific. Positively, tariffs have encouraged local manufacturing of pet tech products, promoted cost-effective innovation, and accelerated adoption of integrated monitoring and smart care solutions for pets.
The pet tech market research report is one of a series of new reports from The Business Research Company that provides pet tech market statistics, including pet tech industry global market size, regional shares, competitors with a pet tech market share, detailed pet tech market segments, market trends and opportunities, and any further data you may need to thrive in the pet tech industry. This pet tech market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.
The pet tech market size has grown exponentially in recent years. It will grow from $7.49 billion in 2025 to $9.01 billion in 2026 at a compound annual growth rate (CAGR) of 20.3%. The growth in the historic period can be attributed to increasing pet ownership, rising awareness of pet health, limited traditional pet monitoring solutions, demand for pet safety and tracking, growth of digital pet care devices.
The pet tech market size is expected to see rapid growth in the next few years. It will grow to $18.08 billion in 2030 at a compound annual growth rate (CAGR) of 19.0%. The growth in the forecast period can be attributed to integration of gps and rfid technologies, expansion of pet health monitoring sensors, increasing demand for smart feeders and automatic litter boxes, growth of wearable pet devices, rising adoption of online pet tech solutions. Major trends in the forecast period include gps pet trackers, rfid pet identification systems, health and activity monitoring sensors, smart pet feeders and automatic litter boxes, pet cameras and monitors.
The rising disposable income is expected to boost the growth of the pet tech market. Disposable income refers to the amount of money households have available for spending or saving after the deduction of income taxes. Its steady increase is attributed to wage growth, employment stability, and broader economic resilience that enhance household purchasing power. As disposable income rises, consumers are increasingly investing in premium connected pet products such as AI-enabled feeders, GPS trackers, smart cameras, and health-monitoring devices. For instance, in June 2023, according to the U.S. Bureau of Economic Analysis (BEA), disposable personal income (DPI) increased by US $67.5 billion (0.3%), followed by subsequent increases of US $51.8 billion (0.3%) in December 2023, US $37.7 billion (0.2%) in June 2024, and US $61.1 billion (0.3%) in November 2024. Therefore, rising disposable income is driving the growth of the pet tech market.
Major companies in the pet tech market are concentrating on developing advanced technologies, such as Minitailz GPS technology. This focus aims to enhance pet health monitoring and secure a competitive edge in the market. GPS technology involves using signals from satellites for precise location tracking. For example, in January 2024, Invoxia, a France-based consumer electronics company, introduced the Minitailz Smart Pet Tracker, an AI wearable for dogs and cats. This device serves as an all-in-one GPS tracker and wellness device, measuring respiratory rate and heart vitals, detecting anomalies in pet behavior, and differentiating activities such as walking, running, and eating. It also identifies atrial fibrillation in pets and offers detailed health reports through the accompanying app. The Minitailz includes a built-in SIM with GPS technology for activity tracking and locating lost pets, along with geofencing features, including vital signs monitoring and atrial fibrillation detection.
In May 2023, Datamars, a US-based data solutions company, completed the acquisition of Kippy S.r.l. for an undisclosed amount. This strategic move aimed to fortify Datamars' portfolio of pet-related solutions, meeting the growing global demand for products that ensure the well-being of pets. Kippy S.r.l is an Italy-based company specializing in the production and sale of Internet-based devices used for security, real-time tracking, activity tracking, and Vita messages of pets.
Major companies operating in the pet tech market are Garmin Ltd; Loc8tor Ltd; Nedap NV; Datamars; Tractive; Wag Inc; Invisible Fence; Scollar Inc; Avid Identification Systems Inc; PetPace LLC; Allflex Group; CleverPet; Petcube Inc; Whistle Labs Inc; Furbo; iFetch LLC; Dogtra; IceRobotics; Fitbark; Link AKC; Pawscout Inc; Invoxia; Felcana; Actijoy Solution; Powbo Inc; All Home Robotics
North America was the largest region in the pet tech market in 2025. The regions covered in the pet tech market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
The countries covered in the pet tech market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Canada, Italy, Spain
The pet tech market includes revenues earned by entities by providing services such as pet health monitoring, pet insurance, pet nutrition, safety and security and pet training. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included. The pet tech market consists of sales of smart pet crates, pet wearables, automatic ball launchers, cat containment systems, microchip pet doors, GPS trackers, pet cams, automatic food dispensers, and health monitoring devices. Values in this market are 'factory gate' values, that is, the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
Pet Tech Market Global Report 2026 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.
This report focuses pet tech market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
Where is the largest and fastest growing market for pet tech ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The pet tech market global report from the Business Research Company answers all these questions and many more.
The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, total addressable market (TAM), market attractiveness score (MAS), competitive landscape, market shares, company scoring matrix, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.
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