Licensed Sports Merchandise Market: Current Analysis and Forecast (2022-2028)

The global licensed sports merchandise market is expected to grow at a significant rate of around 5% during the forecast period. Sports merchandise are the items that are related to any sports or sports club. The increasing popularity of sports events among people along with the rising number of sports clubs are important factors promoting the growth of licensed sports merchandise. Furthermore, the rising number of domestic and international tournaments along with the increasing demand for durable clothing during sports practice also catalyze the market growth the licensed sports merchandise.

Adidas AG, Columbia Sportswear, Dick's Sporting Goods Inc., Fanatics Inc., G-III Apparel Group Ltd., Hanesbrands Inc., Nike Inc., Prada, Puma SE, and Sports Direct International Plc. are some of the key players in the market. Several M&As along with partnerships have been undertaken by these players to facilitate customers with hi-tech and innovative products/technologies.

Insights Presented in the Report:

"Amongst Product type, apparel & footwear category to witness higher CAGR during the forecast period"

Based on the Product type, the market has been categorized into apparel & footwear, accessories & gifts, toys & games, and others. The apparel & footwear category is expected to witness a higher CAGR during the forecast period. The demand for sports apparel from the people to show their support to their teams along with the increasing usage of the apparel and footwear during training are the prominent factors for the market growth of the licensed sports merchandise market.

"Amongst Distribution channel, online stores to hold a significant share in the market in 2020"

Based on the distribution channel, the market has been categorized into online stores and offline stores. Among these, online stores to hold a significant share of the market in 2020. The rising demand for fast delivery and emergence of the quick commerce platforms is attributed to the segmental growth of online stores. Furthermore, sports clubs also take their business to the online channel to extend their reach to the people and fans.

"North America to hold a significant share in the market"

For a better understanding of the market adoption of the licensed sports merchandise industry, the market is analyzed based on its worldwide presence in the countries such as North America (United States, Canada, and the Rest of North America), Europe (Germany, France, Italy, Spain, United Kingdom and Rest of Europe), Asia-Pacific (China, Japan, India, Australia, and Rest of APAC), and Rest of World. In 2020, North America held a significant share of the global licensed sports merchandise market. This is mainly attributed to the presence of major sports clubs and an increasing number of sports events in the region. Furthermore, the presence of better sports infrastructure due to which the athletes perform better in sports is attributed to the growth of people's interest in sports activity.

Reasons to buy this report:

The study includes market sizing and forecasting analysis validated by authenticated key industry experts.

The report presents a quick review of overall industry performance at one glance.

The report covers an in-depth analysis of prominent industry peers with a primary focus on key business financials, product portfolio, expansion strategies, and recent developments.

Detailed examination of drivers, restraints, key trends, and opportunities prevailing in the industry.

The study comprehensively covers the market across different segments.

Deep dive regional level analysis of the industry.

Customization Options:

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