PUBLISHER: The Insight Partners | PRODUCT CODE: 1804888
PUBLISHER: The Insight Partners | PRODUCT CODE: 1804888
The Europe and South and Central America insect pest control market size was valued at US$ 4.62 billion in 2024 and is projected to reach US$ 6.68 billion by 2031; it is expected to register a CAGR of 5.5% from 2025 to 2031.
Increasing health risk awareness and public health concerns, particularly due to the rising incidence of vector-borne diseases and infestations across residential, commercial, and public spaces, drive the insect pest control market. International health organizations such as the World Health Organization (WHO), the US Centers for Disease Control and Prevention (CDC), and the European Centre for Disease Prevention and Control (ECDC) have intensified efforts to combat the spread of diseases transmitted by insects, including malaria, dengue, Zika virus, Lyme disease, and West Nile virus, among others. These diseases have seen a concerning rise in cases across Europe and South and Central America. For instance, in 2024, Europe experienced a significant increase in dengue fever cases, with some countries reporting local transmission for the first time. While the overall number of cases remains lower than in other regions like the Americas or Southeast Asia, the rise in locally acquired cases is noteworthy. Similarly, according to a report by the Centers for Disease Control and Prevention, South America is also prone to dengue, which is considered the most common disease in the country. These trends have prompted governments and public health agencies to invest in integrated pest management (IPM) programs, public awareness campaigns, and stricter regulatory frameworks to ensure safe and effective pest control solutions.
Municipal governments worldwide have started launching community-wide vector control programs. For example, in 2025, European countries will likely focus on strengthening vector control programs to combat the increasing threat of vector-borne diseases. This will involve implementing comprehensive strategies, enhancing surveillance, and adapting to emerging challenges like climate change and invasive mosquito species. The European Centre for Disease Prevention and Control (ECDC) and the European Mosquito Control Association (EMCA) will play key roles in coordinating these efforts. Similarly, Brazil has intensified the larvicide treatments in urban areas to combat dengue outbreaks. These proactive health measures, combined with heightened consumer awareness about disease prevention, have boosted the demand for both professional pest control services and DIY products. The convergence of public health policies, regulatory vigilance, and increased risk perception continues to accelerate market growth for innovative and compliant pest control solutions.
The convergence of artificial intelligence (AI) and the Internet of Things (IoT) with Integrated Pest Management (IPM) is emerging as a transformative force in the Europe and South and Central America insect pest control market. Governments and research institutions across regions such as Europe, Asia-Pacific, and Latin America are investing in AI-centered IPM innovations, aimed at equipping farmers with open-source pest identification and decision-support systems adaptable to diverse crop environments. For instance, the European Commission has launched Horizon-funded initiatives focusing on AI-integrated biocontrol solutions. Similarly, digital agriculture firms in regions like Europe and South and Central America are collaborating with local growers to deploy AI-driven IoT camera systems that deliver real-time, field-level pest diagnostics, facilitating rapid, data-informed pest control interventions. South America and Europe are also adopting AI-powered smart traps capable of instantly notifying facility operators of pest activity, significantly reducing infestation response time and ensuring higher food safety standards.
Some of the key players operating in the Europe and South and Central America insect pest control market are BASF SE, SC Johnson and Son Inc, Jesmond BioScience GesmbH, Sumitomo Chemical Co Ltd, 3M Co, Rentokil Initial Plc, Thermacell, Henkel AG & Co KGaA, Reckitt Benckiser Group Plc, and Rollins Inc. These players offer innovative products at affordable prices that attract a large number of consumers, opening new opportunities for them in the coming years.
The overall Europe and South and Central America insect pest control market size has been derived using both primary and secondary sources. To begin the research process, exhaustive secondary research has been conducted using internal and external sources to obtain qualitative and quantitative information about the market. Also, multiple primary interviews have been conducted with industry participants to validate the data and gain analytical insights into the topic. Participants in this process include industry experts, such as VPs, business development managers, market intelligence managers, and national sales managers, along with external consultants, such as valuation experts, research analysts, and key opinion leaders, specializing in the Europe and South and Central America insect pest control market.