Rugby Apparel Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented By Type (Upper Wear, Bottom Wear, Socks), By Distribution Channel (Offline, Online), By Region & Competition, 2021-2031F

Description

The Global Rugby Apparel Market will grow from USD 989.56 Million in 2025 to USD 1943.82 Million by 2031 at a 11.91% CAGR. The global rugby apparel market comprises specialized performance clothing and protective equipment, such as jerseys, shorts, boots, and scrum caps, designed for both competitive play and training.

Market Overview
Forecast Period	2027-2031
Market Size 2025	USD 989.56 Million
Market Size 2031	USD 1943.82 Million
CAGR 2026-2031	11.91%
Fastest Growing Segment	Online
Largest Market	Europe

Key Market Drivers

The expansion of major international tournaments acts as a primary catalyst for the rugby apparel sector, creating cyclical surges in demand for official merchandise, replica kits, and fan apparel. These events function as global commercial platforms that drive consumer spending well beyond the host nations, incentivizing brands to release limited-edition tournament gear and expanded product lines.

Key Market Challenges

The proliferation of counterfeit merchandise significantly hampers the growth of the global rugby apparel market by directly eroding the revenue streams of legitimate manufacturers. As the sport's popularity expands into new territories, unauthorized producers exploit this demand by flooding the market with lower-quality replicas of jerseys, boots, and scrum caps. These illicit products are often sold at a fraction of the price of authentic gear, creating a competitive imbalance that makes it difficult for official brands to maintain their pricing strategies and profit margins.

Key Market Trends

Manufacturers are increasingly transitioning to sustainable production methods, utilizing recycled polyester, organic cotton, and ocean plastics to meet the rising consumer and regulatory demand for environmentally responsible sportswear. This shift toward circular economy models is reshaping supply chains as brands prioritize materials that reduce carbon footprints without sacrificing durability or on-field performance. Major leagues are now mandating these standards for official uniforms to align with broader corporate social responsibility goals.

Key Market Players

Adidas AG
Nike, Inc.
Canterbury of New Zealand Limited
Badger Rugby Limited
Decathlon SE
Grays of Cambridge (Int) Ltd
Kooga NZ Ltd
Macron E-Commerce & Retail SRL
Olympus Rugby
O'Neills Irish International Sports Company Limited

Report Scope:

In this report, the Global Rugby Apparel Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Rugby Apparel Market, By Type:

Upper Wear
Bottom Wear
Socks

Rugby Apparel Market, By Distribution Channel:

Offline
Online

Rugby Apparel Market, By Region:

North America
United States
Canada
Mexico
Europe
France
United Kingdom
Italy
Germany
Spain
Asia Pacific
China
India
Japan
Australia
South Korea
South America
Brazil
Argentina
Colombia
Middle East & Africa
South Africa
Saudi Arabia
UAE

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the Global Rugby Apparel Market.

Available Customizations:

Global Rugby Apparel Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

1. Product Overview

1.1. Market Definition
1.2. Scope of the Market
- 1.2.1. Markets Covered
- 1.2.2. Years Considered for Study
- 1.2.3. Key Market Segmentations

2. Research Methodology

2.1. Objective of the Study
2.2. Baseline Methodology
2.3. Key Industry Partners
2.4. Major Association and Secondary Sources
2.5. Forecasting Methodology
2.6. Data Triangulation & Validation
2.7. Assumptions and Limitations

3. Executive Summary

3.1. Overview of the Market
3.2. Overview of Key Market Segmentations
3.3. Overview of Key Market Players
3.4. Overview of Key Regions/Countries
3.5. Overview of Market Drivers, Challenges, Trends

4. Voice of Customer

5. Global Rugby Apparel Market Outlook

5.1. Market Size & Forecast
- 5.1.1. By Value
5.2. Market Share & Forecast
- 5.2.1. By Type (Upper Wear, Bottom Wear, Socks)
- 5.2.2. By Distribution Channel (Offline, Online)
- 5.2.3. By Region
- 5.2.4. By Company (2025)
5.3. Market Map

6. North America Rugby Apparel Market Outlook

6.1. Market Size & Forecast
- 6.1.1. By Value
6.2. Market Share & Forecast
- 6.2.1. By Type
- 6.2.2. By Distribution Channel
- 6.2.3. By Country
6.3. North America: Country Analysis
- 6.3.1. United States Rugby Apparel Market Outlook
  - 6.3.1.1. Market Size & Forecast
    - 6.3.1.1.1. By Value
  - 6.3.1.2. Market Share & Forecast
    - 6.3.1.2.1. By Type
    - 6.3.1.2.2. By Distribution Channel
- 6.3.2. Canada Rugby Apparel Market Outlook
  - 6.3.2.1. Market Size & Forecast
    - 6.3.2.1.1. By Value
  - 6.3.2.2. Market Share & Forecast
    - 6.3.2.2.1. By Type
    - 6.3.2.2.2. By Distribution Channel
- 6.3.3. Mexico Rugby Apparel Market Outlook
  - 6.3.3.1. Market Size & Forecast
    - 6.3.3.1.1. By Value
  - 6.3.3.2. Market Share & Forecast
    - 6.3.3.2.1. By Type
    - 6.3.3.2.2. By Distribution Channel

7. Europe Rugby Apparel Market Outlook

7.1. Market Size & Forecast
- 7.1.1. By Value
7.2. Market Share & Forecast
- 7.2.1. By Type
- 7.2.2. By Distribution Channel
- 7.2.3. By Country
7.3. Europe: Country Analysis
- 7.3.1. Germany Rugby Apparel Market Outlook
  - 7.3.1.1. Market Size & Forecast
    - 7.3.1.1.1. By Value
  - 7.3.1.2. Market Share & Forecast
    - 7.3.1.2.1. By Type
    - 7.3.1.2.2. By Distribution Channel
- 7.3.2. France Rugby Apparel Market Outlook
  - 7.3.2.1. Market Size & Forecast
    - 7.3.2.1.1. By Value
  - 7.3.2.2. Market Share & Forecast
    - 7.3.2.2.1. By Type
    - 7.3.2.2.2. By Distribution Channel
- 7.3.3. United Kingdom Rugby Apparel Market Outlook
  - 7.3.3.1. Market Size & Forecast
    - 7.3.3.1.1. By Value
  - 7.3.3.2. Market Share & Forecast
    - 7.3.3.2.1. By Type
    - 7.3.3.2.2. By Distribution Channel
- 7.3.4. Italy Rugby Apparel Market Outlook
  - 7.3.4.1. Market Size & Forecast
    - 7.3.4.1.1. By Value
  - 7.3.4.2. Market Share & Forecast
    - 7.3.4.2.1. By Type
    - 7.3.4.2.2. By Distribution Channel
- 7.3.5. Spain Rugby Apparel Market Outlook
  - 7.3.5.1. Market Size & Forecast
    - 7.3.5.1.1. By Value
  - 7.3.5.2. Market Share & Forecast
    - 7.3.5.2.1. By Type
    - 7.3.5.2.2. By Distribution Channel

8. Asia Pacific Rugby Apparel Market Outlook

8.1. Market Size & Forecast
- 8.1.1. By Value
8.2. Market Share & Forecast
- 8.2.1. By Type
- 8.2.2. By Distribution Channel
- 8.2.3. By Country
8.3. Asia Pacific: Country Analysis
- 8.3.1. China Rugby Apparel Market Outlook
  - 8.3.1.1. Market Size & Forecast
    - 8.3.1.1.1. By Value
  - 8.3.1.2. Market Share & Forecast
    - 8.3.1.2.1. By Type
    - 8.3.1.2.2. By Distribution Channel
- 8.3.2. India Rugby Apparel Market Outlook
  - 8.3.2.1. Market Size & Forecast
    - 8.3.2.1.1. By Value
  - 8.3.2.2. Market Share & Forecast
    - 8.3.2.2.1. By Type
    - 8.3.2.2.2. By Distribution Channel
- 8.3.3. Japan Rugby Apparel Market Outlook
  - 8.3.3.1. Market Size & Forecast
    - 8.3.3.1.1. By Value
  - 8.3.3.2. Market Share & Forecast
    - 8.3.3.2.1. By Type
    - 8.3.3.2.2. By Distribution Channel
- 8.3.4. South Korea Rugby Apparel Market Outlook
  - 8.3.4.1. Market Size & Forecast
    - 8.3.4.1.1. By Value
  - 8.3.4.2. Market Share & Forecast
    - 8.3.4.2.1. By Type
    - 8.3.4.2.2. By Distribution Channel
- 8.3.5. Australia Rugby Apparel Market Outlook
  - 8.3.5.1. Market Size & Forecast
    - 8.3.5.1.1. By Value
  - 8.3.5.2. Market Share & Forecast
    - 8.3.5.2.1. By Type
    - 8.3.5.2.2. By Distribution Channel

9. Middle East & Africa Rugby Apparel Market Outlook

9.1. Market Size & Forecast
- 9.1.1. By Value
9.2. Market Share & Forecast
- 9.2.1. By Type
- 9.2.2. By Distribution Channel
- 9.2.3. By Country
9.3. Middle East & Africa: Country Analysis
- 9.3.1. Saudi Arabia Rugby Apparel Market Outlook
  - 9.3.1.1. Market Size & Forecast
    - 9.3.1.1.1. By Value
  - 9.3.1.2. Market Share & Forecast
    - 9.3.1.2.1. By Type
    - 9.3.1.2.2. By Distribution Channel
- 9.3.2. UAE Rugby Apparel Market Outlook
  - 9.3.2.1. Market Size & Forecast
    - 9.3.2.1.1. By Value
  - 9.3.2.2. Market Share & Forecast
    - 9.3.2.2.1. By Type
    - 9.3.2.2.2. By Distribution Channel
- 9.3.3. South Africa Rugby Apparel Market Outlook
  - 9.3.3.1. Market Size & Forecast
    - 9.3.3.1.1. By Value
  - 9.3.3.2. Market Share & Forecast
    - 9.3.3.2.1. By Type
    - 9.3.3.2.2. By Distribution Channel

10. South America Rugby Apparel Market Outlook

10.1. Market Size & Forecast
- 10.1.1. By Value
10.2. Market Share & Forecast
- 10.2.1. By Type
- 10.2.2. By Distribution Channel
- 10.2.3. By Country
10.3. South America: Country Analysis
- 10.3.1. Brazil Rugby Apparel Market Outlook
  - 10.3.1.1. Market Size & Forecast
    - 10.3.1.1.1. By Value
  - 10.3.1.2. Market Share & Forecast
    - 10.3.1.2.1. By Type
    - 10.3.1.2.2. By Distribution Channel
- 10.3.2. Colombia Rugby Apparel Market Outlook
  - 10.3.2.1. Market Size & Forecast
    - 10.3.2.1.1. By Value
  - 10.3.2.2. Market Share & Forecast
    - 10.3.2.2.1. By Type
    - 10.3.2.2.2. By Distribution Channel
- 10.3.3. Argentina Rugby Apparel Market Outlook
  - 10.3.3.1. Market Size & Forecast
    - 10.3.3.1.1. By Value
  - 10.3.3.2. Market Share & Forecast
    - 10.3.3.2.1. By Type
    - 10.3.3.2.2. By Distribution Channel

11. Market Dynamics

11.1. Drivers
11.2. Challenges

12. Market Trends & Developments

12.1. Merger & Acquisition (If Any)
12.2. Product Launches (If Any)
12.3. Recent Developments

13. Global Rugby Apparel Market: SWOT Analysis

14. Porter's Five Forces Analysis

14.1. Competition in the Industry
14.2. Potential of New Entrants
14.3. Power of Suppliers
14.4. Power of Customers
14.5. Threat of Substitute Products

15. Competitive Landscape

15.1. Adidas AG
- 15.1.1. Business Overview
- 15.1.2. Products & Services
- 15.1.3. Recent Developments
- 15.1.4. Key Personnel
- 15.1.5. SWOT Analysis
15.2. Nike, Inc.
15.3. Canterbury of New Zealand Limited
15.4. Badger Rugby Limited
15.5. Decathlon SE
15.6. Grays of Cambridge (Int) Ltd
15.7. Kooga NZ Ltd
15.8. Macron E-Commerce & Retail SRL
15.9. Olympus Rugby
15.10. O'Neills Irish International Sports Company Limited