Global Endpoint Security Market By Deployment Mode, By Organization Size, By Component, By Vertical, By Geographic Scope and Forecast

Endpoint Security Market Size and Forecast

Endpoint Security Market size was valued at USD 16.31 Billion in 2024 and is projected to reach USD 29.9 Billion by 2031, growing at a CAGR of 7.87% from 2024 to 2031.

Endpoint security refers to the protection of devices such as laptops, smartphones, tablets, and desktop computers that connect to a network, safeguarding them from cyber threats, malware, and unauthorized access.

Its applications span across industries to secure sensitive data, ensure compliance, and protect against cyberattacks, particularly as remote work and cloud usage increase.

In the future, endpoint security will focus on advanced threat detection through artificial intelligence, machine learning, and automation, evolving to combat sophisticated cyberattacks, while also integrating with broader cybersecurity frameworks for seamless protection.

Global Endpoint Security Market Dynamics

The key market dynamics that are shaping the global endpoint security market include:

Key Market Drivers:

Rising Cybersecurity Threats: The increase in cyberattacks, particularly ransomware and phishing incidents, has created a heightened demand for robust endpoint security solutions. According to a report by Cybersecurity Ventures, the global cost of cybercrime is expected to reach $10.5 trillion annually by 2025, showcasing the urgent need for effective security measures.

Growing Adoption of Remote Work: The shift towards remote work has led to a surge in the number of endpoints that require protection, including personal devices used for business purposes. A study by the government indicated that 74% of organizations plan to permanently shift to more remote work post-pandemic, further emphasizing the need for comprehensive endpoint security solutions.

Increasing Regulatory Compliance Requirements: Governments are implementing stricter regulations regarding data protection and cybersecurity, which is driving organizations to invest in endpoint security to ensure compliance. The Federal Trade Commission (FTC) in the U.S. reported that data breaches affect approximately 30% of small businesses, pushing these companies to enhance their security measures to meet compliance standards.

Advancements in Endpoint Security Technologies: Continuous advancements in technologies such as artificial intelligence (AI) and machine learning (ML) are improving the efficiency and effectiveness of endpoint security solutions. According to a report by the government, the global endpoint security market size is projected to grow from $13.5 billion in 2020 to $25.5 billion by 2025, at a Compound Annual Growth Rate (CAGR) of 14.5%.

Key Challenges:

Increased Attack Surface: The rise of remote work and Bring Your Own Device (BYOD) policies has expanded the number of endpoints, making it more challenging to secure all devices effectively.

Complexity of Security Solutions: Many organizations face difficulties in implementing and managing complex endpoint security solutions, leading to potential gaps in protection.

Lack of Skilled Professionals: There is a significant shortage of cybersecurity professionals, making it challenging for organizations to effectively manage endpoint security strategies.

Rapidly Evolving Threat Landscape: Cyber threats are constantly evolving, with attackers developing new tactics that can bypass traditional security measures, requiring continuous updates and adaptations.

Key Trends:

Increased Attack Surface: The rise of remote work and Bring Your Own Device (BYOD) policies has expanded the number of endpoints, making it more challenging to secure all devices effectively.

Complexity of Security Solutions: Many organizations face difficulties in implementing and managing complex endpoint security solutions, leading to potential gaps in protection.

Lack of Skilled Professionals: There is a significant shortage of cybersecurity professionals, making it challenging for organizations to effectively manage endpoint security strategies.

Rapidly Evolving Threat Landscape: Cyber threats are constantly evolving, with attackers developing new tactics that can bypass traditional security measures, requiring continuous updates and adaptations.

Global Endpoint Security Market Regional Analysis

Here is a more detailed regional analysis of the global endpoint security market:

North America:

North America is the dominant region in the global Endpoint Security market, primarily driven by the presence of major technology companies and a robust IT infrastructure. The region benefits from a high adoption rate of advanced security solutions due to increasing cyber threats and data breaches. According to a report by the Cybersecurity and Infrastructure Security Agency (CISA), the U.S. experienced a 50% increase in cyber incidents in 2023 compared to the previous year, prompting organizations to prioritize endpoint security measures to safeguard sensitive information.

Moreover, the regulatory landscape in North America is supportive of stringent cybersecurity standards, which further boosts the demand for endpoint security solutions. The Health Insurance Portability and Accountability Act (HIPAA) and the General Data Protection Regulation (GDPR) in Canada compel organizations to invest in robust security measures to protect sensitive data. This regulatory pressure, combined with a growing awareness of the importance of cybersecurity, positions North America as the leader in the endpoint security market.

Asia Pacific:

The Asia Pacific region is the fastest-growing market for Endpoint Security, driven by rapid digital transformation and increasing awareness of cybersecurity threats. The proliferation of connected devices and the adoption of cloud services in countries like India, China, and Japan are contributing to the rising need for comprehensive endpoint security solutions. According to a report by the Asia Pacific Information Security Association (APISA), the region witnessed a 40% increase in cybersecurity spending in 2023, reflecting the urgency to bolster security measures.

Moreover, government initiatives and regulatory frameworks promoting cybersecurity are further accelerating market growth. For instance, the Cybersecurity Law implemented in China mandates organizations to adopt stringent security measures to protect critical information infrastructure. As businesses in the region strive to comply with these regulations, the demand for advanced endpoint security solutions is expected to surge, positioning Asia Pacific as a critical player in the global market.

Global Endpoint Security Market: Segmentation Analysis

The Global Endpoint Security Market is segmented on the basis of Deployment Mode, Organization Size, Component, Vertical, and Geography.

Endpoint Security Market, By Deployment Mode

Cloud-Based

On-Premise

Based on Deployment Mode, the Global Endpoint Security Market is segmented into Cloud-Based and On-Premise. Cloud-Based Solutions are the dominant segment due to their scalability, flexibility, and lower upfront costs compared to traditional on-premise systems. Organizations increasingly prefer cloud-based security solutions for their ability to provide real-time updates and easier management of security protocols. However, the On-Premise segment is the fastest-growing segment, driven by enterprises' need for greater control over their data and security infrastructure.

Endpoint Security Market, By Organization Size

Large Enterprises

Small And Medium Organizations

Individuals

Based on Organization Size, the Global Endpoint Security Market is segmented into Large Enterprises, Small and Medium Organizations, and Individuals. Large Enterprises are the dominant segment due to their extensive IT infrastructure and heightened cybersecurity needs, driven by the increasing volume of sensitive data they manage. However, the small and medium organizations segment is the fastest-growing, fueled by a rising awareness of cybersecurity threats and the need for affordable, scalable security solutions.

Endpoint Security Market, By Component

Solutions

Services

Based on Component, the Global Endpoint Security Market is segmented into Solutions and Services. Solutions are the dominant segment due to their essential role in providing comprehensive protection against cyber threats through software and hardware implementations. However, the services segment is the fastest-growing, driven by the increasing need for managed security services, incident response, and ongoing support to adapt to evolving cyber threats.

Endpoint Security Market, By Vertical

Healthcare

Government And Defense

IT And Telecom

Banking, Financial Services, And Insurance (BFSI)

Retail

Education

Transportation

Based on Vertical, the Global Endpoint Security Market is segmented into Healthcare, Government and Defense, IT And Telecom, Banking, Financial Services, Insurance (BFSI), Retail, Education and Transportation. The Healthcare segment is dominant due to the critical need for protecting sensitive patient data and ensuring compliance with regulations like the Health Insurance Portability and Accountability Act (HIPAA). However, the Retail segment is the fastest growing, driven by the increasing prevalence of digital transactions and the necessity to safeguard customer information from cyber threats.

Endpoint Security Market, By Geography

North America

Europe

Asia Pacific

Rest of the World

Based on the Geography, the Global Endpoint Security Market are classified into North America, Europe, Asia Pacific, and Rest of World. North America is the dominant region, primarily driven by the presence of major technology companies and a robust IT infrastructure. The region benefits from a high adoption rate of advanced security solutions due to increasing cyber threats and data breaches. Asia Pacific is the fastest-growing region, driven by rapid digital transformation and increasing awareness of cybersecurity threats.

Key Players

The "Global Endpoint Security Market" study report will provide valuable insight with an emphasis on the global market. The major players in the market Intel Security (McAfee), Eset, Symantec Corporation, F-Secure, Trend Micro Incorporated, AVG Technologies, Bitdefender, Kaspersky Labs, Panda Security, and Sophos Ltd.

Our market analysis also entails a section solely dedicated to such major players wherein our analysts provide an insight into the financial statements of all the major players, along with its product benchmarking and SWOT analysis. The competitive landscape section also includes key development strategies, market share, and market ranking analysis of the above-mentioned players globally.

• Global Endpoint Security Market: Recent Developments
• In August 2024 CrowdStrike announced its acquisition of Humio, a log management platform, to enhance its endpoint security offerings. This strategic move aims to improve threat detection and response capabilities by integrating Humio's real-time data analytics into CrowdStrike's Falcon platform.
• In July 2024 Sophos launched an updated version of its Intercept X endpoint protection platform, integrating new artificial intelligence capabilities for improved malware detection and prevention.
• In June 2024 Palo Alto Networks announced its acquisition of Cider Security, a company specializing in securing software supply chains and DevOps environments. This acquisition is aimed at enhancing Palo Alto's Prisma Cloud offerings by integrating Cider's capabilities for identifying and managing vulnerabilities in applications.