Mobile Photo Printer Market: Current Analysis and Forecast (2023-2030)

A mobile photo printer is a compact device that is portable and permits the printing of images at any location without requiring a computer. They can be easily connected and operated through wireless connections like Bluetooth or Wi-Fi or wired connections like USB to connect with the controlling device. They have been gaining popularity in the IT industry due to their easier portability and user handling. They are available in the market in all sizes and styles, which is boosting their popularity among people. The mobile photo printer market is growing at a tremendous rate owing to the increased usage of smartphones. For instance, in July 2022, the International Journal of Environmental Research and Public Health's research indicated that people in rural and urban areas had a significant increase in device usage, whereas urban participants reported higher mobile device use. Other factors such as the increased utilization of mobile photo printers in day-to-day life due to their convenience another portability, the growing popularity of social media platforms, and a rise in the urban population are driving factors for the market.

The Mobile Photo Printer Market is expected to grow at a strong CAGR of 7.1% during the forecast period owing to the innovative product launches by companies. For instance, In September 2022, Japan-based Fujifilm Holdings Corporation's Premista Series of Zoom Lenses for cinema cameras won the Silver Award in the International Design Excellence Awards organized by the Industrial Designers Society of America (IDSA). Also, in 2021, Brothers International Ltd. bagged the iF Design Award 2021 for their four product categories. Several other factors such as a surge in the need for customization and personalization, an increased number of product launches, increased usage of mobile photo printers, and company collaborations are also leading to the surge in the market.

Based on product type, the market is segmented into portable photo printers, compact photo printers, and others. The portable photo printers segment held the highest share in the market in the year 2022 owing to its easier accessibility and convenience. These printers can be easily carried in pockets and used in any remote location, which is a driving factor for the segment. Manufacturers are striving to improve the user experience of their products to make them more accessible. Hence, the portable photo printers segment held a significant market share in the year 2022.

Based on connectivity, the market is bifurcated into wireless and wired. The wireless segment is expected to grow with the highest CAGR during the forecast period owing to the flexibility it provides. Wireless devices can be used anywhere without hassle-free setups. An increase in consumer spending and innovative product launches has further increased the demand for innovative products. Thus, the wireless segment is expected to gain prominence in the market in the forecast period.

Based on ink usage, the market is bifurcated into ink-free and ink-based. The ink-based segment held the highest share of the market in 2022. This can be attributed to its versatility. They can print on various materials, including paper, cardboard, canvas, and even fabric. Also, their high quality of output and capability of printing fine and smooth details is a propelling factor for the segment. Thus, the ink-based segment held dominance in the market in the year 2022.

Based on distribution channels, the market is bifurcated into offline and online. The online store segment is expected to grow with a high CAGR owing to the ubiquity of digital media and the prevalence of social media marketing which has had a significant impact on the internet penetration of various countries, with the majority of sales being made through online media. Also, several new product launches for providing enhanced care to consumers are driving this segment's growth. Thus, the online store segment is expected to grow at a significant rate in the upcoming years.

For a better understanding of the market adoption of the mobile photo printer industry, the market is analyzed based on its worldwide presence in countries such as North America (U.S., Canada, and Rest of North America), Europe (Germany, U.K., France, Spain, Italy, Rest of Europe), Asia-Pacific (China, Japan, India, Rest of Asia-Pacific), Rest of World. North America dominated the market of mobile photo printers in 2022. Several factors such as the availability of cutting-edge and innovative products, steady progress in wireless technology, the surge in usage of cloud computing and cloud storage technology by enterprises, and loaded investment in product discovery are driving the market in the region. North America dominated the mobile photo printer market among regions in the year 2022.

Some of the major players operating in the market include: Canon Inc.; Brother; Eastman Kodak Company; FUJIFILM Holdings Corporation; HiTi Digital, Inc.; LG Electronics; Sony Corporation; Seiko Epson Corporation; Bay Photo Lab; Snapfish.