PUBLISHER: Allied Market Research | PRODUCT CODE: 1472210
PUBLISHER: Allied Market Research | PRODUCT CODE: 1472210
The Keratin Products Market was valued at $1,868.70 million in 2022 and is estimated to reach $3,371.90 million by 2032, exhibiting a CAGR of 6.1% from 2023 to 2032.
Keratin is a fibrous structural protein that is found in hair, nails, and skin, and is widely utilized in hair care and cosmetics. Moreover, various products incorporate keratin for its advantageous properties to enhance hair health and appearance. Keratin-infused shampoos gently cleanse while improving strength, and conditioners moisturize and reduce frizz. Intensive masks and treatments with keratin repair and strengthen damaged hair. In addition, styling products such as serums and sprays containing keratin add shine and protection. Salon treatments, such as keratin hair smoothing, utilize a keratin solution to reduce frizz and enhance manageability, often involving heat application for sealing the product with a flat iron.
The keratin products market is analyzed on the basis of product type, application, form, and region. On the basis of product type, it is categorized into alpha-keratin, beta-keratin, hydrolyzed keratin, keratin amino acid and bio peptide keratin. On the basis of application, it is divided into hair beauty salon, skin cream, nutraceutical, pet care & supplement, medical, active pharmaceutical ingredient, and others. On the basis of form, it is divided into powder, liquid, and tablet. On the basis of region, it is analyzed across North America, Europe, Asia-Pacific, and LAMEA.
The impact of the COVID-19 outbreak was moderate on the growth of the keratin products market. Trade restrictions and lockdown ceased the activities carried out in production and manufacturing units. Conversely, the recovery of the keratin products market is expected in the near future.
The global demand for keratin products has surged owing to the ongoing shifts in consumer's lifestyles, which has made them increasingly mindful of their skin and hair care. Consequently, the increased awareness of both internal well-being and external attractiveness has significantly contributed to the widespread use of keratin products in the global market. Moreover, men are incorporating keratin products into their daily routines more frequently than women, which has fueled the expansion of the global keratin product market. This lifestyle-driven transformation has propelled the global reach of the keratin product market. In addition, there is a growing desire for products that offer nourishment, healing, and rejuvenation, as consumers have become more cognizant of the impacts of aging, lifestyle choices, and environmental factors on their skin and hair.
Furthermore, the expansion of the keratin product market is significantly propelled by professional salon services that utilize keratin, particularly in procedures such as straightening and smoothing. Consumers are increasingly opting for keratin-based treatments to achieve manageable, frizz-free hair and the allure of salon-quality outcomes. Moreover, those seeking practical and efficient solutions are attracted to the continuous advancements in product formulations, featuring the development of sophisticated keratin-based products. In addition, ongoing research and development initiatives aimed at improving the effectiveness, applicability, and versatility of keratin products have further contributed to the market's growth.
The keratin product market faces substantial challenges due to formulation complexities and intricate sourcing of constituents. Moreover, formulating products is challenging due to the intricate structure of keratin and its interaction with other substances, requiring significant efforts to achieve stability and efficacy across various formulations such as shampoos and conditioners. In addition, ensuring a consistent and aesthetically pleasing texture that aligns with customer preferences adds another layer of difficulty. The procurement of keratin from diverse sources, whether plant-based or derived from animal byproducts, raises concerns regarding sustainability and quality. In addition, the legal status of products and consumer trust has forced the operators of the market to maintain the quality and purity of keratin sources while addressing sustainability issues. These factors have increased the market's expansion.
Moreover, safety issues and regulatory compliance pose significant challenges for the keratin product market. The chemical composition and processing of keratin involve certain chemicals that raise concerns regarding product safety and adherence to regulations. Consequently, the regulatory agencies have imposed limitations on the amount of formaldehyde in various keratin-based treatments due to health considerations. The safety concerns regarding the use of keratin products have increased as they can cause allergic reactions due to proteins or other components present in keratin products. In addition, meeting international standards and regulations regarding animal testing has added complexity to market access. Moreover, the market is also at risk from apprehensions related to accurate labeling, transparent communication, and navigating the complexities of international rules and regulations.
The research and development in beauty science facilitates the innovation of keratin product compositions. Companies actively explore new methods for extracting and processing keratin, enhancing its versatility for diverse applications in various industrial products. Moreover, the market for keratin products holds further growth potential due to its diverse range of offerings. Beyond traditional hair care treatments, companies have expanded their product lines to include a variety of keratin-infused items, such as shampoos, conditioners, styling products, and even skincare goods. This expansion has allowed businesses to reach a broader audience and meet the diverse demands of customers seeking comprehensive beauty and personal care solutions.
The major players analyzed for the keratin products market include BASF SE, Active Concepts, LLC, Kerline srl, Parchem Fine And Specialty Chemicals, Inc., Kelisema (S.R.L.), Hefei TNJ Chemical Industry Co., Ltd., BioOrganic Concepts, Croda International Plc, Greentech Biochemicals Co., Limited, and NutriScience Innovations, LLC.
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