Global Pregnancy Tracking and Postpartum Care Apps Market Size study & Forecast, by Application (Pre-partum, Post-partum), by Device (Smartphones, Tablets), by Platform (Android, iOS) and Regional Analysis, 2022-2029

Description

List of Tables

Global Pregnancy Tracking and Postpartum Care Apps Market is valued approximately USD 182.45 million in 2021 and is anticipated to grow with a healthy growth rate of more than 19.1 % over the forecast period 2022-2029. Pregnancy tracking and post-partum care apps for iOS devices can provide a contraction tracker, symptom tracker, foetal & infant development tracker, pregnant female social networking, and informational content. Moreover, the Postpartum Care application is a learning media tool that helps moms comprehend each stage of childbirth and how to take care of themselves throughout it. The growing smartphone usage among women and increasing number of applications catering to specific issues of women as well as rising healthcare demands of the women population are key factors driving the market growth.

Over the years the adoption of smartphone among women population has significantly increased creating strong demand for Global Pregnancy Tracking and Postpartum Care Apps Market. For instance - as per the Groupe Speciale Mobile Association (GSMA)'s The Mobile Gender Gap Report 2021 - in 2019, in India around 14% female adult owned smartphone, and further this percentage increased to 25%. Also, rising awareness of digital healthcare and growing prevalence of post-partum depression amongst females would create lucrative growth prospectus for the market over the forecast period. For instance - According to postpartum depression Organization's 2019 data, around 23% of Canadian new mothers showed signs of anxiety or despair after giving birth. Additionally, after giving birth, one in ten women experiences postpartum depression, with some studies estimating one in seven. However, concern over data privacy hinders the market growth throughout the forecast period of 2022-2029.

The key regions considered for the Global Pregnancy Tracking and Postpartum Care Apps Market study includes Asia Pacific, North America, Europe, Latin America, and Rest of the World. North America dominated the market in terms of revenue, owing to the dominance of branded products and the rising smartphone ownership rates and enhanced internet coverage coupled with growing healthcare spending in the region. Whereas Asia Pacific is expected to grow with a highest CAGR during the forecast period, owing to factors such as rising incidence of pregnancy-related complications in women. In addition, rising disposable income and growing R&D activities and presence of FemTech startups, advances in digital infrastructure in the region would create lucrative growth prospectus for the market over the projected period.

Major market players included in this report are:

Glow Nurture
Hypnobirthing: Calm Birth
Pregnancy Tracker
Baby Bump
Pregnancy +
Hello Baby
Ovia Health
Pregnascan
Natural Cycles USA Corporation
EHE Health

Recent Developments in the Market:

In April 2022, Mylo, a leading mom care brand, raised USD 17 million to launch a health service vertical and effectively expand its operations. The startup intends to use the funds to expand its community and brand, develop newer product verticals, and launch digital health solutions for mothers in order to broaden its market position.

Global Pregnancy Tracking and Postpartum Care Apps Market Report Scope:

Historical Data: 2019-2020-2021

Base Year for Estimation: 2021

Forecast period: 2022-2029

Report Coverage: Revenue forecast, Company Ranking, Competitive Landscape, Growth factors, and Trends

Segments Covered: Application, Device, Platform, Region

Regional Scope: North America; Europe; Asia Pacific; Latin America; Rest of the World

Customization Scope: Free report customization (equivalent up to 8 analyst's working hours) with purchase. Addition or alteration to country, regional & segment scope*

The objective of the study is to define market sizes of different segments & countries in recent years and to forecast the values to the coming years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within countries involved in the study.

The report also caters detailed information about the crucial aspects such as driving factors & challenges which will define the future growth of the market. Additionally, it also incorporates potential opportunities in micro markets for stakeholders to invest along with the detailed analysis of competitive landscape and product offerings of key players. The detailed segments and sub-segment of the market are explained below:

By Application

Pre-partum
Post-partum

By Device

Smartphones
Tablets

By Platform

Android
iOS

By Region:

North America
U.S.
Canada
Europe
UK
Germany
France
Spain
Italy
ROE
Asia Pacific
China
India
Japan
Australia
South Korea
RoAPAC
Latin America
Brazil
Mexico
RoLA
Rest of the World

Chapter 1. Executive Summary

1.1. Market Snapshot
1.2. Global & Segmental Market Estimates & Forecasts, 2019-2029 (USD Million)
- 1.2.1. Pregnancy Tracking and Postpartum Care Apps Market, by Region, 2019-2029 (USD Million)
- 1.2.2. Pregnancy Tracking and Postpartum Care Apps Market, by Application, 2019-2029 (USD Million)
- 1.2.3. Pregnancy Tracking and Postpartum Care Apps Market, by Device, 2019-2029 (USD Million)
- 1.2.4. Pregnancy Tracking and Postpartum Care Apps Market, by Platform, 2019-2029 (USD Million)
1.3. Key Trends
1.4. Estimation Methodology
1.5. Research Assumption

Chapter 2. Global Pregnancy Tracking and Postpartum Care Apps Market Definition and Scope

2.1. Objective of the Study
2.2. Market Definition & Scope
- 2.2.1. Scope of the Study
- 2.2.2. Industry Evolution
2.3. Years Considered for the Study
2.4. Currency Conversion Rates

Chapter 3. Global Pregnancy Tracking and Postpartum Care Apps Market Dynamics

3.1. Pregnancy Tracking and Postpartum Care Apps Market Impact Analysis (2019-2029)
- 3.1.1. Market Drivers
  - 3.1.1.1. Growing smartphone usage among women
  - 3.1.1.2. Increasing number of applications catering to specific issues of women
  - 3.1.1.3. Rising healthcare demands of the women population.
- 3.1.2. Market Challenges
  - 3.1.2.1. Concern over data privacy and cyber frauds
- 3.1.3. Market Opportunities
  - 3.1.3.1. Rising awareness of digital healthcare
  - 3.1.3.2. Growing prevalence of post-partum depression amongst females

Chapter 4. Global Pregnancy Tracking and Postpartum Care Apps Market Industry Analysis

4.1. Porter's 5 Force Model
- 4.1.1. Bargaining Power of Suppliers
- 4.1.2. Bargaining Power of Buyers
- 4.1.3. Threat of New Entrants
- 4.1.4. Threat of Substitutes
- 4.1.5. Competitive Rivalry
4.2. Futuristic Approach to Porter's 5 Force Model (2019-2029)
4.3. PEST Analysis
- 4.3.1. Political
- 4.3.2. Economical
- 4.3.3. Social
- 4.3.4. Technological
4.4. Top investment opportunity
4.5. Top winning strategies
4.6. Industry Experts Prospective
4.7. Analyst Recommendation & Conclusion

Chapter 5. Risk Assessment: COVID-19 Impact

5.1. Assessment of the overall impact of COVID-19 on the industry
5.2. Pre COVID-19 and post COVID-19 Market scenario

Chapter 6. Global Pregnancy Tracking and Postpartum Care Apps Market, by Application

6.1. Market Snapshot
6.2. Global Pregnancy Tracking and Postpartum Care Apps Market by Application, Performance - Potential Analysis
6.3. Global Pregnancy Tracking and Postpartum Care Apps Market Estimates & Forecasts by Application 2019-2029 (USD Million)
6.4. Pregnancy Tracking and Postpartum Care Apps Market, Sub Segment Analysis
- 6.4.1. Pre-partum
- 6.4.2. Post-partum

Chapter 7. Global Pregnancy Tracking and Postpartum Care Apps Market, by Device

7.1. Market Snapshot
7.2. Global Pregnancy Tracking and Postpartum Care Apps Market by Device, Performance - Potential Analysis
7.3. Global Pregnancy Tracking and Postpartum Care Apps Market Estimates & Forecasts by Device 2019-2029 (USD Million)
7.4. Pregnancy Tracking and Postpartum Care Apps Market, Sub Segment Analysis
- 7.4.1. Smartphones
- 7.4.2. Tablets

Chapter 8. Global Pregnancy Tracking and Postpartum Care Apps Market, by Platform

8.1. Market Snapshot
8.2. Global Pregnancy Tracking and Postpartum Care Apps Market by Platform, Performance - Potential Analysis
8.3. Global Pregnancy Tracking and Postpartum Care Apps Market Estimates & Forecasts by Platform 2019-2029 (USD Million)
8.4. Pregnancy Tracking and Postpartum Care Apps Market, Sub Segment Analysis
- 8.4.1. Android
- 8.4.2. iOS

Chapter 9. Global Pregnancy Tracking and Postpartum Care Apps Market, Regional Analysis

9.1. Pregnancy Tracking and Postpartum Care Apps Market, Regional Market Snapshot
9.2. North America Pregnancy Tracking and Postpartum Care Apps Market
- 9.2.1. U.S. Pregnancy Tracking and Postpartum Care Apps Market
  - 9.2.1.1. Application breakdown estimates & forecasts, 2019-2029
  - 9.2.1.2. Device breakdown estimates & forecasts, 2019-2029
  - 9.2.1.3. Platform breakdown estimates & forecasts, 2019-2029
- 9.2.2. Canada Pregnancy Tracking and Postpartum Care Apps Market
9.3. Europe Pregnancy Tracking and Postpartum Care Apps Market Snapshot
- 9.3.1. U.K. Pregnancy Tracking and Postpartum Care Apps Market
- 9.3.2. Germany Pregnancy Tracking and Postpartum Care Apps Market
- 9.3.3. France Pregnancy Tracking and Postpartum Care Apps Market
- 9.3.4. Spain Pregnancy Tracking and Postpartum Care Apps Market
- 9.3.5. Italy Pregnancy Tracking and Postpartum Care Apps Market
- 9.3.6. Rest of Europe Pregnancy Tracking and Postpartum Care Apps Market
9.4. Asia-Pacific Pregnancy Tracking and Postpartum Care Apps Market Snapshot
- 9.4.1. China Pregnancy Tracking and Postpartum Care Apps Market
- 9.4.2. India Pregnancy Tracking and Postpartum Care Apps Market
- 9.4.3. Japan Pregnancy Tracking and Postpartum Care Apps Market
- 9.4.4. Australia Pregnancy Tracking and Postpartum Care Apps Market
- 9.4.5. South Korea Pregnancy Tracking and Postpartum Care Apps Market
- 9.4.6. Rest of Asia Pacific Pregnancy Tracking and Postpartum Care Apps Market
9.5. Latin America Pregnancy Tracking and Postpartum Care Apps Market Snapshot
- 9.5.1. Brazil Pregnancy Tracking and Postpartum Care Apps Market
- 9.5.2. Mexico Pregnancy Tracking and Postpartum Care Apps Market
- 9.5.3. Rest of Latin America Pregnancy Tracking and Postpartum Care Apps Market
9.6. Rest of The World Pregnancy Tracking and Postpartum Care Apps Market

Chapter 10. Competitive Intelligence

10.1. Top Market Strategies
10.2. Company Profiles
- 10.2.1. Glow Nurture
  - 10.2.1.1. Key Information
  - 10.2.1.2. Overview
  - 10.2.1.3. Financial (Subject to Data Availability)
  - 10.2.1.4. Product Summary
  - 10.2.1.5. Recent Developments
- 10.2.2. Hypnobirthing: Calm Birth
- 10.2.3. Pregnancy Tracker
- 10.2.4. Baby Bump
- 10.2.5. Pregnancy +
- 10.2.6. Hello Baby
- 10.2.7. Ovia Health
- 10.2.8. Pregnascan
- 10.2.9. Natural Cycles USA Corporation
- 10.2.10. EHE Health

Chapter 11. Research Process

11.1. Research Process
- 11.1.1. Data Mining
- 11.1.2. Analysis
- 11.1.3. Market Estimation
- 11.1.4. Validation
- 11.1.5. Publishing
11.2. Research Attributes
11.3. Research Assumption

LIST OF TABLES

TABLE 1. Global Pregnancy Tracking and Postpartum Care Apps Market, report scope
TABLE 2. Global Pregnancy Tracking and Postpartum Care Apps Market estimates & forecasts by Region 2019-2029 (USD Million)
TABLE 3. Global Pregnancy Tracking and Postpartum Care Apps Market estimates & forecasts by Application 2019-2029 (USD Million)
TABLE 4. Global Pregnancy Tracking and Postpartum Care Apps Market estimates & forecasts by Device 2019-2029 (USD Million)
TABLE 5. Global Pregnancy Tracking and Postpartum Care Apps Market estimates & forecasts by Platform 2019-2029 (USD Million)
TABLE 6. Global Pregnancy Tracking and Postpartum Care Apps Market by segment, estimates & forecasts, 2019-2029 (USD Million)
TABLE 7. Global Pregnancy Tracking and Postpartum Care Apps Market by region, estimates & forecasts, 2019-2029 (USD Million)
TABLE 8. Global Pregnancy Tracking and Postpartum Care Apps Market by segment, estimates & forecasts, 2019-2029 (USD Million)
TABLE 9. Global Pregnancy Tracking and Postpartum Care Apps Market by region, estimates & forecasts, 2019-2029 (USD Million)
TABLE 10. Global Pregnancy Tracking and Postpartum Care Apps Market by segment, estimates & forecasts, 2019-2029 (USD Million)
TABLE 11. Global Pregnancy Tracking and Postpartum Care Apps Market by region, estimates & forecasts, 2019-2029 (USD Million)
TABLE 12. Global Pregnancy Tracking and Postpartum Care Apps Market by segment, estimates & forecasts, 2019-2029 (USD Million)
TABLE 13. Global Pregnancy Tracking and Postpartum Care Apps Market by region, estimates & forecasts, 2019-2029 (USD Million)
TABLE 14. Global Pregnancy Tracking and Postpartum Care Apps Market by segment, estimates & forecasts, 2019-2029 (USD Million)
TABLE 15. Global Pregnancy Tracking and Postpartum Care Apps Market by region, estimates & forecasts, 2019-2029 (USD Million)
TABLE 16. U.S. Pregnancy Tracking and Postpartum Care Apps Market estimates & forecasts, 2019-2029 (USD Million)
TABLE 17. U.S. Pregnancy Tracking and Postpartum Care Apps Market estimates & forecasts by segment 2019-2029 (USD Million)
TABLE 18. U.S. Pregnancy Tracking and Postpartum Care Apps Market estimates & forecasts by segment 2019-2029 (USD Million)
TABLE 19. Canada Pregnancy Tracking and Postpartum Care Apps Market estimates & forecasts, 2019-2029 (USD Million)
TABLE 20. Canada Pregnancy Tracking and Postpartum Care Apps Market estimates & forecasts by segment 2019-2029 (USD Million)
TABLE 21. Canada Pregnancy Tracking and Postpartum Care Apps Market estimates & forecasts by segment 2019-2029 (USD Million)
TABLE 22. UK Pregnancy Tracking and Postpartum Care Apps Market estimates & forecasts, 2019-2029 (USD Million)
TABLE 23. UK Pregnancy Tracking and Postpartum Care Apps Market estimates & forecasts by segment 2019-2029 (USD Million)
TABLE 24. UK Pregnancy Tracking and Postpartum Care Apps Market estimates & forecasts by segment 2019-2029 (USD Million)
TABLE 25. Germany Pregnancy Tracking and Postpartum Care Apps Market estimates & forecasts, 2019-2029 (USD Million)
TABLE 26. Germany Pregnancy Tracking and Postpartum Care Apps Market estimates & forecasts by segment 2019-2029 (USD Million)
TABLE 27. Germany Pregnancy Tracking and Postpartum Care Apps Market estimates & forecasts by segment 2019-2029 (USD Million)
TABLE 28. France Pregnancy Tracking and Postpartum Care Apps Market estimates & forecasts, 2019-2029 (USD Million)
TABLE 29. France Pregnancy Tracking and Postpartum Care Apps Market estimates & forecasts by segment 2019-2029 (USD Million)
TABLE 30. France Pregnancy Tracking and Postpartum Care Apps Market estimates & forecasts by segment 2019-2029 (USD Million)
TABLE 31. Italy Pregnancy Tracking and Postpartum Care Apps Market estimates & forecasts, 2019-2029 (USD Million)
TABLE 32. Italy Pregnancy Tracking and Postpartum Care Apps Market estimates & forecasts by segment 2019-2029 (USD Million)
TABLE 33. Italy Pregnancy Tracking and Postpartum Care Apps Market estimates & forecasts by segment 2019-2029 (USD Million)
TABLE 34. Spain Pregnancy Tracking and Postpartum Care Apps Market estimates & forecasts, 2019-2029 (USD Million)
TABLE 35. Spain Pregnancy Tracking and Postpartum Care Apps Market estimates & forecasts by segment 2019-2029 (USD Million)
TABLE 36. Spain Pregnancy Tracking and Postpartum Care Apps Market estimates & forecasts by segment 2019-2029 (USD Million)
TABLE 37. RoE Pregnancy Tracking and Postpartum Care Apps Market estimates & forecasts, 2019-2029 (USD Million)
TABLE 38. RoE Pregnancy Tracking and Postpartum Care Apps Market estimates & forecasts by segment 2019-2029 (USD Million)
TABLE 39. RoE Pregnancy Tracking and Postpartum Care Apps Market estimates & forecasts by segment 2019-2029 (USD Million)
TABLE 40. China Pregnancy Tracking and Postpartum Care Apps Market estimates & forecasts, 2019-2029 (USD Million)
TABLE 41. China Pregnancy Tracking and Postpartum Care Apps Market estimates & forecasts by segment 2019-2029 (USD Million)
TABLE 42. China Pregnancy Tracking and Postpartum Care Apps Market estimates & forecasts by segment 2019-2029 (USD Million)
TABLE 43. India Pregnancy Tracking and Postpartum Care Apps Market estimates & forecasts, 2019-2029 (USD Million)
TABLE 44. India Pregnancy Tracking and Postpartum Care Apps Market estimates & forecasts by segment 2019-2029 (USD Million)
TABLE 45. India Pregnancy Tracking and Postpartum Care Apps Market estimates & forecasts by segment 2019-2029 (USD Million)
TABLE 46. Japan Pregnancy Tracking and Postpartum Care Apps Market estimates & forecasts, 2019-2029 (USD Million)
TABLE 47. Japan Pregnancy Tracking and Postpartum Care Apps Market estimates & forecasts by segment 2019-2029 (USD Million)
TABLE 48. Japan Pregnancy Tracking and Postpartum Care Apps Market estimates & forecasts by segment 2019-2029 (USD Million)
TABLE 49. South Korea Pregnancy Tracking and Postpartum Care Apps Market estimates & forecasts, 2019-2029 (USD Million)
TABLE 50. South Korea Pregnancy Tracking and Postpartum Care Apps Market estimates & forecasts by segment 2019-2029 (USD Million)
TABLE 51. South Korea Pregnancy Tracking and Postpartum Care Apps Market estimates & forecasts by segment 2019-2029 (USD Million)
TABLE 52. Australia Pregnancy Tracking and Postpartum Care Apps Market estimates & forecasts, 2019-2029 (USD Million)
TABLE 53. Australia Pregnancy Tracking and Postpartum Care Apps Market estimates & forecasts by segment 2019-2029 (USD Million)
TABLE 54. Australia Pregnancy Tracking and Postpartum Care Apps Market estimates & forecasts by segment 2019-2029 (USD Million)
TABLE 55. RoAPAC Pregnancy Tracking and Postpartum Care Apps Market estimates & forecasts, 2019-2029 (USD Million)
TABLE 56. RoAPAC Pregnancy Tracking and Postpartum Care Apps Market estimates & forecasts by segment 2019-2029 (USD Million)
TABLE 57. RoAPAC Pregnancy Tracking and Postpartum Care Apps Market estimates & forecasts by segment 2019-2029 (USD Million)
TABLE 58. Brazil Pregnancy Tracking and Postpartum Care Apps Market estimates & forecasts, 2019-2029 (USD Million)
TABLE 59. Brazil Pregnancy Tracking and Postpartum Care Apps Market estimates & forecasts by segment 2019-2029 (USD Million)
TABLE 60. Brazil Pregnancy Tracking and Postpartum Care Apps Market estimates & forecasts by segment 2019-2029 (USD Million)
TABLE 61. Mexico Pregnancy Tracking and Postpartum Care Apps Market estimates & forecasts, 2019-2029 (USD Million)
TABLE 62. Mexico Pregnancy Tracking and Postpartum Care Apps Market estimates & forecasts by segment 2019-2029 (USD Million)
TABLE 63. Mexico Pregnancy Tracking and Postpartum Care Apps Market estimates & forecasts by segment 2019-2029 (USD Million)
TABLE 64. RoLA Pregnancy Tracking and Postpartum Care Apps Market estimates & forecasts, 2019-2029 (USD Million)
TABLE 65. RoLA Pregnancy Tracking and Postpartum Care Apps Market estimates & forecasts by segment 2019-2029 (USD Million)
TABLE 66. RoLA Pregnancy Tracking and Postpartum Care Apps Market estimates & forecasts by segment 2019-2029 (USD Million)
TABLE 67. Row Pregnancy Tracking and Postpartum Care Apps Market estimates & forecasts, 2019-2029 (USD Million)
TABLE 68. Row Pregnancy Tracking and Postpartum Care Apps Market estimates & forecasts by segment 2019-2029 (USD Million)
TABLE 69. Row Pregnancy Tracking and Postpartum Care Apps Market estimates & forecasts by segment 2019-2029 (USD Million)
TABLE 70. List of secondary sources, used in the study of global Pregnancy Tracking and Postpartum Care Apps Market
TABLE 71. List of primary sources, used in the study of global Pregnancy Tracking and Postpartum Care Apps Market
TABLE 72. Years considered for the study
TABLE 73. Exchange rates considered

List of tables and figures and dummy in nature, final lists may vary in the final deliverable

LIST OF FIGURES

List of figures

FIG 1. Global Pregnancy Tracking and Postpartum Care Apps Market, research methodology
FIG 2. Global Pregnancy Tracking and Postpartum Care Apps Market, Market estimation techniques
FIG 3. Global Market size estimates & forecast methods
FIG 4. Global Pregnancy Tracking and Postpartum Care Apps Market, key trends 2021
FIG 5. Global Pregnancy Tracking and Postpartum Care Apps Market, growth prospects 2022-2029
FIG 6. Global Pregnancy Tracking and Postpartum Care Apps Market, porters 5 force model
FIG 7. Global Pregnancy Tracking and Postpartum Care Apps Market, pest analysis
FIG 8. Global Pregnancy Tracking and Postpartum Care Apps Market, value chain analysis
FIG 9. Global Pregnancy Tracking and Postpartum Care Apps Market by segment, 2019 & 2029 (USD Million)
FIG 10. Global Pregnancy Tracking and Postpartum Care Apps Market by segment, 2019 & 2029 (USD Million)
FIG 11. Global Pregnancy Tracking and Postpartum Care Apps Market by segment, 2019 & 2029 (USD Million)
FIG 12. Global Pregnancy Tracking and Postpartum Care Apps Market by segment, 2019 & 2029 (USD Million)
FIG 13. Global Pregnancy Tracking and Postpartum Care Apps Market by segment, 2019 & 2029 (USD Million)
FIG 14. Global Pregnancy Tracking and Postpartum Care Apps Market, regional snapshot 2019 & 2029
FIG 15. North America Pregnancy Tracking and Postpartum Care Apps Market 2019 & 2029 (USD Million)
FIG 16. Europe Pregnancy Tracking and Postpartum Care Apps Market 2019 & 2029 (USD Million)
FIG 17. Asia pacific Pregnancy Tracking and Postpartum Care Apps Market 2019 & 2029 (USD Million)
FIG 18. Latin America Pregnancy Tracking and Postpartum Care Apps Market 2019 & 2029 (USD Million)
FIG 19. Global Pregnancy Tracking and Postpartum Care Apps Market, company Market share analysis (2021)