Pulp Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented By Sales Channel (Direct, Indirect), By End Use (Tissue, Printing & Writing, Specialty, Fluff, Packaging, Others), By Region and Competition, 2020-2030F

Description

The Global Pulp Market was valued at USD 155,515.80 million in 2024 and is expected to reach USD 220,435.10 million by 2030, growing at a CAGR of 4.81%. Pulp, sourced from wood and non-wood fibers through mechanical or chemical processing, continues to witness steady demand due to its widespread applications in consumer goods, commercial printing, and industrial packaging. The surge in demand for sustainable packaging solutions is a major growth driver, as industries increasingly seek alternatives to plastic. Particularly in the food & beverage, e-commerce, and personal care sectors, pulp-based packaging-such as molded fiber and recyclable paper materials-is gaining traction in response to regulatory and environmental pressures. Nonetheless, the market faces challenges such as fluctuations in raw material availability, energy-intensive production, and environmental concerns linked to deforestation and carbon emissions. Additionally, geopolitical uncertainties and supply chain interruptions can influence wood fiber pricing and global market stability.

Market Overview
Forecast Period	2026-2030
Market Size 2024	USD 155,515.80 Million
Market Size 2030	USD 220,435.10 Million
CAGR 2025-2030	4.81%
Fastest Growing Segment	Direct
Largest Market	North America

Key Market Drivers

Growing Demand of Pulp in Printing Industry

The rising use of pulp in the printing industry continues to be a crucial growth factor for the global pulp market. Despite the ongoing shift toward digital media, there remains consistent demand for pulp in producing newspapers, books, magazines, catalogs, and printed packaging. Emerging markets and specialty publishing segments continue to rely on high-quality printing-grade pulp known for its brightness, consistency, and print clarity. As commercial printers and publishers aim to deliver high visual standards, the need for chemically processed hardwood pulp remains strong. Moreover, there is a growing shift toward using pulp from sustainably managed forests, aligning with eco-friendly printing practices. A notable innovation in this space includes the Paper Pulp Printer developed by Design Academy Eindhoven, which demonstrates how sustainable pulp applications can also extend into alternative 3D printing and structural design.

Key Market Challenges

Volatility in Raw Material Supply

The pulp industry is significantly affected by the inconsistency in the supply of raw materials such as softwood, hardwood, and alternative fibers like bagasse, straw, and bamboo. This volatility disrupts production schedules, pricing, and long-term planning. Increasing global focus on forest conservation, along with stricter environmental regulations and land-use controls, is narrowing access to commercial forestry resources. Policy changes and activism in regions with large forestry operations-such as Brazil, Canada, and parts of Europe-further add uncertainty related to logging rights and reforestation requirements, posing significant operational risks for pulp manufacturers.

Key Market Trends

Increasing Demand for Dissolving Pulp in Textiles

A prominent trend in the global pulp market is the growing consumption of dissolving pulp in the textile industry. This purified cellulose product is essential for producing eco-friendly regenerated fibers like viscose, lyocell, and modal. As fashion brands and textile producers move away from synthetic fibers toward biodegradable alternatives, dissolving pulp is gaining traction. According to projections aligned with global socioeconomic pathways, the textile sector could see an additional demand of 6 to 11 million tonnes of dissolving pulp annually by 2035 compared to 2018. This growth reflects the broader sustainability movement in textiles and the increasing consumer preference for environmentally responsible fabric options.

Key Market Players

Suzano S/A
Nine Dragons Paper Holdings Limited
Catalyst Paper Corporation
Stora Enso
Oji Holdings Corporation
Svenska Cellulosa Aktiebolaget SCA
Asia Pulp & Paper
JSC Syktyvkar LPK
Asia Pacific Sun Paper Pulp and Paper Co., Ltd.
Asia Pacific Resources International Holding Ltd

Report Scope

In this report, the Global Pulp Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Pulp Market, By Sales Channel:

Direct
Indirect

Pulp Market, By End Use:

Tissue
Printing & Writing
Specialty
Fluff
Packaging
Others

Pulp Market, By Region:

North America
- United States
- Canada
- Mexico
Europe
- France
- United Kingdom
- Italy
- Germany
- Spain
Asia Pacific
- China
- India
- Japan
- Australia
- South Korea
South America
- Brazil
- Argentina
- Colombia
Middle East & Africa
- South Africa
- Saudi Arabia
- UAE

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the Global Pulp Market.

Available Customizations

Global Pulp Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

1. Product Overview

1.1. Market Definition
1.2. Scope of the Market
- 1.2.1. Markets Covered
- 1.2.2. Years Considered for Study
- 1.2.3. Key Market Segmentations

2. Research Methodology

2.1. Objective of the Study
2.2. Baseline Methodology
2.3. Key Industry Partners
2.4. Major Association and Secondary Sources
2.5. Forecasting Methodology
2.6. Data Triangulation & Validation
2.7. Assumptions and Limitations

3. Executive Summary

3.1. Overview of the Market
3.2. Overview of Key Market Segmentations
3.3. Overview of Key Market Players
3.4. Overview of Key Regions/Countries
3.5. Overview of Market Drivers, Challenges, and Trends

4. Impact of COVID-19 on Global Pulp Market

5. Global Pulp Market Outlook

5.1. Market Size & Forecast
- 5.1.1. By Value
5.2. Market Share & Forecast
- 5.2.1. By Sales Channel (Direct, Indirect)
- 5.2.2. By End Use (Tissue, Printing & Writing, Specialty, Fluff, Packaging, Others)
- 5.2.3. By Region
- 5.2.4. By Company (2024)
5.3. Market Map

6. North America Pulp Market Outlook

6.1. Market Size & Forecast
- 6.1.1. By Value
6.2. Market Share & Forecast
- 6.2.1. By Sales Channel
- 6.2.2. By End Use
- 6.2.3. By Country
6.3. North America: Country Analysis
- 6.3.1. United States Pulp Market Outlook
  - 6.3.1.1. Market Size & Forecast
    - 6.3.1.1.1. By Value
  - 6.3.1.2. Market Share & Forecast
    - 6.3.1.2.1. By Sales Channel
    - 6.3.1.2.2. By End Use
- 6.3.2. Mexico Pulp Market Outlook
  - 6.3.2.1. Market Size & Forecast
    - 6.3.2.1.1. By Value
  - 6.3.2.2. Market Share & Forecast
    - 6.3.2.2.1. By Sales Channel
    - 6.3.2.2.2. By End Use
- 6.3.3. Canada Pulp Market Outlook
  - 6.3.3.1. Market Size & Forecast
    - 6.3.3.1.1. By Value
  - 6.3.3.2. Market Share & Forecast
    - 6.3.3.2.1. By Sales Channel
    - 6.3.3.2.2. By End Use

7. Europe Pulp Market Outlook

7.1. Market Size & Forecast
- 7.1.1. By Value
7.2. Market Share & Forecast
- 7.2.1. By Sales Channel
- 7.2.2. By End Use
- 7.2.3. By Country
7.3. Europe: Country Analysis
- 7.3.1. France Pulp Market Outlook
  - 7.3.1.1. Market Size & Forecast
    - 7.3.1.1.1. By Value
  - 7.3.1.2. Market Share & Forecast
    - 7.3.1.2.1. By Sales Channel
    - 7.3.1.2.2. By End Use
- 7.3.2. Germany Pulp Market Outlook
  - 7.3.2.1. Market Size & Forecast
    - 7.3.2.1.1. By Value
  - 7.3.2.2. Market Share & Forecast
    - 7.3.2.2.1. By Sales Channel
    - 7.3.2.2.2. By End Use
- 7.3.3. United Kingdom Pulp Market Outlook
  - 7.3.3.1. Market Size & Forecast
    - 7.3.3.1.1. By Value
  - 7.3.3.2. Market Share & Forecast
    - 7.3.3.2.1. By Sales Channel
    - 7.3.3.2.2. By End Use
- 7.3.4. Italy Pulp Market Outlook
  - 7.3.4.1. Market Size & Forecast
    - 7.3.4.1.1. By Value
  - 7.3.4.2. Market Share & Forecast
    - 7.3.4.2.1. By Sales Channel
    - 7.3.4.2.2. By End Use
- 7.3.5. Spain Pulp Market Outlook
  - 7.3.5.1. Market Size & Forecast
    - 7.3.5.1.1. By Value
  - 7.3.5.2. Market Share & Forecast
    - 7.3.5.2.1. By Sales Channel
    - 7.3.5.2.2. By End Use

8. Asia Pacific Pulp Market Outlook

8.1. Market Size & Forecast
- 8.1.1. By Value
8.2. Market Share & Forecast
- 8.2.1. By Sales Channel
- 8.2.2. By End Use
- 8.2.3. By Country
8.3. Asia Pacific: Country Analysis
- 8.3.1. China Pulp Market Outlook
  - 8.3.1.1. Market Size & Forecast
    - 8.3.1.1.1. By Value
  - 8.3.1.2. Market Share & Forecast
    - 8.3.1.2.1. By Sales Channel
    - 8.3.1.2.2. By End Use
- 8.3.2. India Pulp Market Outlook
  - 8.3.2.1. Market Size & Forecast
    - 8.3.2.1.1. By Value
  - 8.3.2.2. Market Share & Forecast
    - 8.3.2.2.1. By Sales Channel
    - 8.3.2.2.2. By End Use
- 8.3.3. South Korea Pulp Market Outlook
  - 8.3.3.1. Market Size & Forecast
    - 8.3.3.1.1. By Value
  - 8.3.3.2. Market Share & Forecast
    - 8.3.3.2.1. By Sales Channel
    - 8.3.3.2.2. By End Use
- 8.3.4. Japan Pulp Market Outlook
  - 8.3.4.1. Market Size & Forecast
    - 8.3.4.1.1. By Value
  - 8.3.4.2. Market Share & Forecast
    - 8.3.4.2.1. By Sales Channel
    - 8.3.4.2.2. By End Use
- 8.3.5. Australia Pulp Market Outlook
  - 8.3.5.1. Market Size & Forecast
    - 8.3.5.1.1. By Value
  - 8.3.5.2. Market Share & Forecast
    - 8.3.5.2.1. By Sales Channel
    - 8.3.5.2.2. By End Use

9. South America Pulp Market Outlook

9.1. Market Size & Forecast
- 9.1.1. By Value
9.2. Market Share & Forecast
- 9.2.1. By Sales Channel
- 9.2.2. By End Use
- 9.2.3. By Country
9.3. South America: Country Analysis
- 9.3.1. Brazil Pulp Market Outlook
  - 9.3.1.1. Market Size & Forecast
    - 9.3.1.1.1. By Value
  - 9.3.1.2. Market Share & Forecast
    - 9.3.1.2.1. By Sales Channel
    - 9.3.1.2.2. By End Use
- 9.3.2. Argentina Pulp Market Outlook
  - 9.3.2.1. Market Size & Forecast
    - 9.3.2.1.1. By Value
  - 9.3.2.2. Market Share & Forecast
    - 9.3.2.2.1. By Sales Channel
    - 9.3.2.2.2. By End Use
- 9.3.3. Colombia Pulp Market Outlook
  - 9.3.3.1. Market Size & Forecast
    - 9.3.3.1.1. By Value
  - 9.3.3.2. Market Share & Forecast
    - 9.3.3.2.1. By Sales Channel
    - 9.3.3.2.2. By End Use

10. Middle East and Africa Pulp Market Outlook

10.1. Market Size & Forecast
- 10.1.1. By Value
10.2. Market Share & Forecast
- 10.2.1. By Sales Channel
- 10.2.2. By End Use
- 10.2.3. By Country
10.3. MEA: Country Analysis
- 10.3.1. South Africa Pulp Market Outlook
  - 10.3.1.1. Market Size & Forecast
    - 10.3.1.1.1. By Value
  - 10.3.1.2. Market Share & Forecast
    - 10.3.1.2.1. By Sales Channel
    - 10.3.1.2.2. By End Use
- 10.3.2. Saudi Arabia Pulp Market Outlook
  - 10.3.2.1. Market Size & Forecast
    - 10.3.2.1.1. By Value
  - 10.3.2.2. Market Share & Forecast
    - 10.3.2.2.1. By Sales Channel
    - 10.3.2.2.2. By End Use
- 10.3.3. UAE Pulp Market Outlook
  - 10.3.3.1. Market Size & Forecast
    - 10.3.3.1.1. By Value
  - 10.3.3.2. Market Share & Forecast
    - 10.3.3.2.1. By Sales Channel
    - 10.3.3.2.2. By End Use

11. Market Dynamics

11.1. Drivers
11.2. Challenges

12. Market Trends & Developments

12.1. Merger & Acquisition (If Any)
12.2. Product Launches (If Any)
12.3. Recent Developments

13. Disruptions : Conflicts, Pandemics and Trade Barriers

14. Global Pulp Market: SWOT Analysis

15. Porters Five Forces Analysis

15.1. Competition in the Industry
15.2. Potential of New Entrants
15.3. Power of Suppliers
15.4. Power of Customers
15.5. Threat of Substitute Products

16. Competitive Landscape

16.1. Suzano S/A
- 16.1.1. Business Overview
- 16.1.2. Company Snapshot
- 16.1.3. Products & Services
- 16.1.4. Financials (As Reported)
- 16.1.5. Recent Developments
- 16.1.6. Key Personnel Details
- 16.1.7. SWOT Analysis
16.2. Nine Dragons Paper Holdings Limited
16.3. Catalyst Paper Corporation
16.4. Stora Enso
16.5. Oji Holdings Corporation
16.6. Svenska Cellulosa Aktiebolaget SCA
16.7. Asia Pulp & Paper
16.8. JSC Syktyvkar LPK
16.9. Asia Pacific Sun Paper Pulp and Paper Co., Ltd.,
16.10. Asia Pacific Resources International Holding Ltd