India Condom Market: Current Analysis and Forecast (2025-2033)

A condom is a barrier contraceptive device used during sexual intercourse to prevent pregnancy and to decrease the likelihood of sexually transmitted infections (STIs). Condoms are usually made of latex, polyurethane, or polyisoprene and are used by both men and women, but male condoms are more popular and accessible. Their cheap rates, ease of use, and dual protection benefits make them widely recommended for use in safe sex practices.

The India Condom market is set to show a growth rate of about 10.45% during the forecast period (2025-2033F). The rising awareness of sexual health, youth-focused marketing, and increased government distribution programs contribute towards market growth in the India condom market. In addition, growing urbanization, awareness campaigns, and digital adoption allow for discrete and broader access. Flavored, textured, and sustainable condoms also increase appeal across several segments. All these factors are contributing to the user's comfort, acceptance, and the behavior of returning purchases.

On May 13, 2024, Manforce Condoms unveiled its latest digital campaign, #CondomNahiManforceBolo. The campaign aims to capture the space of online search around the word 'condom' by replacing it with 'Manforce'.

Based on the product type, the market is segmented into male condoms, female condoms. Among these, the male condoms market held the dominant share of the market in 2024 due to the demand for the male condom segment continuing to dominate the Indian Contraceptive market, owing to its widespread acceptance and affordability. Volume growth is largely supported by government tenders, NGO supply chains, and by their availability in retail. Moreover, since men become more aware of sexually transmitted infections (STIs) and family planning, adoption has been further promoted. As per the recent India HIV Estimations 2023 report, over 2.5 million people are living with HIV in India, but thanks to concerted efforts, the adult HIV prevalence is at 0.2%, and estimated annual new HIV infections are at around 66,400.

Based on the material type, the market is segmented into latex, non-latex. Among these, the latex condom market held the dominant share of the market in 2024. Latex condoms are generic and cost-effective, flexible, and are widely available through both private and public channels. Moreover, makers of latex variants from India are supported by a large-scale supply of natural rubber. It is mainly because of their proven reliability and compatibility with several features, such as flavors and textures, which make them the choice of consumers as well as health programs.

Based on the distribution channel, the market is segmented into supermarkets and hypermarkets, pharmacies & drugstores, convenience stores, online, specialty stores, and others. Among these, the online segment is expected to grow with a significant CAGR during the forecast period (2025-2033). Distribution via online platforms is a fast-growing distribution channel, and its growth is concentrated in urban and Tier II markets, since it enables discreet purchase and product variety. New models like direct-to-consumer brands, digital marketing, and subscription models are reshaping consumers' relationship with sexual wellness. The penetration of e-commerce for premium innovative products is enhanced among tech-savvy youth.

For a better understanding of the market adoption of the India Condom market, it is analyzed based on its state-wise presence in India, such as North India, East India, West India, and South India. South India is expected to grow with a significant CAGR during the forecast period (2025-2033) due to the maximum penetration and consumption rate for the condom on account of better sexual health education and policy implementation. According to NFHS and NHM data, states like Tamil Nadu and Kerala have continued to maintain a high contraceptive usage. The markets are mature because of strong public sector distribution, high literacy rates, and proactive health outreach programs. Though well-developed supply chains and early consumer receptiveness to premium and flavored variants have boosted companies. While South India is a strategic hub for condom manufacturers, it with consumer trust and policy support.

Some major players running in the market include HLL Lifecare Limited, TTK Healthcare Limited (SKORE), Reckitt (Durex), J. K. Ansell Ltd. (JKAL), Cupid Limited, Mankind (Manforce), Alkem, Convex Latex Pvt. Ltd., Penta Latex, Sirona Hygiene Private Limited.